Computers In The City
- Company typePrivate
- Founded2002
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Computers In The City does
Computers In The City (CitC) is a privately held, founder-owned managed IT services provider headquartered at Finsbury House, Finsbury Circus in Central London, operating continuously since approximately 2002. The company delivers outsourced IT support, cybersecurity, cloud migration, backup and disaster recovery, network services, VoIP telephony, IT relocation, and IT consultancy to small and medium-sized businesses as well as a small base of enterprise clients across London's professional services, finance, property and public sectors. It positions itself on rapid response (within-the-hour), Central London proximity for on-site engineering, and unusually short contractual commitments of as little as 30 days to lower switching friction for new clients.
The underlying technology stack is multi-vendor rather than proprietary: CitC integrates Microsoft 365 and Azure, Amazon Web Services, Google Workspace, Fortinet security, Zoom unified communications, and backup platforms such as Attix5, Asigra, Mozy and Azure Cloud Backup. Customer-facing operations run through a DeskDirector-powered helpdesk portal, with named account managers providing follow-up within 24 hours and a service desk operating 8am-6pm weekdays, supplemented by 24/7 premium support on a paid add-on. There is no indication of proprietary IP, patents, or in-house software product development.
Commercially, revenue is generated through a mix of recurring monthly managed service subscriptions (the dominant stream, sold on monthly or multi-year terms), per-user/per-extension software licensing, one-time hardware sales, project-based IT relocation and consultancy work, hourly ad-hoc support, and tiered remote-work packages. The go-to-market is sales-led and consultative: free director-level consultations, direct engagement with decision-makers, and content/SEO-driven inbound via the company blog and LinkedIn presence. The company has raised no external funding, operates from a single UK office, and serves clients exclusively in London and South East England.
Computers In The City firmographics
Firmographics- Name
- Computers In The City
- Legal name
- Computers in the City Limited
- Website
- https://computersinthecity.co.uk
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Computers In The City industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Facilities Management Services (541513), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Integrated Systems Design (7373), Computer & Office Equipment (3570), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Infrastructure Outsourcing (IO) (BPAEAMAB)
- akta.pro secondary industries
- Workplace Service Desk & Onsite Support (Deskside/Field Services, VIP Support) (BPAEAIAJ), Backup & DR Software Implementation & Managed Platforms (BPAEALAI), Network Resilience & High Availability Services (Redundancy, Failover) (BPAEAEAL)
Keywords
Where Computers In The City is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Computers In The City business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Managed IT Services: Recurring monthly fees for ongoing IT support, monitoring, and management. Contracts available short-term (30 days) to multi-year. Tiered service levels with optional 24/7 premium support.
- Equipment Sales: One-time sales of hardware including servers, routers, switches, cables, wireless access points, and telephone handsets. Payment due within 30 days of invoice.
- Software Licensing: Software licensing including Microsoft, Google, and other third-party applications. Subscription-based software (e.g., Microsoft 365, hosted Exchange) billed per-user per-month. Traditional licenses have annual or multi-year terms.
- Professional Services: IT consultancy, IT relocation, project-based services, and ad-hoc technical support. Hourly rates for services outside standard contracts. Pre-paid funds option for ad-hoc assistance.
- Remote Work Packages: Tiered monthly subscriptions for remote work support: Basic, Recommended, and Ultimate packages with varying levels of training, security, and wellness services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard Service Desk - Core business hours support |
| Subscription | Monthly | 24/7 Premium Support - Extended coverage |
| Subscription | Monthly | Basic Remote Work Package - Entry-level support |
| Subscription | Monthly | Recommended Remote Work Package - Enhanced support |
| Subscription | Monthly | Ultimate Remote Work Package - Complete remote work solution |
| Usage-based | Pay-as-you-go | Ad-hoc Services - Pay-as-you-go technical support |
| Other | Multi-year contract | Project-based Services - IT Relocation, Consultancy |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Computers In The City product offering
Product offeringCore offering
Computers In The City provides outsourced managed IT services to London businesses, covering IT support, maintenance, projects and network security delivered from a single Central London location. Around this core, it offers supplementary modules including cybersecurity, cloud computing (Microsoft 365, Azure, AWS, Google Apps), backup and disaster recovery, IT consultancy, IT relocation, network services and VoIP telephony, delivered remotely or on-site across London.
Product overview
Computers In The City is an IT services company offering a unified managed services portfolio rather than a modular software product. The core offering is Managed IT Services, which serves as the primary engagement model covering IT support, maintenance, projects and network security. Around this core, the company offers supplementary service modules including Remote Work Consultancy, IT Security/Cyber Security, IT Consultancy, IT Relocation, Cloud Computing, Backup & Disaster Recovery, Network Services, and Telephony Services. Clients can access these services individually or bundled, with support delivered remotely or on-site across London.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed IT Services
Quantifiable outcome
- Response time within the hour for urgent issues
- +3 more outcomes
Companies that use Computers In The City
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles2 records
Computers In The City technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Computers In The City partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- MicrosoftcorePreferred technology partner providing Microsoft 365, Microsoft Azure, Teams, and other Microsoft solutions. Implements and supports Microsoft-based cloud infrastructure, email systems, and productivity tools for clients.
- Amazon Web Services (AWS)coreCloud infrastructure partner for hosting, storage, and scalable computing solutions. AWS used for cloud-enabled computing infrastructure and data migration services.
- GooglecorePartner for Google Apps for Work, Google Cloud services, and cloud email solutions. Provides alternatives to Microsoft for productivity and communication tools.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Computers In The City competitors and assessment
Company assessmentBroad incumbents
- Computacenter: Large UK-headquartered IT infrastructure and managed services provider with global operations. Comparable in offering managed IT, cloud, and security services but at vastly larger scale targeting enterprise and corporate clients.
- Daisy Corporate Services: Major UK managed IT services, connectivity, and cloud provider serving enterprise and mid-market. Comparable in delivering managed IT support and cloud services but with significantly larger scale and national footprint.
- Redcentric: UK-listed managed services and data centre provider with broader portfolio including colocation, connectivity, and cloud. Comparable in offering managed IT services but operates at significantly larger scale across the UK.
Direct peers
- Bytes Software Services: UK-wide managed services and software licensing specialist with strong Microsoft and security practice. Comparable as a Microsoft-aligned IT services provider serving UK SMB and enterprise clients with managed support offerings.
- Totality Services: London-based managed IT support and services company targeting SMBs and mid-market in the City and Greater London. Highly comparable geographic and customer profile to CitC, offering managed IT, cloud, and VoIP services.
- Trustmarque Solutions: UK-based IT services and solutions provider offering managed services, cloud, and licensing to mid-market and enterprise. Comparable in delivering outsourced IT infrastructure management and Microsoft-centric cloud services to UK organisations.
- IT Lab: UK-based managed IT services and cloud provider headquartered outside London. Directly comparable as a mid-market MSP offering managed support, cloud, security, and strategic IT advisory to UK SMB and mid-market clients.
- Kogo Ltd: UK managed IT services provider specialising in cloud, Microsoft 365, and cybersecurity for SMBs. Comparable in targeting similar customer segments with a Microsoft-aligned managed services stack.
- Probrand: UK managed IT services and technology procurement company serving SMBs and mid-market. Comparable in offering managed IT support, cloud services, and cybersecurity to UK regional businesses with a similar service-led model.
- Cisilion: London-headquartered managed IT services and cloud infrastructure provider. Directly comparable as a UK capital-based MSP with Microsoft Azure, AWS, and cybersecurity practices serving enterprise and mid-market clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Computers In The City social profiles
Digital presenceComputers In The City financial estimates
Financial estimateRevenue estimate
Valuation estimate
Computers In The City leadership team
Management profileNumber of profiles
Profiles1 record
Computers In The City funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Computers In The City M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Computers In The City
What does Computers In The City do?
Computers In The City provides outsourced managed IT services to London businesses, covering IT support, maintenance, projects and network security delivered from a single Central London location. Around this core, it offers supplementary modules including cybersecurity, cloud computing (Microsoft 365, Azure, AWS, Google Apps), backup and disaster recovery, IT consultancy, IT relocation, network services and VoIP telephony, delivered remotely or on-site across London.
Is Computers In The City a public or private company?
Computers In The City is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Computers In The City founded?
Computers In The City was founded in 2002. It employs 11 to 50 people.
Where is Computers In The City based?
Computers In The City is headquartered in London, United Kingdom, in the Europe region.
How does Computers In The City make money?
Five revenue lines are on record. Managed IT Services are the primary driver. The others are equipment Sales, software Licensing, professional Services and remote Work Packages.
Who are Computers In The City's main competitors?
Broad incumbents on record are Computacenter, Daisy Corporate Services and Redcentric. Direct peers are Bytes Software Services, Totality Services, Trustmarque Solutions, IT Lab, Kogo Ltd, Probrand and Cisilion.
Does Computers In The City have an API?
No public API is recorded for Computers In The City.
What industry is Computers In The City in?
Computers In The City's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAMAB, Infrastructure Outsourcing (IO), with a secondary code of BPAEAIAJ, Workplace Service Desk & Onsite Support (Deskside/Field Services, VIP Support). Its NAICS code is 541513 and its SIC code is 7373.