BeReady
BeReady is a Manchester-based UK digital learning provider delivering fully funded apprenticeship and professional development programmes — including SEND Teaching Assistant, QTS, Wellbeing Champion, and Safeguarding — to schools, MATs, healthcare organisations, and corporates, funded via the Growth and Skills Levy.
- Company typePrivate
- Founded2014
- HeadquartersManchester, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What BeReady does
BeReady Group (trading name of Harper Craven Associates Ltd., a private limited company registered in England and Wales) is a UK-based digital learning provider headquartered in Manchester that designs and delivers apprenticeship and professional development programmes. Its portfolio spans Level 3 and Level 5 apprenticeships — SEND Teaching Assistant, Specialist Teaching Assistant, Early Years Educator with SEND, Wellbeing Champion, Safeguarding Professional, and Postgraduate Teacher QTS — alongside a flagship leadership development programme ('Becoming the CEO') and the free National Employability Skills Initiative (NESI). Programmes are delivered through a globally award-winning digital learning platform with back-end access for school staff to track learner progress and manage automated enrolments, supported by dedicated skills coaches.
The company serves schools, Multi-Academy Trusts, academies, NHS trusts, and corporate employers across the UK, with the education vertical as the primary segment. Programmes are CPD accredited, ISO 9001 quality-managed, and aligned with the DfE Education Workforce Wellbeing Charter where relevant. BeReady's approach is described as 'by the sector for the sector', with curricula co-developed alongside sector bodies including nasen, SKILLSBUILDER, Pixl, NCW, and NITE/Coventry University Group. The QTS apprenticeship is delivered in partnership with NITE to enable PGCE credit accumulation.
The business model is built around the UK Government's Growth and Skills Levy, which fully funds apprenticeship delivery for qualifying employers, positioning programmes as zero-cost to the buyer. Programme ASPs range from £7,000 (SEND TA) to £12,000 (Specialist TA), with multi-year contract structures and monthly start dates. Go-to-market combines direct enterprise sales into MATs and corporate HR/L&D functions with a digital/PLG layer (online platform, employer referrals, peer recommendation). The company employs 11–50 staff and operates exclusively within the UK, with no disclosed international footprint or external funding.
BeReady firmographics
Firmographics- Name
- BeReady
- Legal name
- Harper Craven Associates Ltd.
- Website
- https://bereadygroup.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BeReady is a Manchester-based UK digital learning provider delivering fully funded apprenticeship and professional development programmes — including SEND Teaching Assistant, QTS, Wellbeing Champion, and Safeguarding — to schools, MATs, healthcare organisations, and corporates, funded via the Growth and Skills Levy.
- Ownership category
- akta.pro rank
BeReady industry classification
Industry- Product category
- Workforce Development and Apprenticeship Training
- NAICS
- Apprenticeship Training (611513)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Internship/Apprenticeship Matching & Work-Based Learning Platforms (EDAFAMAL)
- akta.pro secondary industries
- Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM), Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)
Keywords
Where BeReady is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
BeReady business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Apprenticeship Programme Funding: BeReady generates revenue by delivering apprenticeship programmes funded through the UK Government's Growth and Skills Levy. Programmes include SEND Teaching Assistant (£7,000), Specialist Teaching Assistant (£12,000), and Postgraduate Teacher QTS (£9,000). The company operates on a zero or minimal cost model to employer organisations, with funding sourced from the levy contributions employers already pay.
- Leadership Development Programmes: Flagship leadership development programmes such as 'Becoming the CEO' for MAT Chief Executives, providing premium professional development with expert faculty and coaching.
- Free Employability Resources: Free Gatsby Benchmark meeting employability learning platforms provided to over 800 schools, and free online curriculum lessons (over 1,000) distributed during the pandemic. These are not revenue-generating but serve as market entry and brand building.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | SEND Teaching Assistant Apprenticeship (Level 3) |
| Subscription | Multi-year contract | Specialist Teaching Assistant Apprenticeship (Level 5) |
| Subscription | Multi-year contract | Postgraduate Teacher QTS Apprenticeship |
| Subscription | Multi-year contract | Wellbeing Champion Apprenticeship (Level 3) |
| Subscription | Multi-year contract | Safeguarding Professional Apprenticeship (Level 3) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
BeReady product offering
Product offeringCore offering
BeReady partners with schools, universities, and employers to deliver digital learning solutions and fully funded apprenticeship and professional development programmes in education, healthcare, and corporate sectors. Core offerings include Level 3 and Level 5 teaching assistant apprenticeships (SEND, Specialist), Early Years Educator with SEND, Postgraduate Teacher QTS, Teacher Apprenticeship, Wellbeing Champion, Safeguarding Professional, and the 'Becoming the CEO' leadership programme, all delivered through a proprietary digital learning platform and funded via the UK Government's Growth and Skills Levy.
Product overview
BeReady offers a portfolio of sector-specific apprenticeship programmes and professional development solutions across Education, Healthcare, and Corporate sectors. The Education division provides Level 3 and Level 5 apprenticeships including SEND Teaching Assistant, Specialist Teaching Assistant, Early Years Educator with SEND, Wellbeing Champion, Safeguarding Professional, and Postgraduate Teacher QTS programmes—primarily delivered online and funded via the UK Growth and Skills Levy. The flagship leadership programme 'Becoming the CEO' serves MAT Chief Executives. The company also operates NESI (National Employability Skills Initiative) providing free employability training. All programmes are CPD accredited and built in partnership with sector organisations.
Differentiator
Problem solved
Functional benefit
Products and services
- SEND Teaching Assistant Apprenticeship
Quantifiable outcome
- Worked with thousands of learners across hundreds of organisations
- +4 more outcomes
Companies that use BeReady
Customer profileNamed customers22 records
Segments3 records
Ideal customer profiles3 records
BeReady technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
BeReady partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- National Institute of Teaching and Education (NITE) / Coventry University GroupcoreNITE, part of Coventry University Group, partners with BeReady to deliver the Postgraduate Teacher QTS programme. This partnership enables BeReady to offer QTS qualifications and PGCE credits through their apprenticeship routes, providing a pathway for teaching assistants to become qualified teachers while employed.
- nasen (National Association for Special Educational Needs)corenasen logo appears on BeReady partner page, indicating a strategic partnership focused on SEND (Special Educational Needs and Disabilities) provision across the education sector. Nasen is the UK professional body for SEND.
- SKILLSBUILDERminorSkills Builder partnership focused on employability skills training and development.
- PixlminorPIXL (Partners in Excellence) partnership for education sector collaboration.
- NCWminorNCW partnership for education and workforce development initiatives.
- DfE Education Workforce Wellbeing ChartercoreBeReady aligns its Wellbeing Champion programme with the Department for Education's Education Workforce Wellbeing Charter, demonstrating regulatory alignment and sector recognition.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
BeReady competitors and assessment
Company assessmentDirect peers
- Lifetime Training: UK provider of apprenticeship programmes across health, education, and corporate sectors, with similar levy-funded delivery model and employer partnerships. Directly competes for the same training standards.
- Learning Curve Group: Large UK apprenticeship and training provider operating across multiple sectors and levy standards. Highly comparable to BeReady's apprenticeship delivery model funded via the Growth and Skills Levy.
- Remit Training: UK-based apprenticeship provider delivering programmes across multiple industry sectors, with comparable employer-funded apprenticeship delivery model.
- Skills Training UK: UK apprenticeship and skills training provider delivering across multiple sectors with similar employer-funded model. Direct competitor for levy-funded apprenticeship standards.
Broad incumbents
- NCFE: UK awarding organisation and vocational qualifications provider with significant apprenticeship and education sector footprint. Operates adjacent to BeReady in the same funded training ecosystem.
- BPP Professional Education: Larger UK professional education and training provider offering apprenticeship routes and professional development. Broader incumbent but operates in overlapping apprenticeship standards.
- Pearson: Global education and qualifications provider with significant UK apprenticeship and vocational training presence. Competes with BeReady for employer training budgets and apprenticeship delivery.
- Babcock Training: Large UK training and apprenticeship provider with significant education sector presence. Competes with BeReady particularly on teaching and education-sector apprenticeship standards.
Emerging players
- Education Development Trust: UK education-focused training and development organisation with comparable programmes for school workforce development and leadership training.
- Cogent Skills: Sector-led UK skills and apprenticeship organisation with a 'by the sector for the sector' approach similar to BeReady's positioning. Comparable model of co-designed sector programmes.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BeReady social profiles
Digital presenceBeReady compliance and trust
Trust signalCompliance3 records
BeReady financial estimates
Financial estimateRevenue estimate
Valuation estimate
BeReady leadership team
Management profileNumber of profiles
BeReady funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BeReady M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BeReady
What does BeReady do?
BeReady partners with schools, universities, and employers to deliver digital learning solutions and fully funded apprenticeship and professional development programmes in education, healthcare, and corporate sectors. Core offerings include Level 3 and Level 5 teaching assistant apprenticeships (SEND, Specialist), Early Years Educator with SEND, Postgraduate Teacher QTS, Teacher Apprenticeship, Wellbeing Champion, Safeguarding Professional, and the 'Becoming the CEO' leadership programme, all delivered through a proprietary digital learning platform and funded via the UK Government's Growth and Skills Levy.
Is BeReady a public or private company?
BeReady is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BeReady founded?
BeReady was founded in 2014. It employs 11 to 50 people.
Where is BeReady based?
BeReady is headquartered in Manchester, United Kingdom, in the Europe region.
How does BeReady make money?
Three revenue lines are on record. Apprenticeship Programme Funding is the primary driver. The others are leadership Development Programmes and free Employability Resources.
Who are BeReady's main competitors?
Direct peers on record are Lifetime Training, Learning Curve Group, Remit Training and Skills Training UK. Broad incumbents are NCFE, BPP Professional Education, Pearson and Babcock Training. Emerging players are Education Development Trust and Cogent Skills.
Does BeReady have an API?
No public API is recorded for BeReady.
What industry is BeReady in?
BeReady's product category is Workforce Development and Apprenticeship Training. Its primary akta.pro industry code is EDAFAMAL, Internship/Apprenticeship Matching & Work-Based Learning Platforms, with a secondary code of BPACANAM, Training Delivery Providers (In-Person, Virtual, Train-the-Trainer). Its NAICS code is 611513 and its SIC code is 8200.