Big Red Printing

What Big Red Printing does

Big Red Printing, Inc. is a locally owned commercial printing company headquartered at 129 N 3rd St in Norfolk, Nebraska, with a second office at 2408 13th Street in Columbus, Nebraska. Founded in 1985 and operating as a privately held regional business with no institutional ownership, the company serves small and mid-sized businesses, government and educational institutions, and individual consumers in northeast Nebraska through a direct-to-consumer service model anchored on personal phone-based service and walk-in counter order placement.

The company operates a traditional offset and digital print shop producing more than twenty standard SKUs — including business cards, brochures, flyers, postcards, banners, calendars, booklets, envelopes, labels, carbonless forms, employment forms, checks, table tents, and door hangers — supplemented by bindery and finishing services (folding, cutting, laminating, stitching, perforating, shrink wrapping, collating, hole drilling, numbering), in-house graphic design, and full mailing and marketing capabilities including Every Door Direct Mail, postal presorting, CASS certification, database management, and variable data printing. Its technology stack comprises an e-commerce website with online ordering and reordering, web-based online estimating, online proofing with email notification, secure large-file transfer, and a customer portal system featuring order tracking, order histories, branded multi-branch organization portals, document libraries, custom notifications, and order approval hierarchies.

Revenue is generated through transactional one-time sales of printed materials, quote-based professional services (design, bindery, mailing, marketing), and recurring advertising placements in its quarterly Shop Local flyer, which reaches 11,000 Norfolk mailboxes per issue. Pricing is quote-based and not publicly disclosed, with pay-as-you-go billing and open accounts extended to government, educational, and pre-approved commercial customers. Distribution runs through its e-commerce website, phone, walk-in counter at both locations, local delivery, and UPS shipping for non-local buyers.

Name

Big Red Printing

Legal name

Big Red Printing, Inc.

Website

https://bigredprinting.net

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Big Red Printing is a locally owned Nebraska commercial printer serving SMBs, government, educational institutions, and consumers with offset and digital printing, design, mailing, marketing, and bindery services through Norfolk and Columbus locations and an e-commerce platform.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (3231)

SIC

Commercial Printing (2750)

akta.pro primary industry

On‑Demand Copy & Print Shops (Walk‑In / Quick Print) (EDAEAJAA)

akta.pro secondary industries

Large Format & Wide Format Printers (Plotters) (HDACAEAF), Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Direct-to-Container & Digital Printing (Inkjet/Laser) (IMALAKAF)

Keywords

• Commercial printing services
• Digital printing
• Offset printing
• Graphic design services
• Mailing services

Headquarters

HQ city

Norfolk

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Print Products Sales: One-time transaction-based sales of printed materials including business cards, brochures, flyers, postcards, banners, envelopes, letterhead, calendars, and more. Orders placed online or by phone with various turnaround times available.
2. Print Services: Charges for printing and copying services (B&W digital, color, two-color, litigation copies), bindery and finishing services (laminating, folding, cutting, stitching, perforating, numbering, hole drilling, shrink wrapping, collating), and graphic design services.
3. Mailing Services: Complete mailing solutions including Every Door Direct Mail, postal presorting, CASS certification, database management, INKJET addressing, inserting, tab sealing, postage discounts, post office delivery, print-then-distribute, and x-date fulfillment.
4. Marketing Services: Direct mail marketing, one-to-one marketing, personalizing, and variable data printing services for targeted marketing campaigns.
5. Shop Local Advertising: Quarterly full-color advertising flyer mailed to 11,000 Norfolk mailboxes, with various ad sizes (business card, quarter page, half page) in standard and premium placements.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Big Red Printing is a locally owned commercial printing company operating in Norfolk and Columbus, Nebraska. It produces a broad catalog of printed products including business cards, brochures, banners, postcards, booklets, and custom forms using both offset and digital printing equipment. Beyond production, the company offers mailing, graphic design, bindery/finishing, and marketing services to support customers from concept through distribution.

Product overview

Big Red Printing is a locally owned commercial printing company offering a comprehensive portfolio of print products and services. Their core offerings include over 20 standard printed products including postcards, newsletters, flyers, brochures, business cards, banners, calendars, booklets, envelopes, and various forms (carbonless, employment, door hangers, labels, etc.). These are complemented by four main service categories: Mailing Services (Every Door Direct Mail, CASS certification, postal presorting, database management), Printing & Copying Services (B&W digital, color, and two-color printing), Graphic Design Services (logo design, newsletter content), and Bindery & Finishing Services (collating, folding, laminating, cutting, stitching, etc.). The company also provides marketing services including direct mail marketing, personalizing, and variable data printing. Their digital platform includes self-service tools for online estimating, online ordering, online proofing, and customer portals. The portfolio is unified around providing professional printing solutions for businesses with an emphasis on local customer service and turnaround support.

Differentiator

Problem solved

Functional benefit

Products and services

• Postcards Custom printed postcards for direct mail and marketing use, sold to local businesses, organizations, and individual consumers.
• Newsletters Multi-page printed newsletters for organizations, schools, and businesses distributing recurring updates.
• Flyers Single-sheet promotional flyers used for marketing, events, and announcements.
• Brochures Multi-panel folded brochures for business marketing and informational use.
• Carbonless Forms Multi-part carbonless business forms (invoices, receipts, work orders) commonly used by service businesses and government offices.
• Envelopes Custom printed business envelopes for direct mail and business correspondence.
• Business Cards Custom business cards for professionals, businesses, and individuals.
• Banners Large-format printed banners for events, storefronts, and promotional displays.
• Calendars Custom printed calendars for businesses and personal use.
• Booklets Saddle-stitched or bound multi-page booklets for programs, manuals, and catalogs.
• Black & White Copies Short-run black and white document copying services for walk-in and business customers.
• Color Copies Short-run color document copying services for presentations, reports, and marketing materials.
• Letterhead Custom printed business letterhead stationery for professional and corporate correspondence.
• Pocket Folders Custom printed presentation pocket folders for businesses and organizations.
• Memo and Notepads Custom printed memo and notepad products for office and promotional use.
• Big Color Posters Large-format color posters for retail, events, and promotional displays.
• Door Hangers Custom printed door hangers for local marketing, service businesses, and political or community campaigns.
• Announcements Custom printed announcement cards for personal events, schools, and organizations.
• Employment Forms Custom printed employment and HR-related forms for businesses and government.
• Labels Custom printed product and shipping labels in sheet or roll formats.
• Index Tabs Custom printed index tabs and dividers for binders, manuals, and reference documents.
• Table Tents Custom printed table tent cards for restaurants, hospitality, and event promotions.
• Folded Cards Custom printed folded greeting or note cards for personal and business use.
• Check Printing Custom printed business and personal checks with security features.
• Shop Local Flyer Promotional flyer program for local businesses marketing their goods and services within the community.
• Shop Local Promo Promotional product or campaign offering tied to the local shopping initiative.
• Mailing Services Direct mail processing services including list handling, sorting, and postal preparation for customer print jobs.
• Printing & Copying Services General commercial printing and document copying services encompassing the full product catalog and custom orders.
• Graphic Design Services In-house graphic design services to prepare customer artwork and layouts for print production.
• Bindery & Finishing Services Post-press bindery and finishing services including cutting, folding, stapling, drilling, and binding of printed materials.
• Marketing Services Broader marketing support services that complement printing, including campaign assistance and promotional material planning.

Quantifiable outcome

• Reach 11,000 Norfolk mailboxes with single Shop Local ad placement

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Mimeo: Online commercial printing platform offering on-demand document printing, binding, and distribution for businesses — overlaps with Big Red's printing/copying and bindery services for SMB and enterprise buyers.
• PrintPlace: Online commercial printing service offering brochures, flyers, business cards, postcards, and booklets with custom options — directly comparable to Big Red's core product range.
• 48HourPrint: Online commercial printer focused on fast-turnaround business cards, brochures, postcards, and flyers — directly competitive on Big Red's quick-turn standard product lines.
• Vistaprint (Cimpress): Leading online commercial print platform specializing in small-format marketing materials (business cards, postcards, flyers, brochures) — directly competes on Big Red's highest-volume commodity products with superior scale economics.
• PIP Printing: Franchise-based commercial printing network offering business cards, brochures, mailing services, and marketing materials to local SMBs — directly comparable in product mix, customer segment, and locally-branded service model.
• AlphaGraphics: Franchise commercial printing and marketing services provider with full-service print, design, and mailing offerings for small and mid-sized businesses — directly comparable product portfolio and target customer.

Broad incumbents

• FedEx Office: Large national chain providing commercial printing, copying, and document services to walk-in and business customers — competes with Big Red on quick-turn print jobs and basic office printing.
• Office Depot: Office supplies retailer offering in-store and online printing and copying services for SMB customers — competes with Big Red's walk-in quick-print and small business printing services.
• Staples Print: Office superstore offering in-store and online printing services for SMBs including business cards, brochures, banners, and marketing materials — competes broadly on convenience and price.
• The UPS Store: National retail chain offering printing and copying services (business cards, flyers, banners) alongside shipping — overlaps Big Red's walk-in quick-print business with much broader geographic coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bigredprinting?ref=hl
• Xx.com/bigredprinting
• LinkedInlinkedin.com/company/big-red-printing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Red Printing