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Bioglan

Full company profile

uuid00218sq

Namestring
Bioglan
Legal namestring
Pharmacare Pty Ltd
Websiteurl
bioglan.com.au
Company typeenum
Private
Founded yearstring
-
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSydney, Australia
HQ citystring
Sydney
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
vitamin supplements, dietary supplements, pharmacy health products, nutritional supplements, herbal supplements
Industry5 codes
1Vitamins & Minerals (Single Nutrients)
CodeCRADAGABPrimaryYes
2Probiotics & Digestive Health Supplements
CodeCRADAGAFPrimaryNo
3Women’s Health Supplements (Prenatal, Menopause, Hormonal)
CodeCRADAGAKPrimaryNo
4Men’s Health Supplements (Testosterone, Prostate, Vitality)
CodeCRADAGALPrimaryNo
5Herbal & Botanical Supplements
CodeCRADAGADPrimaryNo
NAICS code1 code
  • Medicinal and Botanical Manufacturing325411
SIC code1 code
  • Medicinal Chemicals & Botanical Products2833
Product category
Dietary Supplements
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Vitamin and Supplement Sales
TypeOne Time License
Description

Bioglan generates revenue through the sale of vitamin and supplement products across various health categories including general health, brain health, gut health, joint health, skin/nail/hair health, and sleep support. Products are sold through pharmacy retail partners and the company's own e-commerce website.

bioglan.com.au
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Marketing or Sales, Personnel, Operations
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1Bioglan Platinum
Description

Premium product line featuring higher-strength formulations for various health needs including probiotics, multivitamins, and targeted supplements.

bioglan.com.au
Core offering1 text field

Bioglan manufactures and distributes a comprehensive range of vitamin, mineral, and herbal dietary supplements under its own brand and the Bioglan Platinum premium sub-brand. The portfolio spans general health multivitamins, probiotics, collagen/beauty supplements, magnesium formulations, curcumin, omega-3 krill oil, ashwagandha, L-Theanine, sleep aids, eye health, and women's and men's targeted formulations, sold exclusively through Australian pharmacy chains and the company's own e-commerce site.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Bioglan is an Australian-owned pharmacy brand offering a comprehensive range of vitamins and supplements. The product portfolio spans multiple health categories including general health (multivitamins, vitamins B, D, K), digestive health (probiotics), beauty-from-within (collagen, skin radiance), muscle and joint support (magnesium, curcumin, HMB), brain health and sleep (L-theanine, ashwagandha, sleep formulations), eye health, and women's/men's health. Key product lines include the premium Platinum range (probiotics, multivitamins, collagen), Active Magnesium range (various forms and delivery formats including tablets, powder, and gummies), and specialty supplements like curcumin with enhanced absorption technology. Products are available through pharmacies including Chemist Warehouse, Priceline, and Terry White Chemmart, with formulations backed by science and featuring premium ingredients.

Product and service36 records
1Bioglan Active Magnesium PM Night Formula
CategorySleep & Magnesium Supplements
Description

Sleep support supplement combining three bioavailable forms of magnesium with California Poppy and Hops to reduce muscle cramps and promote deep sleep, targeted at adults seeking nighttime relaxation.

2Bioglan Active Magnesium Citrate
CategoryMagnesium Supplements
Description

High-absorption magnesium citrate supplement to support muscle health, energy production, and relieve mild muscle cramps and spasms.

3Bioglan Active Magnesium Glycinate
CategoryMagnesium Supplements
Description

Highly absorbable magnesium glycinate supplement supporting muscle function, relaxation, and nervous system health.

4Bioglan Active Magnesium PM Deep Sleep Powder
CategorySleep Supplements
Description

Powder form sleep support supplement with magnesium for muscle relaxation and sleep enhancement.

5Bioglan Active Magnesium PM Deep Sleep Gummies
CategorySleep Supplements
Description

Berry-flavored gummy supplement combining magnesium, AlphaWave L-Theanine, and Hops to support relaxation and reduce time to fall asleep.

6Bioglan Platinum Probiotics 100 Billion CFU
CategoryProbiotic Supplements
Description

High-strength probiotic supplement providing 100 billion CFU of beneficial bacteria to support digestive and immune health.

7Bioglan Platinum Probiotics 60+ Years
CategoryProbiotic Supplements
Description

Targeted probiotic formulation for adults over 60 providing 30 billion CFU including Bifidobacterium strains to support healthy digestion and immune function in ageing individuals.

8Bioglan Platinum Collagen + Creatine
CategoryCollagen & Beauty Supplements
Description

Combination supplement of marine collagen peptides and creatine to support skin, muscle, and overall health.

9Bioglan Skin Radiance + Collagen
CategoryCollagen & Beauty Supplements
Description

Beauty-from-within supplement combining hydrolysed marine collagen, retinol, resveratrol, niacinamide, zinc, and vitamin C to support radiant skin and collagen formation.

10Bioglan Hair Radiance + Collagen
CategoryCollagen & Beauty Supplements
Description

Supplement for hair growth, thickness, and strength with marine collagen, zinc, copper, selenium, biotin, and B vitamins.

11Bioglan Hair Radiance + Collagen Shots
CategoryCollagen & Beauty Supplements
Description

Liquid supplement sachets with 2.5g marine collagen, biotin, zinc, copper, selenium, and B vitamins for hair, skin, and nail support.

12Bioglan Marine Collagen Beauty Complex
CategoryCollagen & Beauty Supplements
Description

High-strength beauty supplement with hydrolysed collagen peptides from wild ocean-caught fish (Type 1 Collagen), vitamin C, and zinc to support skin at cellular level.

13Bioglan Marine Collagen + Hyaluronic Acid
CategoryCollagen & Beauty Supplements
Description

Dual-action formula combining marine collagen with hyaluronic acid, vitamin C, E, and zinc to firm and hydrate skin.

14Bioglan Curcumin Double Strength
CategoryJoint & Inflammation Supplements
Description

High-potency 1200mg curcumin supplement with CurcuTech and BioPerine for enhanced absorption to relieve mild osteoarthritis symptoms, joint pain, and inflammation.

15Bioglan Muscle Protect HMB + D3
CategoryMuscle Support Supplements
Description

Muscle support supplement combining HMB (beta-hydroxy beta-methylbutyrate) with vitamin D3 to support muscle health, function, and recovery.

16Bioglan Ashwagandha Plus
CategoryStress & Mood Supplements
Description

Adaptogenic supplement with ashwagandha root extract to help the body cope with stress, relieve mild anxiety symptoms, and support sleep.

17Bioglan Magnesium + Ashwagandha
CategoryStress & Mood Supplements
Description

Combination supplement with magnesium glycinate and Shoden Ashwagandha to promote deep sleep, reduce muscle tension, and relieve symptoms of mild anxiety.

18Bioglan L-Theanine 450 Max Strength
CategoryStress & Mood Supplements
Description

Highest strength L-Theanine supplement in Australia (as of August 2025) with AlphaWave L-Theanine for mind relaxation, stress relief, and cognitive function support.

19Bioglan L-Theanine + Ashwagandha
CategoryStress & Mood Supplements
Description

Combination supplement with AlphaWave L-Theanine and Shoden Ashwagandha to relieve stress and mild anxiety symptoms.

20Bioglan Vitamin B12 2000mcg Energy & Cognition
CategoryVitamin Supplements
Description

High-strength vitamin B12 supplement with cyanocobalamin to support energy production, cognitive function, and red blood cell formation.

21Bioglan Vitamin B1 250mg Energy & Heart
CategoryVitamin Supplements
Description

One-a-day thiamine supplement to support energy production, heart health, and nervous system function.

22Bioglan Vitamin K2 + D3
CategoryBone Health Supplements
Description

Synergistic combination of vitamin K2 (K2VITAL, menaquinone-7) and vitamin D3 to support bone strength, calcium absorption, and cardiovascular health.

23Bioglan Vitamin D3 1000IU
CategoryVitamin Supplements
Description

One-a-day vitamin D3 supplement to maintain bone health, calcium absorption, and immune system function.

24Bioglan Vitamin D3+K2 Gummies
CategoryBone Health Supplements
Description

Gummy supplement combining vitamin D3 (1000 IU) and vitamin K2 (180 mcg) to support bone health and cardiovascular function.

25Bioglan Vitamin K2
CategoryBone Health Supplements
Description

One-a-day vitamin K2 supplement with K2VITAL (menaquinone-7) to support bone strength, density, and cardiovascular health.

26Bioglan Healthy Eyes & Vision
CategoryEye Health Supplements
Description

Eye health supplement with Lutemax 2020 (lutein and zeaxanthin), astaxanthin, and beta-carotene to support macular and retina health and filter blue light.

27Bioglan Dry Eye & Eye Strain Relief
CategoryEye Health Supplements
Description

Supplement formulated to relieve dry eye symptoms and eye strain.

28Bioglan Platinum Women's 60+ Multivitamin
CategoryMultivitamins
Description

Comprehensive multivitamin formulated specifically for women aged 60 and over.

29Bioglan Platinum Men's 60+ Multivitamin
CategoryMultivitamins
Description

Comprehensive multivitamin formulated specifically for men aged 60 and over.

30Bioglan Platinum Men's Multivitamin
CategoryMultivitamins
Description

Daily multivitamin supplement formulated for men's general health needs.

31Bioglan Platinum Menopause Control
CategoryWomen's Health Supplements
Description

Supplement formulated to support women during menopause and help manage symptoms.

32Bioglan Platinum PMS & Period Pain Relief
CategoryWomen's Health Supplements
Description

Herbal supplement combining Vitex agnus-castus, Viburnum opulus, and Melissa officinalis to support menstrual comfort, hormonal balance, and relieve period pain and PMS symptoms.

33Bioglan Platinum Iron Glycinate Plus
CategoryMineral Supplements
Description

Highly absorbable iron supplement with glycinate form for gentle iron supplementation.

34Bioglan Sleep Tablets
CategorySleep Supplements
Description

Homeopathic preparation with melatonin 6X, Coffea Cruda, Arsenicum Album, and Matricaria Chamomilla to support restful sleep and reduce sleeplessness.

35Bioglan Red Krill Oil Double Strength
CategoryOmega-3 Supplements
Description

High-strength krill oil supplement (1000mg) providing omega-3 fatty acids in highly absorbable phospholipid form for cardiovascular, brain, and joint health.

36Bioglan NMN 500 Cellular Energy
CategoryCellular Energy Supplements
Description

NMN supplement supporting NAD+ production and cellular energy.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Practitioner-grade supplement brand operating in Australia with a more clinical channel focus. Comparable to Bioglan's MedLab sub-brand on premium, science-backed formulations targeting health professionals.

TypeDirect peer
Description

Australian supplement brand owned by Sanofi Consumer Healthcare, distributed through Chemist Warehouse and other pharmacy chains. Closely comparable on vitamin, mineral and herbal supplement portfolio targeting the same consumers.

TypeOthers
Description

Global nutrition company with vitamins, supplements and weight management products. Adjacent rather than directly competitive, but overlaps with Bioglan's weight management, protein and meal replacement categories via a different distribution model.

TypeBroad incumbent
Description

Global specialty retailer of vitamins, minerals and sports nutrition with broad range. Comparable on multi-category supplement portfolio, but operates a primarily retail-store model rather than pharmacy distribution.

TypeBroad incumbent
Description

Large US-based supplement manufacturer with broad vitamins, minerals, herbal and specialty lines. Comparable on ingredient breadth and premium formulations such as magnesium, curcumin and probiotics.

TypeDirect peer
Description

Australia's largest premium vitamins and supplements brand, distributed through the same Chemist Warehouse, Priceline and Terry White pharmacy channels. Directly comparable on product breadth, clinically backed formulations, and pharmacy-led GTM.

TypeDirect peer
Description

Long-established Australian vitamin and supplement brand carried in major pharmacy chains. Comparable on mass-market vitamin, mineral and herbal SKUs with similar price positioning to Bioglan's core range.

TypeDirect peer
Description

Herbal and vitamin supplement brand with strong Australian pharmacy presence. Overlaps with Bioglan on probiotics, women's health, children's vitamins and traditional herbal formulations like Echinacea and St John's Wort.

TypeDirect peer
Description

Australian premium supplement brand owned by H&H Group, sold through major pharmacy chains with overlapping categories (beauty-from-within, sleep, probiotics). Competes head-to-head on shelf space and pricing in the same retail doors.

10Elevit (Bayer)
TypeBroad incumbent
Description

Bayer-owned prenatal and women's health supplement brand sold through Australian pharmacies. Overlaps with Bioglan's women's health and 60+ multivitamin SKUs but sits within Bayer's broader healthcare portfolio.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Bioglan

Dietary Supplementsbioglan.com.au

Bioglan firmographics

Firmographics
Name
Bioglan
Legal name
Pharmacare Pty Ltd
Website
https://bioglan.com.au
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Bioglan industry classification

Industry
Product category
Dietary Supplements
NAICS
Medicinal and Botanical Manufacturing (325411)
SIC
Medicinal Chemicals & Botanical Products (2833)
akta.pro primary industry
Vitamins & Minerals (Single Nutrients) (CRADAGAB)
akta.pro secondary industries
Probiotics & Digestive Health Supplements (CRADAGAF), Women’s Health Supplements (Prenatal, Menopause, Hormonal) (CRADAGAK), Men’s Health Supplements (Testosterone, Prostate, Vitality) (CRADAGAL), Herbal & Botanical Supplements (CRADAGAD)

Keywords

  • Vitamin supplements
  • Dietary supplements
  • Pharmacy health products
  • Nutritional supplements
  • Herbal supplements

Where Bioglan is headquartered

Location

Headquarters

HQ city
Sydney
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Bioglan business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Marketing or Sales, Personnel, Operations

Revenue model

  1. Vitamin and Supplement Sales: Bioglan generates revenue through the sale of vitamin and supplement products across various health categories including general health, brain health, gut health, joint health, skin/nail/hair health, and sleep support. Products are sold through pharmacy retail partners and the company's own e-commerce website.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Bioglan product offering

Product offering

Core offering

Bioglan manufactures and distributes a comprehensive range of vitamin, mineral, and herbal dietary supplements under its own brand and the Bioglan Platinum premium sub-brand. The portfolio spans general health multivitamins, probiotics, collagen/beauty supplements, magnesium formulations, curcumin, omega-3 krill oil, ashwagandha, L-Theanine, sleep aids, eye health, and women's and men's targeted formulations, sold exclusively through Australian pharmacy chains and the company's own e-commerce site.

Product overview

Bioglan is an Australian-owned pharmacy brand offering a comprehensive range of vitamins and supplements. The product portfolio spans multiple health categories including general health (multivitamins, vitamins B, D, K), digestive health (probiotics), beauty-from-within (collagen, skin radiance), muscle and joint support (magnesium, curcumin, HMB), brain health and sleep (L-theanine, ashwagandha, sleep formulations), eye health, and women's/men's health. Key product lines include the premium Platinum range (probiotics, multivitamins, collagen), Active Magnesium range (various forms and delivery formats including tablets, powder, and gummies), and specialty supplements like curcumin with enhanced absorption technology. Products are available through pharmacies including Chemist Warehouse, Priceline, and Terry White Chemmart, with formulations backed by science and featuring premium ingredients.

Differentiator

Problem solved

Functional benefit

Brands

  • Bioglan Platinum: Premium product line featuring higher-strength formulations for various health needs including probiotics, multivitamins, and targeted supplements.

Products and services

  • Bioglan Active Magnesium PM Night Formula Sleep support supplement combining three bioavailable forms of magnesium with California Poppy and Hops to reduce muscle cramps and promote deep sleep, targeted at adults seeking nighttime relaxation.
  • Bioglan Active Magnesium Citrate High-absorption magnesium citrate supplement to support muscle health, energy production, and relieve mild muscle cramps and spasms.
  • Bioglan Active Magnesium Glycinate Highly absorbable magnesium glycinate supplement supporting muscle function, relaxation, and nervous system health.
  • Bioglan Active Magnesium PM Deep Sleep Powder Powder form sleep support supplement with magnesium for muscle relaxation and sleep enhancement.
  • Bioglan Active Magnesium PM Deep Sleep Gummies Berry-flavored gummy supplement combining magnesium, AlphaWave L-Theanine, and Hops to support relaxation and reduce time to fall asleep.
  • Bioglan Platinum Probiotics 100 Billion CFU High-strength probiotic supplement providing 100 billion CFU of beneficial bacteria to support digestive and immune health.
  • Bioglan Platinum Probiotics 60+ Years Targeted probiotic formulation for adults over 60 providing 30 billion CFU including Bifidobacterium strains to support healthy digestion and immune function in ageing individuals.
  • Bioglan Platinum Collagen + Creatine Combination supplement of marine collagen peptides and creatine to support skin, muscle, and overall health.
  • Bioglan Skin Radiance + Collagen Beauty-from-within supplement combining hydrolysed marine collagen, retinol, resveratrol, niacinamide, zinc, and vitamin C to support radiant skin and collagen formation.
  • Bioglan Hair Radiance + Collagen Supplement for hair growth, thickness, and strength with marine collagen, zinc, copper, selenium, biotin, and B vitamins.
  • Bioglan Hair Radiance + Collagen Shots Liquid supplement sachets with 2.5g marine collagen, biotin, zinc, copper, selenium, and B vitamins for hair, skin, and nail support.
  • Bioglan Marine Collagen Beauty Complex High-strength beauty supplement with hydrolysed collagen peptides from wild ocean-caught fish (Type 1 Collagen), vitamin C, and zinc to support skin at cellular level.
  • Bioglan Marine Collagen + Hyaluronic Acid Dual-action formula combining marine collagen with hyaluronic acid, vitamin C, E, and zinc to firm and hydrate skin.
  • Bioglan Curcumin Double Strength High-potency 1200mg curcumin supplement with CurcuTech and BioPerine for enhanced absorption to relieve mild osteoarthritis symptoms, joint pain, and inflammation.
  • Bioglan Muscle Protect HMB + D3 Muscle support supplement combining HMB (beta-hydroxy beta-methylbutyrate) with vitamin D3 to support muscle health, function, and recovery.
  • Bioglan Ashwagandha Plus Adaptogenic supplement with ashwagandha root extract to help the body cope with stress, relieve mild anxiety symptoms, and support sleep.
  • Bioglan Magnesium + Ashwagandha Combination supplement with magnesium glycinate and Shoden Ashwagandha to promote deep sleep, reduce muscle tension, and relieve symptoms of mild anxiety.
  • Bioglan L-Theanine 450 Max Strength Highest strength L-Theanine supplement in Australia (as of August 2025) with AlphaWave L-Theanine for mind relaxation, stress relief, and cognitive function support.
  • Bioglan L-Theanine + Ashwagandha Combination supplement with AlphaWave L-Theanine and Shoden Ashwagandha to relieve stress and mild anxiety symptoms.
  • Bioglan Vitamin B12 2000mcg Energy & Cognition High-strength vitamin B12 supplement with cyanocobalamin to support energy production, cognitive function, and red blood cell formation.
  • Bioglan Vitamin B1 250mg Energy & Heart One-a-day thiamine supplement to support energy production, heart health, and nervous system function.
  • Bioglan Vitamin K2 + D3 Synergistic combination of vitamin K2 (K2VITAL, menaquinone-7) and vitamin D3 to support bone strength, calcium absorption, and cardiovascular health.
  • Bioglan Vitamin D3 1000IU One-a-day vitamin D3 supplement to maintain bone health, calcium absorption, and immune system function.
  • Bioglan Vitamin D3+K2 Gummies Gummy supplement combining vitamin D3 (1000 IU) and vitamin K2 (180 mcg) to support bone health and cardiovascular function.
  • Bioglan Vitamin K2 One-a-day vitamin K2 supplement with K2VITAL (menaquinone-7) to support bone strength, density, and cardiovascular health.
  • Bioglan Healthy Eyes & Vision Eye health supplement with Lutemax 2020 (lutein and zeaxanthin), astaxanthin, and beta-carotene to support macular and retina health and filter blue light.
  • Bioglan Dry Eye & Eye Strain Relief Supplement formulated to relieve dry eye symptoms and eye strain.
  • Bioglan Platinum Women's 60+ Multivitamin Comprehensive multivitamin formulated specifically for women aged 60 and over.
  • Bioglan Platinum Men's 60+ Multivitamin Comprehensive multivitamin formulated specifically for men aged 60 and over.
  • Bioglan Platinum Men's Multivitamin Daily multivitamin supplement formulated for men's general health needs.
  • Bioglan Platinum Menopause Control Supplement formulated to support women during menopause and help manage symptoms.
  • Bioglan Platinum PMS & Period Pain Relief Herbal supplement combining Vitex agnus-castus, Viburnum opulus, and Melissa officinalis to support menstrual comfort, hormonal balance, and relieve period pain and PMS symptoms.
  • Bioglan Platinum Iron Glycinate Plus Highly absorbable iron supplement with glycinate form for gentle iron supplementation.
  • Bioglan Sleep Tablets Homeopathic preparation with melatonin 6X, Coffea Cruda, Arsenicum Album, and Matricaria Chamomilla to support restful sleep and reduce sleeplessness.
  • Bioglan Red Krill Oil Double Strength High-strength krill oil supplement (1000mg) providing omega-3 fatty acids in highly absorbable phospholipid form for cardiovascular, brain, and joint health.
  • Bioglan NMN 500 Cellular Energy NMN supplement supporting NAD+ production and cellular energy.

Companies that use Bioglan

Customer profile

Named customers4 records

Segments5 records

Ideal customer profiles1 record

Bioglan technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Bioglan partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Bioglan competitors and assessment

Company assessment

Emerging players

  • Metagenics: Practitioner-grade supplement brand operating in Australia with a more clinical channel focus. Comparable to Bioglan's MedLab sub-brand on premium, science-backed formulations targeting health professionals.

Direct peers

  • Nature's Own: Australian supplement brand owned by Sanofi Consumer Healthcare, distributed through Chemist Warehouse and other pharmacy chains. Closely comparable on vitamin, mineral and herbal supplement portfolio targeting the same consumers.
  • Blackmores: Australia's largest premium vitamins and supplements brand, distributed through the same Chemist Warehouse, Priceline and Terry White pharmacy channels. Directly comparable on product breadth, clinically backed formulations, and pharmacy-led GTM.
  • Cenovis: Long-established Australian vitamin and supplement brand carried in major pharmacy chains. Comparable on mass-market vitamin, mineral and herbal SKUs with similar price positioning to Bioglan's core range.
  • Nature's Way: Herbal and vitamin supplement brand with strong Australian pharmacy presence. Overlaps with Bioglan on probiotics, women's health, children's vitamins and traditional herbal formulations like Echinacea and St John's Wort.
  • Swisse Wellness: Australian premium supplement brand owned by H&H Group, sold through major pharmacy chains with overlapping categories (beauty-from-within, sleep, probiotics). Competes head-to-head on shelf space and pricing in the same retail doors.

Others

  • Herbalife: Global nutrition company with vitamins, supplements and weight management products. Adjacent rather than directly competitive, but overlaps with Bioglan's weight management, protein and meal replacement categories via a different distribution model.

Broad incumbents

  • GNC: Global specialty retailer of vitamins, minerals and sports nutrition with broad range. Comparable on multi-category supplement portfolio, but operates a primarily retail-store model rather than pharmacy distribution.
  • NOW Foods: Large US-based supplement manufacturer with broad vitamins, minerals, herbal and specialty lines. Comparable on ingredient breadth and premium formulations such as magnesium, curcumin and probiotics.
  • Elevit (Bayer): Bayer-owned prenatal and women's health supplement brand sold through Australian pharmacies. Overlaps with Bioglan's women's health and 60+ multivitamin SKUs but sits within Bayer's broader healthcare portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Bioglan social profiles

Digital presence

Bioglan compliance and trust

Trust signal

Compliance1 record

Bioglan financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bioglan leadership team

Management profile

Number of profiles

Bioglan funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bioglan M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bioglan

What does Bioglan do?

Bioglan manufactures and distributes a comprehensive range of vitamin, mineral, and herbal dietary supplements under its own brand and the Bioglan Platinum premium sub-brand. The portfolio spans general health multivitamins, probiotics, collagen/beauty supplements, magnesium formulations, curcumin, omega-3 krill oil, ashwagandha, L-Theanine, sleep aids, eye health, and women's and men's targeted formulations, sold exclusively through Australian pharmacy chains and the company's own e-commerce site.

Is Bioglan a public or private company?

Bioglan is a private company. It is classified as corporate owned and is currently operating.

When was Bioglan founded?

Bioglan was founded in -1. It employs 11 to 50 people.

Where is Bioglan based?

Bioglan is headquartered in Sydney, Australia, in the Oceania region.

How does Bioglan make money?

One revenue line is on record: vitamin and Supplement Sales.

Who are Bioglan's main competitors?

Metagenics is listed as an emerging player. Direct peers are Nature's Own, Blackmores, Cenovis, Nature's Way and Swisse Wellness. Herbalife is listed as an others. Broad incumbents are GNC, NOW Foods and Elevit (Bayer).

Does Bioglan have an API?

No public API is recorded for Bioglan.

What industry is Bioglan in?

Bioglan's product category is Dietary Supplements. Its primary akta.pro industry code is CRADAGAB, Vitamins & Minerals (Single Nutrients), with a secondary code of CRADAGAF, Probiotics & Digestive Health Supplements. Its NAICS code is 325411 and its SIC code is 2833.

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