Cleverence

What Cleverence does

Cleverence (Клеверенс) is a privately-held Russian software company founded in 2005 and headquartered in Moscow, operating through two legal entities (OOO «Kleverens Soft» and OOO «Kleverens Trade»). The company develops the Mobile SMARTS platform, a software framework for building mobile barcode and RFID scanning applications that run on TSD (Terminal Data Collection) handhelds across Android, Windows CE, and Windows Mobile. From this platform core, Cleverence ships a family of vertical products: Склад 15 (Warehouse 15) for warehouse operations, Магазин 15 (Shop 15) for retail, Фабрика 15 (Factory 15) for manufacturing, Учёт 15 (Accounting 15) for asset inventory, plus add-on modules covering courier delivery, marketplace operations, and the Кировка marking code management tool. The platform supports both online and offline operation, address-based warehouse storage, collective multi-device document processing, and a REST API (ODATA 4.0) for integrations with accounting systems.

The business model combines perpetual software licenses, cloud SaaS subscriptions (monthly, 3-month, 6-month, and annual), technical support and customization licenses, and hardware resale of TSD devices from Zebra, Honeywell, Urovo, Sunmi, and Datalogic. Pricing is tiered by vertical and feature set — for example, Склад 15 МАРКИРОВКА ranges from 25,500 rubles (annual cloud, Basic) to 94,000 rubles (perpetual, Omni). Cleverence sells directly to enterprise customers and distributes primarily through a certified partner network of integrators, resellers, distributors, and implementers; 175 new partners joined in the current year alongside 857 certified personnel. Named customers span Russian Post, LUKOIL, ТехноНИКОЛЬ, Lenta, Delivery Club, Tutu.ru, OMOIKIRI, INCITY, and assorted mid-market and SMB manufacturers, with 138,000+ end users and 3,816 partner-delivered projects reported.

A core differentiator is full integration with the Russian mandatory product marking system (Честный ЗНАК / Honest Sign) across 50+ product categories and with the dominant 1C:Enterprise accounting platform across multiple configurations (Trade Management, ERP, Accounting, Complex Automation). The company is listed in the Unified Register of Russian Software, qualifying its products for domestic-sourcing procurement requirements. The Cleverence product is managed by a small executive team — CEO Sergey Bazhenov, Director of Development Alexander Konchits, and Technical Director Yevgeny Aliyev — with a total headcount of 11–50. Strategic emphasis is on extending the platform across verticals, deepening channel coverage, and maintaining compliance competitiveness as Russian marking mandates expand.

Name

Cleverence

Legal name

OOO «Kleverens Soft» (Общество с ограниченной ответственностью «Клеверенс Софт»)

Website

https://cleverence.ru

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Cleverence (Клеверенс) is a Russian software company that develops the Mobile SMARTS platform for mobile barcode and RFID scanning on TSD devices, serving warehouses, retailers, manufacturers, and system integrators — with particularly deep integration into 1C accounting and the Честный ЗНАК mandatory marking system.

Ownership category

akta.pro rank

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Software Licenses (Perpetual): One-time perpetual license purchase for software products with optional subscription renewals for updates. License tiers include Базовый (Basic), Расширенный (Extended), and ОМНИ (Omni) with different functionality levels.
2. Cloud Subscriptions (SaaS): Monthly, 3-month, 6-month, and annual cloud subscription options for Mobile SMARTS products. Flexible per-device licensing with automatic updates and backups.
3. Technical Support Services: Priority support line, customization licenses, and remote configuration services. Partners earn revenue on licenses and services - 540 million rubles earned by partners on licenses and services.
4. Hardware Sales: Sale of TSD hardware including Zebra, Honeywell, Urovo, Sunmi, Datalogic, and other brands along with printers and accessories.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Cleverence develops and sells the Mobile SMARTS platform, a software solution for mobile barcode and RFID scanning on TSD (Terminal Data Collection) devices. The platform enables warehouse, retail, manufacturing, and asset management automation through a family of products (Warehouse 15, Shop 15, Factory 15, Accounting 15) with native integration to 1C accounting systems and the Russian mandatory marking system (Честный ЗНАК). Software is available as perpetual licenses or cloud subscriptions, paired with optional hardware sales and technical support services.

Product overview

Cleverence offers a platform-based product portfolio centered on the Mobile SMARTS software platform, which enables mobile barcode and RFID scanning applications for TSD (Terminal Data Collection) devices. The core products include Склад 15 (Warehouse 15) for warehouse operations, Магазин 15 (Shop 15) for retail, and Фабрика 15 (Factory 15) for manufacturing, each available in multiple variants with specialized functionality. Склад 15 МАРКИРОВКА is a dedicated solution for working with the Russian state marking system (Честный ЗНАК), while Кировка provides marking code management. The Учёт 15 (Accounting 15) product line addresses asset inventory and management needs. Additional modules like Курьер (Courier) for delivery operations and Маркетплейс 15 (Marketplace 15) for e-commerce extend the platform capabilities. Technical support and professional services are provided through partner networks.

Differentiator

Problem solved

Functional benefit

Brands

• Mobile SMARTS: Software platform for developing mobile applications for TSD devices
• Склад 15 (Warehouse 15)
• Магазин 15 (Store 15)
• Фабрика 15 (Factory 15)
• Учёт 15 (Assets 15)
• Кировка
• Wonderfid

Products and services

• Mobile SMARTS Core software platform for developing mobile applications for barcode and RFID scanning on TSD (Terminal Data Collection) devices. Supports Android, Windows CE, and Windows Mobile operating systems with online, offline, and semi-autonomous operation modes for warehouse, retail, manufacturing, and integration scenarios.
• Warehouse 15 (Склад 15) Warehouse management mobile application for TSD devices supporting inventory operations, barcode scanning, address storage, and integration with accounting systems such as 1C. Designed for warehouses and distribution centers performing receiving, picking, shipping, inventory, and transfer operations.
• Warehouse 15 MARKING (Склад 15 МАРКИРОВКА) Industry solution for warehouses working with the Russian Честный ЗНАК mandatory marking system. Automates verification and transfer of marking codes (КИЗ) to accounting systems. Supports acceptance, picking, shipping, aggregation, and inventory of marked goods across 50+ product categories.
• Shop 15 (Магазин 15) Retail mobile application for TSD devices supporting point-of-sale operations, inventory, and barcode scanning in store environments. Used by retail businesses for price checking, inventory management, and shipment operations.
• Factory 15 (Фабрика 15) Manufacturing mobile application for TSD devices supporting production operations, inventory tracking, and material flow automation. Used by manufacturers for production tracking, quality control, inventory, and shipment operations.
• Accounting 15 (Учёт 15) Asset accounting application for TSD devices supporting inventory operations, asset tracking, and RFID-enabled inventory counting. Used by organizations for asset inventory and property management.
• Cleverence: Asset Management (Клеверенс: Учёт имущества) Asset management solution for 1C:Enterprise integrating RFID technology for inventory operations. Used by organizations performing fixed asset inventory and RFID-based property tracking.
• Kirovka (Кировка) Marking management module for Честный ЗНАК integration, supporting ordering, printing, and circulation entry of marking codes. Used by organizations needing dedicated marking code management outside the full Warehouse 15 MARKING solution.
• Courier (Курьер) Mobile application for courier and delivery operations including package tracking and delivery confirmation. Used by delivery and courier services for last-mile operations.
• Marketplace 15 (Маркетплейс 15) Module for marketplace operations support including order processing and inventory synchronization. Used by online retailers and marketplace sellers for e-commerce fulfillment.
• Technical Support (Техническая поддержка) Technical support services including standard support, priority line, customization licenses, and remote configuration services. Provided directly and through certified partners.
• Services (Услуги) Partner services including consulting, training, product configuration, and implementation support. Provided by certified Cleverence partners for customer deployments.
• TSD Hardware and Accessories Sale of TSD hardware including Zebra, Honeywell, Urovo, Sunmi, Datalogic, and other brands along with printers and accessories. Delivery throughout Russia via Major Express transport company.

Quantifiable outcome

• Partners earned 540 million rubles on licenses and services from Cleverence
• +3 more outcomes

Named customers17 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and regional.

• 1C (1С:Предприятие)coreTechnology or IntegrationDeep product integration with 1C accounting systems. Cleverence provides drivers and external processing components for 1C Enterprise platform supporting managed and unmanaged forms. Supports all major 1C configurations including 1C:Управление торговлей, 1C:ERP, 1C:Бухгалтерия, and others.
• ПРОФИТregionalImplementation/ SI/ Consulting PartnerPartner company that performed software configuration and equipment connection for customer implementations, including dairy marking project for Авангард.
• Денвик КраснодарregionalImplementation/ SI/ Consulting PartnerRegional partner in Krasnodar that implemented warehouse automation for furniture manufacturer ИП Ароян Л. Г.
• Первый БИТregionalImplementation/ SI/ Consulting PartnerImplementation partner that deployed warehouse automation for NSKOIL using Urovo DT30 terminals.
• Виант (VIANT)regionalImplementation/ SI/ Consulting PartnerPartner that implemented warehouse automation for OMOIKIRI using UROVO RT40 terminals with address storage capability, and for Профкаст radiator manufacturing.
• АльянсCофтregionalImplementation/ SI/ Consulting PartnerPartner that conducted RFID-based fixed asset inventory for Пересвет using Zebra TC20 and RFID tags.
• МойСклад (MySklad)coreTechnology or IntegrationCloud accounting system with native integration to Cleverence products. Special licensing tier available for МойСklad integration including Cloud subscription options with online exchange capabilities.
• Честный ЗНАК (Honest Sign)coreTechnology or IntegrationRussian mandatory marking system. Cleverence products provide full integration for marking operations including ordering codes from СУЗ, printing labels, marking products, and reporting to ГИС МТ (ГИС маркировки и товаров). Supports 50+ product categories.

Scale indicators6 records

Recent moves6 records

Expansion highlights10 records

Emerging players

• SOTI: Enterprise mobility management and mobile application management vendor. Comparable in targeting mobile TSD/Android fleets in warehouse and retail environments.
• MoySklad (MySklad): Cloud inventory and trade management platform popular with Russian SMBs. Listed as a 'core' integration partner of Cleverence, but also a partial competitor in lightweight inventory/retail use cases.
• Ivanti (Wavelink): Provider of mobile device management, terminal emulation and voice solutions for warehouse TSD fleets. Closest global comparable to the Mobile SMARTS platform in functionality and target user (mobile workers on TSDs).

Broad incumbents

• Manhattan Associates: Global WMS and supply chain software leader. Operates in a similar category (warehouse management) but at the high end of the market, providing a comparison benchmark for Cleverence's addressable opportunity.
• Blue Yonder: Global supply chain and WMS platform (formerly JDA). Comparable in product category (warehouse management software) but serves Tier-1 enterprises globally rather than the Russian SMB/mid-market focus of Cleverence.
• 1C Company: Dominant Russian enterprise software vendor (1C:ERP, 1C:WMS, 1C:Trade Management). Cleverence is both a deep integration partner and a potential competitor for warehouse/mobile scanning workflows inside the 1C ecosystem.

Direct peers

• Solvo.WDS: Russian warehouse management system (WMS) vendor serving 3PLs, retailers and manufacturers across Russia and CIS. Competes with Cleverence's Warehouse 15 for end-to-end warehouse digitization projects, though Solvo is more focused on Tier-1 WMS while Cleverence is TSD-centric.
• Ant Technologies (ANT Logistics): Russian/CIS WMS provider for distribution centers and manufacturing. Directly comparable as a domestic WMS vendor targeting similar warehouse automation use cases that Cleverence addresses with its TSD mobile layer.

Others

• Honeywell Productivity Solutions: Major TSD and barcode scanner vendor whose ScanPal EDA60K devices are deployed alongside Cleverence software (e.g., at OMOIKIRI). Comparable at the ecosystem level but not a direct software competitor.
• Zebra Technologies: Global leader in enterprise barcode scanners, TSD hardware and RFID — and a hardware partner whose devices (e.g., TC20) Cleverence certifies. Adjacent ecosystem player rather than a direct software competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@sklad15

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cleverence