Grupo Apisul
Grupo Apisul is a private Brazilian insurance brokerage and risk management group that delivers an integrated ecosystem of cargo transport insurance, fleet monitoring, logistics software, claims adjustment, and payment solutions to road cargo operators and shippers across Brazil and Mercosul.
- Company typePrivate
- Founded1985
- HeadquartersPorto Alegre, Brazil
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Grupo Apisul does
Grupo Apisul is a privately held Brazilian insurance brokerage and risk management group founded in 1985, headquartered in Porto Alegre with 10 branches across Brazil's major capitals and operations extending to Mercosul countries. The company serves three primary customer groups: road cargo transport operators (ETC, CTC, TAC) requiring mandatory civil liability coverage; corporate shippers (embarcadores) needing transport and cargo insurance across multimodal chains; and independent insurance brokers who distribute Apisul products via its technology and underwriting platform. Anchor accounts include L'auto Cargo, Transportes Bertolini, and an 11-year relationship with Mondelez International covering over 600 daily monitored trips. Estimated headcount is 1,200-1,350, and the group secures approximately R$1.2 trillion in cargo value annually while monitoring over 5 million trips and 136,000 vehicles in transit each year.
The group operates more than 30 solutions organized into four pillars. Apisul Seguros distributes RCTR-C, RC-DC, TN, and VI cargo insurance plus fleet coverage, with an exclusive distribution arrangement with Essor Seguros for Auto Fleet products. Gerenciamento de Riscos, led by the MULTISAT subsidiary, combines telematics, fatigue sensors, internal/external cameras, and the Checklist Web pre-trip verification tool. Inteligência Logística is centered on ApisulLog 2.0, a web-based TMS with over 300 parametrizable control items for multimodal supply chain visibility, plus the ApisulMob real-time trip monitoring app and Multicadastro driver registration with AI-based facial recognition to combat CNH cloning. Reguladora de Sinistros, operated via Excel Reguladora, runs the largest proprietary claims-adjustment network in Brazil with more than 300 support points and a 24-hour response team. Payment means (freight, toll, and fuel cards plus CIOT generation) sit alongside this stack. AI surfaces include the BINO virtual assistant for drivers and facial-recognition-based driver verification.
The business model spans insurance brokerage commissions on cargo, fleet, and guarantee policies billed via monthly apólice averbável invoicing or single-trip certificates; subscription and per-module licensing for ApisulLog 2.0, ApisulMob, and Multicadastro; managed risk services bundled with insurance or sold standalone; professional-service fees for claims investigation and adjustment through Excel Reguladora; and transaction-based revenue from payment means. Go-to-market relies on a national direct enterprise field-sales force supported by a network of independent corretores de seguros, with the recently acquired Insert Corretora de Seguros adding southeastern Brazil distribution. Pricing is custom-quoted based on fleet size, risk profile, and cargo type with no published tier pricing. Grupo Apisul is founder-controlled under President Paulo Cunha, has no disclosed external or private equity investors, and in 2025 announced R$17.5 million of investment in technology, digitization, and clean energy alongside a 13% growth target.
Grupo Apisul firmographics
Firmographics- Name
- Grupo Apisul
- Legal name
- Grupo Apisul
- Website
- https://apisul.com.br
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Grupo Apisul is a private Brazilian insurance brokerage and risk management group that delivers an integrated ecosystem of cargo transport insurance, fleet monitoring, logistics software, claims adjustment, and payment solutions to road cargo operators and shippers across Brazil and Mercosul.
- Ownership category
- akta.pro rank
Grupo Apisul industry classification
Industry- Product category
- Transport Insurance and Risk Management
- NAICS
- Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Large Commercial Package (National Accounts) (FSAJAFAC)
- akta.pro secondary industry
- Utilization Review & Prior Authorization Support (BPAAAFAF)
Keywords
Where Grupo Apisul is headquartered
LocationHeadquarters
- HQ city
- Porto Alegre
- HQ country
- Brazil
- HQ region
- Latin America
Offices3 records
Markets served
Grupo Apisul business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Insurance Brokerage - Cargo and Fleet: Commissions earned on placement of cargo insurance (RCTR-C, RC-DC, TN, VI), fleet insurance, and guarantee insurance for transport operators and shippers. Works in partnership with national and international insurers and reinsurers. Revenue is recurring through annual policy renewals and per-shipment premium billing.
- Risk Management Services: Fees for risk mapping, prevention planning, driver monitoring, and fleet risk management services. Typically bundled with insurance placement or charged as standalone managed services. MULTISAT brand handles monitoring and risk management services.
- Logistics Intelligence Software (ApisulLog): Subscription or per-module licensing of ApisulLog 2.0 and ApisulMob platforms for transport management, trip monitoring, and operational optimization. Software is offered on a modular basis tailored to each client's needs.
- Claims Adjustment Services (Excel Reguladora): Revenue from claims investigation, loss adjustment, and recovery services for insurance companies and transport operators. Operates with 300+ support points across Brazil.
- Payment Means (Freight Card, Toll, Fuel): Revenue from means of payment services including freight card, toll vouchers, and fuel card management. Generates CIOT (freight travel authorization), routing, and management reports.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom insurance packages tailored to transport operators and shippers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Grupo Apisul product offering
Product offeringCore offering
Grupo Apisul is a privately held Brazilian company that brokers and manages mandatory and voluntary cargo and fleet insurance (RCTR-C, RC-DC, TN, VI, fleet) for transport companies and shippers, in partnership with national and international insurers and reinsurers. It complements the brokerage with proprietary risk management and logistics technology platforms (MULTISAT tracking, ApisulLog 2.0, ApisulMob, Multicadastro), 24/7 claims adjustment services through its Excel Reguladora subsidiary (300+ support points across Brazil and Mercosul), and payment means solutions (freight card, toll, fuel).
Product overview
Grupo Apisul is a comprehensive ecosystem of insurance and logistics solutions with a modular platform architecture. The core offering combines ApisulLog 2.0 (logistics management system), ApisulMob (real-time monitoring), MULTISAT (vehicle tracking/risk management), and Multicadastro (driver verification with facial recognition) for logistics intelligence. Insurance products include RCTR-C (cargo transport liability), RC-DC (cargo disappearance), and fleet insurance, supported by Excel Reguladora's 300+ support points for claims management. Payment solutions include ApisulCard freight cards and toll/fuel management. The ecosystem includes over 30 solutions for multimodal transport covering road, air, maritime, and fluvial modes.
Differentiator
Problem solved
Functional benefit
Brands
- ApisulLog 2.0: Sistema de gestão logística com dados em tempo real para otimização de operações de transporte.
- ApisulMob
- Multicadastro
- MULTISAT
- BINO
Products and services
- RCTR-C Seguro Transporte (Mandatory Cargo Liability Insurance) Mandatory civil liability insurance for road cargo transporters (ETC, CTC, TAC) covering damages to cargo during transit including collisions, rollovers, and fires. Brokered through partnerships with national and international insurers and reinsurers.
- RC-DC Seguro Desaparecimento de Carga (Cargo Disappearance Insurance) Civil liability insurance for cargo disappearance covering theft, robbery, and disappearance during transit or storage. Brokered for transport companies and shippers requiring cargo protection.
- Seguro Frota (Fleet Insurance) Fleet insurance providing economies of scale, negotiation power, and centralized management of contracted guarantees. Grupo Apisul is the exclusive broker for Essor Seguros fleet products distributed to transport fleet operators in Brazil.
- MULTISAT (Risk Management and Preventive Monitoring) Pioneering preventive tracking and risk management solution that optimizes logistics processes and maximizes security during each trip. Includes telematics, fatigue sensors, internal/external security cameras, and fleet monitoring covering over 136,000 vehicles in transit annually.
- ApisulLog 2.0 (Logistics Management System) Web-based logistics management system providing real-time operational control and strategic logistics and risk management across multimodal supply chains. Includes dashboards, delay alerts, pre-loading management, full-cycle traceability, automatic trip scheduling, fleet visibility, and workflow standardization. Automates over 300 logistics and risk control items.
- ApisulMob (Real-time Trip Monitoring Application) Real-time trip monitoring application enabling drivers and fleet managers to track travel progress and operational status of fleets.
- Multicadastro (Driver Registration and Verification Platform) Driver registration and verification platform that ensures the right driver is matched with the right cargo type, integrating driver profile verification, professional credential checks, and AI-based facial recognition for identity verification.
- Excel Reguladora (Claims Adjustment Service) Claims adjustment service providing immediate response across Brazil and Mercosul countries through over 300 support points, with specialized 24-hour response team for investigation and claims regulation. Largest proprietary operational structure in Brazil for claims adjustment.
- ApisulCard (Freight Card Payment Solution) Freight card payment solution for transportation operations, including CIOT generation (freight travel authorization), trip routing, and management reports. Part of the company's payment means ecosystem alongside toll vouchers and fuel cards.
- BINO (AI Virtual Assistant) Proprietary AI-based virtual assistant for driver support on the road, providing operational guidance and emergency assistance through natural language interaction.
Quantifiable outcome
- 64% reduction in claims for L'auto Cargo clients using the Apisul ecosystem
- +5 more outcomes
Companies that use Grupo Apisul
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Grupo Apisul technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature7 records
Grupo Apisul partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Insert Corretora de SeguroscoreApisul acquired the controlling stake of Insert Corretora de Seguros, a São Paulo-based insurance brokerage specializing in cargo transport insurance. The acquisition strengthens Apisul's risk management capabilities and expands its client portfolio with high-quality transport insurance relationships. The founder Robert Schmidt remains to lead the business through the transition.
- Excel Reguladora de SinistroscoreClaims adjusting subsidiary providing immediate response across all Brazilian territory and Mercosul countries through over 300 support points. Specialized 24-hour team for investigation and claims regulation. Largest proprietary operational structure in Brazil for claims adjustment.
- Essor SeguroscoreExclusive auto fleet insurance distribution partnership. Grupo Apisul is the exclusive broker for Essor Seguros fleet products, providing differentiated conditions for transport fleet operators in Brazil.
- National and International Insurers and ReinsurerscorePartnership with the best national and international insurance companies and reinsurers for developing exclusive insurance products for the transport sector. Products include RCTR-C, RC-DC, TN, VI, fleet, and guarantee insurance.
- MULTISAT (Subsidiary)coreSubsidiary specializing in preventive tracking and risk management solutions. Pioneer in preventive tracking solutions, optimizing logistics processes and maximizing safety in every journey.
- Câmara Internacional de Transporte (CIT)minorInternational transport chamber that granted Grupo Apisul the CQCIT (Certificação de Qualidade da Câmara Internacional de Transporte) quality certification and CIT GREEN sustainability certification.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
Grupo Apisul competitors and assessment
Company assessmentBroad incumbents
- Aon Brasil: Global insurance and reinsurance broker with a substantial Brazilian operation placing cargo, fleet, and large commercial accounts. Competes for the same large shipper and carrier customers as Apisul but serves many verticals.
- Tokio Marine Seguradora: One of the largest P&C carriers in Brazil, actively writing RCTR-C and fleet coverage that Apisul distributes. Comparative on the cargo and fleet insurance products, but Tokio Marine underwrites while Apisul brokers — a carrier-competitive relationship.
- Willis Towers Watson (WTW) Brasil: Global insurance brokerage and advisory firm with offices across Brazil. Overlaps with Apisul on commercial cargo/fleet placement for multinational clients but is not specialized to the Brazilian road-freight regulatory stack (RCTR-C, RC-DC, RNTRC).
- Marsha Brasil (Marsh McLennan): Large global insurance broker with a Brazil presence, placing commercial P&C, cargo and fleet coverage for enterprise clients. Overlaps with Apisul's cargo/fleet brokerage but operates across all lines and industries, not specialized to transport.
- Porto Seguro Transportes: Large Brazilian insurer underwriting fleet and transport coverage distributed through brokers. Overlaps with Apisul's fleet and cargo insurance product set, although Porto Seguro is an underwriter rather than a broker.
- Mapfre Seguros Brasil: Major P&C insurer in Brazil offering cargo, fleet and commercial transport products placed via broker networks including Apisul. Competes as a carrier/underwriter for the same insurance products Apisul distributes.
Direct peers
- Sascar (Daimler Truck / Fleetboard): Brazilian fleet tracking and telematics provider serving transport operators with monitoring and risk-management services comparable to MULTISAT. Sascar is a direct functional competitor to Apisul's tracking/risk-management product line within the same transport-customer base.
- Autotrac (TOTVS): Brazilian telematics and fleet management platform owned by TOTVS, offering vehicle tracking and logistics visibility that directly competes with MULTISAT and overlaps with the ApisulLog monitoring layer for transport operators.
Others
- Banco Itaú Seguros / Itaú Corretora: Large Brazilian bank-affiliated insurance brokerage with broad commercial P&C distribution. A potential channel partner or competitive broker for fleet/cargo accounts alongside Apisul's broker network.
Emerging players
- Opus Software / CargoTrack (TOTVS Logistics): Major Brazilian TMS/logistics-software suite; overlaps with ApisulLog 2.0 for transport and fleet management use cases. A natural adjacent competitor in the software layer of the ecosystem Apisul is selling to transport carriers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Grupo Apisul social profiles
Digital presenceGrupo Apisul compliance and trust
Trust signalCompliance2 records
Grupo Apisul financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grupo Apisul leadership team
Management profileNumber of profiles
Profiles11 records
Grupo Apisul subsidiaries and ownership
Company hierarchySubsidiaries1 record
Grupo Apisul funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grupo Apisul M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grupo Apisul
What does Grupo Apisul do?
Grupo Apisul is a privately held Brazilian company that brokers and manages mandatory and voluntary cargo and fleet insurance (RCTR-C, RC-DC, TN, VI, fleet) for transport companies and shippers, in partnership with national and international insurers and reinsurers. It complements the brokerage with proprietary risk management and logistics technology platforms (MULTISAT tracking, ApisulLog 2.0, ApisulMob, Multicadastro), 24/7 claims adjustment services through its Excel Reguladora subsidiary (300+ support points across Brazil and Mercosul), and payment means solutions (freight card, toll, fuel).
Is Grupo Apisul a public or private company?
Grupo Apisul is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Grupo Apisul founded?
Grupo Apisul was founded in 1985. It employs 1,001 to 5,000 people.
Where is Grupo Apisul based?
Grupo Apisul is headquartered in Porto Alegre, Brazil, in the Latin America region.
How does Grupo Apisul make money?
Five revenue lines are on record. Insurance Brokerage - Cargo and Fleet is the primary driver. The others are risk Management Services, logistics Intelligence Software (ApisulLog), claims Adjustment Services (Excel Reguladora) and payment Means (Freight Card, Toll, Fuel).
Who are Grupo Apisul's main competitors?
Broad incumbents on record are Aon Brasil, Tokio Marine Seguradora, Willis Towers Watson (WTW) Brasil, Marsha Brasil (Marsh McLennan), Porto Seguro Transportes and Mapfre Seguros Brasil. Direct peers are Sascar (Daimler Truck / Fleetboard) and Autotrac (TOTVS). Banco Itaú Seguros / Itaú Corretora is listed as an others. Opus Software / CargoTrack (TOTVS Logistics) is listed as an emerging player.
Does Grupo Apisul have an API?
No public API is recorded for Grupo Apisul.
What industry is Grupo Apisul in?
Grupo Apisul's product category is Transport Insurance and Risk Management. Its primary akta.pro industry code is FSAJAFAC, Large Commercial Package (National Accounts), with a secondary code of BPAAAFAF, Utilization Review & Prior Authorization Support. Its NAICS code is 524210 and its SIC code is 6411.