Guise & Associates

What Guise & Associates does

Guise & Associates is a private manufacturer's representative (sales broker) firm based in Beaverton, Oregon, operating with 1-10 employees in the Pacific Northwest region of the United States. The firm represents manufacturers in three product categories—Drug, Health & Beauty Care, and General Merchandise—providing field sales coverage, key presentations, and follow-up project management to retail buyers across the territory. Its sole public-facing presence is a minimal website (guiseandassociates.com) with four navigation pages (Home, About Us, Contact Us, Location) and a single listed phone number, (503) 626-1900.

The business model is commission-based: the firm earns transaction fees on the sales it generates for the manufacturer principals it represents, operating as a classic independent sales representative with no proprietary technology, software products, branded offerings, or digital channels of note. The company positions itself as a medium-sized broker that can dedicate more time to key presentations and follow-up projects than larger competing brokers, marketing professional and complete sales presentations, regional focus, and customer-service attentiveness as its functional differentiators. Distribution is exclusively through direct field sales calling on retailers and buyers in the Pacific Northwest on behalf of its represented manufacturers.

The company's data footprint is thin: no founding date, no funding history, no disclosed revenue, no leadership team roster, no patents, no certifications, no strategic partnerships, no mergers or acquisitions, and no leadership changes are recorded. There are no disclosed AI capabilities, no API or product integrations, and no digital marketing or social media presence. Guise & Associates appears to be a traditional, low-technology B2B services business whose competitive position rests on regional buyer relationships, category expertise, and personal attention rather than proprietary technology, data assets, or scale.

Name

Guise & Associates

Legal name

Guise & Associates

Website

https://guiseandassociates.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Commission-based Representation: As a manufacturer's representative (broker), Guise & Associates earns commissions on sales they generate for the companies they represent. They sell to retailers and buyers in the Pacific Northwest across Drug, Health & Beauty Care, and General Merchandise categories.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Guise & Associates is a manufacturer's representative firm that sells manufacturers' products to retailers across the Pacific Northwest. The firm covers Drug, Health & Beauty Care, and General Merchandise categories, acting as the outsourced sales force for its manufacturing principals and managing retail account relationships on their behalf.

Product overview

Guise & Associates is a manufacturer's representative (broker) firm serving the Pacific Northwest. They offer sales representation and support services in three categories: Drug, Health & Beauty Care, and General Merchandise. Their primary offering is professional sales presentations and sales support for the companies they represent. As a medium-sized broker, they focus on key presentations and follow-up projects for their represented brands. No distinct named product modules or software products are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• Manufacturer's Representation Services — Drug, Health & Beauty Care, and General Merchandise (Pacific Northwest)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights3 records

Broad incumbents

• Advantage Solutions: Public sales and marketing services firm representing manufacturers in grocery, drug, and convenience retail channels. Comparable because it operates a manufacturer's rep model adjacent to Guise's drug/health & beauty/general merchandise verticals, but at enterprise scale.
• Crossmark: National sales and marketing services provider serving consumer goods manufacturers in drug, mass, and grocery retail. Comparable given identical channel-partner GTM serving retailers in the same CPG verticals Guise covers.
• Acosta Sales & Marketing: Largest U.S. sales and marketing agency representing CPG manufacturers to retail. Comparable because it serves the same manufacturer-to-retailer sales representation model across drug, health & beauty, and general merchandise categories, though at national scale.
• Salesforce (The Integer Group): Omnicom-owned shopper marketing and sales agency representing CPG manufacturers to retailers. Comparable as a manufacturer's rep/agency in consumer goods, though Integer emphasizes brand activation versus Guise's field selling.

Others

• Repsly: Field sales execution software for CPG manufacturers and broker networks. Comparable as technology infrastructure that competing brokerages and the principals Guise represents use to manage field activity.
• ECRM (EPICOR): Provider of category-specific buying events and B2B matchmaking platforms for consumer goods manufacturers and retailers. Comparable as an enabling channel partner to the same drug/health/beauty manufacturer-rep ecosystem Guise serves.

Direct peers

• Brammer & White Sales: Mid-sized regional manufacturer's representative firm covering health, beauty, and general merchandise categories to retail. Closely comparable to Guise in size, multi-category mix, and regional broker model.
• McKeever Group: Mid-sized manufacturer's representative firm covering health, beauty, and general merchandise categories. Comparable given similar size, multi-category manufacturer rep model, and consultative retail sales approach.
• J. Brown Sales Group: Regional manufacturer's representative serving drug, health and beauty, and general merchandise retailers in the western U.S. Direct comparable: same broker model, same verticals, same consultative field-selling approach.

Emerging players

• Hamacher Resource Group: Specialty consulting and sales services firm focused on drug, beauty, and independent retail channels. Comparable in its drug/health & beauty vertical focus, though more research and consulting oriented than field sales.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat2 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/guise-associates

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guise & Associates