ProMariner
ProMariner designs and manufactures marine battery chargers, power inverters, and galvanic/battery isolators, selling exclusively through a global authorized dealer network to professional and recreational boaters. The brand operates under Navico Group, a division of Brunswick Corporation.
- Company typePrivate
- Founded1986
- HeadquartersAuburn, United States
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What ProMariner does
ProMariner, founded in 1986 and headquartered in Auburn, United States, designs and manufactures marine battery charging and onboard electrical management products. The company's product portfolio is organized into three categories: Chargers (waterproof onboard battery chargers and drymount battery chargers), Inverters (DC-to-AC power inverters for marine applications), and Isolators (galvanic isolators that prevent stray-current corrosion and battery isolators that manage multi-bank charging). Underlying technology centers on ruggedized, waterproof power-conversion hardware with multi-stage charging firmware intended to extend battery lifespan; the ProTournament Elite sub-brand is positioned as a professional-grade flagship charger endorsed by MLF Pro Angler Matt Becker.
ProMariner is a brand under Navico Group, a division of Brunswick Corporation (NYSE:BC), and operates alongside complementary marine brands such as Ancor, Attwood, Blue Sea Systems, Mastervolt, Marinco, BEP, CZone, and Lenco. The company does not sell directly to end customers; instead, all products are distributed through an authorized global dealer and distributor network, with a dealer-locator tool on its website enabling purchase routing worldwide. The customer base spans professional marine users (tournament anglers and commercial operators) and recreational boaters, served horizontally through this channel model.
The business model is hardware-sales-based with one-time unit revenue captured at the dealer/distributor level; no subscription, software, or service-revenue streams are disclosed. Pricing is not publicly listed on the company website, and the company provides no public API, mobile application, or data product. The company reports 40 years of marine charging heritage as its primary brand asset and positions its value proposition around durability, waterproof construction, and charging performance for harsh marine environments.
ProMariner firmographics
Firmographics- Name
- ProMariner
- Legal name
- ProMariner
- Website
- https://promariner.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Short description
- ProMariner designs and manufactures marine battery chargers, power inverters, and galvanic/battery isolators, selling exclusively through a global authorized dealer network to professional and recreational boaters. The brand operates under Navico Group, a division of Brunswick Corporation.
- Ownership category
- akta.pro rank
ProMariner industry classification
Industry- Product category
- Marine Electrical Equipment
- NAICS
- Power, Distribution, and Specialty Transformer Manufacturing (335311)
- SIC
- Power, Distribution & Specialty Transformers (3612)
- akta.pro primary industry
- Energy Storage Systems for Marine (Batteries, supercapacitors) (IMAJAHAJ)
Keywords
Where ProMariner is headquartered
LocationHeadquarters
- HQ city
- Auburn
- HQ country
- United States
- HQ region
- North America
Markets served
ProMariner business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Marine Battery Chargers: Sale of waterproof onboard battery chargers and drymount battery chargers for marine applications. Revenue generated through one-time hardware purchases via dealer/distributor network.
- Power Inverters: Sale of power inverters for marine use, generating one-time hardware revenue through channel partners.
- Galvanic and Battery Isolators: Sale of electrical protection and management devices for marine applications, generating one-time hardware revenue.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
ProMariner product offering
Product offeringCore offering
ProMariner manufactures and sells marine battery chargers (waterproof onboard and drymount), power inverters, and galvanic/battery isolators designed for boats and marine vessels. Products are engineered with waterproof construction, smart multi-stage charging, and corrosion-protection features to serve professional marine users and recreational boaters through an authorized global dealer network.
Product overview
ProMariner provides reliable charging solutions for every marine adventure. The company offers a comprehensive portfolio of marine charging products organized into three main categories: Chargers (including Waterproof Onboard Battery Chargers and Drymount Battery Chargers), Inverters (Power Inverters), and Isolators (Galvanic Isolators and Battery Isolators). With 40 years of marine charging heritage, these products are designed for professional and recreational marine use, with a focus on waterproof durability, intuitive operation, and innovative features that extend battery lifespan and optimize charging cycles.
Differentiator
Problem solved
Functional benefit
Brands
- ProTournament™ Elite: Professional-grade battery charger favored by MLF Pro Angler Matt Becker, featuring advanced charging technology for long days on the water
Products and services
- Waterproof Onboard Battery Chargers Professional-grade waterproof onboard battery chargers designed for marine environments, providing reliable charging for boat batteries in all conditions. Intended for professional anglers and recreational boaters.
- Drymount Battery Chargers Dry mount battery chargers designed for easy installation in dry compartments on vessels, offering efficient charging solutions for marine batteries.
- Power Inverters Power inverters that convert DC battery power to AC power for running household electronics and appliances on marine vessels.
- Galvanic Isolators Galvanic isolators that protect boats from galvanic corrosion caused by stray electrical currents in marina wiring systems.
- Battery Isolators Battery isolators that manage multiple battery banks on vessels, allowing charging from a single source while maintaining separate battery circuits.
- ProTournament Elite Charger Professional-grade marine battery charger favored by tournament anglers, featuring advanced charging technology and reliability for extended water adventures.
Quantifiable outcome
- Extended battery lifespan through optimized charging cycles
- +1 more outcomes
Companies that use ProMariner
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
ProMariner technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ProMariner partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Navico GroupcoreProMariner is a brand under Navico Group, which is a division of Brunswick Corporation. Navico Group encompasses multiple marine brands including Ancor, Attwood, B&G, Blue Sea Systems, C-MAP, C-Zone, Lenco, Lowrance, Mastervolt, Simrad, and others.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
ProMariner competitors and assessment
Company assessmentDirect peers
- Newmar Power: Newmar Power supplies marine and mobile DC power products including battery chargers, inverters, and DC distribution systems — overlapping with ProMariner's marine charger and inverter product categories.
- Mastervolt: Mastervolt, also a brand under Navico Group, specializes in marine and mobile power conversion including battery chargers, inverters, and lithium-ion systems — overlapping directly with ProMariner's marine charging portfolio and serving the same OEM and aftermarket channels.
- Progressive Industries: Progressive Industries, a Navico Group sister brand, manufactures electrical protection products for RV and marine markets including surge protectors — adjacent to ProMariner's electrical safety/isolator category under the same corporate umbrella.
- Victron Energy: Victron Energy produces marine-grade battery chargers, inverters/chargers, and battery isolators with strong lithium-battery integration — directly comparable to ProMariner's portfolio and a major competitor in premium marine power management.
- Sterling Power Products: Sterling Power Products manufactures marine battery chargers, battery-to-battery chargers, galvanic isolators, and power management products, directly competing with ProMariner across chargers and isolators.
- Xantrex (Schneider Electric): Xantrex, owned by Schneider Electric, is a leading manufacturer of marine and mobile inverters, chargers, and power management systems, overlapping with ProMariner's inverter and charger offerings in the marine market.
- Marinco: Marinco, another Navico Group brand, supplies marine electrical products including shore power, chargers, and onboard power accessories, putting it in direct product overlap with ProMariner across charging and electrical management.
- Blue Sea Systems: Blue Sea Systems, a Navico Group sister brand, designs and manufactures marine electrical products including battery management, charging, and distribution components — directly comparable to ProMariner's isolators and chargers.
- Charles Marine: Charles Marine (Charles Industries) manufactures marine battery chargers and power conversion products for the OEM and aftermarket marine markets, directly competing with ProMariner's core onboard charger line.
Emerging players
- NOCO: NOCO is an emerging player in battery charging technology with marine-relevant lithium-aware chargers and jump starters; while broader in channel (automotive/consumer), it increasingly competes for onboard marine charging customers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ProMariner financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProMariner leadership team
Management profileNumber of profiles
ProMariner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProMariner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProMariner
What does ProMariner do?
ProMariner manufactures and sells marine battery chargers (waterproof onboard and drymount), power inverters, and galvanic/battery isolators designed for boats and marine vessels. Products are engineered with waterproof construction, smart multi-stage charging, and corrosion-protection features to serve professional marine users and recreational boaters through an authorized global dealer network.
Is ProMariner a public or private company?
ProMariner is a private company. It is classified as corporate owned and is currently operating.
When was ProMariner founded?
ProMariner was founded in 1986.
Where is ProMariner based?
ProMariner is headquartered in Auburn, United States, in the North America region.
How does ProMariner make money?
Three revenue lines are on record. Marine Battery Chargers are the primary driver. The others are power Inverters and galvanic and Battery Isolators.
Who are ProMariner's main competitors?
Direct peers on record are Newmar Power, Mastervolt, Progressive Industries, Victron Energy, Sterling Power Products, Xantrex (Schneider Electric), Marinco, Blue Sea Systems and Charles Marine. NOCO is listed as an emerging player.
Does ProMariner have an API?
No public API is recorded for ProMariner.
What industry is ProMariner in?
ProMariner's product category is Marine Electrical Equipment. Its primary akta.pro industry code is IMAJAHAJ, Energy Storage Systems for Marine (Batteries, supercapacitors). Its NAICS code is 335311 and its SIC code is 3612.