Palmetto Brick

What Palmetto Brick does

Palmetto Brick Company is a fourth-generation, family-owned clay brick manufacturer headquartered in Wallace, South Carolina. Founded by J.L. Anderson in 1919 along the Great Pee Dee River, the company operates from a single 400,000+ square-foot manufacturing campus with annual capacity above 150 million brick, including a 117,000 square-foot state-of-the-art plant commissioned in 2006 featuring tunnel kilns (Allied and two Lingl kilns), robotic material handling, and computer-controlled firing processes. The product portfolio spans standard clay brick in 50+ varieties, thin brick, masonry pavers, and special shapes, all backed by a 150-year transferable warranty.

The company sells through a dual-channel model: six company-owned retail showrooms across South Carolina (Wallace, Charleston, Florence, Myrtle Beach) and North Carolina (Hampstead, Monroe), combined with a wholesale distribution network spanning North America through independent distributors including Acme Brick, General Shale, and Adams/Oldcastle. Customer segments are diversified across commercial and government construction, residential builders, and DIY homeowners, with the Monroe showroom carrying 200+ brick types from multiple manufacturers, positioning it as a multi-brand regional masonry hub.

Revenue is generated through hardware sales of manufactured brick and complementary masonry supplies (block, mortar, sand, stone, pavers, cleaners, accessories). Pricing is quote-based for commercial projects and not publicly disclosed. Sustainability investments include up to 90% pre-consumer recycled content, fly-ash substitution reducing fuel costs by 20%+, LEED-eligible regional sourcing within 22 miles, a HUBZone SBA certification (2023), and a solar farm under construction intended to generate 35% of facility electricity. The company is privately held by the Anderson family with no external investors and has never raised institutional capital.

Name

Palmetto Brick

Legal name

Palmetto Brick Company

Website

https://palmettobrick.com

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

101–250 employees

Short description

Palmetto Brick Company is a fourth-generation, family-owned clay brick manufacturer founded in 1919 in Wallace, South Carolina, producing 150+ million brick annually across 50+ varieties. It sells standard brick, thin brick, pavers, and special shapes through six showrooms in the Carolinas and a North American distributor network serving commercial, residential, and DIY customers.

Ownership category

akta.pro rank

Product category

Brick Manufacturing and Masonry Products

NAICS

Clay Product and Refractory Manufacturing (3271), Clay Building Material and Refractories Manufacturing (327120)

SIC

Structural Clay Products (3250)

akta.pro primary industry

Clay Bricks (Facing & Common) (IMADABAA)

akta.pro secondary industries

Masonry Veneer Units (Thin Brick, Stone Veneer) (IMADABAI), Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone) (CRAIAEAF)

Keywords

• Clay brick manufacturing
• Masonry supply distribution
• Thin brick products
• Masonry pavers
• Special shape bricks

Headquarters

HQ city

Wallace

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Brick Manufacturing and Sales: Palmetto Brick generates revenue through the manufacturing and sale of clay bricks, thin bricks, masonry pavers, and special shaped bricks. Products are sold through their own showrooms and through a network of distributors. The company offers over 50+ brick varieties in various colors, textures, and finishes.
2. Masonry Supplies Distribution: Sale of complementary masonry products including blocks, sand, mortar, stone, pavers, cleaners, and masonry accessories through their showrooms and distribution network.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Palmetto Brick manufactures and distributes clay brick, thin brick, masonry pavers, and special-shaped bricks in 50+ color, texture, and size variations, backed by a 150-year transferable warranty. Products are sold directly through six company-owned showrooms in South Carolina and North Carolina and through a network of independent brick distributors across North America, supported by LEED-eligible sustainable manufacturing.

Product overview

Palmetto Brick is a family-owned brick manufacturer founded in 1919, producing standard clay brick, thin brick, masonry pavers, and special shapes. The core offering is standard brick with over 50 varieties available in various colors (reds, browns, blacks, grays, earth tones), textures (wirecut, smooth, ruffle, scratch), and sizes. Thin brick provides a lightweight alternative for interior decorative applications. Masonry pavers serve outdoor paving needs. Special shapes enable custom architectural designs. All products are backed by a 150-year transferable warranty and manufactured at facilities in Wallace, SC totaling over 400,000 square feet with capacity exceeding 150 million brick annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Brick Standard clay brick available in over 50 color and texture variations including wirecut, smooth, ruffle, and scratch finishes. Products include Greystone, Blackstone, Black, Brown, Red, and specialty blends with a 150-year transferable warranty, sold to architects, builders, contractors, and homeowners for exterior cladding, facades, and structural masonry.
• Thin Brick Half-inch lightweight thin brick products for decorative applications including backsplashes, fireplaces, interior walls, floors, and kitchen accents. Provides the look and durability of standard brick without structural requirements, targeted at designers, builders, and homeowners doing interior or accent projects.
• Masonry Pavers Brick pavers for outdoor paving needs including driveways, patios, walkways, and pathways. Available in various colors and sizes with superior durability and aesthetics compared to concrete alternatives, sold to builders, contractors, and homeowners for landscape and outdoor living projects.
• Special Shapes Specialty shaped brick including angle corners, arches, basic rowlocks, bullnose, ogee, radials, roundnose, wall cap, and water table profiles. Allows for custom architectural designs beyond standard rectangular brick, sold to architects, masons, and builders working on detailed or custom projects.

Quantifiable outcome

• 150-year transferable warranty on all brick products
• +5 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators8 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Glen-Gery Corporation: Mid-Atlantic-based clay brick manufacturer producing a wide range of face brick, pavers, and specialty shapes for residential and commercial construction. Closely comparable to Palmetto in product mix, customer segments, and dealer-based distribution model.
• Pine Hall Brick Company: Pioneering clay paver manufacturer based in North Carolina, producing face brick and brick pavers for residential and commercial applications. Direct competitor to Palmetto in the Carolinas across both standard brick and pavers; products are explicitly cross-sold through Palmetto's Monroe showroom.
• Henry Brick Company: Southeast US-based clay brick manufacturer producing face brick and pavers since 1888. Closely comparable family-heritage regional brickmaker serving overlapping residential and commercial markets in the Carolinas and Georgia.
• Taylor Clay Products: Regional Southeast US brick manufacturer producing face brick and architectural masonry products. Comparable mid-sized heritage brickmaker competing with Palmetto for similar specification and dealer-driven commercial accounts.
• Summit Brick & Tile Company: Family-owned clay brick and structural tile manufacturer based in North Carolina serving the Carolinas and Mid-Atlantic. Comparable regional peer in scale, heritage ownership, and product offering focused on face brick for residential and commercial masonry.
• Cherokee Brick & Tile Company: Family-owned Southeast US brick manufacturer founded in 1888 producing clay face brick and specialty products. Highly comparable to Palmetto as a heritage Southeastern brickmaker with similar regional brand equity, product variety, and customer base.

Broad incumbents

• Boral (Westlake Royal Building Products): Large diversified building products manufacturer producing brick, stone veneer, and masonry products. Compares to Palmetto in clay brick category but at much greater scale and broader product portfolio through retail and distribution channels.
• Acme Brick Company: One of the largest US brick manufacturers, founded in 1891, producing clay face brick, pavers, and thin brick. Comparable to Palmetto as a direct clay brick producer but operates at significantly larger national scale across multiple plant locations.
• General Shale Brick: Major US brick manufacturer with century-long history, producing clay brick, pavers, and masonry solutions across multiple plants in the Eastern US. Direct competitor to Palmetto in Southeast markets via similar clay brick product lines and distributor/dealer network.
• Oldcastle Building Solutions (Adams): Building products division of CRH plc producing masonry and hardscape products including clay brick through regional brands. Direct competitor to Palmetto in dealer/distribution channels (Adams/An Oldcastle Co. is listed in Palmetto's distributor network) and a major consolidator in the US masonry market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/palmettobrick
• Pinterestin.pinterest.com/PalmettoBrick
• Xx.com/palmettobrick

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Palmetto Brick