Farm Neck Golf Club

What Farm Neck Golf Club does

Farm Neck Golf Club is a private, semi-private country club founded in 1979 and located on a 1 Farm Neck Way property in Oak Bluffs, Massachusetts, on the eastern peninsula of Martha's Vineyard. The club operates an 18-hole championship golf course (6,800 yards from the back tees, designed collaboratively by Geoffrey Cornish, Bill Robinson, and Patrick Mulligan), six outdoor Har-Tru tennis courts (open May through October), and the Farm Neck Café — a full-service restaurant open to the public from spring through November. It serves three principal customer segments: a fully subscribed membership base (Full lifetime, Island annual, Junior seasonal, plus a $1,000/year Member-In-Waiting list), public golfers and tennis players who can reserve tee times and courts three days in advance, and event clients booking weddings and special functions in the tent or Back Porch venues.

The business model is multi-stream and seasonally weighted to the Martha's Vineyard summer economy. Recurring subscription revenue comes from memberships and the Member-In-Waiting program; usage-based revenue comes from public green fees, tennis court rentals ($80–$100/hour), golf and tennis instruction ($80–$185/session), and clinics; transaction revenue comes from café dining; and one-time event revenue comes from weddings and special functions ($3,000–$8,500 facility fee). Gift cards ($50–$1,000 denominations) cross-sell across all four verticals. The on-island location, 45-year operating history, and consistent Golf Digest 4.5/5 star rating create meaningful barriers to entry, and the Farm Neck Foundation — established in 1989 — has distributed over $1.5 million to Martha's Vineyard non-profits, reinforcing community license to operate.

The technology stack is composed entirely of integrated third-party platforms rather than proprietary systems: Clubessential CMS powers the website and member portal, CourtReserve handles tennis reservations, lesson scheduling, and tournament registration, Resy manages café dining reservations, Noteefy provides a virtual tee-time waitlist, and Ship Sticks supports traveling-golfer club logistics. There is no proprietary technology, no AI/ML capability disclosed, and no mobile application. The marketing and distribution model is sales-led for memberships and weddings (member sponsorship requirement, dedicated Event Manager), self-serve/PLG for public golf and tennis (online booking 3 days out), and physical storefront for the café. Earned media in Golf Digest and a presence on The Knot wedding platform support top-of-funnel awareness, while Instagram accounts for the golf club and café plus a Facebook page for the café provide organic social reach.

Name

Farm Neck Golf Club

Legal name

Farm Neck Golf Club

Website

https://farmneck.net

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

1–10 employees

Short description

Farm Neck Golf Club is a semi-private Martha's Vineyard country club offering an 18-hole championship golf course, six Har-Tru tennis courts, and a public café to members, public players, and event clients. Founded in 1979, it operates on multi-tiered memberships with waitlists across all categories.

Ownership category

akta.pro rank

Product category

Golf and Country Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYTHAGACAH

Luxury Golf Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

Keywords

• Golf course operations
• Tennis facility services
• Country club membership
• Golf instruction services
• Event venue hosting

Headquarters

HQ city

Oak Bluffs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership Dues: Full membership (lifetime family/individual), Island membership (annual for year-round MV residents), Junior membership (seasonal for ages 12-18). Member-In-Waiting annual fee of $1,000.
2. Public Green Fees: Public players can reserve tee times 3 days in advance at published rates. Golf Digest rated 4.5/5 stars. Course spans 6,800 yards from back tees.
3. Tennis Court Fees: Public hourly court fees: $100/hr in season (June 1-Sept 7), $80/hr off season. Guest fees: $20/day in season, $15/day off season for members' guests. Ball machine rental $20/hr plus court fee.
4. Golf and Tennis Instruction: Private and group lessons for golf and tennis. Golf: half-hour from $80, hour from $140-$185. Tennis: half-hour from $80, hour from $140-$180. Clinics and camps also available.
5. Café Dining: Full-service restaurant open spring through November. Breakfast, lunch, dinner, and pub menu. Grab and go available. Open to public. Reservations via Resy platform.
6. Event Venue Rental: Wedding and special event venue. Facility fees range from $3,000-$8,500 for tent depending on season and member/non-member status. Back porch, back bar, and porch & bar options available.
7. Gift Cards: Gift cards available in denominations from $50 to $1,000. Can be used for Café, golf, tennis, and merchandise purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Farm Neck Golf Club operates a semi-private 18-hole championship golf course, six outdoor Har-Tru tennis courts, and the full-service Farm Neck Cafe on a peninsula of preserved farmland on the eastern edge of Martha's Vineyard. The club sells tiered memberships (Full lifetime, Island annual, Junior seasonal, Member-In-Waiting), public tee times and tennis court rentals, golf and tennis instruction across multiple skill levels, club fitting services, restaurant dining and grab-and-go, and wedding and special event venue hosting with on-site catering.

Product overview

Farm Neck Golf Club is a semi-private country club on Martha's Vineyard offering championship golf (18-hole, 6,800 yards from back tees), six outdoor Har-Tru tennis courts with instruction and tournaments, and a full-service Farm Neck Cafe restaurant. The club operates on a multi-tiered membership model (Full, Island, Junior, Member-In-Waiting) with public play available for tee times and court reservations. Additional offerings include golf lessons and club fitting, tennis lessons/clinics/junior academy, special functions and weddings, gift cards, and the charitable Farm Neck Foundation. The club was established in 1979 and has received consistent recognition from Golf Digest.

Differentiator

Problem solved

Functional benefit

Products and services

• Championship Golf 18-hole championship golf course designed by architects Geoffrey Cornish, Bill Robinson, and Patrick Mulligan, featuring 6,800 yards from back tees with water and marsh views, woodlands, open meadows, salt marshes, and ocean overlooks. Rated 4.5 out of 5 stars in Golf Digest's Places to Play. Available to members and public golfers via tee time reservation.
• Public Tee Times Public golf reservation system allowing bookings up to 3 days in advance at published rates, with options for singles and groups, plus virtual waitlist notifications via Noteefy when desired tee times become available.
• Golf Lessons and Clinics Private and group golf instruction from Head Pro, Teaching Pro, and Assistant Pros, plus Ladies Clinics (June-August) and Junior Clinics (ages 7-14). Half-hour private lessons from $80-$100; one-hour lessons from $140-$185; group rates and specialty clinics available.
• Club Fitting Custom club fitting service featuring Demo Days with TaylorMade and Callaway equipment, hosted on the Driving Range with master fitters on hand to dial in equipment specifications for individual golfers.
• Tennis Six outdoor Har-Tru tennis courts open May through October, available to members and public players via 3-day advance reservation through the CourtReserve platform or by phone. USPTA and USPTR certified instructors available.
• Tennis Lessons and Clinics Professional daily tennis instruction including private lessons, Adult Clinic, Boot Camp, Cardio Tennis, Groundstroke Clinic, Volley Clinic, Beginner Clinic, Women's Drill and Play, Hit with the Pro, and Adult Tennis Camps. Half-hour private lessons from $80-$100; one-hour lessons from $140-$180; adult clinics $35-$50/hr.
• Junior Tennis Academy Structured junior tennis clinics for ages 4-18, including Pee Wees (ages 4-6), Hot Shots (7+), Future Stars, and Champions programs (ages 8-18) with age-appropriate courts, equipment, and instruction. Members $25-$50, non-members $40-$80 per session.
• Farm Neck Cafe Full-service restaurant open spring through November on the golf course, serving breakfast, lunch, dinner, and pub menu to the public. Features grab-and-go options and dining reservations managed through the Resy platform. Members receive a 10% dining discount.
• Special Functions and Weddings Event hosting services including weddings in the Farm Neck Tent or Back Porch, family reunions, cocktail parties, engagement celebrations, and birthday parties. Facility fees range from $3,000 to $8,500 depending on season and member/non-member status, with on-site catering and Event Manager coordination.
• Gift Cards Gift cards usable at the Farm Neck Cafe, for golf or tennis, and merchandise. Available in denominations from $50 to $1,000 with shipping or local pickup options; payment accepted via ACH or credit card.
• Membership Programs Semi-private club offering Full Membership (lifetime family or individual, sponsorship by existing Full Member required), Island Membership (annual for year-round MV residents, 10+ years, registered voters of six towns), Junior Membership (seasonal for ages 12-18), and Member-In-Waiting designation ($1,000 annual fee). All Full, Island, and Junior rosters currently full with waitlists maintained.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Ship SticksminorOthersGolf club shipping and logistics partner. Traveling golfers can send clubs ahead and pick them up at arrival. Club storage available to guests for $10 per set per day.
• The KnotGTM or Marketing PartnerWedding planning platform where Farm Neck is featured as a venue vendor with photo gallery and testimonials.
• ResycoreTechnology or IntegrationRestaurant reservation platform used for Café dining reservations. Integrated booking system for restaurant customers.
• CourtReservecoreTechnology or IntegrationTennis court reservation and lesson booking platform. Powers online court booking, lesson scheduling, tournament registration, and junior program sign-ups.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Newport Country Club: Private member-owned club in Rhode Island founded in 1893 with golf, tennis, and dining amenities. Comparable as a regional New England full-service private club competing for similar affluent seasonal members.
• Wannamoisett Country Club: Private 18-hole Donald Ross-designed club in Rumford, RI. Comparable as a regional New England championship-caliber club with strong brand reputation and member-driven economics.
• Pinehills Golf Club: Public/semi-private 36-hole golf facility in Plymouth, MA, with F&B and event hosting. Comparable as a Massachusetts destination golf property with public access and event-revenue diversification.
• The Preserve at Boulder Hills: Public 18-hole championship course in Richmond, RI, with restaurant and event venue. Comparable as a New England destination golf property blending public play with events and F&B.

Direct peers

• Sankaty Head Golf Club: Premier private oceanfront golf club on Nantucket Island. Comparable as a destination New England island club with a Link-style course, member-driven access, and similar seasonal economics.
• Mink Meadows Golf Club: Semi-private 9-hole golf club on Martha's Vineyard serving members and public play. Comparable in business model, island geography, and seasonal operating cadence to Farm Neck.
• Maidstone Club: Private beach-and-golf club in East Hampton, NY, with an 18-hole links course. Comparable as a high-end coastal seasonal club with membership gate, beach access, and event venue economics.
• Edgartown Golf Club: Historic 18-hole public/member golf club on Martha's Vineyard. Direct local competitor for golf rounds, lessons, and seasonal island leisure demand.
• Vineyard Golf Club: Private golf club also located on Martha's Vineyard, offering a championship course and similar resort-style amenities. It is the most direct geographic and product competitor to Farm Neck on the island.

Broad incumbents

• The Country Club (Brookline): Historic full-amenity private club in Brookline, MA, offering golf, tennis, squash, and dining. Comparable as a long-tenured New England members-only club with championship golf and a similar multi-generational family orientation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FarmNeckCafe
• Instagraminstagram.com/farmneckgolfclub1979
• Xx.com/farmneckcafe
• LinkedInlinkedin.com/company/farm-neck-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Farm Neck Golf Club