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Dedrax

Full company profile

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Namestring
Dedrax
Legal namestring
ДЕДРАКС АД
Websiteurl
dedrax.com
Company typeenum
Private
Founded yearint
1993
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersSofia, Bulgaria
HQ citystring
Sofia
HQ countrystring
Bulgaria
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
offset printing services, digital printing services, packaging printing production, graphic design services, commercial print finishing
Industry3 codes
PRIMARYIMALAKAM
Prepress, Plate-Making & Artwork Services
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing
SECONDARYIMALAKAN
Finishing, Converting & Die-Cutting Services
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing
SECONDARYIMALAKAJ
Security, Tamper-Evident & Track-and-Trace Printing
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing
NAICS code1 code
  • Commercial Printing (except Screen and Books)323111
SIC code2 codes
  • Commercial Printing2750
  • Services-Mailing, Reproduction, Commercial Art & Photography7330
Product category
Commercial Printing Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Custom Print Orders
TypeTransaction Fee
Description

One-time transaction-based printing services with custom pricing based on project specifications including print type, quantity, paper, binding, finishes, and delivery requirements

dedrax.com
2Graphic Design Services
TypeProfessional Services
Description

Professional graphic design services including logo creation, graphic identity, illustration, picture editing, and page layouts

dedrax.com
3Pre-press Services
TypeProfessional Services
Description

File verification and preparation services including size checks, image resolution, pagination, bleeds, and coverage analysis - provided free of charge

dedrax.com
4Packaging Production
TypeTransaction Fee
Description

Custom packaging printing services from Varna facility including gift boxes, folding boxes, perfume samples, food packaging, counter displays

dedrax.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales
Pricing details1 tier
1Custom quote-based pricing
ModelOtherBilling cadencePay-as-you-go
Notes

All pricing is custom quote-based based on project specifications. Quote turnaround within 48 hours.

dedrax.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Dedrax is a Bulgarian commercial printing house that produces offset and digital print jobs, including catalogs, brochures, magazines, books, packaging, POS displays, calendars, cards and flyers, supported by in-house graphic design, pre-press file verification, certified color matchprints, finishing and binding operations, and Europe-wide delivery. It runs a 13,000 m² main facility in Sofia with 250 print specialists and a packaging-focused subsidiary in Varna, selling custom B2B print orders priced per quote.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 98% of manufacturing and transport deadlines are met
Product overview1 text field

Dedrax is a printing company offering a comprehensive suite of offset and digital printing services. The core offerings include offset printing (1-5 colors up to 70/100 cm format with machine varnish options), digital printing with variable-data capability, design and pre-press services, finishing and binding operations (lamination, hot stamping, embossing, various binding styles), and customized packaging production. The company operates printing facilities in Sofia (13,000 m² with 250 specialists) and Varna (specialized in packaging). Products include catalogs, brochures, magazines, books, POS displays, calendars, diaries, packaging, flyers, cards, and custom items. Europe-wide delivery is provided through transport partners. File submission is supported via FTP server and WeTransfer integration.

Product and service1 record
1Offset Printing Services
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
1TNT
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

International express delivery partner for Europe-wide product shipments

dedrax.com
2M&M
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Transport partner for European delivery services

3Act Logistic
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Logistics partner for European shipments

4Speedy
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Courier and delivery partner for product shipments

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers8 records
1Rotolito Lombarda
TypeDirect peer
Description

Italian commercial printing company serving publishing, retail, and FMCG clients with offset and digital capabilities plus finishing. Comparable to Dedrax on full-service model targeting brand-sensitive enterprise accounts.

2Smurfit Westrock
TypeBroad incumbent
Description

Global paper-based packaging giant formed by the 2024 merger of Smurfit Kappa and WestRock. Overlaps with Dedrax's packaging printing segment but competes as a broad incumbent across containerboard, corrugated, and consumer packaging rather than as a specialized printing house.

3Onlineprinters
TypeDirect peer
Description

German-based commercial printing platform (also known as print24) operating an online, web-to-print model for business materials across Europe. Comparable to Dedrax on commercial offset/digital print, but differentiated by its online, self-service channel rather than quote-based B2B sales.

4Mondi
TypeBroad incumbent
Description

Global packaging and paper group with significant European converting and packaging printing operations. Overlaps with Dedrax's packaging printing business but operates at much larger scale and across the full paper value chain.

5Graphius
TypeDirect peer
Description

Belgian commercial printing group covering books, magazines, marketing materials, and packaging for European enterprise clients. Closely comparable to Dedrax on multi-segment offset/digital printing with cross-border European distribution.

6Müller Druck
TypeDirect peer
Description

German commercial printer offering offset and digital print, finishing, and binding for advertising agencies, publishers, and enterprise clients. Directly comparable to Dedrax on equipment mix and B2B service scope.

7Cevizpress
TypeRegional player
Description

Turkish commercial printing company offering offset, digital, and packaging printing for regional and international clients. Comparable to Dedrax on technology stack and customer segments, but operates primarily in the Turkish and Middle East markets rather than Europe.

8CPI Group
TypeDirect peer
Description

One of the UK's largest commercial printing groups, offering offset, digital, and finishing services to enterprise clients. Highly comparable to Dedrax on full-service B2B commercial printing with multi-technology press fleets.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers37 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance3 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Dedrax

Commercial Printing Servicesdedrax.com

Dedrax firmographics

Firmographics
Name
Dedrax
Legal name
ДЕДРАКС АД
Website
https://dedrax.com
Company type
Private
Founded year
1993
Operating status
Operating
Headcount range
251–500 employees
Ownership category
akta.pro rank

Dedrax industry classification

Industry
Product category
Commercial Printing Services
NAICS
Commercial Printing (except Screen and Books) (323111)
SIC
Commercial Printing (2750), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
akta.pro industry
PRIMARYIMALAKAM
Prepress, Plate-Making & Artwork Services
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing
SECONDARYIMALAKAN
Finishing, Converting & Die-Cutting Services
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing
SECONDARYIMALAKAJ
Security, Tamper-Evident & Track-and-Trace Printing
Industrials, Manufacturing & Construction/Packaging & Containers/Labels, Sleeves & Packaging Printing

Keywords

  • Offset printing services
  • Digital printing services
  • Packaging printing production
  • Graphic design services
  • Commercial print finishing

Where Dedrax is headquartered

Location

Headquarters

HQ city
Sofia
HQ country
Bulgaria
HQ region
Europe

Offices2 records

Markets served

Dedrax business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

  1. Custom Print Orders: One-time transaction-based printing services with custom pricing based on project specifications including print type, quantity, paper, binding, finishes, and delivery requirements
  2. Graphic Design Services: Professional graphic design services including logo creation, graphic identity, illustration, picture editing, and page layouts
  3. Pre-press Services: File verification and preparation services including size checks, image resolution, pagination, bleeds, and coverage analysis - provided free of charge
  4. Packaging Production: Custom packaging printing services from Varna facility including gift boxes, folding boxes, perfume samples, food packaging, counter displays

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goCustom quote-based pricing

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Dedrax product offering

Product offering

Core offering

Dedrax is a Bulgarian commercial printing house that produces offset and digital print jobs, including catalogs, brochures, magazines, books, packaging, POS displays, calendars, cards and flyers, supported by in-house graphic design, pre-press file verification, certified color matchprints, finishing and binding operations, and Europe-wide delivery. It runs a 13,000 m² main facility in Sofia with 250 print specialists and a packaging-focused subsidiary in Varna, selling custom B2B print orders priced per quote.

Product overview

Dedrax is a printing company offering a comprehensive suite of offset and digital printing services. The core offerings include offset printing (1-5 colors up to 70/100 cm format with machine varnish options), digital printing with variable-data capability, design and pre-press services, finishing and binding operations (lamination, hot stamping, embossing, various binding styles), and customized packaging production. The company operates printing facilities in Sofia (13,000 m² with 250 specialists) and Varna (specialized in packaging). Products include catalogs, brochures, magazines, books, POS displays, calendars, diaries, packaging, flyers, cards, and custom items. Europe-wide delivery is provided through transport partners. File submission is supported via FTP server and WeTransfer integration.

Differentiator

Problem solved

Functional benefit

Products and services

  • Offset Printing Services

Quantifiable outcome

  • 98% of manufacturing and transport deadlines are met

Companies that use Dedrax

Customer profile

Named customers37 records

Segments4 records

Ideal customer profiles4 records

Dedrax technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Dedrax partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered minor.

  • TNTminorChannel Partner/ Reseller/ DistributorInternational express delivery partner for Europe-wide product shipments
  • M&MminorChannel Partner/ Reseller/ DistributorTransport partner for European delivery services
  • Act LogisticminorChannel Partner/ Reseller/ DistributorLogistics partner for European shipments
  • SpeedyminorChannel Partner/ Reseller/ DistributorCourier and delivery partner for product shipments

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Dedrax competitors and assessment

Company assessment

Direct peers

  • Rotolito Lombarda: Italian commercial printing company serving publishing, retail, and FMCG clients with offset and digital capabilities plus finishing. Comparable to Dedrax on full-service model targeting brand-sensitive enterprise accounts.
  • Onlineprinters: German-based commercial printing platform (also known as print24) operating an online, web-to-print model for business materials across Europe. Comparable to Dedrax on commercial offset/digital print, but differentiated by its online, self-service channel rather than quote-based B2B sales.
  • Graphius: Belgian commercial printing group covering books, magazines, marketing materials, and packaging for European enterprise clients. Closely comparable to Dedrax on multi-segment offset/digital printing with cross-border European distribution.
  • Müller Druck: German commercial printer offering offset and digital print, finishing, and binding for advertising agencies, publishers, and enterprise clients. Directly comparable to Dedrax on equipment mix and B2B service scope.
  • CPI Group: One of the UK's largest commercial printing groups, offering offset, digital, and finishing services to enterprise clients. Highly comparable to Dedrax on full-service B2B commercial printing with multi-technology press fleets.

Broad incumbents

  • Smurfit Westrock: Global paper-based packaging giant formed by the 2024 merger of Smurfit Kappa and WestRock. Overlaps with Dedrax's packaging printing segment but competes as a broad incumbent across containerboard, corrugated, and consumer packaging rather than as a specialized printing house.
  • Mondi: Global packaging and paper group with significant European converting and packaging printing operations. Overlaps with Dedrax's packaging printing business but operates at much larger scale and across the full paper value chain.

Regional players

  • Cevizpress: Turkish commercial printing company offering offset, digital, and packaging printing for regional and international clients. Comparable to Dedrax on technology stack and customer segments, but operates primarily in the Turkish and Middle East markets rather than Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Dedrax social profiles

Digital presence

Dedrax compliance and trust

Trust signal

Compliance3 records

Dedrax financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Dedrax leadership team

Management profile

Number of profiles

Dedrax subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Dedrax funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Dedrax M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dedrax

What does Dedrax do?

Dedrax is a Bulgarian commercial printing house that produces offset and digital print jobs, including catalogs, brochures, magazines, books, packaging, POS displays, calendars, cards and flyers, supported by in-house graphic design, pre-press file verification, certified color matchprints, finishing and binding operations, and Europe-wide delivery. It runs a 13,000 m² main facility in Sofia with 250 print specialists and a packaging-focused subsidiary in Varna, selling custom B2B print orders priced per quote.

Is Dedrax a public or private company?

Dedrax is a private company. It is classified as unknown and is currently operating.

When was Dedrax founded?

Dedrax was founded in 1993. It employs 251 to 500 people.

Where is Dedrax based?

Dedrax is headquartered in Sofia, Bulgaria, in the Europe region.

How does Dedrax make money?

Four revenue lines are on record. Custom Print Orders are the primary driver. The others are graphic Design Services, pre-press Services and packaging Production.

Who are Dedrax's main competitors?

Direct peers on record are Rotolito Lombarda, Onlineprinters, Graphius, Müller Druck and CPI Group. Broad incumbents are Smurfit Westrock and Mondi. Cevizpress is listed as a regional player.

Does Dedrax have an API?

No public API is recorded for Dedrax.

What industry is Dedrax in?

Dedrax's product category is Commercial Printing Services. Its primary akta.pro industry code is IMALAKAM, Prepress, Plate-Making & Artwork Services, with a secondary code of IMALAKAN, Finishing, Converting & Die-Cutting Services. Its NAICS code is 323111 and its SIC code is 2750.

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