International Coaching Community

What International Coaching Community does

International Coaching Community (ICC) is a London-registered non-profit professional coaching organization founded in 2001 by Joseph O'Connor and Andrea Lages. ICC certifies professional coaches and operates a global community spanning 80 countries and five continents, with a cumulative base of more than 18,000 certified coaches and over 40 official trainers. The organization's portfolio comprises six certification tracks — International Coaching Certification (foundational), plus advanced certifications in Team Coaching, Business Coaching, Executive Coaching, Life Coaching, and Neuroscience Coaching — delivered by licensed trainers in person and at distance. The core training methodology was created by Lambent, which holds the European Quality Award from the European Mentoring and Coaching Council (EMCC), and ICC explicitly licenses trainers rather than trainings to maintain quality through people.

ICC's technology stack centers on an online learning platform comprising the ICC Academy (webinars, distance courses, and a master-class video library), a public members directory that gives certified coaches profile visibility for client referrals, and an e-commerce store for books and audiobooks including the co-founders' publication 'Coaching the Brain.' Distribution is delivered through a network of 40+ licensed trainers worldwide plus regional channel partners such as Hooraz Academy (Iran), Grupo Buro (Guatemala, Mexico, Panama), and International Coaching Community Greater China covering China, Hong Kong, Taiwan, and Macau.

Revenue mechanics combine one-time certification tuition, a lifetime membership with recurring benefits, free and paid Academy content, and book/audiobook sales. Pricing is not publicly disclosed and is quote-based. The customer base is dominated by individual learners seeking career credentials, with secondary demand from organizations investing in leadership and team coaching. ICC markets through a multilingual website, LinkedIn, YouTube, Facebook, X, Instagram, monthly newsletters, and annual International Coaching Congress and Summit events. Governance was refreshed in December 2025 with a new Board of Directors comprising the two co-founders and three regional Global Directors.

Name

International Coaching Community

Legal name

International Coaching Community

Website

https://internationalcoachingcommunity.com

Company type

Private

Founded year

2001

Operating status

Operating

Short description

International Coaching Community is a London-based non-profit founded in 2001 that certifies professional coaches across six specializations, delivered through a global network of 40+ trainers and serving 18,000+ coaches in 80 countries.

Ownership category

akta.pro rank

Product category

Professional Coaching Education and Certification

NAICS

Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Coach Education, Certification & Clinics (HSADAEAO)

akta.pro secondary industry

Referee, Umpire & Coach Education/Certification Academies (MPAKAJAN)

Keywords

• Coaching certification programs
• Professional coach training
• Executive coaching education
• Team coaching certification
• Neuroscience coaching training

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Coach Certification Programs: Revenue from training and certifying coaches through various certification programs including International Coaching Certification, Team Coaching, Business Coaching, Executive Coaching, Life Coaching, and Neuroscience Coaching certifications.
2. ICC Academy Courses: Online courses and webinars offered through the ICC Academy for continued education of coaches. Some content is free while other advanced courses may be paid.
3. Store Products: Books and audiobooks for coaches sold through the ICC store.
4. ICC Membership: Lifetime membership offering that includes global networking, continuous training, profile on ICC website, exclusive discounts for training programs and international events.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

ICC is a non-profit global coaching organization that develops and delivers accredited professional coaching certification programs (Foundational, Team, Business, Executive, Life, and Neuroscience Coaching) through a network of certified trainers. It supports certified coaches with lifetime membership, an online ICC Academy for continued education, and an ICC Store for books and merchandise.

Product overview

International Coaching Community offers a platform of coaching certification programs and continued education. The core portfolio includes International Certification in Coaching (foundational program), International Certification in Team Coaching, International Certification in Business Coaching, International Certification in Executive Coaching, International Certification in Life Coaching, and Certificate in Neuroscience Coaching. These certifications are supplemented by ICC Academy, which provides free webinars, distance courses, and a video library for ongoing professional development. The organization also publishes books including 'Coaching the Brain' by the co-founders. Training programs and methodology were created by Lambent and have been used to train more than 18,000 people from 80 countries since 2001.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Training programs and methodology created by Lambent has been used to train more than 18,000 people from 80 countries since 2001
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, regional and minor.

• LambentcoreStrategic or Co-development PartnerLambent is the creator of ICC's training programs and methodology. The accredited course followed in ICC certification was designed by Lambent. Lambent has been distinguished with the European Quality Award (EQA) by EMCC. ICC licenses trainers who use Lambent's methodology worldwide.
• EMCC (European Mentoring and Coaching Council)coreOthersEMCC is the awarding body for the European Quality Award (EQA) that Lambent (ICC's methodology partner) received. EMCC provides accreditation and quality standards for coaching organizations.
• Hooraz AcademyregionalChannel Partner/ Reseller/ DistributorHooraz Academy is exclusively permitted by ICC to train coaches in Iran, using ICC-certified trainers. Registered brand number: 437825. Address: 6, Abbasi Street, Shahran district, Tehran, Iran.
• Grupo BuroregionalChannel Partner/ Reseller/ DistributorGrupo Buro is permitted by ICC to train coaches in Guatemala, Mexico and Panama, using ICC-certified trainers. Address: Centro Gerencial Las Margaritas, Zona 10, Torre 1 - Nivel 5 - Oficina 502 'A', City of Guatemala, Guatemala.
• AsiaHRMminorGTM or Marketing PartnerPartner organization that collaborated on the 'Building Bridges - Connecting HR and Coaching Communities for Mutual Growth' webinar with ICC.
• HRPN GlobalminorGTM or Marketing PartnerPartner organization that collaborated on the 'Building Bridges - Connecting HR and Coaching Communities for Mutual Growth' webinar with ICC.
• International Coaching Community Greater China (ICCGC)regionalChannel Partner/ Reseller/ DistributorICCGC is the official organizer of ICC accredited trainings in China, Hong Kong, Taiwan and Macau.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coach U: Long-established ICF-accredited coach training school with foundational and advanced life/business coaching certifications; competes with ICC for individual learners entering the coaching profession.
• Center for Executive Coaching: Specialist coach training school offering executive and corporate coaching certifications; competes with ICC's Business and Executive Coaching tracks for the same professional cohort and corporate buyers.
• Newfield Network: Ontologically-oriented coach training school offering foundational and executive coaching certifications; comparable to ICC's Executive and Team Coaching certifications and similar senior-leader target audience.
• Academy of Executive Coaching (AoEC): UK- and globally-based coach training school offering executive and team coaching certifications; comparable to ICC on foundational and advanced executive coach training, with overlap in EMEA corporate buyers.
• Worldwide Association of Business Coaches (WABC): Global business coach credentialing body with its own training and certification pathways; competes with ICC's Business Coaching track and is used by some of the same enterprise buyers ICC targets.
• Marshall Goldsmith Stakeholder Centered Coaching: Executive coaching certification brand built around Marshall Goldsmith's stakeholder-centered methodology; directly competes with ICC's Executive Coaching certification for senior-leader development budgets.
• Erickson Coaching International: International coach training organization with a proprietary methodology and solution-focused approach; competes with ICC on methodology-led differentiation and global trainer network.
• Institute for Professional Excellence in Coaching (iPEC): ICF-accredited coach training school offering foundational and specialist certifications with a strong corporate training focus; directly comparable to ICC's multi-track certification portfolio.

Broad incumbents

• International Coaching Federation (ICF): The largest global coach credentialing body; competes with ICC for the same aspiring coaches via ICF-accredited training programs and is the de facto standard that corporate buyers reference when selecting coaches.
• European Mentoring and Coaching Council (EMCC): European accreditation body whose EQA award ICC's methodology partner Lambent has received; competes directly with ICC for European coach training market share and sets quality standards ICC must align to.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/icccoaching
• YouTubeyoutube.com/@Internationalcoachingcommunity
• Facebookfacebook.com/coachingcommunity
• LinkedInlinkedin.com/company-beta/433586
• Instagraminstagram.com/internationalcoachingcommunity

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Coaching Community