Behavior Analysis Center for Autism
- Company typePrivate
- Founded2009
- HeadquartersFishers, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Behavior Analysis Center for Autism does
Behavior Analysis Center for Autism (BACA) is a Fishers, Indiana-based provider of applied behavior analysis (ABA) therapy and related clinical services for children and young adults on the autism spectrum. Founded in 2009 by Carl Sundberg, Ph.D., BCBA-D, the company operates 9 dedicated Learning Centers across Indiana (Fishers, Indianapolis, Zionsville, Avon, West Lafayette, Greenwood, Elkhart, South Bend, and Crown Point) and delivers services in multiple modalities: center-based, in-home, school-based, community-based, and via teleABA. Its core methodology is branded as "Contemporary ABA" — a data-driven, naturalistic, play-based, and family-centered variant of traditional ABA that emphasizes positive reinforcement, integration of current treatment literature, and caregiver partnership. Adjacent offerings include autism diagnostics, Speech-Language Therapy, a Social Skills program, and the proprietary Sprouts program for preschool-aged children (ages 3-5). Headcount is reported in the 251-500 range.
BACA's business model is professional services revenue billed primarily through insurance reimbursement and Indiana Medicaid (Traditional and Anthem), with no publicly disclosed pricing; an in-house intake team handles verification, paperwork, and authorization. GTM is sales-led, combining healthcare provider referrals (pediatricians, diagnosticians, schools) with direct family outreach, community events (ribbon-cuttings, sensory-friendly open houses, Sensitive Santa), and a content marketing engine that includes a 100+ episode podcast (All Autism Talk), blog, and video library. Since 2021, BACA has operated as a subsidiary of LEARN Behavioral, a national network of 100+ Learning Centers, providing access to shared training, clinical standards, and back-office scale while preserving local branding. Self-reported outcomes — 90% of clients making meaningful progress and one-third transitioning to less intensive services within 18 months — are not third-party validated.
BACA is a mid-sized, regionally focused private operator in a highly fragmented U.S. autism services market. Its competitive position rests on clinical leadership depth (multi-decade BCBA-D tenure), multi-modality delivery, and the umbrella of a national parent network, rather than technology differentiation or geographic breadth beyond Indiana.
Behavior Analysis Center for Autism firmographics
Firmographics- Name
- Behavior Analysis Center for Autism
- Legal name
- Behavior Analysis Center for Autism
- Website
- https://thebaca.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Behavior Analysis Center for Autism industry classification
Industry- Product category
- Applied Behavior Analysis Therapy Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Educational Services (8200)
- akta.pro primary industry
- Autism-Specific Schools & Programs (EDAKAAAA)
- akta.pro secondary industries
- ABA Therapy Providers (Home-Based) (EDAKAHAB), Autism Diagnostic & Educational Assessment Services (EDAKAKAA), Autism Early Intervention (Educational) (EDAKAKAB), Autism Communication Support (AAC, Pragmatics & Language) (EDAKAKAG), Autism Parent/Caregiver Education & Training (School-Linked) (EDAKAKAJ), Parent/Caregiver Training & Family Consultation (ABA) (EDAKAHAG)
Keywords
Where Behavior Analysis Center for Autism is headquartered
LocationHeadquarters
- HQ city
- Fishers
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Behavior Analysis Center for Autism business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- ABA Therapy Services: Revenue generated from providing applied behavior analysis therapy services to children with autism. Services are delivered in multiple settings including Learning Centers, in-home, school, and community. Payment primarily comes through insurance reimbursement and state funding programs.
- Diagnostic Services: Revenue from comprehensive autism evaluations and diagnostic assessments provided to children suspected of having autism spectrum disorder.
- Speech-Language Therapy: Additional therapeutic services provided by speech-language pathologists, often billed as a separate or bundled service under insurance coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Insurance-covered ABA therapy services |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Behavior Analysis Center for Autism product offering
Product offeringCore offering
Behavior Analysis Center for Autism (BACA) delivers contemporary, evidence-based applied behavior analysis (ABA) therapy to children and young adults with autism spectrum disorder (ages 2-16) across Indiana. Services include center-based therapy at 9 dedicated Learning Centers, in-home therapy, school-based therapy, community-based sessions, teleABA, autism diagnostic evaluations, speech-language therapy, and supplementary programs such as the Sprouts preschool program and Social Skills groups. Payment is primarily through private insurance and Medicaid reimbursement.
Product overview
Behavior Analysis Center for Autism (BACA) operates as a network of autism service providers offering a coordinated portfolio of ABA-based therapy services for children with autism. The core offering is Contemporary ABA Therapy, which is personalized, evidence-based, and delivered across multiple settings including Autism Learning Centers, in-home sessions, schools, and via teleABA. Supporting services include Autism Diagnosis/Diagnostics (comprehensive evaluations), Speech-Language Therapy (provided by SLPs), the Sprouts Program for preschool-aged children (3-5), and a Social Skills Program. BACA is part of the LEARN Behavioral national network, combining local expertise with national resources across Indiana.
Differentiator
Problem solved
Functional benefit
Products and services
- ABA Therapy Evidence-based applied behavior analysis therapy for children with autism delivered using contemporary ABA methods that are personalized, play-based, naturalistic, and family-focused.
- Autism Diagnosis/Diagnostics Comprehensive autism evaluations using research-based assessments to provide thorough diagnosis and clarity for families navigating autism.
- Speech-Language Therapy Speech and language therapy provided by speech-language pathologists to help children build speech clarity, language comprehension, expression, social communication, and fluency.
- Autism Learning Centers (Center-Based ABA Therapy) ABA therapy delivered in dedicated Learning Center facilities offering one-on-one and small group sessions, sensory-friendly play areas, and group activity spaces.
- In-Home ABA Therapy ABA therapy delivered in the child's home and community settings by behavior technicians under BCBA guidance, focusing on building life skills in the natural environment.
- ABA Therapy in School School-based ABA therapy services partnering with schools to provide one-on-one support, functional behavior assessments, IEP consultation, and teacher training.
- Social Skills Program Research-based social skills training program taught by BCBAs and behavior technicians using role-playing, games, and group activities to break social skills into small teachable steps.
- Sprouts Program Structured program for preschool-aged children ages 3-5 on the autism spectrum, providing a supportive environment for peer interaction and school readiness.
- teleABA Telehealth-based ABA therapy providing remote therapy sessions for clients unable to attend in-person sessions.
Quantifiable outcome
- 90% of clients make meaningful progress
- +1 more outcomes
Companies that use Behavior Analysis Center for Autism
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Behavior Analysis Center for Autism technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Behavior Analysis Center for Autism partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- LEARN BehavioralcoreBACA is part of LEARN Behavioral, a national network of autism treatment providers. This partnership provides BACA with national resources, expertise, and training standards while maintaining local, personalized care. LEARN Behavioral is described as 'the nation's leading provider of compassionate autism care' with more than 100 Learning Centers across the country. BACA joined the LEARN Behavioral team in 2021, bringing its Indiana operations under the larger network's umbrella.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Behavior Analysis Center for Autism competitors and assessment
Company assessmentBroad incumbents
- Magellan Health: Large managed behavioral healthcare organization that administers ABA benefits for many health plans. Relevant adjacent player as both a payer partner and potential vertical competitor in autism care management.
- LEARN Behavioral: National parent organization and network of autism treatment providers with 100+ Learning Centers. BACA has been a subsidiary since 2021, making LEARN the closest comparable for service model, clinical methodology, and operational scale across multiple states.
Direct peers
- Hopebridge: Multi-state ABA and occupational therapy provider for children with autism, operating center-based clinics with diagnostic, ABA, OT, and speech services. Highly comparable to BACA's integrated multi-modality model and pediatric autism focus.
- Behavioral Health Works: ABA therapy provider for individuals with autism and other developmental disabilities, offering in-home, center-based, and school-based services. Comparable to BACA in service modalities and clinical specialization.
- Autism Learning Partners: ABA therapy provider offering center-based and in-home services for children with autism. Comparable to BACA in core service offering, payer mix, and family-centered treatment approach.
- BlueSprig Pediatrics: Large multi-state ABA therapy provider for children with autism operating dedicated centers, in-home services, and telehealth. Directly comparable to BACA in core ABA therapy offering, insurance-based billing, and pediatric autism specialization, though at greater geographic scale.
- Centria Healthcare: National ABA therapy provider serving children with autism through center-based, in-home, and school-based services, plus applied behavior analysis for other conditions. Directly comparable to BACA in service delivery modalities and clinical methodology.
- Acorn Health: ABA therapy provider operating center-based clinics across multiple states for children with autism. Comparable to BACA in clinical model, center-based delivery, insurance billing, and pediatric autism specialization.
- Proud Moments ABA: ABA therapy provider for children with autism offering center-based and home-based services with insurance-based billing. Comparable to BACA in operational model and target population.
- Trumpet Behavioral Health: ABA therapy provider for children and adolescents with autism, delivering center-based, home-based, and school-based services. Directly comparable to BACA in clinical methodology and multi-setting delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Behavior Analysis Center for Autism social profiles
Digital presenceBehavior Analysis Center for Autism financial estimates
Financial estimateRevenue estimate
Valuation estimate
Behavior Analysis Center for Autism leadership team
Management profileNumber of profiles
Profiles7 records
Behavior Analysis Center for Autism funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Behavior Analysis Center for Autism M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Behavior Analysis Center for Autism
What does Behavior Analysis Center for Autism do?
Behavior Analysis Center for Autism (BACA) delivers contemporary, evidence-based applied behavior analysis (ABA) therapy to children and young adults with autism spectrum disorder (ages 2-16) across Indiana. Services include center-based therapy at 9 dedicated Learning Centers, in-home therapy, school-based therapy, community-based sessions, teleABA, autism diagnostic evaluations, speech-language therapy, and supplementary programs such as the Sprouts preschool program and Social Skills groups. Payment is primarily through private insurance and Medicaid reimbursement.
Is Behavior Analysis Center for Autism a public or private company?
Behavior Analysis Center for Autism is a private company. It is classified as corporate owned and is currently operating.
When was Behavior Analysis Center for Autism founded?
Behavior Analysis Center for Autism was founded in 2009. It employs 251 to 500 people.
Where is Behavior Analysis Center for Autism based?
Behavior Analysis Center for Autism is headquartered in Fishers, United States, in the North America region.
How does Behavior Analysis Center for Autism make money?
Three revenue lines are on record. ABA Therapy Services are the primary driver. The others are diagnostic Services and speech-Language Therapy.
Who are Behavior Analysis Center for Autism's main competitors?
Broad incumbents on record are Magellan Health and LEARN Behavioral. Direct peers are Hopebridge, Behavioral Health Works, Autism Learning Partners, BlueSprig Pediatrics, Centria Healthcare, Acorn Health, Proud Moments ABA and Trumpet Behavioral Health.
Does Behavior Analysis Center for Autism have an API?
No public API is recorded for Behavior Analysis Center for Autism.
What industry is Behavior Analysis Center for Autism in?
Behavior Analysis Center for Autism's product category is Applied Behavior Analysis Therapy Services. Its primary akta.pro industry code is EDAKAAAA, Autism-Specific Schools & Programs, with a secondary code of EDAKAHAB, ABA Therapy Providers (Home-Based). Its NAICS code is 621420 and its SIC code is 8090.