Datrose
Datrose is a privately held, nationwide US staffing and Business Process Services firm founded in 1976, headquartered in Rochester, NY. It delivers contingent staffing, direct hire, EOR payrolling, AP automation, and document digitization to employers across industrial, IT, administrative, engineering, and professional segments.
- Company typePrivate
- Founded1976
- HeadquartersWebster, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Datrose does
Datrose is a privately held, independent staffing and Business Process Services firm founded in 1976 and headquartered in Webster, New York (Greater Rochester area). The company operates nationwide from its single Rochester base, serving employers across Light Industrial & Manufacturing, Information Technology, Administrative & Clerical, Engineering & Technical, and Professional Services segments with contingent staffing, direct hire, temp-to-hire, and Employer-of-Record payrolling services. Datrose also operates a Business Process Services division that delivers Accounts Payable Automation (OCR-based invoice capture with human exception handling, three-way matching, and validated ERP push to SAP, Oracle, NetSuite, and Microsoft Dynamics) and Document Scanning & Digitization (300+ DPI scanning, OCR indexing, secure delivery via SFTP or cloud DMS).
The company monetizes through professional-services and managed-services pricing models, with mark-ups on contingent worker wages, direct-hire placement fees, EOR payrolling, and per-invoice/per-document managed service fees; pricing is quote-based and not publicly disclosed. Go-to-market is direct enterprise sales nationwide, supported by a job-seeker self-serve portal and a Paylocity-powered employee self-service platform for payroll, W-2s, and direct deposit. Datrose holds certified Minority Business Enterprise (MBE) and Veteran-Owned Business (VOB) designations and runs the Salute And Recruit veteran pipeline with Hire Heroes USA and Onward to Opportunity, allowing clients to count its services toward Tier 1/Tier 2 supplier diversity goals. Leadership comprises William W. Rose as Chairman and CEO and Cheryl Leader as President and Chief Operating Officer; the firm reports 501-1,000 employees and customer relationships averaging over 30 years.
Datrose firmographics
Firmographics- Name
- Datrose
- Legal name
- Datrose
- Website
- https://datrose.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Datrose is a privately held, nationwide US staffing and Business Process Services firm founded in 1976, headquartered in Rochester, NY. It delivers contingent staffing, direct hire, EOR payrolling, AP automation, and document digitization to employers across industrial, IT, administrative, engineering, and professional segments.
- Ownership category
- akta.pro rank
Datrose industry classification
Industry- Product category
- Staffing and Business Process Services
- NAICS
- Employment Services (5613), Temporary Help Services (56132), Payroll Services (541214), Professional Employer Organizations (561330), Office Administrative Services (5611)
- SIC
- Services-Help Supply Services (7363), Services-Employment Agencies (7361), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Full-Service Payroll Processing (BPACAIAA)
- akta.pro secondary industries
- Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ), Employer of Record (EOR) & Global Payroll (FSAMAKAB), Administrative, Clerical & Office Support Direct Hire (BPACAFAF), Managed Payroll Services (Full-Service Payroll Outsourcing) (BPAAAHAA), Payroll & Employment Tax Services (BPAHABAD), Expense Reimbursement & Employee Payments Administration (BPAAAHAK)
Keywords
Where Datrose is headquartered
LocationHeadquarters
- HQ city
- Webster
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Datrose business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Staffing & Recruiting Services: Contingent/temporary staffing, direct hire placements, and temp-to-hire transition services across five labor categories: Administrative & Clerical, Light Industrial, Engineering, Information Technology, and Professional Services. Revenue is generated through mark-up on worker wages (contingent) or placement fees (direct hire).
- Payrolling Services (EOR): Employer of Record services managing payroll processing, compliance, and tax liability for clients' contingent workforces. Reduces internal administrative burden for clients.
- Accounts Payable Automation: Outsourced AP processing combining OCR automation with human verification. Cost-per-invoice reduced by up to 60%. Delivered as a managed service with ERP integration.
- Document Scanning & Digitization: High-volume bulk document scanning, backfile conversion, and digitization services. Delivers searchable PDFs, TIFF, JPEG, PDF/A, CSV, and XML formats via secure SFTP, encrypted hard drive, or cloud DMS upload.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Datrose product offering
Product offeringCore offering
Datrose provides workforce staffing and recruiting services across five labor categories (Administrative & Clerical, Light Industrial, Engineering, IT, and Professional Services), delivered via contingent staffing, direct hire, payrolling/EOR, and temp-to-hire models. The company also delivers Business Process Services including Accounts Payable (AP) automation that combines OCR with human-in-the-loop verification, and high-volume document scanning and digitization for client records.
Product overview
Datrose is a staffing and Business Process Services (BPS) firm offering a portfolio of workforce management and operational efficiency solutions. The core offerings consist of Staffing & Recruiting services (Contingent Staffing, Direct Hire, Payrolling Services/EOR, and Temp-to-Hire) paired with BPS offerings (Accounts Payable Automation and Document Scanning & Digitization). These services span five specialized labor categories: Administrative & Clerical, Light Industrial, Engineering, Information Technology, and Professional Services. The staffing services provide talent acquisition across these categories, while the BPS division handles back-office automation including invoice processing with OCR technology and high-volume document digitization with metadata indexing.
Differentiator
Problem solved
Functional benefit
Products and services
- Contingent Staffing
- Direct Hire Recruiting
- Payrolling / Employer of Record (EOR)
- Temp-to-Hire
- Accounts Payable (AP) Automation
- Document Scanning and Digitization
Quantifiable outcome
- Up to 60% reduction in cost-per-invoice for AP processing
- +3 more outcomes
Companies that use Datrose
Customer profileSegments6 records
Ideal customer profiles3 records
Datrose technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature4 records
Datrose partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- UserWaycoreDatrose has partnered with UserWay, a leading web accessibility consultant, implementing their technology to enable and maintain accessibility in-line with Web Content Accessibility Guidelines (WCAG), bringing the website into conformance with the Americans with Disabilities Act of 1990. UserWay monitors the website and makes accessibility updates when needed.
- SAPcoreDatrose AP automation integrates directly with SAP ERP for validated invoice data push and payment approval routing.
- OraclecoreDatrose AP automation integrates directly with Oracle ERP for validated invoice data push and payment approval routing.
- NetSuitecoreDatrose AP automation integrates directly with NetSuite ERP for validated invoice data push and payment approval routing.
- Microsoft DynamicscoreDatrose AP automation integrates directly with Microsoft Dynamics ERP for validated invoice data push and payment approval routing.
- PaylocitycorePaylocity powers the Datrose Employee Portal for payroll information, pay stubs, W-2s, tax documents, and direct deposit management. Employees access their payroll data through Paylocity's platform.
- Hire Heroes USAminorThrough the Salute And Recruit program, Datrose partners with Hire Heroes USA to provide impactful career opportunities, easing the transition for military service members, veterans, and their families.
- Onward to OpportunityminorThrough the Salute And Recruit program, Datrose partners with Onward to Opportunity (Ivy Tech) to provide impactful career opportunities, easing the transition for military service members, veterans, and their families.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Datrose competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Datrose social profiles
Digital presenceDatrose compliance and trust
Trust signalCompliance3 records
Datrose financial estimates
Financial estimateRevenue estimate
Valuation estimate
Datrose leadership team
Management profileNumber of profiles
Profiles2 records
Datrose funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Datrose M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Datrose
What does Datrose do?
Datrose provides workforce staffing and recruiting services across five labor categories (Administrative & Clerical, Light Industrial, Engineering, IT, and Professional Services), delivered via contingent staffing, direct hire, payrolling/EOR, and temp-to-hire models. The company also delivers Business Process Services including Accounts Payable (AP) automation that combines OCR with human-in-the-loop verification, and high-volume document scanning and digitization for client records.
Is Datrose a public or private company?
Datrose is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Datrose founded?
Datrose was founded in 1976. It employs 101 to 250 people.
Where is Datrose based?
Datrose is headquartered in Webster, United States, in the North America region.
How does Datrose make money?
Four revenue lines are on record. Staffing & Recruiting Services are the primary driver. The others are payrolling Services (EOR), accounts Payable Automation and document Scanning & Digitization.
Does Datrose have an API?
No public API is recorded for Datrose.
What industry is Datrose in?
Datrose's product category is Staffing and Business Process Services. Its primary akta.pro industry code is BPACAIAA, Full-Service Payroll Processing, with a secondary code of BPACAKAJ, Workforce Management & Scheduling Outsourcing (Non-payroll). Its NAICS code is 5613 and its SIC code is 7363.