Webbing Products
- Company typePrivate
- Founded1956
- HeadquartersUnderbool, Australia
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Webbing Products does
Webbing Products Pty Ltd is a South Africa-based international manufacturer of narrow woven fabrics and webbing products, established in 1956 and headquartered in Gqeberha (Port Elizabeth), Eastern Cape. The company operates within the SA Bias Industries group and runs a 5,000m²+ manufacturing facility capable of 24/7 production, weaving widths from 5mm to 320mm using polyester, polyamide, polypropylene, cotton, and aramid yarns, with on-site European continuous dyeing equipment and specialised German finishing technology for lifting webbing. Its portfolio spans eleven core product categories — binding tapes, PVC coated webbing, cure wrap tapes, lifting and recovery webbing, lashing/tie-down webbing, military webbing, Powerite® protective sleeving, restraint (seat belt) webbing, safety webbing, tent webbing, and custom solutions — plus an ancillary hardware shop for cargo securement fittings.
The company sells primarily B2B on a quote-based model to global manufacturers, OEMs, and resellers serving safety-critical verticals including military and defence, automotive and aeronautical restraint, mining (with MSHA-approved protective sleeving), lifting and rigging, fall protection, cargo securement, vulcanisation, furniture, and outdoor structures. Distribution combines direct sales teams, four South African regional offices (Gauteng, Western Cape, KwaZulu-Natal), an Australian sales office via Narrowtex (Australia) Pty Ltd, international agents and distribution centres, and a multilingual (6-language) website. Quality positioning rests on ISO 9001:2015 certification by DEKRA, an in-house testing laboratory, MSHA approval, and compliance with multiple ISO (8031, 8030, 6805) and EN (982, 414, ISO 3457:2008) standards. Recent strategic activity has centred on extending the Powerite® protective sleeving range, including a 2023 polyester addition and a 2025 Line-of-Sight launch.
Webbing Products firmographics
Firmographics- Name
- Webbing Products
- Legal name
- Webbing Products Pty Ltd
- Website
- https://webbingproducts.com
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Ownership category
- akta.pro rank
Webbing Products industry classification
Industry- Product category
- Industrial Webbing and Narrow Fabric Manufacturing
- NAICS
- Rope, Cordage, Twine, Tire Cord, and Tire Fabric Mills (314994)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Narrow Fabrics & Webbings (Tapes/Ribbons/Straps) (IMAOABAD)
- akta.pro secondary industries
- Seatbelt Assemblies & Webbing Hardware Manufacturing (IMACAMAC), Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)
Keywords
Where Webbing Products is headquartered
LocationHeadquarters
- HQ city
- Underbool
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Webbing Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Webbing Products Sales: Manufacturing and sale of premium-quality webbing and woven tapes for light to heavy industrial applications. Products are sold to global manufacturers and trusted resellers across diverse industries.
- Hardware Components: Sale of ancillary hardware including ratchets, J-hooks, S-hooks, U-hooks, cam buckles, shackles, and carabiner hooks for cargo securement systems.
- Customisation Services: Custom webbing development and product customisation services based on customer-specific requirements including weave patterns, yarn types, dimensions, colours, and specialised finishes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for all products |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Webbing Products product offering
Product offeringCore offering
Webbing Products is an international manufacturer of premium-quality webbing and woven tapes for light to heavy industrial applications, producing webbing from 5mm to 320mm width using polyester, polyamide, polypropylene, cotton, and aramid fibres. The portfolio spans eleven core webbing categories including lifting and recovery, military, safety harness, restraint (seat belt), cargo lashing, protective sleeving, tent, PVC coated, binding tape, and cure wrap tape, plus custom webbing development services and ancillary cargo securement hardware.
Product overview
Webbing Products is a manufacturer of narrow fabrics and webbing solutions serving diverse industrial applications. The product portfolio includes core webbing products (Binding Tapes, PVC Coated Webbing, Cure Wrap Tapes, Lifting & Recovery Webbing, Lashing/Tie Down Webbing, Military Webbing, Protective Sleeving, Restraint Webbing, Safety Webbing, Tent Webbing) complemented by Custom Webbing Solutions for bespoke requirements. The company also offers ancillary hardware products (ratchets, cam buckles, shackles, J-hooks, carabiner hooks) through its shop. All products are supported by ISO 9001:2015 quality certification and in-house testing capabilities. The company operates manufacturing facilities in South Africa and serves global customers through regional sales offices.
Differentiator
Problem solved
Functional benefit
Brands
- Powerite®: Proprietary brand for protective sleeving and tie down webbing (low elongation cargo securement webbing). Powerite protective sleeving includes polyamide and polyester options with flame retardant and anti-static properties.
- Powerite®
Products and services
- Binding Tapes Finer webbing designed for binding applications in furniture, apparel, home furnishings, outdoor gear, mattresses, and industrial binding protection.
- PVC Coated Webbing PVC-coated webbing manufactured from ultra-high tenacity polyester yarns with first-grade coating emulsions, used in trucking, mining, outdoor advertising, agriculture, tent manufacturing, and tensile structures.
- Cure Wrap Tapes Specialised polyamide tapes (also called nylon hose wrap or hose wrap) designed to withstand multiple vulcanising cycles, used for curing rubber rollers, hoses, conveyor belting, expansion joints, and industrial flooring applications.
- Lifting & Recovery Webbing Flat and tubular lifting sling webbing as well as recovery webbing (snatch straps/kinetic webbing) with Simplex, Duplex, Coarse Tubular, and Standard Tubular variants for lifting, rigging, maritime, construction, and vehicle recovery applications, colour-coded per European Standards.
- Lashing/Tie Down Webbing Cargo securement webbing including the Powerite range, manufactured from ultra-high tenacity polyester yarns with break strengths from 650kg up to 6 tons, used for ratchet straps, cargo transportation, and outdoor securing applications.
- Military Webbing High performance specification webbing for military, naval, and air force applications including parachute webbing, belt webbing, tent webbing, and backpack webbing conforming to stringent international military standards.
- Protective Sleeving Protective sleeve for hydraulic hose systems under the Powerite brand. Polyamide and polyester ranges with flame retardant and anti-static options, designed for burst and pin hole protection. Includes line-of-sight variant for enhanced operator protection per EN982, EN414 and EN ISO 3457:2008.
- Restraint Webbing (Seat Belt Webbing) Premium-quality restraint webbing for automotive, aeronautical, motorsports, and medical applications, with tensile strength sufficient to support approximately three metric tons and controlled elongation for energy absorption during collisions.
- Safety Webbing Safety webbing for fall prevention and personal protection equipment, including Safety Harness Webbing for body harnesses and Tear Webbing for energy-absorbing safety lanyards, exceeding stringent international fall prevention and PPE standards.
- Tent Webbing Webbing designed for tents, gazebos, and tarpaulins, manufactured from ultra-high tenacity polyester yarn with excellent UV stability, water resistance, and quick-drying properties, conforming to military standards.
- Custom Webbing Solutions Custom webbing development and customisation services offering alteration of existing products or development of new webbing to meet specific customer requirements including weave patterns, yarn types, widths, colours, and specialised finishes.
- Cargo Securement Hardware (Shop) Ancillary cargo securement hardware sold via online shop, including ratchets, cam buckles, J-hooks, shackles, and carabiner hooks in various sizes and capacities from 250kg to 3 tons in stainless steel and steel variants.
Quantifiable outcome
- Restraint webbing tensile strength sufficient to support approximately 3 metric tons
- +4 more outcomes
Companies that use Webbing Products
Customer profileSegments10 records
Ideal customer profiles4 records
Webbing Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Webbing Products partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- SA Bias Industries GroupcoreWebbing Products is part of and supported by SA Bias Industries Group, an international group of companies with headquarters in Cape Town, South Africa. The group includes Narrowtex (automotive restraint webbing and lashing), NBI (industrial cords and ropes), ACM (apparel narrow fabrics), and Flowmax Limited (fluid handling equipment).
- Narrowtex (Australia) Pty LtdcoreAustralian sales office and distribution partner for Webbing Products products in Australia. Operates from Underwood, Queensland serving Australian customers with webbing and related products.
- NarrowtexcoreSouth Africa's sole manufacturer and leading supplier of automotive restraint webbing (seat belt webbing) supplying to Original Equipment Manufacturers and aftermarket providers. Also supplies lashing and strapping to various global customers. Part of the SA Bias Industries group.
- NBIminorLeading manufacturer of high quality industrial cords and ropes supplying an extensive range of braided, twisted and knit/braided cords and ropes for diverse industries. Part of SA Bias Industries group.
- ACMminorSignificant supplier in the South African apparel industry providing comprehensive range of elastic, rigid narrow fabrics and components for lingerie, foundation garment and apparel manufacturing. Part of SA Bias Industries group.
- Flowmax LimitedminorAssociated company engaged in manufacture, import and distribution of medium-technology fluid handling equipment, consumables, spares and service to petrochemical, oil, gas, transport, food, chemical, pharmaceutical, and construction industries. Supplies UK and European markets. Part of SA Bias Industries group.
- DEKRAcoreInternational quality certification group that provides ISO 9001:2015 certification for Webbing Products quality management system.
- International Testing FacilitiesminorExternal testing facilities used for independent verification of in-house quality and testing results, ensuring products exceed expectations and comply with stringent safety specifications.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Webbing Products competitors and assessment
Company assessmentEmerging players
- SafeLine (Webbing & Lifting Products): European manufacturer of webbing slings, ratchet straps, and lifting equipment for material handling. Adjacent peer with overlap in lifting slings and lashing webbing, though more focused on finished rigging assemblies than raw webbing.
- Yale Cordage: US manufacturer of specialty rope, cordage, and webbing products for industrial, marine, and safety markets. Partial overlap in lifting/recovery webbing and industrial textile cordage with comparable specialty-niche positioning.
Direct peers
- Bally Ribbon Mills: US-based narrow fabrics and webbing manufacturer producing woven tapes, webbing, and specialty textiles for safety, military, aerospace, and industrial applications. Closest Western Hemisphere counterpart with similar product breadth and safety-critical certifications.
- American Cord & Webbing: US manufacturer of narrow woven webbing, cord, and tape for military, medical, automotive, and industrial safety markets. Direct competitor in custom narrow-fabric weaving with comparable certification-driven safety focus.
- E. Oppermann GmbH: German narrow fabrics manufacturer producing webbing, tapes, and elastics for automotive, furniture, and technical applications. Direct European peer with similar custom narrow-woven offering into OEM and safety markets.
- Narrowtex: Sister company within SA Bias Industries group, manufacturing automotive restraint webbing (seat belt webbing) and lashing/strapping. Same group, same South African base, same end markets; effectively a related narrow-fabric peer with overlapping OEM customer base.
- Weaver Industries: US contract manufacturer of custom narrow woven webbing and specialty textiles, serving military, medical, industrial, and safety markets. Direct competitor in custom narrow-woven fabrics with comparable low-elongation and high-strength product lines.
- Strapex: Swiss-headquartered manufacturer of strapping, lashing, and load-securement solutions. Overlaps with Webbing Products' lashing/tie-down webbing and cargo securement hardware (ratchets, buckles) business serving similar logistics customers.
Broad incumbents
- Milliken & Company: Large US diversified textile manufacturer with specialty narrow fabrics and industrial webbing serving automotive, military, and industrial safety markets. Broader portfolio with deeper R&D and global scale, representing a tier-one incumbent in segments where Webbing Products also competes.
- Heathcoat Fabrics: UK-based established textile manufacturer with broad narrow fabrics and technical textiles capabilities, including woven webbing, mesh, and specialty fabrics for industrial, defence, and aerospace applications. Wider portfolio than Webbing Products but competing in similar technical narrow-fabric segments.
Market position
Strengths5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Webbing Products social profiles
Digital presenceWebbing Products compliance and trust
Trust signalCompliance4 records
Webbing Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Webbing Products leadership team
Management profileNumber of profiles
Profiles7 records
Webbing Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Webbing Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Webbing Products
What does Webbing Products do?
Webbing Products is an international manufacturer of premium-quality webbing and woven tapes for light to heavy industrial applications, producing webbing from 5mm to 320mm width using polyester, polyamide, polypropylene, cotton, and aramid fibres. The portfolio spans eleven core webbing categories including lifting and recovery, military, safety harness, restraint (seat belt), cargo lashing, protective sleeving, tent, PVC coated, binding tape, and cure wrap tape, plus custom webbing development services and ancillary cargo securement hardware.
Is Webbing Products a public or private company?
Webbing Products is a private company. It is classified as corporate owned and is currently operating.
When was Webbing Products founded?
Webbing Products was founded in 1956.
Where is Webbing Products based?
Webbing Products is headquartered in Underbool, Australia, in the Oceania region.
How does Webbing Products make money?
Three revenue lines are on record. Webbing Products Sales are the primary driver. The others are hardware Components and customisation Services.
Who are Webbing Products's main competitors?
Emerging players on record are SafeLine (Webbing & Lifting Products) and Yale Cordage. Direct peers are Bally Ribbon Mills, American Cord & Webbing, E. Oppermann GmbH, Narrowtex, Weaver Industries and Strapex. Broad incumbents are Milliken & Company and Heathcoat Fabrics.
Does Webbing Products have an API?
No public API is recorded for Webbing Products.
What industry is Webbing Products in?
Webbing Products's product category is Industrial Webbing and Narrow Fabric Manufacturing. Its primary akta.pro industry code is IMAOABAD, Narrow Fabrics & Webbings (Tapes/Ribbons/Straps), with a secondary code of IMACAMAC, Seatbelt Assemblies & Webbing Hardware Manufacturing. Its NAICS code is 314994 and its SIC code is 2300.