PMA
PMA (now IFPA, International Fresh Produce Association) is a U.S.-based non-profit trade association founded in 1949 that represents companies across the global produce and floral supply chain through advocacy, events, standards, and member services, following its 2022 acquisition of United Fresh Produce Association.
- Company typePrivate
- Founded1949
- HeadquartersNewark, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What PMA does
PMA, now operating as the International Fresh Produce Association (IFPA), is a non-profit trade association founded in 1949 and headquartered in Newark, United States. Itself-described as the leading trade association representing companies from every segment of the global produce and floral supply chain, the organization serves growers, packers, distributors, marketers, retailers, and allied floral-industry firms. Following its January 2022 acquisition of United Fresh Produce Association and subsequent rebrand to IFPA, the entity consolidated the two principal U.S. fresh-produce industry bodies and broadened its international and floral scope.
The association's product surface centers on member-facing services: industry advocacy and standards-setting, conventions and expositions, working groups, and member communications — all delivered through the freshproduce.com platform. The underlying technology footprint is not disclosed in the source material; no public API, SDK, or proprietary AI/data platform is documented. As a non-profit, PMA/IFPA is funded by member dues, event and conference revenue, and sponsored content, rather than by venture funding or product pricing — there are no publicly disclosed pricing models, customer logos, or revenue figures in the available data.
The firm's competitive position rests on its scale as the de facto single national trade body for fresh produce and floral in the post-merger landscape, its 75-plus year operating history, and the breadth of its member network. There is no evidence in the supplied data of geographic expansion beyond the United States, no AI or technology differentiation, and no quantitative revenue or growth metrics on which to triangulate a financial trajectory.
PMA firmographics
Firmographics- Name
- PMA
- Website
- https://pma.com
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PMA (now IFPA, International Fresh Produce Association) is a U.S.-based non-profit trade association founded in 1949 that represents companies across the global produce and floral supply chain through advocacy, events, standards, and member services, following its 2022 acquisition of United Fresh Produce Association.
- Ownership category
- akta.pro rank
PMA industry classification
Industry- Product category
- Trade Association
- NAICS
- Fresh Fruit and Vegetable Merchant Wholesalers (42448)
- SIC
- Wholesale-Farm Product Raw Materials (5150)
- akta.pro primary industry
- Fresh Organic Produce Wholesale (AFAIAJAA)
- akta.pro secondary industry
- Organic Produce Wholesale (AFAIACAE)
Keywords
Where PMA is headquartered
LocationHeadquarters
- HQ city
- Newark
- HQ country
- United States
- HQ region
- North America
Markets served
PMA business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
PMA product offering
Product offeringCore offering
PMA is the leading trade association representing companies from every segment of the global produce and floral supply chain. In 2022, PMA acquired the United Fresh Produce Association to form the International Fresh Produce Association (IFPA), consolidating representation for the fresh produce and floral industries.
Product overview
IFPA (International Fresh Produce Association) is a trade association serving the fresh produce and floral industries. The provided source content does not contain specific product or service offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Trade Association Membership (IFPA)
Companies that use PMA
Customer profileIdeal customer profiles1 record
PMA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PMA partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
PMA competitors and assessment
Company assessmentDirect peers
- North American Meat Institute: The North American Meat Institute represents meat and poultry processors, suppliers, and exporters. It is a comparable perishable-protein trade association with a similar membership dues, events, and advocacy revenue model, serving as a useful analog for how PMA operates in the produce category.
- National Grocers Association: The National Grocers Association represents independent retail and wholesale grocers, many of whom are PMA members and customers of fresh produce suppliers. It shares PMA's non-profit trade association model and relies on similar dues, conference, and advocacy revenue streams.
- American Frozen Food Institute: AFFI is the trade association for the frozen food industry, including producers, suppliers, and distributors. It mirrors PMA's role as a perishable-food industry convener, with comparable advocacy, regulatory engagement, and industry event offerings.
- Organic Trade Association: The Organic Trade Association is a membership-based business association for the organic industry in North America, including organic producers, distributors, and retailers. It overlaps directly with PMA's organic and natural produce membership base and competes for advocacy and event mindshare in the same produce sub-segment.
- National Restaurant Association: The National Restaurant Association is the leading foodservice trade association in the U.S., representing restaurant operators and suppliers. It is comparable to PMA in scale, non-profit structure, dues/events revenue mix, and its role as the unified industry voice on regulatory and supply chain issues affecting a key buyer of fresh produce.
- International Dairy Foods Association: IDFA represents dairy processors, manufacturers, and marketers in the U.S. Like PMA, it is a non-profit trade association funded by membership dues and events, focused on advocacy, food safety, and supply chain standards for a fresh, perishable category.
- FMI - The Food Industry Association: FMI is a major U.S. food industry trade association representing grocery retailers, wholesalers, and suppliers. Like PMA, it serves as the convener, advocate, and standards body for a segment of the food supply chain, with a comparable membership dues and event revenue model.
- Produce for Better Health Foundation: PBH is a non-profit organization focused on increasing fruit and vegetable consumption in the U.S. It shares PMA's produce-specific mission and target audience (produce industry and consumers), and competes for sponsorship and partnership funding within the same produce ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
PMA social profiles
Digital presencePMA financial estimates
Financial estimateRevenue estimate
Valuation estimate
PMA leadership team
Management profileNumber of profiles
PMA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PMA M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PMA
What does PMA do?
PMA is the leading trade association representing companies from every segment of the global produce and floral supply chain. In 2022, PMA acquired the United Fresh Produce Association to form the International Fresh Produce Association (IFPA), consolidating representation for the fresh produce and floral industries.
When was PMA founded?
PMA was founded in 1949. It employs 51 to 100 people.
Where is PMA based?
PMA is headquartered in Newark, United States, in the North America region.
Who are PMA's main competitors?
Direct peers on record are North American Meat Institute, National Grocers Association, American Frozen Food Institute, Organic Trade Association, National Restaurant Association, International Dairy Foods Association, FMI - The Food Industry Association and Produce for Better Health Foundation.
Does PMA have an API?
No public API is recorded for PMA.
What industry is PMA in?
PMA's product category is Trade Association. Its primary akta.pro industry code is AFAIAJAA, Fresh Organic Produce Wholesale, with a secondary code of AFAIACAE, Organic Produce Wholesale. Its NAICS code is 42448 and its SIC code is 5150.