KTIV
KTIV is a local NBC-affiliated broadcast television station in Sioux City, Iowa, owned by Gray Television, serving the tri-state Siouxland region (Iowa, Nebraska, South Dakota) with local news, First Alert weather, sports, and community programming across five subchannels, mobile apps, and livestream.
- Company typePrivate
- Founded1954
- HeadquartersSioux City, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What KTIV does
KTIV is a local broadcast television station headquartered at 2929 Signal Hill Drive in Sioux City, Iowa, serving the tri-state Siouxland region across Iowa, Nebraska, and South Dakota. Founded in 1954 and operating under the slogan 'Siouxland's News Source,' the station holds an FCC license as an NBC affiliate on primary channel 4.1 and operates four digital subchannels: Siouxland CW (4.2), MeTV Siouxland (4.3), Court TV (4.4), and Ion TV (4.5). KTIV has deployed NextGen TV (ATSK 3.0) broadcast technology and extends its reach through cable and satellite carriage, an online livestream, and dedicated KTIV News and KTIV Weather mobile applications with push-based alerting.
Core products are local news broadcasts, weather forecasting under the First Alert Weather brand (with proprietary radar, camera network, and severe-weather alerts), local sports coverage, and community programming (Community Calendar, Student of the Month, Siouxland Business Spotlight, Grillin with News 4). The underlying technology stack is standard broadcast television plus digital streaming: over-the-air transmission on subchannels 4.1-4.5, web publishing via ktiv.com, iOS/Android apps, and centralized digital ad sales through Gray Digital Media Siouxland. A corporate Gray AI Policy governs use of artificial intelligence in newsroom operations.
KTIV is owned by Gray Television (NYSE: GTN), one of the largest U.S. local broadcast groups, and has been part of Gray's portfolio since at least 2002. Revenue is generated through three streams: (1) traditional television advertising from local and regional advertisers, (2) digital advertising and marketing services via Gray Digital Media Siouxland, and (3) recurring carriage fees from cable and satellite distributors (including DirecTV and Dish Network). Viewer access is free over-the-air; pricing is not viewer-facing. The primary customer segments are local residents (consumer audience for news, weather, sports) and local/regional small and medium businesses (advertiser base), with carriage-fee counterparties forming a third B2B relationship.
KTIV firmographics
Firmographics- Name
- KTIV
- Legal name
- KTIV
- Website
- https://ktiv.com
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KTIV is a local NBC-affiliated broadcast television station in Sioux City, Iowa, owned by Gray Television, serving the tri-state Siouxland region (Iowa, Nebraska, South Dakota) with local news, First Alert weather, sports, and community programming across five subchannels, mobile apps, and livestream.
- Ownership category
- akta.pro rank
KTIV industry classification
Industry- Product category
- Broadcast Television
- NAICS
- Television Broadcasting Stations (516120), Television Broadcasting Stations (51612)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Local/Regional News Channels (MPABAIAD)
- akta.pro secondary industry
- Local News & Weather Stations (MPABACAJ)
Keywords
Where KTIV is headquartered
LocationHeadquarters
- HQ city
- Sioux City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
KTIV business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Television Advertising: Traditional broadcast television advertising including local spot ads, sponsored segments, and commercial breaks. Revenue generated from local businesses and regional advertisers during news programming and other shows.
- Digital Advertising: Online advertising through the KTIV website including display ads, video ads, sponsored content, and digital marketing services through Gray Digital Media Siouxland.
- Subscription/ carriage fees: Fees paid by cable and satellite providers for carriage of KTIV's broadcast channels.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
KTIV product offering
Product offeringCore offering
KTIV is a local NBC-affiliated television station that produces and broadcasts local news, weather, and sports programming for the Siouxland region spanning Iowa, Nebraska, and South Dakota. Content is distributed via over-the-air broadcast, cable and satellite carriage, and complementary digital channels including a website livestream and mobile applications with severe-weather alerting.
Product overview
KTIV is a local broadcast television station serving the Siouxland region (Iowa, Nebraska, South Dakota). The station operates as a multi-channel broadcast platform consisting of a primary NBC affiliate (Channel 4.1) and several digital subchannels (4.2 Siouxland CW, 4.3 MeTV Siouxland, 4.4 Court TV, 4.5 Ion TV). Core offerings include local news broadcasts, weather forecasting with First Alert Radar, sports coverage, and digital streaming services via mobile apps and live streaming. KTIV is owned and operated by Gray Television.
Differentiator
Problem solved
Functional benefit
Brands
- 4.1 NBC: Primary NBC broadcast channel on subcarrier 4.1
- 4.2 Siouxland CW
- 4.3 MeTV Siouxland
- 4.4 Court TV
- 4.5 Ion TV
- First Alert Weather
- KTIV News App
- KTIV Weather App
Products and services
- KTIV Local News Broadcasts Locally produced news programming covering the Siouxland region (Iowa, Nebraska, South Dakota), distributed via over-the-air NBC affiliate broadcast, cable/satellite carriage, website livestream, and mobile apps; designed for households and viewers in the Sioux City DMA seeking locally relevant news.
- KTIV First Alert Weather Severe-weather coverage built around the proprietary First Alert Radar system and mobile push alerts, providing localized forecasts and storm warnings to viewers in the storm-prone Siouxland tri-state region.
- KTIV Local Sports Coverage Local high school and regional sports news, highlights, and game broadcasts targeted at Siouxland-area sports fans and households following local teams.
- KTIV Mobile App Mobile application providing local news, weather (including severe-weather push alerts via First Alert Radar), and livestreamed newscasts for iOS and Android users in the Siouxland region.
- KTIV Livestream Website-based livestream of KTIV newscasts, providing viewers an online alternative to over-the-air broadcast access to local news, weather, and sports.
- On-Air and Digital Advertising Inventory Broadcast television spot advertising and digital advertising inventory across KTIV's linear and digital properties, sold to local and regional businesses and agencies seeking audience reach in the Sioux City DMA.
Companies that use KTIV
Customer profileSegments2 records
Ideal customer profiles2 records
KTIV technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
KTIV partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship and core.
- NBC (National Broadcasting Company)flagshipKTIV operates as an NBC affiliate, broadcasting NBC network programming and leveraging the NBC brand for national news content, Olympics coverage, and major network shows.
- Gray Media GroupflagshipParent company providing broadcasting infrastructure, digital technology, advertising networks, news sharing, and corporate resources including Gray AI Policy implementation and Gray Digital Media services.
- Gray Digital Media SiouxlandcoreDigital marketing services arm providing online advertising solutions, digital campaign management, and web services for local businesses in the Siouxland region.
- Siouxland CW (Channel 4.2)coreLocal subchannel partnership broadcasting CW network programming to the Siouxland area.
- MeTV (Memories Television)coreClassic television programming subchannel (4.3 MeTV Siouxland) offering classic TV shows to local viewers.
- Local newscasters and reporterscoreNetwork of local journalists and reporters contributing content across the tri-state region including Des Moines Bureau coverage.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
KTIV competitors and assessment
Company assessmentBroad incumbents
- Gray Television: KTIV's publicly traded parent company (NYSE: GTN) and one of the largest US local TV broadcasters. Comparable business model across its portfolio of local stations, with KTIV as a representative small-market property.
- Tegna: US local TV station group focused on mid-sized markets. Comparable affiliate-driven local news model and similar reliance on retransmission/carriage fees and local spot advertising.
- Nexstar Media Group: Largest US television broadcaster with a portfolio that overlaps KTIV's markets and competitors. Comparable local broadcast + digital advertising revenue model at large scale.
- Sinclair Broadcast Group: Major US local TV station group operating across mid and small markets. Comparable broadcast-plus-digital ad model, and parent of competitors to KTIV in nearby markets.
Direct peers
- KPTH (FOX44, Sioux City): FOX affiliate in the Sioux City market. Directly competes with KTIV for the same local news, weather, and sports audiences across the overlapping tri-state region.
- KOLN/KGIN (NBC affiliate, Lincoln/Grand Island): Gray Television NBC affiliate serving Nebraska — directly overlapping KTIV's Nebraska coverage area. Comparable NBC-affiliate local news structure with shared Gray digital infrastructure.
- KCAU-TV (ABC affiliate, Sioux City): Local ABC network affiliate serving the same Siouxland tri-state market. Directly competes with KTIV for local news viewers, weather coverage, and regional advertising spend.
- KMEG-TV (CBS affiliate, Sioux City): CBS network affiliate also serving the Sioux City market. Competes head-to-head with KTIV for local news audiences, primetime viewership, and local spot advertising.
- WOWT (NBC affiliate, Omaha): Gray Television sister station and fellow NBC affiliate serving the adjacent Omaha market. Directly comparable NBC-affiliate local news model with similar Gray-backed digital and AI tooling.
Others
- Weigel Broadcasting: Owner of MeTV (one of KTIV's subchannel networks) and operator of local stations in mid-size Midwest markets. Comparable broadcast operations and a direct network partner via the MeTV Siouxland subchannel.
Market position
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
KTIV social profiles
Digital presenceKTIV financial estimates
Financial estimateRevenue estimate
Valuation estimate
KTIV leadership team
Management profileNumber of profiles
KTIV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KTIV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KTIV
What does KTIV do?
KTIV is a local NBC-affiliated television station that produces and broadcasts local news, weather, and sports programming for the Siouxland region spanning Iowa, Nebraska, and South Dakota. Content is distributed via over-the-air broadcast, cable and satellite carriage, and complementary digital channels including a website livestream and mobile applications with severe-weather alerting.
Is KTIV a public or private company?
KTIV is a private company. It is classified as corporate owned and is currently operating.
When was KTIV founded?
KTIV was founded in 1954. It employs 11 to 50 people.
Where is KTIV based?
KTIV is headquartered in Sioux City, United States, in the North America region.
How does KTIV make money?
Three revenue lines are on record. Television Advertising is the primary driver. The others are digital Advertising and subscription/ carriage fees.
Who are KTIV's main competitors?
Broad incumbents on record are Gray Television, Tegna, Nexstar Media Group and Sinclair Broadcast Group. Direct peers are KPTH (FOX44, Sioux City), KOLN/KGIN (NBC affiliate, Lincoln/Grand Island), KCAU-TV (ABC affiliate, Sioux City), KMEG-TV (CBS affiliate, Sioux City) and WOWT (NBC affiliate, Omaha). Weigel Broadcasting is listed as an others.
Does KTIV have an API?
No public API is recorded for KTIV.
What industry is KTIV in?
KTIV's product category is Broadcast Television. Its primary akta.pro industry code is MPABAIAD, Local/Regional News Channels, with a secondary code of MPABACAJ, Local News & Weather Stations. Its NAICS code is 516120 and its SIC code is 4833.