Rouda Feder Tietjen & McGuinn
Rouda Feder Tietjen & McGuinn is a San Francisco-based plaintiffs' personal injury law firm founded in 1980, representing seriously injured individuals and families across California on a contingency-fee basis in catastrophic injury, wrongful death, medical malpractice, product liability, and wildfire litigation matters.
- Company typePrivate
- Founded1980
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Rouda Feder Tietjen & McGuinn does
Rouda Feder Tietjen & McGuinn (RFTM) is a San Francisco-based plaintiffs' personal injury law firm founded in 1980, operating a contingent-fee model under which the firm only charges attorneys' fees when a case is won or settled. The firm represents seriously injured individuals and their families across California in catastrophic injury, wrongful death, car and truck accidents, medical malpractice, product liability, premises liability, construction and industrial accidents, birth injuries, nursing home abuse, pharmaceutical claims, and California wildfire litigation. Practice areas are organized by injury type (brain injuries, spinal cord injuries, paralysis, amputation, burns) and delivered as a unified service offering rather than modular products, supported by seven named partners — Cynthia McGuinn, June P. Bashant, Timothy G. Tietjen, John M. Feder, Ronald H. Rouda, Loren Schwartz, and Bradford Bowen — plus an attorney (Em Feder Cooper) and a small staff of paralegals/case managers.
RFTM's go-to-market is reputation-driven and community-led, anchored by an extensive content library (blog spanning 2014-2026 plus quarterly newsletters), SEO-optimized practice-area and location-specific landing pages, peer referrals from other plaintiff firms, and earned media in industry outlets such as the Daily Journal, Lawdragon, Law.com, and Law360. The firm has built its client acquisition around word-of-mouth, peer recognition (Best Lawyers since 1991, Super Lawyers since 2004, Lawdragon 500, Martindale-Hubbell AV Preeminent, ABOTA leadership roles), and free no-obligation consultations that lower the barrier to engagement. The firm has publicly reported over $500 million in cumulative client recoveries, with individual settlements including $84.3 million (cerebral palsy), $63.4 million (personal injury), $58.5 million (workplace negligence), and $47.5 million (child catastrophic injury).
RFTM operates from two offices: a headquarters at 417 Montgomery Street, Suite 910, San Francisco, CA 94104, and a Pasadena office at 117 E. Colorado Blvd, Suite 465, Pasadena, CA 91105. The Pasadena location was established to support California wildfire litigation, including co-counsel work with Brent & Fiol, LLP against Southern California Edison related to the Eaton Fire and Palisades Fire, and the firm has broader experience representing wildfire victims against Pacific Gas & Electric and Maui Electric Company. RFTM is structured as a partnership with 11-50 employees, is privately held with no disclosed outside investment or parent company, and does not publicly report revenue.
Rouda Feder Tietjen & McGuinn firmographics
Firmographics- Name
- Rouda Feder Tietjen & McGuinn
- Legal name
- Rouda Feder Tietjen & McGuinn
- Website
- https://rftmlaw.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rouda Feder Tietjen & McGuinn is a San Francisco-based plaintiffs' personal injury law firm founded in 1980, representing seriously injured individuals and families across California on a contingency-fee basis in catastrophic injury, wrongful death, medical malpractice, product liability, and wildfire litigation matters.
- Ownership category
- akta.pro rank
Rouda Feder Tietjen & McGuinn industry classification
Industry- Product category
- Plaintiffs' Personal Injury Legal Services
- NAICS
- Legal Services (5411)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Personal Injury & Insurance Defense (BPAHAAAM)
Keywords
Where Rouda Feder Tietjen & McGuinn is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Rouda Feder Tietjen & McGuinn business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Contingency Fee Legal Services: The firm operates on a contingency fee basis — it charges no attorneys' fees unless the firm wins or settles the client's case. Clients receive free initial consultations. This aligns the firm's financial incentive with client outcomes and is standard for personal injury plaintiff's firms in California.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Pay-as-you-go | Contingency fee (no win, no fee) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Rouda Feder Tietjen & McGuinn product offering
Product offeringCore offering
Rouda Feder Tietjen & McGuinn is a plaintiffs' personal injury law firm providing contingency-fee legal representation to seriously injured individuals and their families across California. Core services include catastrophic injury, wrongful death, car and truck accidents, medical malpractice, product liability, premises liability, birth injuries, workplace injuries, and California wildfire litigation against utility companies. The firm has recovered over $500 million for clients across thousands of claims since 1980.
Product overview
Rouda Feder Tietjen & McGuinn is a personal injury law firm offering comprehensive legal services through a single unified practice. The firm provides specialized legal representation across multiple injury categories including catastrophic injuries, wrongful death, medical malpractice, product liability, and California wildfire litigation. The practice areas are organized by injury type (e.g., Brain Injuries, Spinal Cord Injuries, Birth Injuries) rather than as modular products, representing a unified service offering under one firm with multiple attorney specialists.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Injury Legal Services Comprehensive legal representation for individuals seriously injured by negligence, covering wrongful death, car accidents, catastrophic injuries, and other personal injury matters across California on a contingency fee basis.
- Catastrophic Injury Representation Specialized legal services for severe injuries including brain injuries, spinal cord injuries, burn injuries, paralysis, and amputations, often involving large settlements and complex litigation on a contingency fee basis.
- Wrongful Death Litigation Legal advocacy for families seeking justice and compensation when a loved one's death results from negligence or wrongful conduct, including fatalities from car accidents, medical malpractice, workplace accidents, and utility company failures.
- California Wildfire Legal Services Legal representation for victims of California wildfires including the Eaton Fire, Palisades Fire, and Wine Country Fires, pursuing claims against utility companies for property damage, personal injuries, emotional distress, and lost income recovery.
- Medical Malpractice Services Legal representation for victims of medical negligence including birth injuries, surgical errors, medical battery (e.g., $15M UCSF settlement), and pharmaceutical malpractice on a contingency fee basis.
- Product Liability Claims Legal action against manufacturers for injuries caused by defective products, including auto defects, consumer goods, and other product liability matters, handled on a contingency fee basis.
- Birth Injury Services Legal representation for families affected by birth injuries including cerebral palsy and hypoxic ischemic encephalopathy (HIE), pursuing claims for lifetime care and compensation on a contingency fee basis.
- Car Accident Representation Legal representation for victims of car accidents, including drunk driving crashes, rollovers, pedestrian collisions, and crosswalk injuries, handled on a contingency fee basis.
Quantifiable outcome
- $500 million+ recovered for clients in thousands of personal injury claims
- +11 more outcomes
Companies that use Rouda Feder Tietjen & McGuinn
Customer profileNamed customers16 records
Segments3 records
Ideal customer profiles2 records
Rouda Feder Tietjen & McGuinn technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rouda Feder Tietjen & McGuinn partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Brent & Fiol, LLPcoreRouda Feder Tietjen & McGuinn and Brent & Fiol, LLP formed a partnership to provide legal representation to victims of the Southern California wildfires (Eaton Fire and Palisades Fire, January 2025). The firms are working together to help fire victims in Los Angeles and surrounding areas. They share intake contacts (email addresses from both firms listed), coordinate consultations at the Pasadena office (117 E. Colorado Blvd, Suite 465, Pasadena, CA 91105), and provide tailored representation for property damage claims, personal injury cases, emotional distress claims, insurance disputes, and lost income recovery. This is a co-counsel relationship for wildfire litigation against Southern California Edison.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Rouda Feder Tietjen & McGuinn competitors and assessment
Company assessmentDirect peers
- Walkup, Melodia, Kelly & Schoenberger: San Francisco-based plaintiffs' personal injury firm with similar catastrophic injury, wrongful death, and trial advocacy focus. Direct peer geographically and by practice area.
- Michels & Lew: Seattle-based plaintiffs' catastrophic injury and wrongful death firm that has expanded into California wildfire litigation against PG&E. Comparable plaintiff mass-tort work and trial recognition.
- Banafsheh, Danesh & Javid, PC: California plaintiffs' personal injury firm focused on catastrophic injury, vehicle collisions, and product liability. Comparable contingency-fee boutique and trial practice.
- The Dominguez Firm: California-based plaintiffs' personal injury firm with bilingual capacity, broader advertising motion, and similar contingency model; comparable on car/truck accidents, premises liability, and catastrophic injury.
- Panish | Shea | Boyle | Ravipudi LLP: Leading California plaintiffs' catastrophic injury and wrongful death firm. Direct competitor for high-value PI cases and overlapping jury pool; consistently named in Best Lawyers/Lawdragon plaintiff honors.
- Geragos & Geragos: High-profile California plaintiffs' firm handling catastrophic injury, wrongful death and wildfire class actions against PG&E. Direct peer on wildfire mass-tort work and similar trial recognition.
- The Veen Firm: San Francisco plaintiffs' catastrophic injury firm with record-setting verdicts and a similar trial-driven reputation. Direct peer competing for Northern California catastrophic PI and wrongful death cases.
- Cotchett, Pitre & McCarthy LLP: Boutique California plaintiffs' firm known for complex civil litigation, including wildfire and mass-tort actions against utilities. Comparable contingency-fee economics and peer-recognized expertise.
- Brent & Fiol, LLP: California plaintiffs' personal injury firm in Pasadena, co-counsel partner on RFTM's Southern California wildfire litigation practice representing victims against Southern California Edison. Most directly comparable peer because of the active co-counsel relationship and identical plaintiff PI focus.
Broad incumbents
- Barrett & Farahany: Beyond direct PI peers, established multi-state plaintiff firms operating in California on mass torts (pharmaceutical, sexual abuse) overlap with RFTM's pharmaceutical lawsuit practice and product liability work.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Rouda Feder Tietjen & McGuinn social profiles
Digital presenceRouda Feder Tietjen & McGuinn financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rouda Feder Tietjen & McGuinn leadership team
Management profileNumber of profiles
Profiles8 records
Rouda Feder Tietjen & McGuinn funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rouda Feder Tietjen & McGuinn M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rouda Feder Tietjen & McGuinn
What does Rouda Feder Tietjen & McGuinn do?
Rouda Feder Tietjen & McGuinn is a plaintiffs' personal injury law firm providing contingency-fee legal representation to seriously injured individuals and their families across California. Core services include catastrophic injury, wrongful death, car and truck accidents, medical malpractice, product liability, premises liability, birth injuries, workplace injuries, and California wildfire litigation against utility companies. The firm has recovered over $500 million for clients across thousands of claims since 1980.
Is Rouda Feder Tietjen & McGuinn a public or private company?
Rouda Feder Tietjen & McGuinn is a private company. It is classified as management employee owned and is currently operating.
When was Rouda Feder Tietjen & McGuinn founded?
Rouda Feder Tietjen & McGuinn was founded in 1980. It employs 11 to 50 people.
Where is Rouda Feder Tietjen & McGuinn based?
Rouda Feder Tietjen & McGuinn is headquartered in San Francisco, United States, in the North America region.
How does Rouda Feder Tietjen & McGuinn make money?
One revenue line is on record: contingency Fee Legal Services.
Who are Rouda Feder Tietjen & McGuinn's main competitors?
Direct peers on record are Walkup, Melodia, Kelly & Schoenberger, Michels & Lew, Banafsheh, Danesh & Javid, PC, The Dominguez Firm, Panish | Shea | Boyle | Ravipudi LLP, Geragos & Geragos, The Veen Firm, Cotchett, Pitre & McCarthy LLP and Brent & Fiol, LLP. Barrett & Farahany is listed as a broad incumbent.
Does Rouda Feder Tietjen & McGuinn have an API?
No public API is recorded for Rouda Feder Tietjen & McGuinn.
What industry is Rouda Feder Tietjen & McGuinn in?
Rouda Feder Tietjen & McGuinn's product category is Plaintiffs' Personal Injury Legal Services. Its primary akta.pro industry code is BPAHAAAM, Personal Injury & Insurance Defense. Its NAICS code is 5411 and its SIC code is 8111.