Waterford Golf Club

What Waterford Golf Club does

Waterford Golf Club operates an 18-hole Par 72 championship golf course in Rock Hill, South Carolina, located 25 minutes from Uptown Charlotte. Opened in 1997 and designed by 3-time U.S. Open winner Hale Irwin, the 6,940-yard layout features Bermuda fairways, MiniVerde Bermudagrass greens, and water in play on 16 of 18 holes, with practice facilities including a driving range, putting green, short game area, and bunker. The club is privately owned and managed by Pinnacle Golf Properties, a Charlotte-based operator affiliated with 19 courses.

Revenue is generated primarily through pay-as-you-go green fees and cart rentals ($52–$83 for 18 holes depending on day/time), recurring golf memberships, corporate/group outings and events (coordinated by a dedicated sales contact), driving range sales, and pro shop/dining merchandise. Distribution is direct-to-consumer via the CourseRev online tee-time booking platform for both public and member rounds, supplemented by walk-in traffic and an event coordinator (Dean Riggs) handling B2B bookings. Marketing channels include the company website, Facebook, an eClub email newsletter, and a referral partnership with CharlotteGolf.com.

Customer segments span individual recreational golfers (primary), golf members, and corporate/charity event clients. The club markets differentiated designer branding (Hale Irwin), a tranquil natural setting, and upcoming Toptracer Range technology as primary value drivers. Integration partnerships include CourseRev (booking), Spark Golf (league management), CharlotteGolf.com (regional exposure), and Pinnacle Golf Properties' affiliated course network for cross-marketing.

Name

Waterford Golf Club

Legal name

Waterford Golf Club

Website

https://thelinksatwaterford.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Waterford Golf Club operates an 18-hole Hale Irwin-designed public championship golf course in Rock Hill, SC, serving individual golfers, members, and corporate/charity event clients via green fees, memberships, and event hosting.

Ownership category

akta.pro rank

Product category

Golf Course Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)

Keywords

• Championship golf course
• Golf course management
• Golf outings events
• Driving range practice
• Golf membership programs

Headquarters

HQ city

Rock Hill

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Green Fees and Cart Rentals: Revenue from public and member tee times for 18-hole and 9-hole rounds with golf cart. Pricing varies by day of week, time of day, and player category (senior, military, junior, college).
2. Membership Fees: Revenue from golf memberships providing tee time booking privileges and member-exclusive rates.
3. Golf Outings and Events: Revenue from corporate outings, charity events, and social occasions with customized tournament packages including golf, carts, driving range, banquet facilities, and event coordination.
4. Driving Range: Revenue from driving range sales (sales end at 4:00pm daily).
5. Pro Shop and Clubhouse Amenities: Revenue from golf shop merchandise and clubhouse dining facilities with indoor and patio seating.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Waterford Golf Club operates an 18-hole championship Par 72 golf course designed by 3-time U.S. Open winner Hale Irwin, opened in 1997 and located in Rock Hill, South Carolina, 25 minutes from Uptown Charlotte. The club sells public and member tee times, hosts corporate outings and charity events, offers practice facilities including a driving range, and provides clubhouse banquet and dining amenities. The property spans 6,940 yards from the back tees, with Bermuda fairways, MiniVerde Bermudagrass greens, and water in play on 16 of 18 holes.

Product overview

Waterford Golf Club operates as a single golf course property offering an 18-hole Championship golf course as its core product. The course, designed by Hale Irwin and opened in 1997, is complemented by practice facilities, clubhouse amenities (dining and golf shop), tournament/event hosting services, and an email membership program (eClub). The club is managed by Pinnacle Golf Properties and is located 25 minutes from Uptown Charlotte. A Toptracer Range technology experience is planned as an upcoming enhancement to their driving range facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Championship Golf Course An 18-hole championship Par 72 golf course designed by 3-time U.S. Open winner Hale Irwin, featuring Bermuda fairways, MiniVerde Bermudagrass greens, water in play on 16 of 18 holes, and large undulating greens that challenge players of all skill levels. Open to the general public for daily-fee play and to members at preferred rates.
• Daily Green Fee Rates Tiered daily-fee pricing for 18-hole and 9-hole rounds with golf cart, including weekday ($70), Friday ($80), weekend ($83), twilight (after 4:00 PM), senior (60+), hero/military/police/fire, college (21 and under with ID), and junior (17 and under) rates. Walking permitted Monday-Friday anytime and weekends/holidays after 1:00 PM.
• Golf Outings and Events Customizable tournament and event packages for corporate outings, charity events, and social occasions, including golf carts, driving range service, tournament services, customized scorecards, cart signs, and access to banquet facilities for catered meals or awards receptions. Coordinated by dedicated event staff.
• Practice Facilities Full practice facility including a driving range, large putting green, short game practice area, and practice bunker. Driving range sales end at 4:00 PM daily.
• Clubhouse and Banquet Amenities Clubhouse featuring banquet and dining facilities with indoor and patio seating, plus a golf shop for merchandise. Available for use by golfers, event attendees, and event organizers hosting catered functions or awards receptions.
• Golf Membership Recurring golf memberships providing member-exclusive tee time booking privileges and member rates, managed through Pinnacle Golf Properties' group of Charlotte golf courses.
• Spark Golf League Organized competitive golf league program hosted at the club for members and area golfers using the Spark Golf League platform, providing scheduled league play and competition.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Pinnacle Golf PropertiescoreImplementation/ SI/ Consulting PartnerPinnacle Golf Properties is a Charlotte-based golf course management company known for quality service and premier course conditions. They manage Waterford Golf Club and represent some of Charlotte's best golf layouts, pledged to providing area golfers a premier golf experience at an affordable price with highest standards of quality and service. The company is associated with 19 courses through managing partners' golf interests.
• CharlotteGolf.comminorGTM or Marketing PartnerCharlotteGolf.com is a Charlotte-area golf course network that provides a platform for golfers to find the best deals on the best courses in Charlotte, North Carolina. Waterford Golf Club is featured on this platform for regional marketing exposure.
• Pinnacle Golf Properties Affiliated CoursesminorChannel Partner/ Reseller/ DistributorWaterford Golf Club is part of the Pinnacle Golf Properties group of Charlotte golf courses, which also includes Birkdale Golf Club, Highland Creek Golf Club, The Divide Golf Club, and The Tradition Golf Club. These courses are marketed together through the Pinnacle Golf Properties brand and share the eClub email marketing program.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Kiawah Island Golf Resort: Premier Southeast U.S. golf destination resort in South Carolina offering championship golf, accommodations, and event hosting at scale. Represents the regional destination benchmark for golf experience quality and pricing.
• River Hills Country Club: Private club in Lake Wylie, SC, just across the Catawba River from Waterford. Comparable in scale and demographic, serving overlapping affluent Charlotte commuter population but operating primarily on membership rather than daily-fee model.

Direct peers

• Olde Sycamore Golf Plantation: Charlotte-area public-access golf course offering similar daily-fee structure, tournament packages, and corporate outing services targeting the same individual and group customers.
• TPC Piper Glen: Upscale Charlotte-area private club with public-access tee times at premium rates, targeting affluent golfers and corporate outings in the same Charlotte metro market as Waterford.
• Birkdale Golf Club: Pinnacle Golf Properties-affiliated public-access championship course in Huntersville, NC. Operates the same daily-fee/membership/event model and shares marketing infrastructure and customer overlap in the Charlotte metro.
• The Tradition Golf Club: Pinnacle-managed Charlotte-area public golf course offering comparable tee-time, membership, and outing products, competing for the same Charlotte metro golfer pool.
• Regent Park Golf Club: Public-access championship course in Fort Mill, SC, just minutes from Waterford in Rock Hill. Directly competes for the same Charlotte-south golfer base with comparable daily-fee pricing and event hosting.
• Highland Creek Golf Club: Charlotte-area Pinnacle-affiliated daily-fee championship course targeting the same individual golfers, members, and corporate event customers as Waterford with comparable pricing structure.
• The Divide Golf Club: Pinnacle-affiliated daily-fee course in the Charlotte region with overlapping customer base, shared eClub marketing, and similar green-fee/event offerings to Waterford.

Broad incumbents

• Troon Golf: Largest third-party golf management company globally, operating hundreds of upscale daily-fee and private courses. Comparable operator category to Pinnacle Golf Properties and represents a scaled competitor for management contracts and customer flow.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WaterfordGolfClub
• LinkedInlinkedin.com/company/waterford-golf-club-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Waterford Golf Club