The School of Artisan Food
The School of Artisan Food is a UK-registered charity and non-profit educational institution that delivers hands-on artisan food training in baking, cheesemaking, butchery, charcuterie, and ice cream making, serving aspiring food entrepreneurs, career changers, hobbyist cooks, and degree-seeking students.
- Company typePrivate
- Founded2009
- HeadquartersHolbeck, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The School of Artisan Food does
The School of Artisan Food is a UK-registered charity (Registered Charity Number 1139632) and Company Limited by Guarantee, founded in 2009 and operating from purpose-built training facilities at the Welbeck Estate in Nottinghamshire. It provides hands-on, in-person training in artisan food production across eight disciplines: Baking, Patisserie & Viennoiserie, Artisan Chocolate, Butchery & Charcuterie, Cheesemaking, Business, Ice Cream Making, and Preserving & Fermentation. The institution serves aspiring food entrepreneurs, career changers, hobbyist cooks, university students, food industry professionals, and community groups, with course lengths spanning from half-day taster sessions to a six-month Higher Diploma. Course fees are paid one-time per enrolment, with most short courses priced between £50 and £2,500.
The commercial portfolio consists of short courses (half-day to week-long), the UK's first FDQ-accredited Higher Diploma in Artisan Baking and Business Skills priced at £15,700 for 2026/27, degree programmes (FdSc and BSc Hons in Artisan Food Production) delivered jointly with Nottingham Trent University, a four-week Artisan Summer School, bespoke corporate training and venue hire, gift vouchers, and one-hour online consultations at £80. Distribution is direct-to-consumer only — bookings are taken through the schoolofartisanfood.org website, supplemented by open days, email marketing, organic social across Facebook, Twitter, Instagram, LinkedIn, TikTok and Threads, TripAdvisor reviews, and alumni word-of-mouth. The school has 11–50 employees, is governed by a Board of Trustees, and reports 100% student satisfaction in the 2022 National Student Survey for FdSc Artisan Food Production.
The school's competitive position rests on brand reputation in real bread and artisan food training (cited as the "key crucible for the rise of Real Bread in the UK" by the Real Bread Campaign), first-mover status on the Higher Diploma qualification, world-class tutors who are active practitioners (e.g., Paul A Young for chocolate, Ivan Larcher for cheesemaking), and its unique co-located position within the Welbeck Estate artisan food ecosystem alongside the Bakehouse, Farm Shop, Brewery and Stichelton Dairy. No external equity, venture, or private capital ownership is present, consistent with its charitable structure.
The School of Artisan Food firmographics
Firmographics- Name
- The School of Artisan Food
- Legal name
- The School of Artisan Food
- Website
- https://schoolofartisanfood.org
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The School of Artisan Food is a UK-registered charity and non-profit educational institution that delivers hands-on artisan food training in baking, cheesemaking, butchery, charcuterie, and ice cream making, serving aspiring food entrepreneurs, career changers, hobbyist cooks, and degree-seeking students.
- Ownership category
- akta.pro rank
The School of Artisan Food industry classification
Industry- Product category
- Culinary Education and Artisan Food Training
- NAICS
- Other Technical and Trade Schools (611519), Technical and Trade Schools (61151)
- akta.pro industry
- Baking & Pastry ArtsProfessional Culinary Arts (Chef Training)Culinary Arts & Cooking (Baking, Pastry, Global Cuisines)Education/Adult & Continuing Education/Personal Enrichment & Hobby Learning (Arts, Crafts, Music, Cooking)
Keywords
Where The School of Artisan Food is headquartered
LocationHeadquarters
- HQ city
- Holbeck
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
The School of Artisan Food business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Short Course Fees: One-time payments for individual short courses ranging from half-day taster sessions to week-long masterclasses. Course fees cover all ingredients, equipment, and materials.
- Higher Diploma Fees: Six-month intensive full-time course with fees of £15,700 for the 2026/27 academic year. Additional costs include uniform/equipment (approximately £100) and optional accommodation (£175 per week for 24 weeks).
- Artisan Summer School Fees: Four-week intensive programme with two pricing tiers: £4,595 without accommodation, £6,345 with accommodation. Prices include world-class tuition, all materials, daily lunch, and refreshments.
- Degree Programme Revenue Share: Collaborative degree programmes with Nottingham Trent University (FdSc and BSc degrees), with teaching split between the school and NTU Brackenhurst Campus.
- Bespoke Training & Venue Hire: Private bookings and venue hire services for corporate groups, organisations, and individuals seeking custom artisan food training experiences.
- Gift Vouchers: Gift vouchers valid for 12 months from purchase date, available for redemption against courses at the school.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Higher Diploma in Artisan Baking - 6-month intensive programme |
| One time/ perpetual license | Pay-as-you-go | Artisan Summer School - 4-week intensive programme |
| Unit Pricing | Pay-as-you-go | Creating a Microbakery - 5-day intensive course |
| Unit Pricing | Pay-as-you-go | Foundations of Professional Cheesemaking - 5-day course with Ivan Larcher |
| Unit Pricing | Pay-as-you-go | Fundamentals of Charcuterie - 2-day course |
| Unit Pricing | Pay-as-you-go | Advanced Charcuterie - 3-day professional course |
| Unit Pricing | Pay-as-you-go | Introduction to Artisan Chocolate - 1-day masterclass with Paul A Young |
| Unit Pricing | Pay-as-you-go | Various one-day courses - half day to full day |
| Unit Pricing | Pay-as-you-go | Artisan Bakery Consultancy - 1-hour one-to-one online session |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels12 records
The School of Artisan Food product offering
Product offeringCore offering
The School of Artisan Food is an educational institution that delivers hands-on training in artisan food production at its campus on the Welbeck Estate in Nottinghamshire. It sells a portfolio of artisan food courses ranging from half-day taster sessions to a six-month Higher Diploma in Artisan Baking, alongside Foundation and BSc degree programmes delivered in partnership with Nottingham Trent University. The school also offers bespoke corporate training, venue hire, and gift vouchers.
Product overview
The School of Artisan Food is an educational institution offering a diverse portfolio of artisan food training programmes. Its core offerings include short courses (half-day to week-long masterclasses) covering eight subject areas: Baking, Patisserie & Viennoiserie, Artisan Chocolate, Butchery & Charcuterie, Cheesemaking, Business, Ice Cream Making, and Preserving & Fermentation; the FDQ-accredited six-month Higher Diploma in Artisan Baking and Business Skills; two-degree programmes (FdSc and BSc (Hons) Artisan Food Production) delivered in partnership with Nottingham Trent University; and a four-week Artisan Summer School. Additional offerings include bespoke training experiences, venue hire, and gift vouchers. All programmes are delivered at the Welbeck Estate in Nottinghamshire.
Differentiator
Problem solved
Functional benefit
Products and services
- Short Courses Hands-on artisan food short courses ranging from half-day taster sessions to week-long masterclasses covering artisan bread baking, patisserie, viennoiserie, cheesemaking, butchery, charcuterie, pie making, preserves, pickling, foraging, fermenting, ice-cream making, micro-bakery, and therapeutic baking. Suits all ages and skill levels.
- Higher Diploma in Artisan Baking and Business Skills Six-month full-time intensive course accredited by FDQ offering tuition from industry-recognised producers in bread, long fermentation, patisserie and viennoiserie, combined with business skills for establishing an artisan bakery, micro bakery, pop-up, cooperative or online food service. Course fee £15,700 for 2026/27 academic year.
- FdSc Artisan Food Production Two-year foundation degree delivered jointly with Nottingham Trent University, with a vocational and practical focus on artisan food production. Ideal for aspiring artisan food business owners.
- BSc (Hons) Artisan Food Production Three-year bachelor's degree delivered jointly with Nottingham Trent University, combining practical artisan food production skills with teaching on sustainable and ethical food practices and the cultural importance of traditional artisan foods.
- Artisan Summer School Four-week intensive immersive programme covering artisan baking, patisserie and viennoiserie, dairy (butter, yoghurt, ice cream), pizza making, outdoor cooking, with tuition in purpose-built training rooms and on-estate accommodation. Priced at £4,595 without accommodation and £6,345 with accommodation.
- Bespoke Experiences & Venue Hire Customised training experiences and venue hire for corporate groups, organisations and private bookings, including bespoke courses tailored to specific requirements with 50% non-refundable deposit and full payment 21 days prior to the event.
- Gift Vouchers Gift vouchers valid for 12 months from purchase, redeemable against courses at The School of Artisan Food. Printed certificates have a minimum value of £95 and are dispatched by second-class post within five business days.
Quantifiable outcome
- 100% student satisfaction (National Student Survey 2022) for FdSc Artisan Food Production
- +1 more outcomes
Companies that use The School of Artisan Food
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
The School of Artisan Food technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The School of Artisan Food partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Nottingham Trent University (NTU)coreCollaborative partnership for delivering Foundation Degree (FdSc) and BSc (Hons) in Artisan Food Production. Teaching is split between the School of Artisan Food (practical artisan food skills) and NTU Brackenhurst Campus (food technology and academic components). NTU also provides access to library, Employability team, and food laboratories.
- FDQcoreFDQ is the awarding body that accredits the Higher Diploma in Artisan Baking. The school proudly states that their Higher Diploma is accredited by FDQ.
- ICSA Cookery SchoolsminorMember of ICSA Cookery Schools, an association of professional cookery schools.
- Welbeck Abbey BreweryminorNeighbouring artisan food producer on Welbeck Estate. Claire Monk, Head Brewer at Welbeck Abbey Brewery, teaches Beer and Cheese Tasting courses at the school using brewery products.
- Bassetlaw Food Insecurity NetworkminorThe school is an active member of the Bassetlaw Food Insecurity Network and has initiated the Best Food Forward Programme to address food insecurity in the local community.
- Best Food Forward ProgrammeminorInitiated by the school, this programme works with health centres and schools to promote education about healthy, delicious sustainable food.
- Welbeck EstatecoreThe school is located on the historic Welbeck Estate alongside other artisan food producers including Welbeck Bakehouse, Welbeck Farm Shop, Stichelton Dairy, and others. Student accommodation is available on the estate.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
The School of Artisan Food competitors and assessment
Company assessmentDirect peers
- Daylesford Cookery School: Cotswolds-based cookery school at the Daylesford organic farm estate offering short courses tied to artisan, organic and farm-to-table ethos. Highly comparable estate-based, premium-positioned artisan food education.
- Ballymaloe Cookery School: Ireland-based residential cookery school offering short courses, certificate and 12-week programmes across artisan bread, cheese, charcuterie and farm-to-table cooking. Closest international analogue to the School of Artisan Food's hands-on, artisan-focused, estate-based model.
- Bread Ahead Bakery School: London-based baking school and bakery running short sourdough, viennoiserie and patisserie masterclasses plus a flagship bakery programme. Closest direct competitor in the artisan baking and bread-making course category.
- Edinburgh New Town Cookery School: Edinburgh-based cookery school offering professional diplomas, short courses and baking/patisserie programmes accredited by industry bodies. Comparable on professional and recreational culinary education in the UK market.
- Ashburton Cookery School: Devon-based residential cookery school offering a wide range of professional and amateur short courses including bread, patisserie, butchery and cheesemaking. Comparable residential estate-style model and course breadth.
- Leiths School of Food and Wine: London-based culinary school offering professional diploma, certificate and short courses in cooking, baking and patisserie. Comparable on the professional-qualification and short-course dimensions, though more urban and broader in scope.
- Demuths Cookery School: Bath-based vegetarian-leaning cookery school with broad short-course programme including baking and preserving. Adjacent UK cookery school targeting similar hobbyist and lifestyle learners.
- River Cottage: UK cookery school and brand founded by Hugh Fearnley-Whittingstall delivering hands-on courses in artisan cooking, baking, foraging and sustainable food production. Highly comparable mission (real, handmade, sustainable food) and direct overlap in target hobbyist and career-changer segments.
- The Bertinet Kitchen (Bertinet Bakery): Bath-based cookery and bakery school founded by chef Richard Bertinet offering short courses and multi-week bread programmes. Directly comparable artisan baking school with established UK brand.
Broad incumbents
- Le Cordon Bleu London: Global culinary education brand delivering professional culinary arts, patisserie and boulangerie diplomas from its London campus. Broader and more established incumbent competing in the same artisan/professional culinary education category at premium price points.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The School of Artisan Food social profiles
Digital presenceThe School of Artisan Food compliance and trust
Trust signalCompliance1 record
The School of Artisan Food financial estimates
Financial estimateRevenue estimate
Valuation estimate
The School of Artisan Food leadership team
Management profileNumber of profiles
Profiles3 records
The School of Artisan Food funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The School of Artisan Food M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The School of Artisan Food
What does The School of Artisan Food do?
The School of Artisan Food is an educational institution that delivers hands-on training in artisan food production at its campus on the Welbeck Estate in Nottinghamshire. It sells a portfolio of artisan food courses ranging from half-day taster sessions to a six-month Higher Diploma in Artisan Baking, alongside Foundation and BSc degree programmes delivered in partnership with Nottingham Trent University. The school also offers bespoke corporate training, venue hire, and gift vouchers.
Is The School of Artisan Food a public or private company?
The School of Artisan Food is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The School of Artisan Food founded?
The School of Artisan Food was founded in 2009. It employs 11 to 50 people.
Where is The School of Artisan Food based?
The School of Artisan Food is headquartered in Holbeck, United Kingdom, in the Europe region.
How does The School of Artisan Food make money?
Six revenue lines are on record. Short Course Fees are the primary driver. The others are higher Diploma Fees, artisan Summer School Fees, degree Programme Revenue Share, bespoke Training & Venue Hire and gift Vouchers.
Who are The School of Artisan Food's main competitors?
Direct peers on record are Daylesford Cookery School, Ballymaloe Cookery School, Bread Ahead Bakery School, Edinburgh New Town Cookery School, Ashburton Cookery School, Leiths School of Food and Wine, Demuths Cookery School, River Cottage and The Bertinet Kitchen (Bertinet Bakery). Le Cordon Bleu London is listed as a broad incumbent.
Does The School of Artisan Food have an API?
No public API is recorded for The School of Artisan Food.
What industry is The School of Artisan Food in?
The School of Artisan Food's product category is Culinary Education and Artisan Food Training. Its primary akta.pro industry code is EDAOAKAB, Baking & Pastry Arts, with a secondary code of EDAOAKAA, Professional Culinary Arts (Chef Training). Its NAICS code is 611519.