The Rifle Specialist

What The Rifle Specialist does

The Rifle Specialist, Inc. (TRS) is a privately held, Tennessee-based (Parrottsville) firearms manufacturer founded in 2009, operating with 11–50 employees under founder, president, and director of operations Steve Schwartz. The company designs and builds precision custom firearms on the AR-platform architecture, anchored by the PRS-15 family (M4 tactical, Echo upgraded, Omega long-range, and Pistol configurations), the LE/MIL-only PRS-16 select-fire line, and the PRS-700 bolt-action rifle in 300 Winchester Magnum and 338 Lapua Magnum. Manufacturing uses precision CNC machining to above-industry tolerances, hand-deburred and anodized receivers, Black Nitride QPQ barrel treatment, and match-grade or stainless steel bull barrels; all PRS-15, PRS-16 weapons and PRS-700 barreled actions are 100% made in the USA.

The company's value proposition centers on documented accuracy guarantees (1 MOA on match rifles, upgradable to 1/2 MOA), factory test firing confirmed by gunsmith prior to shipment, and a limited lifetime warranty against manufacturer defects. Customers include federal, state, county, and local law enforcement; military operations teams; civilian competitive and recreational shooters; and long-range hunters. End products are sold as complete firearms or as complete upper/lower halves for modular mix-and-match configurations.

Revenue mechanics are hardware sales through a US authorized dealer and distributor network with multi-tier volume pricing, an Individual Officer Program (IOP) providing discounted direct purchases to eligible law enforcement, military, and first responders, and limited international distributor opportunities for NATO countries subject to US Department of State approval. Specific pricing is not publicly disclosed and MSRPs are listed as TBD, with individual and dealer pricing handled on a quote basis.

Name

The Rifle Specialist

Legal name

The Rifle Specialist, Inc.

Website

https://riflespecialist.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

The Rifle Specialist is a privately held Tennessee-based manufacturer of precision AR-platform rifles and bolt-action long-range firearms, serving US law enforcement, military, civilian competitive shooters, and hunters through a dealer network and Individual Officer Program.

Ownership category

akta.pro rank

Headquarters

HQ city

Parrottsville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Firearms Sales: Sale of complete rifles, upper receivers, lower receivers, and component parts. Products include PRS-15 M4, PRS-15 Echo, PRS-15 Omega, PRS-15 Pistol, PRS-16 (LE/MIL only), and PRS-700 bolt action rifles. One-time hardware purchase model with optional accessories and upgrades.
2. Individual Officer Program (IOP): Discounted pricing program for law enforcement, military, first responders, and related personnel. Purchases made through authorized dealers or direct sales with order arrangement assistance.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Rifle Specialist manufactures precision custom firearms built on the modular AR platform, producing complete rifles (PRS-15 M4, Echo, Omega, Pistol, and PRS-16 variants), standalone complete upper and lower receivers, and a Remington 700-based bolt action rifle (PRS-700). All PRS-15, PRS-16 firearms and PRS-700 barreled actions are 100% made in the USA using precision CNC machining and hand-finishing processes for law enforcement, military, competitive shooters, and long-range hunters.

Product overview

The Rifle Specialist manufactures precision custom firearms based on the modular AR platform architecture. Their product portfolio includes complete rifles sold as fully assembled firearms or as separate upper and lower halves, offering mix-and-match customization options. The PRS-15 series encompasses multiple variants: the M4 (tactical standard), Echo (upgraded with match-grade barrels), Omega (long-range precision with extended barrels), and Pistol configurations. The PRS-16 series provides select-fire tactical solutions for law enforcement and military customers. The PRS-700 is a separate bolt-action rifle line based on the Remington 700 action for long-range applications in 300WM and 338 Lapua. All PRS-15, PRS-16 weapons and PRS-700 barreled actions are 100% made in the USA.

Differentiator

Problem solved

Functional benefit

Products and services

• PRS-15 M4 Series

Quantifiable outcome

• 1 MOA accuracy guarantee on PRS-15 Match and Long Range Precision rifles (upgrade versions shoot 1/2 MOA)
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Authorized Dealers and DistributorscoreChannel Partner/ Reseller/ DistributorDealer and distributor network across the United States with multiple pricing tiers available for small shops to volume retailers. Requires current FFL and SOT for NFA products. Chain stores with more than 4 locations have dedicated sales contact.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lewis Machine & Tool (LMT): Precision small arms manufacturer with deep LE/MIL customer base, producing AR-platform rifles and machine guns. Comparable to TRS through its LE/MIL-restricted product lines and emphasis on tolerances and reliability.
• Bravo Company Manufacturing (BCM): Specialty AR-15 manufacturer focused on duty-grade and precision rifles for law enforcement, military, and civilian shooters. Closely aligned with TRS on AR-platform product, LE/MIL positioning, and made-in-USA manufacturing.
• Daniel Defense: Manufacturer of precision AR-15 rifles and components serving military, law enforcement, and civilian markets. Highly comparable to The Rifle Specialist in target customer mix (LE/MIL and civilian) and emphasis on accuracy and finish quality.
• Knight's Armament Company: Manufacturer of precision military rifles, suppressors, and accessories for special operations and law enforcement. Comparable to TRS's PRS-16 and PRS-700 as a premium LE/MIL-focused precision firearms maker.
• LaRue Tactical: Specialty AR-15 manufacturer known for precision barrels and complete rifles sold to LE/MIL and civilian enthusiasts. Comparable in precision positioning and modular AR offerings to TRS.
• POF-USA (Patriot Ordnance Factory): AR-15 and piston-driven rifle manufacturer serving civilian, law enforcement, and military markets with a focus on proprietary components and precision. Comparable product line and channel mix to The Rifle Specialist.

Broad incumbents

• Colt's Manufacturing: Historic US firearms manufacturer with deep military contracts (M4/M16) and commercial AR-15 offerings. Overlaps with TRS on AR-platform tactical rifles for LE/MIL and civilian markets at much larger scale.
• Springfield Armory: Established US firearms manufacturer producing rifles and pistols for civilian, law enforcement, and military markets. Comparable to TRS through its AR-pattern rifles and broader LE/MIL footprint, though at greater scale.
• FN America: US subsidiary of FN Herstal producing military, law enforcement, and commercial firearms including AR-pattern rifles. Comparable to TRS in LE/MIL customer base and rifle manufacturing, but operating at much greater scale across multiple platforms.
• Sig Sauer: Major US firearms manufacturer with broad LE/MIL and civilian portfolios including rifles, pistols, and optics. Overlaps with TRS in LE/MIL and precision rifle segments but at significantly greater scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/riflespecialist
• Facebookfacebook.com/riflespecialist
• LinkedInlinkedin.com/company/the-rifle-specialist-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Rifle Specialist