Rosewood Healthcare Group

What Rosewood Healthcare Group does

Rosewood Healthcare Group is a UK-based private operator of residential care homes. Founded by Sandeep Gupta in 1995 through the acquisition of Chestnut House and restructured in 2007 in partnership with co-founder George Khanijau, the group runs seven care homes across England and North Wales, with sites in Wigan, Heswall, Colwyn Bay, and Mold. Its portfolio spans three service lines: EMI (Elderly Mentally Infirm) Residential Care, Nursing Care, and Specialist Nursing Mental Health, serving elderly residents and adults with mental health needs.

The business operates as a traditional bricks-and-mortar care provider with no disclosed digital platform, proprietary software, or technology infrastructure in the available data. Care is delivered by in-house clinical and care staff across CQC-regulated (England) and CIW-regulated (Wales) sites, with revenue generated through private weekly bed fees. A single disclosed price point — £1,000 per week for respite care with a two-week minimum stay — provides a transparent signal for short-term placements. There are no disclosed funding rounds, ownership structure, or financial performance data.

The company is actively expanding within its existing footprint rather than through new acquisitions or geographic forays: a 2025-announced 18-bed extension at the Plas Y Bryn facility will add specialist nursing mental health capacity. The group has accumulated its seven-site portfolio over roughly 30 years, with cross-border operations across two UK regulatory regimes suggesting incremental, self-funded organic growth rather than acquisitive expansion.

Name

Rosewood Healthcare Group

Legal name

Rosewood Healthcare Group

Website

https://rosewoodhealthcaregroup.co.uk

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Rosewood Healthcare Group is a UK private operator running seven residential care homes across England and North Wales, delivering EMI residential, nursing, and specialist mental health care to elderly residents and adults with mental health needs.

Ownership category

akta.pro rank

Product category

Elderly Residential and Nursing Care Services

NAICS

Nursing and Residential Care Facilities (623), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)

akta.pro secondary industry

Facility-Based Respite (Assisted Living/SNF/Memory Care Short Stays) (HLADAKAB)

Keywords

• Residential care services
• Nursing care services
• Assisted living facilities
• Elderly care homes
• Mental health nursing

Headquarters

HQ city

Lymm

HQ country

United Kingdom

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Residential and Nursing Care Fees: The primary revenue stream is weekly fees charged to residents for care services. The company offers residential care, nursing care, EMI residential care, and specialist nursing mental health across its seven homes. Pricing for respite care was advertised at £1,000 per week (subject to availability).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Rosewood Healthcare Group owns and operates seven care homes across England and North Wales, delivering EMI Residential Care, Nursing Care, Specialist Nursing Mental Health services, and short-term Respite Care to elderly individuals. The group operates a person-centred care model in homely, personalised environments, supported by dedicated maintenance teams and a documented capability to turnaround unviable or non-compliant services into compliant operations. Respite care is offered at £1,000 per week for a minimum two-week stay, with long-term fees handled on a quote basis through the Head Office.

Product overview

Rosewood Healthcare Group operates a portfolio of seven care homes across England and North Wales. The company offers three main service types: EMI (Elderly Mentally Infirm) Residential Care, Nursing Care, and Specialist Nursing Mental Health services. The homes include Barley Brook (residential), Fairfield (nursing), Plas Isaf, Rhoslan, Bryn Yr Haul, Plas Y Bryn (nursing), and The Cottage (residential). The group was founded by Sandeep Gupta and George Khanijau, with expansion plans including an 18-bed extension at Plas Y Bryn focusing on older persons mental health nursing.

Differentiator

Problem solved

Functional benefit

Products and services

• Barley Brook Residential Care Home Residential care home located in Wigan, Greater Manchester, offering care services for elderly residents.
• Fairfield Nursing Home Nursing home located in Heswall, Wirral, Merseyside, providing nursing care services.
• Plas Isaf Care Home Care home located in Rhôs-on-Sea, Colwyn Bay, Clwyd, offering residential care services.
• Rhoslan Residential Care Home Residential care home located in Rhôs On Sea, Colwyn Bay, providing elderly care services.
• Bryn Yr Haul Care Home Care home located in Mold, Flintshire, providing residential care services.
• Plas Y Bryn Nursing Home Nursing home located in Rhôs-on-Sea, Colwyn Bay, providing nursing care services. An extension is planned to house 18 additional residents and specialise in older persons mental health nursing.
• The Cottage Care Home Care home located in Mold, Flintshire, providing residential care services.
• Respite Care Short-term residential care services for elderly individuals, providing family caregivers with relief from caregiving responsibilities for a minimum two-week period. Currently offered at £1,000 per week subject to room availability at the desired home.
• EMI Residential Care Specialised residential care services for elderly mentally infirm (EMI) residents, offered across select homes within the group's portfolio.
• Specialist Nursing Mental Health Specialised mental health nursing care services for individuals with mental health conditions requiring clinical treatment within a residential setting, offered across the company's care home portfolio.

Quantifiable outcome

• The company has operated successfully for 12 years, having acquired and turned around multiple unviable and non-compliant care homes.

Named customers1 record

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• Care UK: Major UK care provider operating residential and nursing homes across England and Scotland, including specialist dementia care. Closely comparable to Rosewood on residential/nursing/dementia mix and on direct-to-family enquiry acquisition.
• Four Seasons Health Care: Long-established UK care home operator with a significant nursing and dementia portfolio. Comparable on the residential/nursing/dementia mix and on private-operator status, though at much larger scale than Rosewood.
• HC-One: The UK's largest private care home operator (~300+ homes) providing residential, nursing, and dementia/EMI care. Directly comparable to Rosewood on service mix (especially EMI/nursing) and on the multi-site private operator model, though at substantially greater scale.
• Barchester Healthcare: One of the largest UK private care home groups (~250 homes) offering residential, nursing, dementia, and respite care. Comparable to Rosewood on the full multi-specialty service portfolio and on ownership of freehold-operated homes across England and Wales.
• Avery Healthcare: Privately held UK care home operator with a portfolio of ~50+ homes offering residential, nursing, dementia, and respite services. Highly comparable mid-scale private operator profile to Rosewood, including multi-specialty positioning and freehold ownership model.
• Sunrise Senior Living / Gracewell Healthcare: UK senior living operator (Sunrise and Gracewell brands) offering residential, dementia, nursing, and respite care in higher-end settings. Comparable to Rosewood on the multi-specialty elderly care offering and on freehold-operated model, though at a more premium positioning.
• MHA (Methodist Homes): One of the UK's largest charitable care home operators with residential, nursing, and dementia care services. Comparable to Rosewood on the multi-specialty elderly care offering, though operated as a charity rather than a for-profit.
• Sanctuary Care: Care services division of Sanctuary Housing, operating residential, nursing, dementia, and respite homes across England. Comparable to Rosewood on the multi-specialty elderly care portfolio and on freehold-operated model.

Broad incumbents

• Anchor Hanover: Largest not-for-profit provider of housing and care for older people in England, including retirement housing and care homes with residential, nursing, and dementia services. Overlaps with Rosewood on the residential/nursing/dementia offering, though as part of a broader housing association.
• Bupa Care Homes: International health insurer and healthcare group with a UK care homes division offering residential, nursing, dementia, and specialist care. Overlaps with Rosewood's service mix but is a much larger, diversified incumbent rather than a focused multi-site operator.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rosewood-healthcare-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rosewood Healthcare Group