AB Neo

What AB Neo does

AB Neo is the neonate animal nutrition division of AB Agri Limited (itself part of Associated British Foods plc), headquartered in Videbæk, Denmark, and operating as a B2B supplier of specialised nutrition for newborn and young farm animals — primarily piglets, calves and poultry. The company is organised as four wholly-owned regional business units in Denmark, Spain, the UK and Poland, each with manufacturing capacity and a direct field sales force; Spain is described as the market leader in piglet feeds and houses Europe's largest mixing plant dedicated to newborn-animal feeding. The portfolio is organised into four product lines: milk replacers (DanMilk range for both piglets and calves), early feeds (Primary Diets), supplements (AdiCare range covering piglet force, balance, evolution, naturporc and vita), and special ingredients (AlphaSoy 530, AlphaSoy Gold, Cellpro). The flagship commercial platform is Pump'n'Grow 2.0, an automated milk cup system that delivers fresh milk in small portions around the clock and works in tandem with DanMilk consumables, creating a hardware-plus-recurring-consumables revenue model. R&D is anchored by a Centre of Excellence with an on-farm innovation facility in Spain capable of testing 50,000 piglets per year under commercial conditions, supported by PigInsight smart feeders that record individual-animal weight, feed intake and environmental metrics, and by £500,000/year in university research agreements; a new R&D laboratory in Fraga, Spain, was opened in 2025.

AB Neo generates revenue through direct sales to pig, calf and poultry producers via its four regional business units, complemented by Premier Nutrition for global distribution to Western, Central and Eastern Europe, Russia, Africa, the Middle East and Central Asia. Products reach producers across more than 22 countries on three continents via the Pump'n'Grow installed base of 500+ farms (since 2017). Quantified functional benefits include weaning-weight gains of +0.8 to +1.0 kg per piglet, 2 to 6 percentage-point improvements in farrowing-pen survivability, the ability for sows to rear one to two additional piglets per litter, up to four extra piglets weaned per sow per year, and 3% improved amino-acid digestibility through AlphaSoy 530 processing. Pricing is not publicly disclosed; the company provides an ROI calculator on the Pump'n'Grow product page to support enterprise sales. Notable commercial references include a Spanish integrator (2,500 Danbred sows, 128 farrowings per week) and Danish producers such as Brogaard Farm and Søren Hansen validating the platform at scale.

Name

AB Neo

Legal name

AB Agri Limited

Website

https://ab-neo.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

AB Neo is the neonate animal nutrition division of AB Agri Limited, supplying specialised milk replacers, supplements, special ingredients and the Pump'n'Grow automated milk cup system to pig, calf and poultry producers across Europe and beyond.

Ownership category

akta.pro rank

Product category

Animal Nutrition / Livestock Feed

NAICS

Animal Food Manufacturing (3111), Animal Food Manufacturing (31111), Other Animal Food Manufacturing (311119), Dairy Product Manufacturing (3115)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Food And Kindred Products (2000)

akta.pro primary industry

Milk Replacers, Colostrum & Neonatal Nutrition (HLAMAHAJ)

akta.pro secondary industries

Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD), Calf & Starter Feed (Milk Replacers, Creep Feed) (AFADAAAA), Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Specialized Dairy Nutrition Base Powder & Premix Manufacturing (Vitamin/Mineral/Functional Premixes) (AFAHAHAJ)

Keywords

• Neonatal animal nutrition
• Piglet feed solutions
• Milk replacer products
• Livestock feed manufacturing
• Specialty animal feeds

Headquarters

HQ city

Videbæk

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Animal Nutrition Products: AB Neo generates revenue through the sale of specialised neonate animal nutrition products including milk replacers (DanMilk range), early feeds, functional proteins (AlphaSoy, Cellpro), nutritional supplements (AdiCare range), and the Pump'n'Grow automated milk cup system. Products are sold directly to pig, calf, and poultry producers through regional sales teams across Denmark, Spain, UK, Poland, and other markets.
2. Pump'n'Grow System (Hardware + Consumables): Sale of the Pump'n'Grow automated milk cup system hardware along with associated consumables (DanMilk milk replacer powder). The system is sold as an installed product with ongoing consumable revenue. ROI calculator tools are provided to demonstrate return on investment.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

AB Neo manufactures and sells specialised nutrition products for neonate farm animals — piglets, calves and poultry. Its portfolio includes milk replacers (DanMilk range), early feeds, functional protein ingredients (AlphaSoy, Cellpro), nutritional supplements (AdiCare range, Piglet Boozt), micronised raw materials, and the Pump'n'Grow 2.0 automated milk cup hardware system. Products are sold direct to commercial livestock producers through regional business units in Denmark, Spain, UK and Poland, with global reach through the Premier Nutrition distribution brand.

Product overview

AB Neo is a neonate animal nutrition company offering specialized feeding solutions for young farm animals across three segments: poultry, calves, and piglets. The portfolio consists of four core product lines (Early Feeds, Milk Replacers, Special Ingredients, and Supplements) delivered through a multi-brand ecosystem. The flagship product is Pump'n'Grow 2.0, an automated milk cup system that works in combination with DanMilk milk replacers (DanMilk Supreme, DanMilk Allround, DanMilk Calf, DanMilk Eminent, DanMilk Complete, DanMilk Ideal) to supplement sow's milk. Supporting products include the AdiCare supplement range (Piglet Force, Balance, Evolution, Naturporc, Vita) for piglet health and vitality, functional proteins (Cellpro, AlphaSoy Gold, AlphaSoy 530) for optimized nutrition, and micronized raw materials for feed quality. Premier Nutrition provides premixes and concentrates through a UK-based operation. The company operates through its Centre of Excellence innovation facility in Spain where products are validated under commercial conditions.

Differentiator

Problem solved

Functional benefit

Products and services

• Pump'n'Grow 2.0 Fully automated milk cup system that supplements the sow's own milk by supplying fresh milk in small 30-litre portions throughout the farrowing house. Features automated cleaning with chemical pumps, self-cleaning filters, and remote monitoring and control via online connection; delivers fresh milk for up to 22 hours per day with no more than 15 minutes of daily maintenance. For commercial pig producers.
• DanMilk Supreme Premium sow milk supplement formulated for the youngest, most vulnerable piglets. Combines pure milk ingredients with easily digestible fats, vitamins, minerals, prebiotics and probiotics. Used with the Pump'n'Grow milk cup system for commercial pig producers.
• DanMilk Allround 50 Milk replacer for calves based on dairy ingredients and easily soluble vegetable fat, with minimum 50% skimmed milk powder plus vitamins, minerals, natural vitamin E and probiotics. For dairy and beef calf producers.
• DanMilk Calf 60 Calf milk replacer based exclusively on dairy ingredients and easily soluble fat, enriched with vitamins, minerals, natural vitamin E and Bioplus YC to support immune system development. For calf producers.
• DanMilk Eminent 60 Calf milk replacer consisting exclusively of dairy products (minimum 60% skimmed milk powder) and soluble fat. For calf producers seeking high-dairy-content milk replacers.
• DanMilk Complete Second-quality milk replacer for piglets, enriched with vitamins, minerals and dairy products; compatible with Pump'n'Grow and other milk cup systems. For commercial pig producers.
• DanMilk Ideal Premium milk supplement for piglets with very high levels of fat, protein and lactose (40%) to increase appetite, with a sweet taste formulated for the smallest piglets requiring additional support. For commercial pig producers.
• Piglet Boozt Liquid iron supplement for piglets containing organic acids and balanced copper, zinc and vitamin B12, designed to support iron intake from pre-weaning through post-weaning stages. For commercial pig producers.
• AdiCare Piglet Force Highly palatable nutritional supplement designed to give low-weight piglets the best start at weaning, containing easily digestible ingredients, prebiotics, natural extracts and probiotics. For commercial pig producers supporting underweight piglets post-weaning.
• AdiCare Balance Nutritional supplement formulated for pre- and post-weaning piglets, providing an easily digestible energy source to help reduce the risk of digestive disturbances. For commercial pig producers.
• AdiCare Evolution Blend of natural extracts that optimises gut health and supports microbiota diversity. For commercial pig producers seeking gut-health support.
• AdiCare Naturporc Feed supplement based on natural plant extracts and a mixture of short- and medium-chain fatty acids supporting gut health for sows and piglets. For commercial pig producers.
• AdiCare Vita Nutritional supplement for sows during the peripartum period with a unique composition that facilitates farrowing, shortens birth time, and increases live-born piglets. For commercial pig producers.
• Cellpro Functional protein combining yeast strains and plant proteins produced through a special enzymatic process, providing protective effects on pig intestinal health and enhanced immunity for better feed efficiency; designed to reduce zinc usage in pig feeding programmes. For commercial pig producers and feed millers.
• AlphaSoy Gold Innovative protein ingredient for young poultry produced through co-processing of soy protein concentrate and yeast fractions (mannan and beta-1,3/1,6 glucans), designed to eliminate variability of conventional soybean meal and maximise nutritional value. For poultry producers and feed millers.
• AlphaSoy 530 Alternative protein source for piglets with improved functional properties of soy, providing better feed performance than competing soy protein sources at lower cost; produced via gentle enzymatic-thermomechanical treatment that improves amino acid digestibility by 3% and reduces anti-nutritional factors. For piglet feed manufacturers and commercial pig producers.
• Micronized Raw Materials Micronised corn, wheat, barley and high-fat soy that increase palatability, digestibility and nutritional value of finished feeds. Manufactured by AB Neo Poland. For feed millers and commercial livestock producers.
• Musli Calf supplementary feeding programme from day 5 of life to six months, supporting early rumen development and stimulating solid feed intake. For dairy and beef calf producers.
• Premier Nutrition Brand offering high-quality vitamin-mineral premixes and micro-feed additives established in 1991, providing premixes and concentrates for high-producing swine; distributed globally from the UK factory. For commercial swine producers and feed millers.

Quantifiable outcome

• Higher weaning weights of +0.8-1.0 kg per piglet with DanMilk Supreme and Pump'n'Grow
• +10 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Cargill Animal Nutrition: Global feed and animal nutrition major with broad portfolio across species and life stages, including young animal nutrition that overlaps with AB Neo's piglet and calf offerings.
• ADM Animal Nutrition: Diversified feed and nutrition platform offering premixes, specialty ingredients, and complete feeds across species, providing broader competition to AB Neo across pig, calf and poultry segments.
• DSM-Firmenich (Animal Nutrition & Health): Major animal nutrition and feed-additive player with strong positions in vitamins, prebiotics, and gut-health solutions that compete with AB Neo's Cellpro and AdiCare ranges.

Direct peers

• Hamlet Protein: Specialty producer of functional proteins for young animal nutrition (notably piglets and calves), competing head-to-head with AB Neo's AlphaSoy and Cellpro franchises in the young-animal protein segment.
• Milk Products LLC: US-headquartered manufacturer of calf milk replacers and young animal nutrition products, comparable to AB Neo's DanMilk and Primary Diets ranges in target customer and product format.
• Trouw Nutrition (Nutreco): Nutreco's animal nutrition division offers young animal feed, milk replacers, and feed additives across multiple species (piglets, calves, poultry), making it the most direct full-portfolio competitor to AB Neo globally.
• Lallemand Animal Nutrition: Specialist in microbial-based feed additives (probiotics, yeast derivatives) for young animals, directly comparable to AB Neo's Cellpro/AlphaSoy Gold functional protein positioning in gut health and immunity.
• Sprayfo (Sprays International): Specialist calf milk replacer brand owned by Sprays International, directly competing with AB Neo's DanMilk calf portfolio across Europe and emerging markets.
• Pancosma (a brand of ADM): Specialty feed additives and palatability solutions for young animals, now within ADM, overlapping with AB Neo's supplement and special-ingredient portfolio targeting piglet and calf performance.
• Volac International: UK-based specialist in young animal nutrition, best known for calf milk replacers, with adjacent portfolio in piglet nutrition — directly overlapping AB Neo's DanMilk range.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ABNeonatal
• LinkedInlinkedin.com/company/ab-n

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AB Neo