Progress In Lending Association

What Progress In Lending Association does

Progress In Lending Association, operating as PROGRESS in Lending, is a privately held B2B digital media company founded in 2012 that serves the U.S. mortgage lending industry. It is headquartered in Wilton, United States, operates with 1–10 employees, and is led by Founder and Chairman Tony Garritano and Chief Strategy Officer Michael Hammond. Its purpose is to consolidate mortgage industry news, analysis, and trend identification into actionable intelligence for senior lending executives, technology vendors, and mortgage professionals making technology and business decisions.

The company's core products span a multi-channel content platform: the magazine Tomorrow's Mortgage Executive, the newspaper Today's Lending Insight, The Lending Buzz Podcast, the My Mortgage Mindset video series, and the website mymortgagemindset.com. It also operates 11+ annual award programs — most notably the 12th Annual Innovations Award, the 2nd-year Lending Tech Titan Award, and the newly introduced AI Pioneer Award — and runs the recurring ENGAGE industry conference. The underlying "technology" is a curated editorial operation rather than a software platform.

The business model is B2B media monetization: revenue is generated through event sponsorships, advertising, media kit sales, and newsletter subscriptions targeted at mortgage lenders and the vendors that serve them. The value proposition centers on translating mortgage industry developments into executive-grade intelligence, with monetization tied to the marketing budgets of a cyclical industry rather than to recurring SaaS or transaction-based revenue.

Name

Progress In Lending Association

Legal name

PROGRESS in Lending Association

Website

https://mymortgagemindset.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Progress In Lending Association is a privately held B2B digital media company, founded in 2012, that publishes mortgage-industry content across print, podcast, and video channels, runs 11+ annual award programs, and monetizes via sponsorships and advertising aimed at U.S. lending executives and vendors.

Ownership category

akta.pro rank

Product category

Trade Media and Industry Awards (Mortgage Industry)

NAICS

Publishing Industries (513)

akta.pro industry

PRIMARYMPACADAG

Podcast Syndication, Cross-Promotion & Growth Networks

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Podcast Hosting, Networks & Distribution

SECONDARYMPAIADAC

Podcast Networks & Studio Platforms

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Audio Streaming & Podcast Platforms

Keywords

• Mortgage industry media
• Lending news coverage
• Industry awards programs
• Trade publication content
• Expert analysis articles

Headquarters

HQ city

Wilton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Media and Content Services: Operates as a media company serving the mortgage lending industry through digital content, publications, awards programs, and industry events. Revenue derived from sponsorships, advertising, media kit sales, and newsletter subscriptions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Progress In Lending Association operates a digital media platform that produces and distributes mortgage industry news, expert analysis, podcasts, videos, magazines, and newspapers for lending executives and professionals. It also runs multiple annual industry award programs (including the Innovations Award, AI Pioneer Award, Lending Tech Titan Award, and others) and the ENGAGE industry conference, monetized through advertising, sponsorships, media kit sales, and newsletter subscriptions.

Product overview

Progress In Lending Association is a media and professional development company serving the mortgage lending industry. The organization operates a unified platform providing news aggregation (covering mortgage applications, home equity lending, technology advances, and compliance), expert analysis content from industry veterans, award programs (including AI Pioneer Award, Innovations Award, Lending Tech Titan Award, Connections Award, and Trailblazers Award), magazines (Tomorrow's Mortgage Executive), newspapers (Today's Lending Insight), and podcasts (The Lending Buzz). The company does not offer a software product platform but rather serves as a thought leadership hub for lending executives seeking industry intelligence and innovation recognition.

Differentiator

Problem solved

Functional benefit

Brands

• My Mortgage Mindset: Video content platform featuring ENGAGE conference videos and industry interviews
• The Lending Buzz Podcast
• Tomorrow's Mortgage Executive
• Today's Lending Insight

Products and services

• Tomorrow's Mortgage Executive Industry magazine covering pressing issues in the mortgage servicing and lending space, including topics such as servicing innovation and fraud detection.
• Today's Lending Insight
• The Lending Buzz Podcast
• My Mortgage Mindset Video Series
• In The News (News Aggregation)
• Expert Analysis Content
• Innovations Award Annual award program recognizing top industry innovations in mortgage lending. In its 12th year as of 2026.
• AI Pioneer Award First-ever AI award for the lending industry, recognizing companies pioneering AI technology implementation.
• Lending Tech Titan Award Award program honoring technology that truly benefits its users in the lending industry; now in its second year.
• Industry Award Program Portfolio Portfolio of additional industry award programs including Lending Luminary Award, Thought Leader Award, Game Changer Award, Most Powerful Women in Fintech Award, Connections Award, Trailblazers Award, Next Gen Leader Award, and Industry Humanitarian Award.
• 2026 Media Kit Annual advertising and sponsorship media kit sold to vendors seeking access to the association's mortgage industry audience across its digital properties, newsletters, podcasts, videos, and events.
• ENGAGE Conference Annual multi-day industry conference for mortgage lending professionals, featuring programming, networking, and thought leadership content.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• HousingWire: HousingWire is a leading digital media and events company covering the U.S. mortgage and housing industry with news, magazines, awards (e.g., HousingWire Awards, Tech Trendsetters), and events (e.g., HW Annual). It directly competes with Progress In Lending for the same mortgage executive audience, advertising dollars, and award sponsorships.
• MortgageOrb: MortgageOrb is an online mortgage industry publication providing news, interviews, and analysis for mortgage executives. It serves a similar content-discovery function for the same audience.
• Scotsman Guide: Scotsman Guide is a long-standing mortgage industry media brand with print magazines, online content, and industry rankings/awards serving residential mortgage originators — a close analog to Progress In Lending's editorial-plus-recognition model.
• The MReport: The MReport (from SourceMedia) is a digital media brand covering mortgage servicing, lending, and technology with news, analysis, and industry events — overlapping meaningfully with Progress In Lending's editorial and event coverage.
• Mortgage Professional America (MPA): MPA is a global mortgage industry publication with news, features, awards (MPA Magazine Awards, Women in Mortgage), and events targeting loan officers and brokers. It competes in the same niche trade media category as Progress In Lending.
• National Mortgage Professional (NMP) Magazine: NMP is a trade publication and digital media brand covering mortgage origination, with news, a magazine, awards (NMP Women of Inspiration, Top Mortgage Professionals), and events. It targets the same mortgage professional audience with overlapping editorial and recognition programs.

Broad incumbents

• Roofstock: Roofstock is an online real estate investment marketplace and media publisher. While primarily a marketplace, it produces housing-market content aimed at similar investor/operator audiences and represents a broader housing-industry incumbent.
• Inside Mortgage Finance: Inside Mortgage Finance is an established mortgage industry data, news, and analysis publisher with broader institutional coverage. It overlaps with Progress In Lending on executive-level industry intelligence but is more data/research oriented.

Others

• ICE Mortgage Technology (ICE): ICE Mortgage Technology (formerly Ellie Mae) is a major mortgage technology platform and ecosystem participant. It is an advertising and award sponsor in Progress In Lending's ecosystem and a recurring subject of editorial coverage, making it an adjacent comparator in mortgage industry media and events.

Regional players

• Reverse Mortgage Daily (RMD): RMD is a niche trade publication focused on the reverse mortgage segment. It overlaps with Progress In Lending's audience and editorial format but in a narrower product vertical.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/engageprogress
• LinkedInlinkedin.com/company/progress-in-lending-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Progress In Lending Association