Blue Choice
Blue Choice is a Paris-based climate consulting firm that runs Fresque du Climat workshops, Bilan Carbone assessments, and transition strategy advisory to help French enterprises operationalize the Paris Agreement's +2°C scenario.
- Company typePrivate
- Founded2020
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Blue Choice does
Blue Choice is a Paris-based, private climate consulting firm (SAS, founded 2020 by Cédric Ringenbach, the original author of La Fresque du Climat) that helps French enterprises operationalize the Paris Agreement's +2°C scenario through a four-stage service line: Sensibilisation (awareness), Formation (customized training), Bilan Carbone (carbon footprint assessment), and Stratégie (transition risks and opportunities advisory). The flagship product is the Fresque du Climat, a 3.5-hour facilitated workshop in which teams collectively arrange 42 cards derived from IPCC reports to map causal relationships of climate change, with optional personalized debriefs (three tiers) and executive-team variants led personally by the founder. The company also operates Formation Fresqueurs Pro, a Qualiopi-certified 9-hour program (€5,000 HT intra-enterprise, €600 HT per person inter-enterprise) that certifies internal facilitators at client organizations.
Blue Choice runs a direct B2B professional services go-to-market: standard Fresque workshops are priced at €2,000 HT for up to 15 participants in-person (8 online), with reduced rates for public-sector, cultural, and educational clients. Delivery occurs on client sites, at Blue Choice's Paris training facility, or online; customer acquisition flows through LinkedIn thought leadership, content marketing (white papers), founder-led speaking, and website "Obtenir un devis" forms. Customer segments span large enterprises and CAC40 firms across banking (BNP Paribas, Société Générale, BPCE), consulting (BCG, KPMG, Deloitte, EY, BDO, Wavestone), energy/industry/transport (Vinci, RATP, Orano, Technip Energies), healthcare (Johnson & Johnson, GSK, Servier), retail/luxury (Moët Hennessy, Lagardère, Richemont, Veepee), and French public institutions (Présidence de la République, Ministère de la Transition écologique, European Investment Fund).
Commercially, Blue Choice monetizes a progression from low-friction awareness workshops at fixed per-session fees, through higher-value personalized and executive-tier debriefs and standalone carbon footprint diagnostics aligned with BEGES and CSRD, into longer-cycle transition strategy advisory for Comex-level clients. The company is founder-led (Cédric Ringenbach, Ingénieur diplômé de l'École Centrale de Nantes; former director of The Shift Project, 2010-2016), with a small delivery team and no external investors or parent company disclosed; share capital stands at €10,051.50. There is no evidence of AI/ML capabilities, software products, or funding rounds; the firm operates entirely as a people-delivered services business.
Blue Choice firmographics
Firmographics- Name
- Blue Choice
- Legal name
- Blue Choice
- Website
- https://bluechoice.fr
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Blue Choice is a Paris-based climate consulting firm that runs Fresque du Climat workshops, Bilan Carbone assessments, and transition strategy advisory to help French enterprises operationalize the Paris Agreement's +2°C scenario.
- Ownership category
- akta.pro rank
Blue Choice industry classification
Industry- Product category
- Climate Consulting Services
- NAICS
- Environmental Consulting Services (54162), Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Carbon Neutrality/Claims Strategy & Communications (claims substantiation, greenwashing risk) (EUABAKAK)
- akta.pro secondary industry
- Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms (EUABAEAE)
Keywords
Where Blue Choice is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Blue Choice business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Climate Awareness Workshops (Fresque du Climat): Revenue generated from conducting Fresque du Climat workshops for corporate teams. Standard format accommodates up to 15 participants (in-person) or 8 participants (online). Workshops can be personalized with sector-specific content for additional fees.
- Professional Facilitator Training (Formation Fresqueurs Pro): Training programs to certify internal facilitators within client organizations. Offered as intra-company sessions (5,000 € HT for up to 15 participants) or inter-company sessions (600 € HT per person), Qualiopi certified.
- Customized Training Programs: Tailored training modules designed for specific client needs, focused on ecological topics progression for target audiences.
- Carbon Footprint Consulting (Bilan Carbone): Advisory services helping organizations measure and use carbon footprint as a strategic diagnostic tool for navigating energy transition.
- Transition Strategy Advisory: Executive-level consulting engagements to measure exposure to transition risks and opportunities, positioned as logical follow-up to Fresque du Climat workshops.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Fresque du Climat Workshop - Standard |
| One time/ perpetual license | Multi-year contract | Personalized Debrief Tiers |
| One time/ perpetual license | Multi-year contract | Formation Fresqueurs Pro - Intra-company |
| Subscription | Pay-as-you-go | Formation Fresqueurs Pro - Inter-company |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Blue Choice product offering
Product offeringCore offering
Blue Choice is a Paris-based climate consulting firm that designs and delivers climate awareness workshops (most notably the Fresque du Climat) and trains organizations to address ecological transition. It provides a progression of professional services: employee sensibilisation workshops, customized training programs, Bilan Carbone carbon footprint diagnostics, and executive-level transition risks and opportunities advisory aligned with CSRD reporting.
Product overview
Blue Choice offers a suite of climate awareness and transition services organized around its core offerings: Sensibilisation (awareness), Formation (training), Bilan Carbone (carbon assessment), and Stratégie (transition risks and opportunities). The main flagship product is the Fresque du Climat workshop, available in standard, personalized debrief, and executive team formats. The company also offers a Qualiopi-certified professional facilitator training program. All services are designed to help organizations align their business models with the +2°C scenario outlined in the Paris Agreement, from initial employee awareness through strategic risk assessment and carbon accounting implementation.
Differentiator
Problem solved
Functional benefit
Products and services
- Fresque du Climat Interactive collective intelligence workshop where participants reconstruct the cause-and-effect relationships of climate change by placing 42 cards derived from IPCC reports, followed by group discussions on action levers and orders of magnitude. Available in-person (up to 15 participants) or online (up to 8 participants) at 2,000 € HT.
- Fresque du Climat avec debrief personnalisé Customized version of the Climate Fresco workshop adapted to specific sectors or professions, including review of internal documents (bilan carbone, CSR strategy, CDP, TCFD), stakeholder interviews, and personalized debrief documents for facilitators. Three personalization tiers (♦, ♦♦, ♦♦♦) available.
- Fresque du Climat pour les équipes dirigeantes Specialized version of the Climate Fresco workshop for top management (CODIR, COMEX, Board of Directors), including 1.5h of card arrangement and 1.5h of debrief with sector-specific orders of magnitude, strategic reflection on decarbonization, and an optional 15-minute Kaya equation conference.
- Formation Fresqueurs pro (Qualiopi) Qualiopi-certified professional training program to certify internal Climate Fresco facilitators within client organizations. Covers pedagogical objectives, animation techniques, scientific literature analysis, and deployment strategies. Offered as intra-company sessions (5,000 € HT for up to 15 participants, 9 hours total) or inter-company sessions (600 € HT per person).
- Bilan Carbone Carbon footprint assessment and diagnostic service used as a strategic compass to help organizations understand energy dependencies and implement actions to reduce carbon economy reliance. Compliant with BEGES and CSRD regulatory requirements.
- Risques et opportunités de transition Methodology for executive leadership (Comex, Codir, CA) to identify and analyze transition risks and opportunities affecting their business model under various climate scenarios. Aligned with CSRD ESRS E1 reporting requirements and positioned as a logical continuation of the Climate Fresco.
- Sensibilisation Awareness programs to acculturate employees to ecological fundamentals regardless of their function, including identification of appropriate tools, customization to sector/market needs, and large-scale deployment strategies.
- Formation Customized training programs with progressive workshops to help teams appropriate ecological topics based on their initial knowledge levels and engagement, developed through pedagogical engineering.
Quantifiable outcome
- 1.2 million people have participated in a Fresque du Climat since 2018
Companies that use Blue Choice
Customer profileNamed customers28 records
Segments7 records
Ideal customer profiles4 records
Blue Choice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Blue Choice partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The Shift ProjectminorThe Shift Project is a think-tank where founder Cédric Ringenbach served as director from 2010-2016. This is an organizational affiliation/history rather than an active business partnership.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Blue Choice competitors and assessment
Company assessmentDirect peers
- EcoAct: French-origin climate consultancy (now part of PwC France) providing carbon footprinting, climate strategy, and CSRD advisory — closely comparable services and customer base to Blue Choice in the French enterprise market.
- Greenly: Paris-based carbon accounting platform that combines a SaaS Bilan Carbone product with advisory services — competes with Blue Choice in the carbon assessment and SME/enterprise climate awareness space.
- Sweep: Carbon and ESG data management platform serving global enterprises — overlaps with Blue Choice's Bilan Carbone and CSRD-aligned reporting offerings on the digital side of climate consulting.
- Carbone 4: Paris-based climate strategy and carbon consulting firm offering Bilan Carbone, transition strategy, and corporate climate advisory — direct overlap with Blue Choice's Bilan Carbone and Transition Risks & Opportunities offerings for French enterprises.
- Greenflex: French sustainability and environmental consulting firm delivering carbon assessments, regulatory compliance, and corporate transformation programs — overlapping service portfolio with Blue Choice's climate strategy offerings.
- Quantis: Environmental sustainability consulting firm focused on carbon footprinting, science-based targets, and transformation strategy — directly comparable to Blue Choice's climate strategy service line for multinational corporates.
Regional players
- Novethic: French sustainable finance and ESG research subsidiary of Caisse des dépôts — overlaps with Blue Choice's financial-sector client base around CSRD reporting, climate training, and transition risk analysis.
Broad incumbents
- South Pole: Global climate solutions provider offering carbon strategy, offsetting, and climate advisory — broader portfolio but overlaps meaningfully with Blue Choice's corporate climate strategy and carbon services.
Others
- ClimateSeed: Carbon offset project developer and platform with French roots — adjacent to Blue Choice's transition strategy work, particularly around offset procurement strategy for corporate net-zero pathways.
- The Shift Project: French climate-economy think tank where Blue Choice's founder previously served as Director — adjacent ecosystem player that influences the French climate policy and corporate awareness market in which Blue Choice operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Blue Choice social profiles
Digital presenceBlue Choice compliance and trust
Trust signalCompliance1 record
Blue Choice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blue Choice leadership team
Management profileNumber of profiles
Profiles5 records
Blue Choice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blue Choice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blue Choice
What does Blue Choice do?
Blue Choice is a Paris-based climate consulting firm that designs and delivers climate awareness workshops (most notably the Fresque du Climat) and trains organizations to address ecological transition. It provides a progression of professional services: employee sensibilisation workshops, customized training programs, Bilan Carbone carbon footprint diagnostics, and executive-level transition risks and opportunities advisory aligned with CSRD reporting.
Is Blue Choice a public or private company?
Blue Choice is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Blue Choice founded?
Blue Choice was founded in 2020. It employs 11 to 50 people.
Where is Blue Choice based?
Blue Choice is headquartered in Paris, France, in the Europe region.
How does Blue Choice make money?
Five revenue lines are on record. Climate Awareness Workshops (Fresque du Climat) is the primary driver. The others are professional Facilitator Training (Formation Fresqueurs Pro), customized Training Programs, carbon Footprint Consulting (Bilan Carbone) and transition Strategy Advisory.
Who are Blue Choice's main competitors?
Direct peers on record are EcoAct, Greenly, Sweep, Carbone 4, Greenflex and Quantis. Novethic is listed as a regional player. South Pole is listed as a broad incumbent. Others are ClimateSeed and The Shift Project.
Does Blue Choice have an API?
No public API is recorded for Blue Choice.
What industry is Blue Choice in?
Blue Choice's product category is Climate Consulting Services. Its primary akta.pro industry code is EUABAKAK, Carbon Neutrality/Claims Strategy & Communications (claims substantiation, greenwashing risk), with a secondary code of EUABAEAE, Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms. Its NAICS code is 54162 and its SIC code is 8742.