Screen Works

What Screen Works does

Screen Works (operating as Screenworks) is a privately held custom signage manufacturer, designer, and installer founded in 1985 and headquartered at 26600 Heyn Drive, Novi, Michigan. The company designs, fabricates, and professionally installs a portfolio of over 17 distinct sign product lines — including digital signs, acrylic and aluminum signs, channel letters, monument signs, exterior and interior signs, banners and roll-ups, surface graphics, wallpapers and murals, window signs, corrugated signs, flags, magnetic signs, stickers and decals, yard signs, and fully custom signs — supplemented by dedicated ADA, exhibit, banner, and dimensional letter catalogs. It serves retail, corporate, hospitality, and event/trade show clients primarily within the Michigan regional market, with on-site planning and installation capabilities that anchor its local service positioning.

The underlying technology stack combines large-format digital printing, traditional sign fabrication (acrylic, aluminum, powder-coated metals, fabric), digital signage hardware for dynamic content, and material treatments including UV resistance, wind rating, and water-repellent finishes. The company operates a sales-led, quote-based business model: revenue is generated one-time per project from custom signage sales plus professional installation services, with a "Buy Now, Pay Later" financing layer offering instant credit decisions, Net 30 terms, and up to 12-month payment plans to reduce purchase friction for SMB customers. Marketing is multi-channel (blog, portfolio, Instagram, Facebook, Twitter, LinkedIn) funneling prospects into a "Request a Quote" conversion path.

Screen Works is independently owned with no disclosed external investors, parent company, subsidiaries, or institutional backing. It has no app, no public API, no patents or trademarks on record, and no AI/ML capability disclosed in the input. The firm remains a single-location regional operator with 11-50 employees and no documented M&A, funding, or geographic expansion activity.

Name

Screen Works

Legal name

Screenworks

Website

https://screenworks.graphics

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Screen Works is a privately held Michigan-based custom signage manufacturer and installer founded in 1985, serving retail, corporate, hospitality, and event clients with over 17 sign product lines, professional installation, and project-based quote pricing.

Ownership category

akta.pro rank

Product category

Custom Signage Manufacturing

NAICS

Sign Manufacturing (339950), Commercial Screen Printing (323113), Indoor and Outdoor Display Advertising (541850)

SIC

Commercial Printing (2750)

akta.pro primary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

akta.pro secondary industries

Digital Signage & Commercial Displays (HDACADAL), Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

Keywords

• Custom signage manufacturing
• Commercial sign printing
• Large format printing
• Sign installation services
• Vehicle graphics production

Headquarters

HQ city

Novi

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Signage Products: One-time purchase model for custom signs including acrylic signs, aluminum signs, channel letters, banners, flags, window signs, yard signs, and other signage products. Sales are project-based with quotes provided for each order.
2. Professional Installation Services: Professional installation services included as part of the complete service experience, ensuring proper setup and optimal visibility of signage.
3. Financing Services: Buy Now, Pay Later offering with instant credit decisions, Net 30 terms, and payment terms up to 12 months to facilitate customer purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Screen Works designs, manufactures, and installs custom commercial signage for businesses. Its product portfolio spans digital signs, acrylic signs, aluminum signs, channel letters, banners and roll-ups, monument signs, window signs, surface graphics, magnetic signs, wallpapers and murals, yard signs, corrugated signs, flags, and stickers and decals, complemented by professional design and installation services. The company primarily serves retail, corporate, and hospitality clients across Michigan from its Novi, MI headquarters.

Product overview

Screen Works is a sign manufacturing and design company offering a comprehensive portfolio of custom signage products and installation services. Founded in 1985 and based in Novi, Michigan, the company provides end-to-end signage solutions spanning design, manufacture, and professional installation. Their product portfolio includes over 17 distinct sign types: digital signs, acrylic signs, aluminum signs, banners & roll ups, surface graphics, channel letters, exterior signs, interior signs, monument signs, window signs, corrugated signs, flags, magnetic signs, stickers & decals, wallpapers & murals, yard signs, and custom signs. Services include sign design and installation. The company serves diverse end markets including retail, corporate, and hospitality sectors. Material options include fabric, aluminum, and powder-coated finishes, with design choices spanning fixed, retractable, and cantilever configurations.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Signs Electronic display signs capable of dynamic content presentation for retail, corporate, and hospitality environments.
• Acrylic Signs Custom acrylic signage offering a sleek, professional appearance for interior and exterior applications.
• Aluminum Signs Durable aluminum-based signage suitable for outdoor use with weather-resistant properties.
• Banners & Roll Ups Portable promotional banners and retractable roll-up displays for events, trade shows, and retail environments.
• Surface Graphics Custom graphics applied directly to surfaces for branding and visual transformation of spaces.
• Channel Letters Illuminated 3D letter signs that create dimensional branding for storefronts and building exteriors.
• Exterior Signs Outdoor signage solutions designed for visibility and durability in various weather conditions.
• Interior Signs Indoor signage for wayfinding, branding, and visual communication within commercial spaces.
• Monument Signs Ground-mounted freestanding signs providing prominent business identification at building entrances.
• Window Signs Custom graphics and signage designed for application on store windows for promotional and branding purposes.
• Corrugated Signs Lightweight, cost-effective corrugated plastic signs for temporary outdoor advertising and event signage.
• Flags Custom printed promotional flags and banners for outdoor visibility and event advertising.
• Magnetic Signs Removable magnetic signage for vehicles and metal surfaces for flexible advertising.
• Stickers & Decals Custom printed stickers and decals for branding, promotional, and labeling applications.
• Wallpapers & Murals Large-format custom wall graphics and murals for interior space branding and decoration.
• Yard Signs Outdoor yard and lawn signs for real estate, events, and temporary directional signage.
• Custom Signs Bespoke custom signage solutions tailored to specific client branding and design requirements.
• Sign Design Services Professional custom signage design services creating branded visuals that capture attention and communicate messaging.
• Sign Installation Services Professional installation services ensuring proper placement and optimal visibility of signage.

Quantifiable outcome

• Successful project delivery on time and on budget

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Signs Now: Franchised sign and graphics provider under the Allegra network offering design, print, and installation services to local businesses. Directly comparable custom sign portfolio and SMB/enterprise customer mix, and competes with Screen Works in the same local-services category.
• Signs.com: Online custom sign retailer offering banners, yard signs, vehicle graphics, and a wide range of custom-printed signage with national fulfillment. Closely comparable product breadth to Screen Works' catalog (banners, yard signs, decals, vehicle magnets, custom signs) but competing via e-commerce national reach rather than local installation.
• Image360: Franchised signage and visual communications provider offering custom signs, graphics, vehicle wraps, and display solutions for local business customers. Closely comparable full-service signage offering and local installation model.
• FASTSIGNS: The largest franchised custom sign and visual graphics company in North America, offering design, manufacture, and installation of signs, banners, and graphics for businesses. Directly comparable to Screen Works as a multi-product signage provider serving SMB and enterprise customers, but operating through a national franchise model versus Screen Works' single independent location.
• SpeedPro Imaging: Franchised large-format printing and signage provider specializing in vehicle wraps, banners, wall murals, window graphics, and trade show displays. Closely comparable product categories and SMB/enterprise customer mix to Screen Works, particularly in the large-format printing segment.
• Allegra Marketing Print Mail: Franchised marketing, print, and signage network offering signs, vehicle graphics, and promotional products to local SMBs. Directly comparable product breadth and local-services go-to-market to Screen Works, with Signs Now operating as a sub-brand under the same parent network.

Broad incumbents

• YESCO: Established large-scale sign manufacturer and service provider with a portfolio spanning illuminated signage, electronic displays, monument signs, and large-format printing for national and regional accounts. Comparable product mix to Screen Works but operates at significantly larger scale across multiple Western U.S. states.
• Lamar Advertising: One of the largest outdoor advertising companies in North America, operating billboard, digital, and transit advertising assets. Adjacent to Screen Works in the signage/visual communications space, with overlap in large-format and digital signage capabilities but operating at dramatically larger scale and infrastructure.
• Vistaprint: Large online print and marketing services platform offering signage, banners, vehicle graphics, and a wide range of custom-printed products to SMB customers. Comparable product categories to Screen Works (signs, banners, decals, vehicle graphics) but competing through a national e-commerce model with no local installation.

Emerging players

• 4imprint: Promotional products and signage company offering custom banners, signs, and trade show displays through a national catalog and online ordering model. Comparable product categories in signage and event/trade show materials, though primarily distribution-driven versus Screen Works' local design-to-install service.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SceenWorks
• Facebookfacebook.com/screenworks.graphics
• LinkedInlinkedin.com/company/screen-works-inc-
• Instagraminstagram.com/screenworks_graphics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Screen Works