LITA

What LITA does

LITA S.r.l. is an Italian industrial machinery manufacturer that designs and builds automated palletising and depalletising systems for end-of-line packaging operations. Founded in 1962 and headquartered in Poirino (Turin), Italy, the company serves industrial customers in food, beverage, personal care, household products, and chemicals, supplying machinery that stacks and un-stacks bottles, jars, cans, cases, and packs onto and from pallets. Its product range covers three equipment families: palletisers (Logico robotic cells integrating ABB, Kawasaki, and KUKA articulated robots; the heavy-duty gantry Robodue up to 120 kg payload; the gantry Jolly; and the layer-type Presto, Alto, and Eco machines), depalletisers (the sweep-off Sirio and Metro, the lift-off Amico, Vario, and Arco, and the compact pick-and-place Jolly-2), and supporting handling systems including conveyors, elevators, shuttle cars, and stretchwrappers.

The underlying technology combines Cartesian, robotic, and mechanical automation. LITA's proprietary features include light-weight aluminium axis carriages, vector-type frequency inverters with absolute encoders for precise positioning, four-side centring sweep-off and layer-forming carriages, pressure-less bottle combiners for glass and PET, air-bag grippers with automatic format changeover, and self-adjustable gripper heads with pantograph mechanisms. Throughput specifications across the portfolio range up to 65 packs/minute (Presto/Alto twin infeed), 180 layers/hour (Vario), and 12 cycles/minute (Logico and Jolly high-speed versions). All manufacturing, from product design to software development, is performed in-house at the Poirino facility, which the company highlights as a quality and reliability differentiator.

LITA operates a direct enterprise sales motion, configuring solutions to customer-specified requirements and providing ongoing installation, maintenance, and spare-parts support. Pricing is not publicly disclosed and varies by machine type, specification, and customisation, with multi-year contracts typical of capital-equipment sales. The company distributes globally from Italy, markets through its website, a YouTube demonstration channel, and trade-show participation, and reports no external investors, parent company, or subsidiaries. There is no public disclosure of revenue, named customers, certifications, or patents, and no evidence of AI/ML capability; competitive advantage is positioned on long-tenured engineering talent, sixty-plus years of mechanical know-how, and in-house control of design and production.

Name

LITA

Legal name

LITA S.r.l.

Website

https://lita.eu

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

11–50 employees

Short description

LITA S.r.l., founded in 1962 in Poirino, Italy, designs and manufactures automated palletising and depalletising systems for industrial customers in food, beverage, personal care, household products, and chemicals, using Cartesian, robotic, and mechanical automation across a portfolio of palletisers, depalletisers, and handling equipment sold via direct enterprise sales.

Ownership category

akta.pro rank

Product category

Industrial Palletising Equipment

SIC

General Industrial Machinery & Equipment (3560), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Palletizing & Depalletizing Systems (IMAHAOAC)

akta.pro secondary industries

Palletizing, Depalletizing & Stretch/Shrink Wrapping Systems (IMALAOAF), Tertiary Packaging & Unitization (Palletizing, Slip-Sheeting, Strapping) (TLAIAGAC), Bottling Line Maintenance, Automation & Integration Services (AFAFAJAN), Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK)

Keywords

• Palletising systems
• Depalletising systems
• Industrial automation
• Material handling equipment
• Robotic palletisers

Headquarters

HQ city

Poirino

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Palletising and Depalletising Equipment Sales: Design and manufacture of top-quality industrial palletising and depalletising systems. Equipment includes various types of palletisers (robotic, gantry, layer type) and depalletisers configured to customer specifications.
2. Handling Systems Sales: Sale of bulk containers, packed product conveyors, and full pallet handling systems including bottle conveyors, accumulation conveyors, spiral elevators, pallet conveyor systems, and stretch wrappers.
3. Custom Configuration and Support Services: Ongoing customer support with flexibility and expertise. Solutions configured based on customer-specified requirements, including installation, maintenance, and spare parts services.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

LITA designs and manufactures palletising and depalletising systems for industrial end-of-line packaging operations. The portfolio includes robotic palletisers (Logico with ABB/Kawasaki/KUKA), gantry Cartesian palletisers (Jolly, Robodue), layer-type palletisers (Presto, Alto, Eco), depalletisers in pick-and-place, sweep-off and lift-off configurations (Jolly, Sirio, Metro, Amico, Vario, Arco), and supporting handling systems (conveyors, elevators, stretch wrappers). Solutions are configured to customer-specified requirements, combining modular standard elements with tailor-made design, and include installation, maintenance and spare-parts support.

Product overview

LITA designs and manufactures palletising and depalletising systems since 1962. The product portfolio consists of three core equipment families: (1) Palletisers — including robotic (Logico with ABB/Kawasaki/Kuka robots), gantry Cartesian (Jolly, Robodue), and layer type (Presto, Alto, Eco) machines for automated stacking of products onto pallets; (2) Depalletisers — including pick & place (Jolly-2), sweep-off (Sirio, Metro), and lift-off (Amico, Vario, Arco) machines for unloading products from pallets; and (3) Handling Systems — supporting equipment for bulk containers, packed products, and full pallets including conveyors, elevators, and shuttle cars. Stretchwrappers are offered as add-on modules. The systems serve industries including food, beverage, personal care, household products, and chemicals, and are configured to customer specifications with modular standard elements and custom solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Logico Robotic Palletiser

Quantifiable outcome

• Metro depalletiser output: up to 140 layers/hour
• +7 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Three partnerships are on record, tiered core.

• ABB (Robotics)coreTechnology or IntegrationLITA integrates ABB articulated robots into their Logico robotic palletising cells. The robotic cell layouts are designed to comply with specific requirements for production speeds, existing lines, or space restrictions.
• Kawasaki RoboticscoreTechnology or IntegrationLITA integrates Kawasaki articulated robots in their Logico robotic palletising solutions, with various gripper head options available for handling different products including RSC cases, metal drums, and bags.
• KUKA RoboticscoreTechnology or IntegrationLITA integrates KUKA robots into their Logico robotic palletising cells, offering bespoke gripper heads for specialized applications such as stacking bags in carton boxes.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• FANUC: FANUC supplies industrial robots and integrated robotic palletising cells; while a robot OEM rather than a palletiser specialist, its palletising solutions increasingly compete with LITA's Logico robotic line in the same verticals.

Broad incumbents

• Krones AG: Krones is one of the world's largest packaging and bottling machinery manufacturers, offering integrated lines including palletising and depalletising cells that directly overlap with LITA's product range, but at much greater scale and global footprint.
• ProMach: ProMach is a large US-based packaging machinery group whose end-of-line brands (e.g., Brenton, Schneider) compete directly with LITA in palletising and case handling equipment for similar industrial customers.
• Tetra Pak: Tetra Pak provides processing and packaging equipment for food and beverage, including end-of-line palletising systems, making it a comparable incumbent competing for the same customer capex budgets as LITA.
• Sidel Group: Sidel (part of Tetra Laval) supplies complete beverage packaging lines including palletising solutions, competing with LITA in the beverage and liquid-food verticals that are core LITA end markets.

Direct peers

• Schneider Packaging Equipment: Schneider specializes in robotic palletising cells and end-of-line packaging automation, competing head-to-head with LITA's Logico and Cartesian palletisers in food, beverage, and personal care applications.
• Brenton Engineering: Brenton (a ProMach brand) designs end-of-line palletising and case-packing systems, directly overlapping LITA's layer and robotic palletiser offerings for similar industrial buyers.
• Premier Tech: Premier Tech's Industrial Equipment Group designs and manufactures robotic, gantry, and layer palletising systems with comparable throughput and verticals to LITA, making it one of the closest direct peers in the palletising equipment category.
• AEC (Automatic Equipment Corporation): AEC designs and manufactures palletising equipment and stretchwrappers, offering a comparable mix of conventional and robotic palletising systems aimed at similar industrial end markets as LITA.
• Columbia Machine: Columbia Machine (formerly Columbia/Okura) is a long-established specialist in robotic and conventional palletising systems, serving the same food, beverage, and consumer-goods verticals as LITA.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCVVpctZ0QMt67bdvn_CVi8g
• LinkedInlinkedin.com/company/lita-srl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LITA