Spine and Sports Institute

What Spine and Sports Institute does

Spine & Sports Institute is a privately held, single-location chiropractic and sports medicine clinic founded in 2007 by Dr. Vid Jindal in Sunnyvale, California. The practice delivers musculoskeletal diagnosis and treatment using a three-model integrated approach: (1) manual soft tissue therapy including Active Release Technique, Graston Technique, Hanson Muscle Therapy, and myofascial decompression/cupping; (2) spinal and extremity manipulation plus mechanical spinal decompression; and (3) customized corrective exercise programs including functional training, kettlebell work, and Blood Flow Restriction Training. Supporting assessments include SFMA, TPI golf biomechanics screening, and InBody body composition analysis. Treatment sessions are standardized at 1 hour and 15 minutes to address multiple dysfunction areas per visit.

The clinic operates on a direct-to-consumer, fee-for-service revenue model. Patients book appointments by phone or email and pay per visit; no insurance billing, membership programs, telemedicine, or third-party distribution channels are evident. Customer acquisition is driven primarily by the practice's website, patient testimonials, and word-of-mouth referrals, with the website emphasizing treatment philosophy and clinician credentials rather than paid acquisition.

The target customer base spans three personas: recreational and elite athletes seeking performance and rehabilitation services, office professionals (engineers and IT specialists) addressing posture and overuse injuries from prolonged sitting, and new parents managing lifting- and childcare-related physical strain. The practice is run by Clinical Director Dr. Vid Jindal and Office Administrator Allisha Alder, with Dr. Jindal's stacked certifications (DC, CCSP, ART, GT, HMT, SFMA, TPI, DNS, FMT) serving as the principal clinical differentiator.

Name

Spine and Sports Institute

Legal name

Spine & Sports Institute

Website

https://spineandsportsinstitute.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Spine & Sports Institute is a single-location chiropractic and sports medicine clinic in Sunnyvale, California that delivers multi-modal musculoskeletal treatment — combining soft tissue therapy, spinal manipulation, and corrective exercise — to athletes, office professionals, and new parents on a fee-for-service basis.

Ownership category

akta.pro rank

Product category

Chiropractic and Sports Medicine Services

NAICS

Offices of Chiropractors (62131), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Health Services (8000)

akta.pro primary industry

Sports Chiropractic & Performance Care (HSADALAB)

akta.pro secondary industries

Sports Physical Therapy & Return-to-Play Rehab (HSADAIAB), Sports Medicine (HLAKALAB)

Keywords

• Chiropractic services
• Sports medicine
• Soft tissue therapy
• Injury rehabilitation
• Corrective exercise

Headquarters

HQ city

Sunnyvale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Clinical Treatment Services: Fee-for-service healthcare model where patients pay for individual treatment sessions. Each treatment session is 1 hour and 15 minutes long. Services include soft tissue treatments, spinal manipulation, corrective exercises, and diagnostic assessments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Spine and Sports Institute is a chiropractic and sports medicine clinic providing in-person musculoskeletal diagnosis and treatment. The practice integrates soft tissue therapies (Active Release Technique, Graston Technique, Hanson Muscle Therapy, Myofascial Decompression/Cupping), spinal and extremity manipulation, spinal decompression, and corrective exercise programs (including Blood Flow Restriction Training and kettlebell training). Treatment sessions are 1 hour and 15 minutes long and address chronic pain, sports injuries, movement dysfunction, and postural conditions.

Product overview

Spine and Sports Institute is a chiropractic and sports medicine clinic offering a comprehensive suite of soft tissue treatments, spinal manipulation, and rehabilitative exercise programs. The clinic operates as a single unified practice combining three treatment models: (1) manual soft tissue therapies including Active Release Technique (ART), Graston Technique (GT), Hanson Muscle Therapy (HMT), and Myofascial Decompression/Cupping; (2) structural care through spinal and extremities manipulation and spinal decompression; and (3) corrective exercise programs including functional training, kettlebell training, and Blood Flow Restriction Training. Supporting services include Titleist Performance Institute golf assessments, InBody composition analysis, and custom orthotics from The Orthotic Group. All treatment sessions are 1 hour and 15 minutes long, applying a corrective care model that addresses underlying muscular dysfunction rather than just symptoms.

Differentiator

Problem solved

Functional benefit

Products and services

• Active Release Technique (ART) Patented soft tissue manipulation technique that breaks up adhesions and scar tissue in muscles, tendons, ligaments, fascia, and nerves caused by overuse, injury, or repetitive motions. Available to patients at the Sunnyvale clinic.
• Graston Technique (GT) Patented Instrument Assisted Soft Tissue Mobilization that addresses muscular adhesions using specialized tools to restore normal range of motion and reduce pain. Available to patients at the clinic.
• Hanson Muscle Therapy (HMT) Feedback-based manual therapy for immediate pain relief, injury rehabilitation, and performance enhancement that addresses trigger points and muscle adhesions. Available to patients at the clinic.
• Myofascial Decompression (Cupping) Therapeutic technique using cups placed on the skin to create suction, promoting blood flow, relieving muscle tension, and aiding tissue healing. Available to patients at the clinic.
• Proprioceptive Neuromuscular Facilitation (PNF) Stretching Stretching technique combining muscle contraction and relaxation phases to increase flexibility and range of motion. Available to patients at the clinic.
• Spinal & Extremities Manipulation Chiropractic intervention applying controlled force to spine and extremity joints to improve alignment, reduce pain, and enhance musculoskeletal function. Available to patients at the clinic.
• Kinesiology Taping (RockTape) Elastic cotton kinesiology tape providing support, pain relief, and performance enhancement during physical activity while allowing full range of motion. Applied to patients at the clinic.
• Selective Functional Movement Assessment (SFMA) Comprehensive movement assessment framework that identifies movement impairments contributing to musculoskeletal pain and dysfunction using systematic functional movement pattern tests.
• Titleist Performance Institute (TPI) Golf Assessment Golf-specific biomechanical and physical conditioning assessment evaluating movement patterns, fitness, and swing mechanics to prevent injuries and enhance golf performance.
• Spinal Decompression Therapy Mechanical spine stretching therapy using specialized tables to create negative pressure within discs, helping retract herniated discs and reduce nerve pressure.
• Custom Orthotics (The Orthotic Group) Custom-made foot orthotics prescribed to address foot conditions, improve gait mechanics, and provide arch and heel support using materials like thermoplastics and carbon fiber.
• InBody Body Composition Analysis Bioelectrical Impedance Analysis (BIA) technology measuring body fat percentage, lean body mass, muscle mass, and water balance for personalized health and fitness insights.
• Blood Flow Restriction Training Partial limb circulation restriction technique using specialized cuffs during low-intensity exercise to enhance muscle hypertrophy and strength gains for injury rehabilitation.
• Kettlebell Training

Quantifiable outcome

• Patients recover much quicker and maintain strength, mobility, and functionality longer when all three treatment models are applied together
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Exos (formerly Athletes' Performance): Corporate and athlete performance company combining physical therapy, corrective exercise, and performance coaching — targets the same elite-athlete and active-adult segments at a larger enterprise scale.
• ATI Physical Therapy: National physical therapy chain offering sports medicine, manual therapy, and worker rehabilitation — broad incumbent that competes for sports-medicine referrals in the same Bay Area geography.
• Select Medical / Physiotherapy Associates: Large national outpatient rehabilitation and sports medicine operator; offers PT, work injury rehab, and sports performance services that overlap with SSI's corrective care offering.
• Hospital for Special Surgery (HSS): Premier specialty hospital focused on orthopedics, sports medicine, and rehabilitation — sets the credibility benchmark for sports-medicine outcomes and competes for elite athlete referrals.
• The Joint Chiropractic: Largest U.S. chiropractic franchise chain with walk-in, membership-based model — competes for the same consumer patient pool but at lower price points and lower specialization.

Direct peers

• PRO Therapy: Sports physical therapy and chiropractic hybrid practice emphasizing manual therapy, functional rehabilitation, and return-to-sport programming — overlaps significantly on service stack and athlete customer base.
• Tuck Chiropractic Clinic: Chiropractic clinic network combining spinal manipulation with soft tissue therapy and rehabilitative exercise for sports and everyday injuries — same integrated care model with similar patient demographics.
• Gait & Motion Chiropractic: Sports-focused chiropractic clinic offering SFMA-style functional movement assessments, soft tissue work, and corrective exercise — directly comparable in technique mix and athlete-targeting.
• PRIDE Chiropractic & Sports Rehab: Multi-clinic sports chiropractic and rehabilitation practice offering ART, Graston, and corrective exercise programs targeting athletes and active adults — closely mirrors Spine & Sports Institute's three-model integrated approach.

Regional players

• Foothills Sports Medicine Physical Therapy: Multi-location sports medicine and physical therapy provider in the Western U.S. combining manual therapy, corrective exercise, and sports rehabilitation — competes in the same athlete-active-adult niche with a regional multi-clinic footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spine and Sports Institute