Hogger
Hogger GmbH (Hogger Reisen) is a family-owned regional passenger transport company based in Freilassing, Germany, operating scheduled bus routes, on-demand Rufbus services, school transport, charter rentals, and group travel across the Bavaria-Salzburg border region of Germany and Austria.
- Company typePrivate
- Founded1945
- HeadquartersFreilassing, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hogger does
Hogger GmbH, doing business as Hogger Reisen, is a third-generation, family-owned regional passenger transport company headquartered at Traunsteiner Straße 7 in Freilassing, Germany. Founded in 1945 by Anton Hogger and currently led by his grandson Thomas Richter as Geschäftsführer, the firm operates scheduled public bus routes (Linienverkehr), on-demand Rufbus services, dedicated school transport (Schülerbeförderung), customized group travel (Gruppenreisen), and charter bus rentals (Mietbus) for clubs, associations, school classes, and corporate clients. Its fleet spans minibuses through to modern luxury coaches equipped with air conditioning, video, toilet, and galley, and includes electric Mercedes-Benz eVito Tourer Pro vehicles supporting sustainable rural mobility.
Operations span the Bavaria-Salzburg border region, with additional offices opened in Stadt Salzburg and Bischofshofen in September 2018. Hogger is integrated as a partner operator into the Salzburger Verkehrsverbund ticketing and route-planning network and into Bayern-Fahrplanauskunft, and it runs municipal/community bus partnerships with Ainring, Traunreut, Teisendorf, and Traunstein district. Its on-demand Rufbus requires passengers to book at least 30 minutes in advance, with fares of €2.00 per adult ride, €1.00 for youth (6-14), and a €36.50 annual ticket.
Revenue is generated through a mix of per-ride transaction fees on scheduled and on-demand bus routes, quote-based pricing for charter and full-service group travel, dedicated school transport contracts, and a smaller corporate logistics segment that has handled day-tour work for freight-forwarding clients such as Dachser. Distribution is direct-to-consumer via phone, email, website inquiry forms, and a Facebook page, supplemented by association membership-driven referral traffic. The company is privately held with no external funding, no disclosed subsidiaries, and no parent organization.
Hogger firmographics
Firmographics- Name
- Hogger
- Legal name
- Hogger GmbH
- Website
- https://hoggerreisen.de
- Company type
- Private
- Founded year
- 1945
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hogger GmbH (Hogger Reisen) is a family-owned regional passenger transport company based in Freilassing, Germany, operating scheduled bus routes, on-demand Rufbus services, school transport, charter rentals, and group travel across the Bavaria-Salzburg border region of Germany and Austria.
- Ownership category
- akta.pro rank
Hogger industry classification
Industry- Product category
- Public bus transportation services
- NAICS
- Interurban and Rural Bus Transportation (48521), Charter Bus Industry (48551), School and Employee Bus Transportation (4854)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700)
- akta.pro primary industry
- Coach & Bus Charter Fleet Rental (With/Without Driver) (TLABADAE)
- akta.pro secondary industries
- Long-Distance/Overnight Charter Coaches (THAIAIAL), Employer/Corporate Demand-Responsive Shuttles (THAIAHAG), Intercity Coach & Bus Operators (TLAFAAAH)
Keywords
Where Hogger is headquartered
LocationHeadquarters
- HQ city
- Freilassing
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
Hogger business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Scheduled Public Transport (Linienverkehr): Revenue from operating scheduled bus routes covering Freilassing, Waging, Salzburg, Bad Reichenhall, Teisendorf, Ainring, Saaldorf, and surrounding areas. Integrated with Salzburger Verkehrsverbund.
- School Transportation (Schülerbeförderung): Dedicated bus service for transporting students to schools, mentioned as a key service alongside group travel.
- On-demand Bus (Rufbus): Flexible on-demand bus service where passengers book rides. Pricing: €2.00 for adults, €1.00 for youth 6-14 years, €36.50 annual ticket.
- Group Travel and Charter (Gruppenreisen, Mietbus): Customized group travel packages, charter bus rentals, and complete travel arrangements including hotels, admission tickets, and city tours.
- Truck/Day Tour Transport: Day tour trucking operations for external clients such as Dachser, mentioned in job postings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | On-demand bus (Rufbus) individual fares |
| Other | Pay-as-you-go | Bus charter and group travel |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Hogger product offering
Product offeringCore offering
Hogger Reisen provides bus transportation services across the Bavaria-Salzburg border region, including scheduled public bus routes, on-demand Rufbus services, school transportation, customized group travel packages, and charter bus rentals. The company operates a fleet from minibuses to modern luxury coaches and an expanding electric minibus fleet, serving commuters, students, organized groups, and select corporate clients. Services are delivered through direct booking channels and integrated regional transit networks.
Product overview
Hogger Reisen operates as a comprehensive mobility services provider offering a unified portfolio centered on bus transportation. The core offerings include Linienverkehr (scheduled bus line service), Gruppenreisen (group travel), Mietbus (bus rental), and Rufbus (on-demand call bus service), supplemented by Schülerbeförderung (school transport) and Onlinebuchung (online booking). The company operates a fleet ranging from minibuses to modern luxury coaches equipped with air conditioning, video, toilet, and kitchen facilities, and has expanded into electric mobility with Mercedes-Benz eVito Tourer Pro vehicles. The services are available across the Freilassing, Salzburg, and Traunstein regions, with a focus on public local transport (ÖPNV), individual group travel, and on-demand transportation solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Linienverkehr (Scheduled Line Service) Regular scheduled public bus routes across the Freilassing, Salzburg, and Traunstein regions, including multiple lines such as H9825, 4T, BT, 81, 82, 3, 4, 5, 5a, 24, 25, 26, 9433, and 9439. Tickets integrate with the Salzburger Verkehrsverbund. Targeted at commuters and residents in the Bavaria–Salzburg border area.
- Rufbus (On-Demand Bus Service) Flexible on-demand bus service operating in Traunstein, Ainring, Traunreut, and Teisendorf. Passengers book rides by phone with at least 30 minutes advance notice and are picked up at their desired stop. Fares are €2.00 for adults, €1.00 for youth aged 6–14, and €36.50 for an annual ticket. Targeted at rural residents without fixed-route coverage.
- Gruppenreisen (Group Travel Packages) Customized group travel services for associations, clubs, school classes, and other organized groups. Packages include bus transport, hotel bookings, admission tickets, and city tours arranged through the company's travel agency. Targeted at clubs, associations, and school classes needing full-service group trips.
- Mietbus (Bus Rental) Charter and bus rental service offering vehicles ranging from minibuses to modern luxury coaches equipped with air conditioning, video, toilet, and kitchen (galley) facilities. Available for club trips, company outings, party transfers, and other one-off events. Pricing is quote-based via phone or email inquiry.
- Schülerbeförderung (School Transportation) Dedicated school transportation (Schülerbeförderung) service providing safe daily transportation of school children on assigned buses and fixed routes, with assigned drivers operating on school days only. Targeted at school children, parents, and educational institutions in the region.
- Day-Tour Trucking and Logistics Day-tour trucking operations provided to external corporate logistics clients such as Dachser, leveraging Hogger's vehicle fleet and driver pool. Targeted at logistics companies needing reliable daily freight transport.
Companies that use Hogger
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles5 records
Hogger technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hogger partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Salzburger VerkehrsverbundcoreIntegral partnership with the Salzburg Transport Association. Hogger routes integrate with the broader Salzburg public transport network, enabling combined ticketing and network-wide travel for passengers.
- Gemeinde AinringcorePartnership for Rufbus (on-demand bus) service in the Ainring municipality, providing flexible transport options for local residents.
- Direktbus TraunreutcorePartnership for direct bus service connecting Traunreut area, part of the municipal transport network.
- Gemeinde TeisendorfcorePartnership for community bus (Gemeindebus) service in Teisendorf municipality, providing local public transport options.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Hogger competitors and assessment
Company assessmentBroad incumbents
- DB Regio Bus (Deutsche Bahn): Subsidiary of Deutsche Bahn operating regional bus services across Bavaria and the rest of Germany, including competition with Hogger's Linienverkehr routes in the Berchtesgadener Land and Traunstein districts.
- Transdev GmbH: International public transport operator running regional bus and rail services in Bavaria and across Germany. Comparable as a contract operator of municipal/scheduled bus services in the same geography.
- ÖBB-Postbus GmbH: Austria's largest bus operator, providing scheduled regional and interurban services commercial transport throughout Austria, including the Salzburg state where Hogger operates. Comparable as a direct competitor in regional bus services.
- Arriva Deutschland GmbH: Multinational passenger transport operator with regional bus and rail services in Germany. Comparable as a large contract operator of ÖPNV services — a potential consolidator or competitor in the same regional bus market.
Direct peers
- Blaguss Reisen GmbH: Austrian family-owned bus and coach company offering scheduled, charter, and group travel services across Austria. Directly comparable to Hogger's charter (Mietbus) and group travel business lines.
- Dr. Richard Group: Austrian bus group operating scheduled regional bus services, charter, and coach travel across Upper Austria and Salzburg region. Comparable on charter bus rental and group travel packaging with Hogger Reisen.
- FlixBus (FlixMobility): Pan-European long-distance bus/coach operator running scheduled and on-demand intercity services across Germany and Austria. Directly comparable as a bus transport company, though at a much larger scale and a different network model.
- Salzburg AG: Regional mobility and infrastructure provider operating public bus and ÖPNV services in and around Salzburg, where Hogger has expanded. Directly comparable on cross-border and integrated ticketing with Salzburger Verkehrsverbund.
- Regionalverkehr Oberbayern (RVO) GmbH: Regional bus operator in Upper Bavaria operating scheduled routes, Rufbus services, and school transport across towns neighboring Hogger's Freilassing/Traunstein footprint. Highly comparable in service mix and concession-based business model.
Regional players
- Regionalverkehr Allgäu (RVA) GmbH: Regional bus operator in the Allgäu region of Bavaria running scheduled and on-demand services. Comparable in service portfolio (Linienverkehr, Rufbus, school transport) to Hogger, though operating in a different Bavarian region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hogger social profiles
Digital presenceHogger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hogger leadership team
Management profileNumber of profiles
Profiles9 records
Hogger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hogger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hogger
What does Hogger do?
Hogger Reisen provides bus transportation services across the Bavaria-Salzburg border region, including scheduled public bus routes, on-demand Rufbus services, school transportation, customized group travel packages, and charter bus rentals. The company operates a fleet from minibuses to modern luxury coaches and an expanding electric minibus fleet, serving commuters, students, organized groups, and select corporate clients. Services are delivered through direct booking channels and integrated regional transit networks.
Is Hogger a public or private company?
Hogger is a private company. It is classified as family owned and is currently operating.
When was Hogger founded?
Hogger was founded in 1945. It employs 11 to 50 people.
Where is Hogger based?
Hogger is headquartered in Freilassing, Germany, in the Europe region.
How does Hogger make money?
Five revenue lines are on record. Scheduled Public Transport (Linienverkehr) is the primary driver. The others are school Transportation (Schülerbeförderung), on-demand Bus (Rufbus), group Travel and Charter (Gruppenreisen, Mietbus) and truck/Day Tour Transport.
Who are Hogger's main competitors?
Broad incumbents on record are DB Regio Bus (Deutsche Bahn), Transdev GmbH, ÖBB-Postbus GmbH and Arriva Deutschland GmbH. Direct peers are Blaguss Reisen GmbH, Dr. Richard Group, FlixBus (FlixMobility), Salzburg AG and Regionalverkehr Oberbayern (RVO) GmbH. Regionalverkehr Allgäu (RVA) GmbH is listed as a regional player.
Does Hogger have an API?
No public API is recorded for Hogger.
What industry is Hogger in?
Hogger's product category is Public bus transportation services. Its primary akta.pro industry code is TLABADAE, Coach & Bus Charter Fleet Rental (With/Without Driver), with a secondary code of THAIAIAL, Long-Distance/Overnight Charter Coaches. Its NAICS code is 48521 and its SIC code is 4100.