Scrambled
Scrambled is an Amsterdam-based food content production agency offering end-to-end video, photography, recipe development, food branding, and TV format services to food and beverage brands, retailers, kitchen appliance manufacturers, and broadcasters across the Netherlands and Belgium.
- Company typePrivate
- Founded2014
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
Scrambled firmographics
Firmographics- Name
- Scrambled
- Legal name
- Scrambled
- Website
- https://scrambled.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Scrambled is an Amsterdam-based food content production agency offering end-to-end video, photography, recipe development, food branding, and TV format services to food and beverage brands, retailers, kitchen appliance manufacturers, and broadcasters across the Netherlands and Belgium.
- Ownership category
- akta.pro rank
Where Scrambled is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Scrambled business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Food Content Production Services: Project-based professional services for food content creation including video production, photography, food styling, recipe development, and TV format production. Services are tailored to client campaigns with deliverables across TV, social media, websites, and packaging.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Scrambled product offering
Product offeringCore offering
Scrambled is a culinary producer that creates food content for brands, retailers, kitchen appliance manufacturers, and food-centric organizations. The agency delivers five integrated services — video production, photography, food branding and content identities (including the Content Identity Handbook), food styling and recipe development, and TV format development — using in-house teams, studios, and kitchens to produce mouthwatering content across TV, social media, websites, and packaging.
Product overview
Scrambled is an Amsterdam-based food content production agency operating as a one-stop shop offering five integrated core services: Video Production, Photography, Food Styling & Recipe Development, Food Branding & Content Identities, and TV Formats. The company has in-house teams of producers, art directors, photographers, camera operators, editors, stylists, chefs, and studios, enabling end-to-end content creation from concept development through final delivery. Their services cover the full content spectrum from TV commercials and recipe videos to social media content, product photography, and full TV format development for broadcasters including 24Kitchen and NPO.
Differentiator
Problem solved
Functional benefit
Products and services
- Video Production Full-service video production including TV commercials, recipe videos, social media videos, TV formats, and product videos for kitchen equipment. Designed for brands, retailers, kitchen appliance manufacturers, and food-centric organizations that need high-quality video content to showcase food products.
- Photography Food photography services covering product photography, recipe photography, and lifestyle photography. Delivered on location and in Scrambled's in-house studios, producing high-quality images optimized for websites, outdoor campaigns, packaging, and promotional materials for food brands and retailers.
- Food Branding & Content Identities Strategic food branding services including development of the Content Identity Handbook as a visual north star for brand consistency across all visual content, plus comprehensive food branding strategies incorporating storytelling, messaging, and target audience integration. Targeted at brands seeking consistent food visual identity.
- Food Styling & Recipe Development Professional food styling to make dishes look irresistible, combined with recipe development including trend research, testing, and refinement. Produces complete recipe content with prep times, ingredient lists, methods, photography, and videos for brands, retailers, and kitchen appliance manufacturers.
- TV Formats Format development and TV production services for broadcasters and online/streaming services. Specializes in finding presenters with strong entertaining quality and creating compelling cooking or travel show concepts for networks such as 24Kitchen and NPO.
Quantifiable outcome
- 270 episodes produced for single 24Kitchen series with 9 deliverables per episode including recipes published daily in AD newspaper
Companies that use Scrambled
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles4 records
Scrambled technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Scrambled partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Green Food LabcorePartnership with Green Food Lab to create teaser video for Beyond Meat's 'Do you have the meatballs to try it?' campaign. The collaboration combined Scrambled's production expertise with Green Food Lab's food innovation focus to deliver compelling campaign content.
- Nosh FoodfilmsminorCreative collaboration with Nosh Foodfilms to produce photography and GIFs for Fuze Tea and Royal Bliss beverage brands. The partnership focused on creating captivating content in horeca settings showcasing premium beverage qualities.
- Fairtrade Original x GardenerscoreThree-way partnership with Fairtrade Original and Gardeners to develop innovative recipes and create impactful photography for Fairtrade Original products. Scrambled brought creative vision while partners provided authentic ingredients and distribution.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Scrambled competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Scrambled social profiles
Digital presenceScrambled financial estimates
Financial estimateRevenue estimate
Valuation estimate
Scrambled leadership team
Management profileNumber of profiles
Scrambled funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Scrambled M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Scrambled
What does Scrambled do?
Scrambled is a culinary producer that creates food content for brands, retailers, kitchen appliance manufacturers, and food-centric organizations. The agency delivers five integrated services — video production, photography, food branding and content identities (including the Content Identity Handbook), food styling and recipe development, and TV format development — using in-house teams, studios, and kitchens to produce mouthwatering content across TV, social media, websites, and packaging.
Is Scrambled a public or private company?
Scrambled is a private company. It is classified as unknown and is currently operating.
When was Scrambled founded?
Scrambled was founded in 2014. It employs 11 to 50 people.
Where is Scrambled based?
Scrambled is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Scrambled make money?
One revenue line is on record: food Content Production Services.
Does Scrambled have an API?
No public API is recorded for Scrambled.