bit media
- Company typePrivate
- Founded2006
- HeadquartersZürich, Switzerland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
bit media firmographics
Firmographics- Name
- bit media
- Legal name
- bit media (Schweiz) AG
- Website
- https://bitmedia.ch
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
bit media industry classification
Industry- Product category
- Education Technology / E-Learning Platforms
- NAICS
- Exam Preparation and Tutoring (611691), Computer Training (61142), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)
- akta.pro secondary industries
- Exam Prep & Standards-Aligned Review Courseware (Within Curriculum) (EDAFACAO), Assessment & Test Prep Media (Video Lessons, Drills, Simulations) (EDAGALAD), Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)
Keywords
Where bit media is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
bit media business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- E-Learning Product Sales: Sale of individual e-learning courses and bundles through online shop. Products include ICDL modules, Microsoft Office training, and specialized learning packages sold as vouchers or annual licenses.
- Subscription Licenses: Annual subscription-based access to learning platforms including digi.skills and LONA Education. School licenses auto-renew yearly and can be cancelled with 3 months notice.
- School/Institutional Licenses: Tiered pricing based on student counts for institutional access to learning platforms. Includes student base, teacher base, education, kombi, and AI packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Annual | ICDL Individual Modules |
| Subscription | Annual | ICDL Bundles |
| Subscription | Annual | LONA Education Packages |
| Subscription | Annual | digi.skills Individual Packages |
| Subscription | Annual | digi.skills School Licenses |
| Subscription | Multi-year contract | digi.skills Anniversary Package (Jubiläumspaket) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
bit media product offering
Product offeringCore offering
bit media develops and sells web-based e-learning and e-testing platforms for schools, companies, and individuals in the Swiss and DACH markets. Its core offerings are the digi.skills digital competency platform, the LONA Education vocational learning platform, LONA E-Learning for ICDL certification preparation, and the ITS interactive testing studio for organizing electronic examinations. The company delivers content through cloud-based learning portals with voucher activation, annual licenses, and tiered school/institutional packages.
Product overview
bit media is an Education Technology company offering a platform-plus-modules architecture centered on digital learning and testing solutions. The core product portfolio consists of digi.skills (digital competency platform for schools), LONA Education (vocational learning platform), and LONA E-Learning für ICDL (ICDL certification preparation), complemented by ITS Prüfungssystem (electronic testing system), Basic Check Europe, DCP, Ressourcen-Mosaik (professional reorientation assessment), and IT Anwendersoftware (software application training). Both digi.skills and LONA Education offer tiered packages (student base, teacher base, education, kombi, AI) for individual learners and school licenses. LONA Education packages include DIGITAL, DIGITAL ADVANCED, WIRTSCHAFT, CYBER SECURITY, UMWELT & NACHHALTIGKEIT, DCP, and FLEX modules. ICDL products cover Base Classic, Workforce Base, Base & Standard, and Advanced certifications with individual module options. The company operates in Switzerland and DACH region markets.
Differentiator
Problem solved
Functional benefit
Brands
- LONA: Online learning portal for ICDL certification and education courses, including LONA Education for vocational skills and LONA E-Learning for ICDL preparation.
- digi.skills
- ITS (interactive testing studio)
- Ressourcen-Mosaik
- DCP
- Basic Check Europe
Products and services
- digi.skills
Quantifiable outcome
- Ressourcen-Mosaik assessments can be completed in 10-20 hours with approximately 600 questions covering German, mathematics, technical understanding, and office work topics.
- +2 more outcomes
Companies that use bit media
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
bit media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
bit media partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, major and minor.
- ICDL/digital literacycoreOfficial ICDL (International Certificate of Digital Literacy) partner providing ICDL certification preparation courses. Offers LONA packages for ICDL BASE CLASSIC, ICDL WORKFORCE BASE, ICDL BASE & STANDARD, and ICDL ADVANCED certifications.
- Swiss Learning HubcoreSwiss Learning Hub promotes digital learning solutions in Swiss educational institutions. Partnership extends bit media's reach to Swiss school networks.
- edulogcoreedulog is the Swiss education platform for digital learning. bit media joined edulog to integrate its learning solutions into the Swiss educational infrastructure.
- educamajorSwiss education association supporting digitalization in schools. Partnership provides visibility and credibility in Swiss education market.
- worlddidacmajorSilver member of worlddidac, the international association for educational resources. Participates in worlddidac events and exhibitions.
- Chambre des salaries luxembourg (CSL)minorLuxembourg Chamber of Employees partnership for promoting digital literacy in Luxembourg. Extends bit media's reach to the Luxembourg market.
- Luxembourg Lifelong Learning CentreminorPartnership with Luxembourg's lifelong learning center for digital competency development in Luxembourg.
- Minerva SchulenminorMinerva schools partnership for providing digital learning solutions to private school network.
- BBZ OltenminorVocational training school partnership for digital competency development in Switzerland.
- RocheminorRoche vocational training partnership providing digital learning solutions for pharmaceutical company's training programs.
- AlithisminorSwiss education technology partner for digital learning solutions distribution.
- MebikonminorGerman educational technology partner for digital learning content distribution.
- C & C Media GmbH (all4schools)minorGerman educational media partner operating all4schools platform for distributing educational content.
- Rehaklinik BellikonmajorCo-developed Ressourcen-Mosaik digital assessment tool for vocational rehabilitation. Created specialized digital competency assessment covering German, mathematics, technical understanding, and office work for professional reorientation. Working with expert group from various rehabilitation institutions to continuously develop the tool.
- Schweizer Paraplegiker ZentrummajorPartner in the Ressourcen-Mosaik expert group contributing to the development and refinement of digital rehabilitation assessment tools.
- IG ArbeitminorVocational integration organization contributing to Ressourcen-Mosaik expert group for rehabilitation assessment tool development.
Scale indicators1 record
Recent moves7 records
Expansion highlights6 records
bit media competitors and assessment
Company assessmentBroad incumbents
- Skillsoft: Global corporate and education digital learning provider offering technology, business, and compliance training. Competes in the same digital-skills and professional development category for corporate training budgets, though at much broader scale and scope.
- ICDL Foundation: International certification body behind the ICDL digital literacy program. Bit media is an official ICDL partner offering ICDL preparation courses; ICDL represents both a partner and a broader incumbent shaping the same exam-prep category.
- Cornelsen Verlag: Leading German educational publisher with growing digital learning and curriculum platforms for schools. Competes in adjacent categories including digital textbooks, e-learning, and assessment for the same DACH school market.
- Klett Group: Major German educational publishing group with extensive digital learning content and curriculum offerings for DACH schools. Overlaps with bit media in school digital literacy and curriculum-aligned digital content categories.
Emerging players
- Sanako: Finnish educational technology vendor specializing in digital language and digital skills learning solutions for schools. Comparable target customer (schools) and curriculum-aligned product approach, though anchored in a different European geography.
- itslearning: European Learning Management System provider serving schools and vocational institutions with digital curriculum delivery. Comparable in LMS integration capability and European school market focus, though at larger scale and broader geography.
Direct peers
- Alithis: Swiss education technology partner for digital learning solutions distribution. Competes in the same Swiss school digital-skills market with overlapping customer base and similar curriculum alignment.
- C & C Media GmbH (all4schools): German educational media partner operating the all4schools platform for distributing educational content to schools. Directly comparable as a German-market school-focused digital learning distributor in bit media's partner ecosystem.
- Mebikon: German educational technology partner for digital learning content distribution, listed among bit media's partner network. Operates in the same German-speaking digital learning market with comparable B2B school and vocational training offerings.
Others
- educa.ch: Swiss education information and coordination platform supporting digitalization in Swiss schools. Bit media is a partner of educa; educa itself is more of an ecosystem enabler than a direct competitor, but operates in the same Swiss school digitalization space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
bit media social profiles
Digital presencebit media compliance and trust
Trust signalCompliance1 record
bit media financial estimates
Financial estimateRevenue estimate
Valuation estimate
bit media leadership team
Management profileNumber of profiles
Profiles4 records
bit media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bit media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bit media
What does bit media do?
bit media develops and sells web-based e-learning and e-testing platforms for schools, companies, and individuals in the Swiss and DACH markets. Its core offerings are the digi.skills digital competency platform, the LONA Education vocational learning platform, LONA E-Learning for ICDL certification preparation, and the ITS interactive testing studio for organizing electronic examinations. The company delivers content through cloud-based learning portals with voucher activation, annual licenses, and tiered school/institutional packages.
Is bit media a public or private company?
bit media is a private company. It is classified as unknown and is currently operating.
When was bit media founded?
bit media was founded in 2006. It employs 1 to 10 people.
Where is bit media based?
bit media is headquartered in Zürich, Switzerland, in the Europe region.
How does bit media make money?
Three revenue lines are on record. E-Learning Product Sales are the primary driver. The others are subscription Licenses and school/Institutional Licenses.
Who are bit media's main competitors?
Broad incumbents on record are Skillsoft, ICDL Foundation, Cornelsen Verlag and Klett Group. Emerging players are Sanako and itslearning. Direct peers are Alithis, C & C Media GmbH (all4schools) and Mebikon. educa.ch is listed as an others.
Does bit media have an API?
No public API is recorded for bit media.
What industry is bit media in?
bit media's product category is Education Technology / E-Learning Platforms. Its primary akta.pro industry code is EDAFACAA, Core Digital Curriculum & Courseware (Full Programs & Units), with a secondary code of EDAFACAO, Exam Prep & Standards-Aligned Review Courseware (Within Curriculum). Its NAICS code is 611691 and its SIC code is 8200.