Furlong Business Solutions

What Furlong Business Solutions does

Furlong Business Solutions is a UK-based software vendor that builds and supports a cloud-based Management Information System (MIS) and finance platform exclusively oriented toward the independent school sector. Founded around 2003-2004 and headquartered in Andover, the company employs 51-100 people and operates as a privately held, founder-owned business with no disclosed external funding. Its core product is SchoolBase, a unified MIS covering student records, academic tracking, and administrative workflows, complemented by three add-on modules: TASS Finance for school accounting, FeeMaster for fee billing and collections, and Maestro for music lessons and examinations. The platform's design point is integration across functional silos that independent schools often manage in disparate systems, paired with over two decades of accumulated domain logic specific to UK independent school operations.

The company serves primarily UK independent schools, with stated extensions into SEN (Special Educational Needs) schools, international schools, and dedicated use-case buyers focused on finance and admissions management. Pricing is quote-based and tailored to school size and module mix, with no public price list disclosed. Revenue is generated through subscription-based software licensing of the Furlong suite (SchoolBase plus add-ons), alongside professional services revenue from implementation, project management, training, data migration, and ongoing consulting. Distribution is exclusively direct via consultative enterprise field sales, demo booking on the website, face-to-face visits, and a "Refer a School" customer referral scheme; no reseller or partner channel is in evidence. Support is delivered in-house via a Freshdesk client portal and supplemented by face-to-face and online channels, reflecting a deliberate partnership-style engagement model rather than transactional software sales.

Marketing and brand-building activity centers on content (blog, case studies, brochures, webinars), events (independent school sector conferences through 2026), and an organic social presence on LinkedIn, Twitter/X, and YouTube. Select named customers include Sevenoaks Preparatory School, Cransley School, and St. Joseph's College, with case-study content emphasizing depth of service and product solving capability. The overall business profile is that of a long-tenured, narrowly-specialized vertical SaaS company that has achieved durable positioning in a small but stable UK market through sector focus, integrated product depth, and high-touch customer relationships, while remaining sub-scale relative to horizontal education technology platforms.

Name

Furlong Business Solutions

Legal name

Furlong

Website

https://furlongsolutions.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Furlong Business Solutions is a UK-based, founder-owned vendor of cloud-based School Management Information Systems serving independent, SEN, and international schools through its SchoolBase platform plus TASS Finance, FeeMaster, and Maestro add-on modules.

Ownership category

akta.pro rank

Product category

School Management Information Systems (EdTech Software)

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Education ERP (Student Information, Finance, HR) (HDAEAEAI)

akta.pro secondary industries

School ERP: Finance, Procurement & Budgeting (EDAFAEAC), Billing, Tuition, Fees & Payments (including Cafeteria/Meal Accounts) (EDAFAEAN)

Keywords

• School management software
• Management information systems
• Independent school software
• School accounting software
• Student information systems

Headquarters

HQ city

Andover

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscriptions: Annual or multi-year subscription fees for access to the Furlong software suite including SchoolBase MIS, TASS Finance, FeeMaster, and Maestro modules. Pricing is quote-based and tailored to school size and requirements.
2. Professional Services: Implementation, project management, and professional services including training, data migration, and ongoing consulting support to help schools maximize the software investment.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Furlong Business Solutions develops and delivers a cloud-based Management Information System (MIS) software suite for independent schools. The unified platform, anchored by SchoolBase, integrates student records, finance (TASS Finance), fee billing (FeeMaster), and music education administration (Maestro) into a single system, complemented by implementation, training, and ongoing professional services.

Product overview

Furlong Business Solutions offers a unified MIS and finance software suite for independent schools, comprising the core SchoolBase cloud MIS platform along with integrated add-on modules: TASS Finance for accounting, FeeMaster for fee billing, and Maestro for music lessons and exams. The platform is designed specifically for independent schools, SEN schools, international schools, and offers specialized solutions for school finances, admissions, and operations.

Differentiator

Problem solved

Functional benefit

Brands

• SchoolBase: Cloud-based Management Information System (MIS) for independent schools.
• TASS Finance
• FeeMaster
• Maestro

Products and services

• SchoolBase Cloud-based Management Information System (MIS) designed for independent schools, providing comprehensive student, staff, admissions, and operational data management.
• TASS Finance Accounting software solution for independent schools, handling financial management, budgeting, and school-specific accounting needs.
• FeeMaster Fee billing and management module for schools, handling fee collection, invoicing, billing cycles, and payment tracking.
• Maestro Music lessons and exams management software for schools, supporting music curriculum administration and examination tracking.
• Professional Services & Implementation Implementation, project management, training, data migration, and ongoing consulting services that support independent schools deploying the Furlong software suite.

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• TASS (Technology Arts Sciences)coreTechnology or IntegrationTASS Finance is integrated into the Furlong software suite as the accounting module for schools. Furlong positions TASS Finance as part of their unified MIS and finance solution for independent schools, providing specialized financial management capabilities within their platform.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Blackbaud K–12: Large US-based education-software incumbent offering SIS, admissions, and finance for independent schools globally. Competes for the same international/independent-school segment from a much broader portfolio base.
• FACTS Management (FACTS): Tuition management, billing, and payment platform widely used by K–12 schools. Directly overlaps with Furlong's FeeMaster billing module and competes in the broader school-finance stack.

Regional players

• Senior Systems: US-based school SIS provider serving independent schools with student information and admissions modules. Comparable product scope but North American focus rather than UK.

Emerging players

• WCBS (Working with Computers for Schools): UK school MIS and finance vendor serving primary and secondary schools. Overlaps with Furlong on finance and student administration for UK schools.
• OpenApply: Admissions management platform purpose-built for international and independent schools. Overlaps with Furlong's admissions workflows within the same target customer.

Direct peers

• iSAMS: UK-based MIS provider focused on independent schools, offering student information, admissions, and parent communication. Head-to-head competitor for the same UK independent-school customer base as Furlong.
• Bromcom: Cloud MIS provider serving schools across the UK with student records, finance, and assessment modules. Direct overlap with Furlong on cloud-based school administration.
• Veracross: Unified school information system purpose-built for independent and international schools, with SIS, admissions, and finance functionality. Comparable in target customer (premium schools) and integrated platform approach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/furlongschools
• YouTubeyoutube.com/@furlongsolutions
• LinkedInlinkedin.com/company/furlong

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Furlong Business Solutions