MSA Berry-Touraine

What MSA Berry-Touraine does

MSA Berry-Touraine is a regional mutual social security organization (Mutualité Sociale Agricole) that delivers statutory social protection to the agricultural population of three departments in central France: Indre, Indre-et-Loire, and Loir-et-Cher, within the Centre-Val de Loire region. The organization administers health insurance reimbursement, family benefits, retirement pensions, and occupational health and safety services for individual members (particuliers), agricultural operators (exploitants), and agricultural employers (employeurs) within its territory. As a semi-public mutual entity governed by elected representatives (élus MSA) and supervised by the French Ministry of Agriculture, it functions as a public social security institution rather than a commercial enterprise, with operations funded through mandatory social contributions (cotisations) from agricultural employers and workers. Headcount is reported in the 101–250 range, with the headquarters in Blois and three departmental service points.

The digital platform is anchored by "Mon espace privé," an online member portal supported by the "ma MSA et moi" mobile application, enabling beneficiaries and employers to manage claims, declarations (including DSN submissions), and benefit administration. Supplementary digital services include the SAM chatbot for automated member assistance, LANTICHUTE for fall prevention in Ehpad and autonomous residence settings, Nutri Déclic for nutritional guidance, PASS'AGRI for crisis intervention, and aidant'plus for caregiver support. The technology stack incorporates accessibility integrations (Acceo for sign-language/text relay, ReadSpeaker text-to-speech) and connects to national infrastructure such as net-entreprises.fr for DSN processing. The organization maintains dedicated occupational health services (Santé Sécurité au Travail) with separate contact lines per department and a CPHSCT (Commission Paritaire d'Hygiène, de Sécurité et des Conditions de Travail) for sector-specific expertise.

Commercially, MSA Berry-Touraine does not generate revenue through market transactions; instead, it administers mandatory social contributions as part of the French agricultural social security regime. Its stakeholders comprise statutory beneficiaries rather than discretionary buyers — agricultural workers, farmers, agricultural employers, healthcare providers, and third-party declarants (payroll intermediaries) who interact with the organization under legal obligation. Engagement channels include the official website (berry-touraine.msa.fr), Facebook (MSABerryTouraine), Twitter (BerryMsa), MSA TV on YouTube, press releases, and physical participation in events such as the Salon International de l'Agriculture. The organization holds no disclosed patents or external awards and operates under GDPR compliance.

Name

MSA Berry-Touraine

Legal name

MSA Berry-Touraine (Mutualité Sociale Agricole Berry-Touraine)

Website

https://berry-touraine.msa.fr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

MSA Berry-Touraine is a French regional mutual social security organization providing statutory health insurance, family benefits, retirement, and occupational health services to the agricultural population of Indre, Indre-et-Loire, and Loir-et-Cher.

Ownership category

akta.pro rank

Headquarters

HQ city

Blois

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure

Distribution channels6 records

Marketing channels7 records

Core offering

MSA Berry-Touraine is a regional mutual social security fund that delivers mandatory statutory social protection to the French agricultural population in the departments of Indre, Indre-et-Loire, and Loir-et-Cher. It provides health insurance reimbursement, family and housing benefits, retirement pensions, occupational health and safety services, and agricultural crisis support through digital portals (Mon espace privé, employer and operator online services), a mobile application, local offices, and dedicated programs such as LANTICHUTE, PASS'AGRI, aidant'plus, and Nutri Déclic.

Product overview

MSA Berry-Touraine provides a comprehensive digital platform for agricultural social security services covering health insurance, family benefits, retirement, and professional support for farmers, employers, and agricultural workers in the Indre, Indre-et-Loire, and Loir-et-Cher regions. The core offering centers on Mon espace privé (personal accounts) and dedicated portals for employers and farmers, supplemented by mobile applications, a chatbot assistant (SAM), and specialized services like LANTICHUTE for fall prevention, PASS'AGRI for crisis support, and Nutri Déclic for nutrition guidance.

Differentiator

Problem solved

Functional benefit

Brands

• Mon espace privé: Online member portal for accessing MSA services
• ma MSA et moi
• PASS'AGRI
• Chatbot SAM
• LANTICHUTE

Products and services

• Mon espace privé Online personal account portal enabling individual members, farmers, and employers to access MSA services, manage health insurance claims, view benefits, and perform administrative procedures.
• ma MSA et moi (mobile application) Mobile application for smartphones and tablets enabling members to manage their MSA account, submit paperless health claims, and access services on the go.
• Services en ligne - employeur Online platform for agricultural employers to manage declarations, DSN (Déclaration Sociale Nominative) submissions, Tesa services, contribution calculations, and employer-related administrative procedures.
• Services en ligne - exploitant Online services portal for farmers and agricultural operators to manage social contributions, revenue declarations, and farm business administration.
• LANTICHUTE Online service designed to prevent and avoid falls in Ehpad (nursing homes) and autonomous living residences, offered as part of MSA's healthcare and prevention services.
• PASS'AGRI Crisis support program helping farmers navigate difficult periods, providing psychological support, professional assistance, and relief measures for agricultural workers in distress.
• aidant'plus Support service providing additional assistance for caregivers in their daily lives, offering resources and help for those caring for family members.
• Nutri Déclic Nutrition guidance and prevention program helping users make healthier dietary choices and maintain better eating habits.

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Institut National de Médecine Agricole (INMA)coreStrategic or Co-development PartnerINMA collaborates with MSA Berry-Touraine on agricultural health and safety matters. MSA Berry-Touraine's health and safety service produced educational materials and films for INMA's Certiphyto training programs, including a pedagogical film on pesticide use safety for landscape and green space professionals.
• Institut National de Recherche et de Sécurité (INRS)coreStrategic or Co-development PartnerINRS is a key national partner for occupational health and safety research and prevention, working with MSA on workplace safety guidelines and standards for agricultural sector.
• Agence Nationale pour l'Amélioration des Conditions de Travail (Anact)coreStrategic or Co-development PartnerAnact partners with MSA on improving working conditions in agriculture through research, training, and workplace improvement programs.
• Ministère du Travail (SST)coreStrategic or Co-development PartnerThe Ministry of Labor's occupational health and safety division provides regulatory guidance and policy framework that MSA Berry-Touraine implements for the agricultural sector.
• Ministère de l'Agriculture (SST)coreStrategic or Co-development PartnerThe Ministry of Agriculture's occupational health and safety division collaborates with MSA on agricultural-specific safety regulations and agricultural crisis support programs.
• Chambre d'agriculture de l'IndrecoreStrategic or Co-development PartnerThe Chamber of Agriculture of Indre partners with MSA Berry-Touraine in the Regional Agricultural and Rural Development Program (PRDAR) to support farmers, particularly on livestock farming work organization issues. They conduct surveys and provide coordinated services to agricultural operators.
• MSA Maine et LoireminorStrategic or Co-development PartnerMSA Maine et Loire collaborated with MSA Berry-Touraine on the production of an educational film about pesticide exposure for Certiphyto landscape training, demonstrating inter-regional MSA cooperation.
• Institut National de Médecine Agricole (INMA) - Film ProjectminorStrategic or Co-development PartnerINMA commissioned MSA Berry-Touraine and MSA Maine et Loire's health and safety services to create a pedagogical film on pesticide safety for Certiphyto trainers. Funded by DGER under Ecophyto II plan, the film demonstrates good practices for landscape professionals.
• Direction Générale de l'Enseignement et de la Recherche (DGER)minorStrategic or Co-development PartnerDGER funded the production of an educational film on pesticide safety in gardens and green spaces as part of the Ecophyto II plan, with MSA Berry-Touraine as the implementing partner.
• net-entreprises.frTechnology or IntegrationThe official national platform for social declarations that MSA Berry-Touraine integrates with for DSN (Déclaration Sociale Nominative) processing and third-party declarant services.
• Action LogementminorStrategic or Co-development PartnerAction Logement provides housing assistance programs for seasonal agricultural workers, with MSA communicating these offers to eligible workers (up to €600 subsidy).
• Santé Publique FranceminorStrategic or Co-development PartnerNational public health agency providing COVID-19 prevention tools and resources that MSA Berry-Touraine distributes to agricultural workers and employers.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• AGIRC-ARRCO: French complementary retirement scheme covering all private-sector employees. Operates the same pay-as-you-go, contribution-funded mutual model and offers overlapping retirement and welfare services relevant to MSA's retraite and family benefit portfolio.
• CNAV (Caisse Nationale d'Assurance Vieillesse): National French pension fund administering retirement benefits. Compares to MSA Berry-Touraine on retirement administration, member-facing digital tools, and statutory contribution-funded operations for a defined population.
• CARSAT: Regional French retirement and occupational health insurance funds for the general workforce. Directly comparable on the santé-sécurité au travail (occupational health) and retirement service lines that MSA Berry-Touraine delivers for the agricultural population.
• Caisse Primaire d'Assurance Maladie (CPAM): The general-population health insurance branch of the French social security system, operating under the same statutory, contribution-funded model as MSA but covering non-agricultural workers. Highly comparable on business model, service portfolio, and digital platform approach.
• URSSAF: French agency collecting social contributions and enforcing employer compliance — closely comparable to MSA's cotisation collection and DSN declaration functions for the agricultural sector.
• MSA Picardie: Sister regional MSA caisse covering a different French territory with identical mandate, statutory framework, and service portfolio. The closest possible structural peer, differing only in geographic coverage.

Regional players

• Sozialversicherung für Landwirtschaft, Forsten und Gartenbau (SVLFG): German statutory social insurance institution for the agricultural and forestry sectors. Directly comparable in mandate, contribution-based funding, and integrated health/retirement/occupational service model, but operating in Germany rather than France.

Others

• Santé Publique France: National public health agency providing prevention resources, epidemiological data, and crisis-response toolkits that MSA Berry-Touraine distributes to its members. Ecosystem partner rather than competitor, but comparable in public-health mandate orientation.

Broad incumbents

• Mutualité Sociale Agricole (national network): The national MSA umbrella that coordinates the 35 regional caisses including Berry-Touraine, sets policy, and consolidates funding. Directly comparable as the parent mutual governing the same agricultural social security scheme at national scale.
• Caisse Centrale de la Mutualité Sociale Agricole (CCMSA): The central coordinating body of the MSA network, responsible for national policy, IT systems, and risk equalization across regional caisses. Comparable as the technology and policy backbone supporting Berry-Touraine's day-to-day operations.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/msabt363741
• YouTubeyoutube.com/channel/UCLlovMAT34gqUK7PQ4p1LKA
• Facebookfacebook.com/MSABerryTouraine
• LinkedInlinkedin.com/company/msaberrytouraine

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MSA Berry-Touraine