Flipp Advertising

What Flipp Advertising does

Flipp Advertising is a privately held, full-service advertising and marketing agency founded in 2009 and headquartered in Calgary, Alberta, with an additional office in Vancouver, British Columbia. The firm operates under the legal name Flipp Advertising inc. and provides integrated services across strategic marketing, brand development, logo and creative design, custom WordPress web design and development, media strategy, advertising, interactive digital services, and public relations. Its stated proposition combines traditional agency execution with "AI-driven insights," though no proprietary AI technology, models, or data assets are disclosed in available materials. The agency targets mid-market and enterprise clients throughout North America, with a visible client base spanning real estate developers (Canada Lands Company, Dream Developments, MacDonald Development Corp., Country Hills, Two Pines), consumer brands (Canada Malting Co., Brewsters Brewery), and nonprofit and cultural organizations (LADD Foundation, Calgary Folk Music Festival).

The firm generates revenue through professional services engagements, most likely a mix of project-based fees and retainer agreements typical of full-service agencies. Pricing is not publicly disclosed and is offered on a quote basis. Distribution is direct, via the Calgary and Vancouver offices, with marketing presence across Instagram, LinkedIn, and Facebook. The firm has no disclosed parent company, subsidiaries, institutional investors, M&A activity, or patent portfolio, and is likely founder or management-owned. Notable third-party validation includes the 2023 BILD (Building Industry and Land Development Association) Award for Best Website, awarded for work on the Canada Lands Company Currie project.

Name

Flipp Advertising

Legal name

Flipp Advertising inc.

Website

https://thinkflipp.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Flipp Advertising is a Calgary-based full-service advertising agency founded in 2009, with offices in Calgary and Vancouver, serving mid-market and enterprise clients across North America in real estate, consumer brands, and nonprofit sectors with strategy, branding, web design, media, and PR services.

Ownership category

akta.pro rank

Product category

Full-Service Advertising and Marketing Agency

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Advertising agency services
• Brand development and design
• Web design and development
• Digital marketing strategy
• Creative marketing services

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising and Marketing Services: Full-service advertising agency revenue derived from strategic marketing, branding, creative services, web design and development, and media strategy engagements. Revenue is likely generated through project-based fees, retainer agreements, and ongoing client engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Flipp Advertising is a full-service advertising and marketing agency offering strategic marketing, branding, creative services, web design and development (including custom WordPress builds), media strategy, advertising, interactive services, and public relations. The agency integrates AI-driven insights with traditional agency expertise to unify strategy and execution for campaigns designed to boost brand awareness, deepen engagement, and increase sales for mid-market and enterprise clients across North America.

Product overview

Flipp Advertising offers a single, unified service portfolio centered on full-service advertising and marketing agency expertise. The agency combines strategic marketing, logo design, brand development, creative services, custom WordPress design and development, web design, media strategy, advertising, interactive services, and public relations into an integrated offering. The agency emphasizes its use of AI-driven insights to unify strategy and execution across all services, positioning itself as combining traditional agency capabilities with modern intelligence tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Marketing Strategic marketing services that combine AI-driven insights with full-service agency expertise to unify strategy and execution for campaigns aimed at boosting brand awareness, deepening engagement, and increasing sales for mid-market and enterprise clients.
• Brand Development Comprehensive brand development services covering brand strategy, identity, and positioning, designed to elevate brands and deliver measurable results.
• Logo Design Professional logo design services as part of the agency's brand development and identity offerings.
• Creative Services Full range of creative services for marketing campaigns, brand promotion, and design execution across channels and formats.
• Packaging Design Branding and packaging design services that help consumer brands stand out in retail and on-shelf environments, such as the Brewsters Brewery packaging design engagement.
• Web Design Professional web design services for creating high-impact digital experiences, including award-winning website builds such as the Canada Lands Company Currie project.
• Custom WordPress Design and Development Custom WordPress website design and development services, including the creation of bespoke digital platforms such as the LADD Foundation 1616 user experience.
• Media Strategy Media strategy services for planning and executing advertising campaigns across paid and owned channels.
• Advertising Services Full-service advertising solutions for boosting brand awareness, deepening engagement, and increasing sales for mid-market and enterprise clients.
• Interactive Services Interactive digital services to enhance user engagement and online experiences across web and digital platforms.
• Public Relations Public relations services for brand reputation management and stakeholder communication, completed by Flipp Advertising's in-house PR team.

Quantifiable outcome

• 2023 BILD Award for Best Website (for Canada Lands Company - Currie project)

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• WPP: Global advertising and marketing services holding company. Represents the scaled, multi-network competitor from whose clients and capabilities mid-market agencies like Flipp must win or differentiate.
• Dentsu: Global marketing services group operating creative, media, and customer experience brands across 100+ markets. Relevant as a broad incumbent whose enterprise contracts and tooling investments set the competitive baseline.

Direct peers

• Cossette: Canadian-headquartered full-service marketing communications agency offering strategy, advertising, digital, branding, and media. Direct competitor in the Canadian agency market for enterprise brand and real estate marketing accounts.
• Taxi: Canadian creative agency network providing brand strategy, advertising, design, and digital services. Operates as a similarly sized Canadian full-service shop competing for the same mid-market enterprise brand engagements.
• Rethink: Canadian independent creative and brand agency with offices in Vancouver, Toronto, and Montreal. Closely comparable to Flipp as a Canadian indie offering strategy, branding, creative, and advertising services to mid-market and enterprise clients across real estate, CPG, and nonprofit verticals.
• Critical Mass: Calgary-headquartered digital experience agency providing design, marketing, and technology services. Especially relevant as a same-city (Calgary) digital and brand agency competing for overlapping enterprise accounts in Western Canada.
• BBDO Canada: Canadian arm of the BBDO global network offering advertising, branding, and strategic marketing services across Toronto, Montreal, and Vancouver. Competes for the same Canadian enterprise brand marketing RFPs.
• One Twenty Six: Vancouver-based creative agency providing branding, web design, and marketing services. Comparable as a Western Canadian boutique competitor with similar service mix and enterprise-client orientation.
• LG2: Canadian independent agency with offices in Montreal, Quebec City, and Toronto, providing brand strategy, advertising, and digital services. Comparable as a Canadian indie competitor pursuing cross-vertical enterprise brand work.
• Juniper Park\TBWA: Toronto-based TBWA-affiliated agency offering brand strategy, advertising, and creative services to Canadian and North American clients. Comparable as a mid-sized Canadian full-service agency pursuing multi-vertical enterprise work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FlippAdvertising
• LinkedInlinkedin.com/company/292115
• Instagraminstagram.com/flippadvertising

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flipp Advertising