Scotch

What Scotch does

Scotch is a consumer-adhesive brand owned and operated by 3M (Minnesota Mining and Manufacturing Company). Founded in 1930 and headquartered in East Meadow, United States, it manufactures and sells a portfolio of adhesive products including packaging tapes, gift-wrap tapes, laminating products, glues, scissors, wardrobe solutions, and painter tapes. Its underlying technology centers on proprietary adhesive formulations and bonding technologies developed for varied application environments, with documented use across automotive interiors and exteriors, electronics mounting and component assembly, construction and building applications, and consumer/craft settings. The brand is recognized as a key player in the global mounting tape market, which was valued at $14.29 billion in 2025 and is projected to reach $34.22 billion by 2033 at an 11.53% CAGR.

Scotch generates revenue through one-time unit sales of branded tape and adhesive products through major retail channels, with Staples cited as a primary physical and online distributor alongside broader general retail and e-commerce platforms. Its customer base spans multiple verticals — automotive, electronics, construction, and consumer gift-giving/crafting — addressed through a vertical segmentation approach. Go-to-market blends a product-led consumer motion (retail partnerships, seasonal holiday campaigns) with direct-to-consumer availability via e-commerce. A documented holiday partnership with comedian Ego Nwodim (announced 2025-12-02) demonstrates celebrity-endorsement-driven seasonal marketing to peak demand periods around gift wrapping.

Note: Scotch is a brand line rather than an independent operating company; firmographic, financial, and strategic data is consolidated under its 3M parent, and the source material does not provide brand-level revenue or headcount. This description is grounded in Scotch-brand-specific evidence where available and 3M-parent context where brand-level disclosures are absent.

Name

Scotch

Website

https://scotchbrand.com

Company type

Private

Founded year

1930

Operating status

Operating

Short description

Scotch is a 3M-owned consumer adhesive brand (founded 1930) manufacturing tapes, glues, laminating, scissors, and painter tapes for retail consumers, crafters, and B2B mounting applications in automotive, electronics, and construction.

Ownership category

akta.pro rank

Product category

Consumer Adhesive Products

NAICS

Cutlery and Handtool Manufacturing (33221), Cutlery and Handtool Manufacturing (3322), Sewing, Needlework, and Piece Goods Retailers (45913)

SIC

Cutlery, Handtools & General Hardware (3420), Plastics Products, Nec (3089)

akta.pro primary industry

Adhesives, Tapes & Bonding for Apparel (Seam Tape/Hot-Melt Films/Heat-Seal Tapes/Trim Attachment Adhesives) (IMAOALAJ)

akta.pro secondary industries

Crafting Tools & Equipment Retail (Cutting, Adhesives, Heat Tools) (CRALACAC), Crafting Machines & Accessories Retail (Die-Cut, Cricut/Silhouette, 3D Pens) (CRALACAK)

Keywords

• Adhesive tape products
• Consumer mounting tape
• Gift wrap tape
• Packaging tape supplies
• Painter tape solutions

Headquarters

HQ city

East Meadow

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Tape and Adhesive Products: Scotch Brand generates revenue through the sale of adhesive tapes, mounting tapes, gift-wrap tapes, and related adhesive products sold through retail and e-commerce channels.
2. Holiday Campaign Products: Seasonal marketing campaigns drive sales of gift-wrapping tape products during holiday periods.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Scotch manufactures and sells consumer adhesive products including mounting tapes, gift-wrap tapes, packaging tapes, painter tapes, glues, laminating products, scissors, and wardrobe solutions. The brand serves household, gift-giving, crafting, automotive, electronics, and construction use cases. Products are distributed through major retail channels such as Staples and through online e-commerce platforms worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Scotch Mounting Tape
• Scotch Gift-Wrap Tape
• Scotch Packaging Tapes
• Scotch Painter Tapes
• Scotch Glues
• Scotch Laminating Products
• Scotch Scissors
• Scotch Wardrobe Solutions

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Ego NwodimcoreGTM or Marketing Partner · 2 December 2025Scotch Brand partnered with comedian and actress Ego Nwodim for a holiday campaign to address the issue of 'Resting Gift Face.' The campaign emphasizes the importance of thoughtful gift wrapping using Scotch Gift-Wrap Tape to enhance the gift-giving experience during the holidays. This marketing partnership leverages celebrity endorsement to drive consumer engagement and product awareness during peak gift-giving season.

Scale indicators4 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• ShurTech (Duck Brand): Duck Brand (ShurTech) is a leading North American duct tape and masking tape brand sold through mass retail channels, directly competing with Scotch on shelf for everyday consumer and craft adhesive tape SKUs.
• Gorilla Glue Company: Gorilla Glue is a fast-growing consumer adhesives brand covering tapes, glues, and sealants, directly competing with Scotch on retail shelf for premium-priced, performance-focused adhesive products across DIY and craft segments.
• Intertape Polymer Group: Intertape Polymer Group manufactures a broad range of packaging, masking, and specialty adhesive tapes sold through industrial and retail channels, competing directly with Scotch across both consumer and B2B tape categories.
• Tesa (Beiersdorf): Beiersdorf's tesa is one of the world's largest adhesive tape manufacturers, directly competing with Scotch across consumer masking, mounting, and packaging tapes as well as industrial adhesive solutions for automotive and electronics.
• 3M Command / ScotchBlue / Filtrete: 3M's own Command, ScotchBlue, and related mounting/painter's tape lines sit alongside Scotch within the same parent portfolio, sharing R&D, distribution, and shelf placement with overlapping use cases in mounting and surface protection.

Broad incumbents

• Avery Dennison: Avery Dennison is a global labeling and packaging materials company with significant tape and adhesive product lines, competing with Scotch in packaging tapes, mounting solutions, and industrial bonding applications.
• Henkel (Loctite / Pattex): Henkel is a global adhesives giant owning Loctite, Pattex, and Pritt, competing with Scotch across industrial and consumer bonding applications; a broad incumbent with deeper specialty chemistry capability but less consumer tape brand recognition than Scotch.
• Bostik (Arkema): Bostik is Arkema's adhesives division serving industrial, construction, and consumer bonding markets, competing with Scotch in packaging tapes, mounting adhesives, and specialty bonding solutions for automotive and construction verticals.

Regional players

• Sellotape (Henkel): Sellotape is the UK's leading household clear tape brand (now owned by Henkel), directly comparable to Scotch as a heritage consumer adhesive tape brand, though its primary geographic concentration is the UK rather than North America.

Emerging players

• Fiskars (scissors/craft category): Fiskars is a leading consumer scissors and craft tools brand sold through the same mass retail channels as Scotch, with overlapping craft/hobby end-uses that place it in adjacent competition on craft-related shelf space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/scotch
• Facebookfacebook.com/scotch

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scotch