Liberty Bank

What Liberty Bank does

Liberty Bank is a privately held community bank headquartered in Alton, Illinois, operating as "Liberty Bank, A United Community Bank" within the United Community Banks (UCB Banks) family of seven affiliated regional banks. It serves more than 250,000 individuals, families, businesses, and organizations across 35 communities spanning Central Illinois, Northeast Missouri, and Southwest Florida. The bank is recognized by Newsweek as one of America's Best Regional Banks for three consecutive years (2024, 2025, 2026), holds a 5-Star Superior rating from Bauer Financial, and was named one of S&P Global Market Intelligence's Top 50 Community Banks in 2023 within the $3–$10 billion asset tier.

The product portfolio is comprehensive for a community bank. Core deposit products include checking (Basic, Interest, Senior, Guardian), savings (Regular, Money Market, HSA), CDs, and IRAs. Lending spans personal loans, vehicle/boat/RV/ATV financing, residential mortgages (fixed-rate, adjustable, VA, construction, refinancing), home equity loans/lines, and solar loans. Business banking includes checking, savings, cash management (Positive Pay, Remote Deposit Capture), merchant services via Clover, commercial loans and lines of credit, agriculture financing, and physician/professional services lending. Wealth offerings include investment services (CDs, IRAs, 401k rollovers, college and retirement planning), trust and estate services (living trusts, specialty trusts, guardianships, charitable giving, farm management, executor services), and insurance products distributed through United Financial Services.

Digital delivery is built around online and mobile banking, mobile deposit, online bill pay, TransferNow external transfers, Zelle person-to-person payments, mobile wallet (Apple Pay, Google Pay), SecurLOCK card controls, Beacon Alerts transaction notifications, and the Everyday Points rewards program. The bank also publishes a Resource Library and Wealth Management Library for financial education across topics from banking basics to estate planning. Revenue is generated through net interest income on loans (mortgage, personal, vehicle, business, agricultural, credit card), deposit-account service and transaction fees, loan origination fees, investment and trust/advisory fees, insurance commissions, and merchant processing economics. Distribution is omnichannel: 35 physical communities combined with self-serve digital channels and direct loan origination and merchant services sales.

Name

Liberty Bank

Legal name

Liberty Bank

Website

https://bankliberty.com

Company type

Private

Founded year

1900

Operating status

Operating

Headcount range

101–250 employees

Short description

Liberty Bank is a privately held community bank headquartered in Alton, Illinois, serving more than 250,000 customers across 35 communities in Central Illinois, Northeast Missouri, and Southwest Florida with deposits, lending, wealth, insurance, and digital banking services as part of the United Community Banks family.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Depository Credit Intermediation (5221), Commercial Banking (52211), Savings Institutions and Other Depository Credit Intermediation (52218)

SIC

Savings Institution, Federally Chartered (6035), National Commercial Banks (6021)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

akta.pro secondary industries

Savings Banks (Public/State-Owned) (FSABAKAK), Credit Cards & Revolving Credit (FSABAAAC)

Keywords

• Community banking services
• Consumer lending products
• Commercial banking solutions
• Agricultural financing loans
• Wealth and trust services

Headquarters

HQ city

Alton

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Interest Income: Revenue generated from interest on loans including mortgages, personal loans, vehicle loans, business loans, agricultural financing, and credit cards
2. Deposit Account Fees: Service charges, maintenance fees, and transaction fees on checking, savings, and money market accounts
3. Loan Origination: Fees collected from originating mortgage loans, personal loans, and commercial loans
4. Investment & Wealth Management Services: Fees from investment services, retirement planning, estate planning, and trust services
5. Insurance Products: Commissions from insurance products offered through United Financial Services partnership
6. Merchant Services: Payment processing services for business customers including traditional terminals, e-commerce, and Clover POS solutions

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Liberty Bank is a full-service community bank providing deposit accounts, consumer and commercial lending, mortgage and home equity financing, agricultural financing, wealth and trust services, insurance, merchant services, and a comprehensive digital banking platform to individuals, families, businesses, and farming operations. It operates through 35 community branches and digital channels across Central Illinois, Northeast Missouri, and Southwest Florida.

Product overview

Liberty Bank, A United Community Bank, operates as a full-service regional community bank offering a comprehensive suite of banking products and services across consumer, business, and wealth management segments. The bank's product portfolio centers on core deposit products (Checking, Savings, CDs & IRAs, Health Savings Accounts) combined with robust digital banking services (Online Banking, Mobile Banking, Bill Pay, Zelle®, Mobile Wallet, Card Controls, Beacon Alerts, E-Statements). Lending offerings span personal loans, vehicle financing, home mortgages (including VA loans, construction loans, home equity, and solar loans), and business banking products (commercial loans, agriculture financing, merchant services). The bank also provides wealth management through investment services, trust services, and insurance products. Notable programs include the Everyday Points rewards program and merchant services powered by Clover. The bank serves communities across Central Illinois, Northeast Missouri, and Southwest Florida with more than a quarter million customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Checking Accounts Personal and business checking accounts including Basic Checking, Interest Checking, and Senior Checking with features like overdraft protection, direct deposit, and debit cards.
• Savings Accounts Personal and business savings accounts including Regular Savings, Money Market Accounts, and Health Savings Accounts with competitive interest rates.
• CDs & IRAs Certificates of Deposit and Individual Retirement Accounts offering secure investment options with guaranteed returns.
• Digital Banking (Online & Mobile) Online and mobile banking platform enabling account management, fund transfers via TransferNow, bill payment, and account monitoring.
• Online Bill Pay Electronic bill payment service allowing users to pay companies and individuals, set up automatic payments, and manage payment history.
• Mobile Banking & Mobile Deposit Mobile application for banking on-the-go with mobile deposit capability allowing check deposits via smartphone camera.
• Mobile Wallet Integration with Apple Pay, Google Pay, and other mobile payment platforms for contactless transactions.
• Card Controls (SecurLOCK) Card management and security feature allowing users to control, lock/unlock, and monitor debit and credit card transactions.
• Zelle Person-to-Person Payments Person-to-person payment service enabling instant money transfers to friends and family.
• Beacon Alerts Account notification system for transaction alerts, balance updates, and security warnings.
• Everyday Points Rewards Program Rewards program offering cash back, points redemption for gift cards and travel, and card-linked offers.
• Debit Cards (including ACE Cards) Visa debit cards with rewards, cash back options, and add-funds capability for ACE Cards prepaid option.
• Credit Cards (Everyday Points Visa & Visa Classic) Credit card offerings including Everyday Points Visa (rewards card) and Visa Classic, with compare options available.
• Personal Loans Unsecured personal loans for various needs including debt consolidation, home improvements, and unexpected expenses.
• Vehicle Loans Auto loans for new and used vehicles with competitive rates and flexible terms.
• Boat & RV Financing Specialized financing for recreational vehicles, boats, and motorhomes.
• ATV & Personal Watercraft Loans Financing options for all-terrain vehicles and personal watercraft.
• Home Loans (Mortgages) Comprehensive mortgage products including fixed-rate, adjustable-rate, construction, VA loans, and refinancing options.
• Home Equity Loans & Lines of Credit Borrowing against home equity for major expenses with flexible draw and repayment options.
• Solar Loans Financing for residential solar panel installation to support renewable energy adoption.
• Investment Services Investment products including CDs, IRAs, 401k rollovers, college planning, and retirement planning with professional advisory.
• Trust Services Estate planning, trust management, guardianship, and executor services for wealth preservation.
• Insurance Products Insurance products offered through United Financial Services including automotive, homeowners, rental, life, and business insurance.
• Business Checking Business checking accounts with cash management features, online banking access, and documentation requirements.
• Business Savings & Money Market Business savings accounts and money market accounts for business liquidity management.
• Positive Pay Fraud Detection Fraud detection service comparing issued checks against presented items for business accounts.
• Remote Deposit Capture Electronic check deposit service allowing businesses to deposit checks remotely via scanner or mobile.
• Merchant Services (Clover & Traditional) Payment processing solutions including traditional terminals, e-commerce integration, and Clover POS systems.
• Business Debit Card Debit card services for business accounts with spending controls and expense management.
• Small Business Loans Financing options for small businesses including working capital and growth investments.
• Commercial Loans & Lines of Credit Larger commercial financing facilities for established businesses with flexible credit arrangements.
• Agriculture Financing Specialized lending for farmers and agricultural operations including operating lines and equipment financing.
• Physician & Professional Services Banking Banking and financing solutions tailored for medical professionals and other professional practices.
• Payroll Cards Prepaid card solutions for employee payroll allowing unbanked employees to receive wages electronically.

Quantifiable outcome

• 250,000+ customers served across 35 communities
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• United Community BankcoreOthersLiberty Bank is part of the United Community Banks family of banks, which includes United Community Bank, Brown County State Bank, Marine Bank & Trust, Mercantile Bank, Farmers State Bank of Camp Point, Liberty Bank, and United Commonwealth Bank.
• United Financial ServicescoreChannel Partner/ Reseller/ DistributorInsurance products and services offered through United Financial Services partnership, providing automotive, homeowners, rental, life, and business insurance to bank customers.
• CloversupportingTechnology or IntegrationPoint-of-sale merchant services technology integrated into business banking offerings, providing payment processing solutions for business customers.
• ZellesupportingTechnology or IntegrationReal-time payment integration allowing customers to send and receive money through the bank's digital banking platform.
• University of Illinois Springfield - Sangamon ExperiencesupportingStrategic or Co-development PartnerPartnership supporting the 'Soil and Soul' program documenting stories of farmers from the Sangamon River Valley, celebrating agricultural heritage and community contribution.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mercantile Bank Corporation: Grand Rapids, MI-based community bank offering comparable deposit, lending, and wealth products with similar full-service community model; representative peer for an Illinois-sized community bank holding company.
• Old Second Bancorp: Aurora, IL-based community bank with comparable personal/business banking, mortgage, and wealth offerings; serves Illinois communities with similar full-service community bank positioning.
• First Busey Corporation (Busey Bank): Champaign, IL-based community bank serving Central Illinois with comparable deposit, mortgage, wealth, and ag lending products; directly overlaps Liberty Bank's Illinois geography and full-service community banking model.
• Marine Bank & Trust: Sibling bank within the United Community Banks family alongside Liberty Bank, offering directly comparable deposit, lending, and wealth services in overlapping Illinois/Missouri communities.
• First Mid-Illinois Bancshares: Multi-bank community banking franchise headquartered in Mattoon, IL with overlapping deposit, lending, and wealth services across Central Illinois; very similar full-service community model to Liberty Bank.
• Byline Bancorp: Chicago-based community bank with a strong small-business and commercial banking franchise across Illinois and Wisconsin; competes with Liberty Bank in business lending and deposit gathering in overlapping Illinois markets.
• United Community Bank (sibling entity): Lead bank of the United Community Banks family that owns Liberty Bank; operates directly comparable deposit, lending, and digital banking products under shared parent resources and competing in overlapping Illinois communities.

Broad incumbents

• Wintrust Financial: Large Chicago-based community-oriented bank holding company with a multi-bank model overlapping Liberty Bank's Illinois footprint; offers a much broader product set (wealth, specialty lending, mortgage) but competes for the same community-banking customers.
• Heartland Financial USA (HTLF): Multi-state community bank holding company operating banks across the Midwest and Southwest with deposit, lending, and wealth services; competes with Liberty Bank in agricultural and small-business lending within overlapping geographies.

Regional players

• Hillsboro State Bank: Small community bank headquartered in Hillsboro, IL with a similar community-focused retail/commercial banking model; serves overlapping rural Illinois markets and competes for similar customer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/bank_liberty
• Facebookfacebook.com/bankliberty
• LinkedInlinkedin.com/company/liberty-bank-alton-il-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liberty Bank