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Maple Grove Farms

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uuid0021xwd

Namestring
Maple Grove Farms
Legal namestring
Maple Grove Farms
Websiteurl
maplegrove.com
Company typeenum
Private
Founded yearint
1915
Descriptiontext

Maple Grove Farms is a St. Johnsbury, Vermont-based packaged-food company that produces and distributes gourmet maple syrups, flavored syrups, salad dressings, and pancake and waffle mixes, operating since 1915 as one of America's largest packers of 100% pure maple syrup. Its core technology is traditional maple syrup production — gathering sap from sugar maple trees via tubing collection systems during the late-winter/early-spring season (late February through April), with approximately 40 gallons of sap required to yield one gallon of finished syrup — combined with food manufacturing across an adjacent packaged-food portfolio. The company offers dietary-specific sub-lines including USDA Organic and Non-GMO Project Verified pure maple syrup, sugar-free syrups and dressings, fat-free dressings, and gluten-free baking mixes, and has introduced innovation SKUs such as HOT Maple Syrup infused with chiles. Its 125,000 SF facility in St. Johnsbury is TRUE Zero Waste Certified, having achieved a 92% waste-diversion rate by 2016.

Maple Grove Farms operates under B&G Foods, Inc. (NYSE: BGF) as a wholly-owned brand division, and generates revenue through one-time sales of packaged food products across three primary channels: (1) nationwide retail store distribution with a "Where to Buy" locator on its website, (2) direct-to-consumer e-commerce through its own online storefront shipping nationally, and (3) a physical Sugar House Museum and Cabin Gift Shop at 1052 Portland St., St. Johnsbury, VT, supported by phone-based gift orders and corporate gift certificates. Pricing is not publicly disclosed; products are offered in multiple pack sizes (8.5 oz through 32 oz for syrup) and priced at retailer discretion.

The company targets two primary customer segments: retail home-cook consumers seeking pure, natural maple and gourmet food products without high fructose corn syrup, and gift buyers purchasing Vermont-made items for holidays, birthdays, and corporate gifting. Marketing is content-led, centered on an educational blog and an extensive recipe library (25+ recipes spanning breakfast, dinner, and desserts) that drives top-of-funnel engagement, with sustainability messaging (TRUE Zero Waste, USDA Organic, Non-GMO Project Verified) reinforcing the brand's natural-foods positioning. The company has 11–50 employees, operates exclusively in the U.S. (with a domestic concentration in Vermont), and has no disclosed AI, API, or digital-platform capabilities beyond its e-commerce and content properties.

Short descriptiontext

Maple Grove Farms, founded 1915 in St. Johnsbury, Vermont and operated by B&G Foods, produces pure maple syrup, flavored syrups, gourmet salad dressings, and pancake/waffle mixes for U.S. retail consumers and gift buyers through nationwide stores, DTC e-commerce, and a Vermont museum gift shop.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSaint Johnsbury, United States
HQ citystring
Saint Johnsbury
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
pure maple syrup, gourmet salad dressings, pancake waffle mixes, flavored syrups, Vermont food products
Industry4 codes
1Spreads, Sweeteners & Syrups (Jam, Honey, Nut Butters, Maple)
CodeCRADAAACPrimaryYes
2Edible Sap, Syrups & Sweeteners (Maple, Birch) Tapping/Processing
CodeAFAMAFALPrimaryNo
3Sweetener Syrups & Blends (HFCS, cane/invert, agave, maple blends)
CodeAFAFAGAFPrimaryNo
4Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases)
CodeAFAKABAFPrimaryNo
NAICS code2 codes
  • Sugar and Confectionery Product Manufacturing3113
  • Flavoring Syrup and Concentrate Manufacturing31193
SIC code1 code
  • Sugar & Confectionery Products2060
Product category
Packaged Maple Syrup & Gourmet Food Products
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Packaged Food Products
TypeOne Time License
Description

Maple Grove Farms generates revenue through the sale of packaged food products including pure maple syrup, flavored syrups, pancake and waffle mixes, and gourmet salad dressings. Products are sold through retail stores nationwide and direct-to-consumer through their online store. The company operates as one of America's largest packers of 100% pure maple syrup.

maplegrove.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Maple Grove Farms produces and packages pure maple syrup, flavored and sugar-free syrups, gourmet salad dressings, and pancake and waffle mixes from its 125,000 SF manufacturing facility in St. Johnsbury, Vermont. As one of America's largest packers of 100% pure maple syrup, the company sells its packaged food products directly to consumers via e-commerce, through nationwide retail stores, and at its on-site Sugar House Museum and Gift Shop.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 92% waste diversion rate from landfills achieved by 2016
+1 more record
Product overview1 text field

Maple Grove Farms is a food products company offering a portfolio of maple syrup products and gourmet food items. The core product line centers on pure maple syrup (including USDA Organic variants), complemented by flavored syrups (strawberry, blueberry, mixed berry, and the innovative HOT Maple with chiles), and sugar-free syrup alternatives. The company has expanded beyond breakfast syrups into gourmet salad dressings (fat-free, sugar-free, and flavored varieties like Sesame Ginger and Strawberry Balsamic) and pancake/waffle baking mixes (including complete, sugar-free, honey buckwheat, Belgian, and organic buttermilk varieties). The product portfolio is organized into four main categories: Maple Syrups, Flavored Syrups, Salad Dressings, and Baking Mixes, with multiple dietary-specific sub-lines including organic, sugar-free, fat-free, and gluten-free options.

Product and service1 record
1100% Pure Maple Syrup, Grade A Amber Color
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Family-owned Vermont maple syrup brand offering organic and conventional pure maple syrup, alongside pancake mixes and maple-sweetened toppings. Overlaps with Maple Grove Farms across retail maple syrup, baking mixes, and the organic/non-GMO dietary positioning.

TypeDirect peer
Description

National packaged baking-mix brand covering pancake, waffle, muffin, and complete mixes across retail and foodservice. Directly competes with Maple Grove Farms' pancake & waffle mix line on grocery shelves nationwide.

TypeDirect peer
Description

Large-scale packer and bottler of pure maple syrup based in Vermont, selling through retail and foodservice. Directly competes with Maple Grove Farms in shelf-stable maple syrup, particularly Grade A amber and organic grades, with a similar Vermont heritage positioning.

TypeDirect peer
Description

Specializes in pure maple syrup and maple-sweetened products for retail and ingredient applications, including flavored and value-added lines. Closely comparable to Maple Grove Farms in product mix, ingredient-supply positioning, and co-packing capabilities for food manufacturers.

TypeDirect peer
Description

Vermont-based maple syrup producer and packer with a century of heritage and a broad retail presence. Comparable to Maple Grove Farms in pure maple syrup production scale, Vermont-sourced branding, and distribution through national grocery channels.

TypeEmerging player
Description

Specialty grain, mix, and breakfast-product brand with retail and D2C distribution. Partial overlap with Maple Grove Farms in pancake & waffle mixes (especially organic and whole-grain variants) and an adjacent specialty-food category position.

TypeDirect peer
Description

Specialty food brand offering premium pancake mixes, syrups, jams, dressings, and gourmet gift products via retail and D2C. Comparable to Maple Grove Farms across maple-driven SKUs, dressings, baking mixes, and the gift/tourism channel through its flagship store experience.

TypeEmerging player
Description

Vermont producer of pure maple syrup and innovative flavored varieties (e.g., maple-sweetened cocktail bitters, infused syrups). Compares to Maple Grove Farms as a Vermont-founded flavored-syrup innovator expanding into culinary-adjacent occasions, though at smaller scale.

TypeBroad incumbent
Description

Organic- and natural-positioned CPG brand under General Mills spanning dressings, baking mixes, snacks, and pantry items. Comparable to Maple Grove Farms in organic/sugar-free positioning and category adjacency across dressings and baking mixes, but at significantly broader scale.

TypeDirect peer
Description

Premium packaged salad dressings and meal products sold nationwide in grocery and foodservice. Direct competitor to Maple Grove Farms' gourmet vinaigrette and fat-free dressing line, with similar retail distribution and channel strategy.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Maple Grove Farms

Packaged Maple Syrup & Gourmet Food Productsmaplegrove.com

Maple Grove Farms, founded 1915 in St. Johnsbury, Vermont and operated by B&G Foods, produces pure maple syrup, flavored syrups, gourmet salad dressings, and pancake/waffle mixes for U.S. retail consumers and gift buyers through nationwide stores, DTC e-commerce, and a Vermont museum gift shop.

What Maple Grove Farms does

Maple Grove Farms is a St. Johnsbury, Vermont-based packaged-food company that produces and distributes gourmet maple syrups, flavored syrups, salad dressings, and pancake and waffle mixes, operating since 1915 as one of America's largest packers of 100% pure maple syrup. Its core technology is traditional maple syrup production — gathering sap from sugar maple trees via tubing collection systems during the late-winter/early-spring season (late February through April), with approximately 40 gallons of sap required to yield one gallon of finished syrup — combined with food manufacturing across an adjacent packaged-food portfolio. The company offers dietary-specific sub-lines including USDA Organic and Non-GMO Project Verified pure maple syrup, sugar-free syrups and dressings, fat-free dressings, and gluten-free baking mixes, and has introduced innovation SKUs such as HOT Maple Syrup infused with chiles. Its 125,000 SF facility in St. Johnsbury is TRUE Zero Waste Certified, having achieved a 92% waste-diversion rate by 2016.

Maple Grove Farms operates under B&G Foods, Inc. (NYSE: BGF) as a wholly-owned brand division, and generates revenue through one-time sales of packaged food products across three primary channels: (1) nationwide retail store distribution with a "Where to Buy" locator on its website, (2) direct-to-consumer e-commerce through its own online storefront shipping nationally, and (3) a physical Sugar House Museum and Cabin Gift Shop at 1052 Portland St., St. Johnsbury, VT, supported by phone-based gift orders and corporate gift certificates. Pricing is not publicly disclosed; products are offered in multiple pack sizes (8.5 oz through 32 oz for syrup) and priced at retailer discretion.

The company targets two primary customer segments: retail home-cook consumers seeking pure, natural maple and gourmet food products without high fructose corn syrup, and gift buyers purchasing Vermont-made items for holidays, birthdays, and corporate gifting. Marketing is content-led, centered on an educational blog and an extensive recipe library (25+ recipes spanning breakfast, dinner, and desserts) that drives top-of-funnel engagement, with sustainability messaging (TRUE Zero Waste, USDA Organic, Non-GMO Project Verified) reinforcing the brand's natural-foods positioning. The company has 11–50 employees, operates exclusively in the U.S. (with a domestic concentration in Vermont), and has no disclosed AI, API, or digital-platform capabilities beyond its e-commerce and content properties.

Maple Grove Farms firmographics

Firmographics
Name
Maple Grove Farms
Legal name
Maple Grove Farms
Website
https://maplegrove.com
Company type
Private
Founded year
1915
Operating status
Operating
Headcount range
11–50 employees
Short description
Maple Grove Farms, founded 1915 in St. Johnsbury, Vermont and operated by B&G Foods, produces pure maple syrup, flavored syrups, gourmet salad dressings, and pancake/waffle mixes for U.S. retail consumers and gift buyers through nationwide stores, DTC e-commerce, and a Vermont museum gift shop.
Ownership category
akta.pro rank

Maple Grove Farms industry classification

Industry
Product category
Packaged Maple Syrup & Gourmet Food Products
NAICS
Sugar and Confectionery Product Manufacturing (3113), Flavoring Syrup and Concentrate Manufacturing (31193)
SIC
Sugar & Confectionery Products (2060)
akta.pro primary industry
Spreads, Sweeteners & Syrups (Jam, Honey, Nut Butters, Maple) (CRADAAAC)
akta.pro secondary industries
Edible Sap, Syrups & Sweeteners (Maple, Birch) Tapping/Processing (AFAMAFAL), Sweetener Syrups & Blends (HFCS, cane/invert, agave, maple blends) (AFAFAGAF), Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases) (AFAKABAF)

Keywords

  • Pure maple syrup
  • Gourmet salad dressings
  • Pancake waffle mixes
  • Flavored syrups
  • Vermont food products

Where Maple Grove Farms is headquartered

Location

Headquarters

HQ city
Saint Johnsbury
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Maple Grove Farms business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

  1. Packaged Food Products: Maple Grove Farms generates revenue through the sale of packaged food products including pure maple syrup, flavored syrups, pancake and waffle mixes, and gourmet salad dressings. Products are sold through retail stores nationwide and direct-to-consumer through their online store. The company operates as one of America's largest packers of 100% pure maple syrup.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Maple Grove Farms product offering

Product offering

Core offering

Maple Grove Farms produces and packages pure maple syrup, flavored and sugar-free syrups, gourmet salad dressings, and pancake and waffle mixes from its 125,000 SF manufacturing facility in St. Johnsbury, Vermont. As one of America's largest packers of 100% pure maple syrup, the company sells its packaged food products directly to consumers via e-commerce, through nationwide retail stores, and at its on-site Sugar House Museum and Gift Shop.

Product overview

Maple Grove Farms is a food products company offering a portfolio of maple syrup products and gourmet food items. The core product line centers on pure maple syrup (including USDA Organic variants), complemented by flavored syrups (strawberry, blueberry, mixed berry, and the innovative HOT Maple with chiles), and sugar-free syrup alternatives. The company has expanded beyond breakfast syrups into gourmet salad dressings (fat-free, sugar-free, and flavored varieties like Sesame Ginger and Strawberry Balsamic) and pancake/waffle baking mixes (including complete, sugar-free, honey buckwheat, Belgian, and organic buttermilk varieties). The product portfolio is organized into four main categories: Maple Syrups, Flavored Syrups, Salad Dressings, and Baking Mixes, with multiple dietary-specific sub-lines including organic, sugar-free, fat-free, and gluten-free options.

Differentiator

Problem solved

Functional benefit

Products and services

  • 100% Pure Maple Syrup, Grade A Amber Color

Quantifiable outcome

  • 92% waste diversion rate from landfills achieved by 2016
  • +1 more outcomes

Companies that use Maple Grove Farms

Customer profile

Segments2 records

Ideal customer profiles2 records

Maple Grove Farms technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Maple Grove Farms partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Maple Grove Farms competitors and assessment

Company assessment

Direct peers

  • Coombs Family Farms: Family-owned Vermont maple syrup brand offering organic and conventional pure maple syrup, alongside pancake mixes and maple-sweetened toppings. Overlaps with Maple Grove Farms across retail maple syrup, baking mixes, and the organic/non-GMO dietary positioning.
  • Krusteaz: National packaged baking-mix brand covering pancake, waffle, muffin, and complete mixes across retail and foodservice. Directly competes with Maple Grove Farms' pancake & waffle mix line on grocery shelves nationwide.
  • Butternut Mountain Farm: Large-scale packer and bottler of pure maple syrup based in Vermont, selling through retail and foodservice. Directly competes with Maple Grove Farms in shelf-stable maple syrup, particularly Grade A amber and organic grades, with a similar Vermont heritage positioning.
  • The Maple Guild: Specializes in pure maple syrup and maple-sweetened products for retail and ingredient applications, including flavored and value-added lines. Closely comparable to Maple Grove Farms in product mix, ingredient-supply positioning, and co-packing capabilities for food manufacturers.
  • Highland Sugarworks: Vermont-based maple syrup producer and packer with a century of heritage and a broad retail presence. Comparable to Maple Grove Farms in pure maple syrup production scale, Vermont-sourced branding, and distribution through national grocery channels.
  • Stonewall Kitchen: Specialty food brand offering premium pancake mixes, syrups, jams, dressings, and gourmet gift products via retail and D2C. Comparable to Maple Grove Farms across maple-driven SKUs, dressings, baking mixes, and the gift/tourism channel through its flagship store experience.
  • Newman's Own: Premium packaged salad dressings and meal products sold nationwide in grocery and foodservice. Direct competitor to Maple Grove Farms' gourmet vinaigrette and fat-free dressing line, with similar retail distribution and channel strategy.

Emerging players

  • Bob's Red Mill: Specialty grain, mix, and breakfast-product brand with retail and D2C distribution. Partial overlap with Maple Grove Farms in pancake & waffle mixes (especially organic and whole-grain variants) and an adjacent specialty-food category position.
  • Runamok Maple: Vermont producer of pure maple syrup and innovative flavored varieties (e.g., maple-sweetened cocktail bitters, infused syrups). Compares to Maple Grove Farms as a Vermont-founded flavored-syrup innovator expanding into culinary-adjacent occasions, though at smaller scale.

Broad incumbents

  • Annie's Homegrown (General Mills): Organic- and natural-positioned CPG brand under General Mills spanning dressings, baking mixes, snacks, and pantry items. Comparable to Maple Grove Farms in organic/sugar-free positioning and category adjacency across dressings and baking mixes, but at significantly broader scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Maple Grove Farms social profiles

Digital presence

Maple Grove Farms financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Maple Grove Farms leadership team

Management profile

Number of profiles

Maple Grove Farms funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Maple Grove Farms M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maple Grove Farms

What does Maple Grove Farms do?

Maple Grove Farms produces and packages pure maple syrup, flavored and sugar-free syrups, gourmet salad dressings, and pancake and waffle mixes from its 125,000 SF manufacturing facility in St. Johnsbury, Vermont. As one of America's largest packers of 100% pure maple syrup, the company sells its packaged food products directly to consumers via e-commerce, through nationwide retail stores, and at its on-site Sugar House Museum and Gift Shop.

Is Maple Grove Farms a public or private company?

Maple Grove Farms is a private company. It is classified as corporate owned and is currently operating.

When was Maple Grove Farms founded?

Maple Grove Farms was founded in 1915. It employs 11 to 50 people.

Where is Maple Grove Farms based?

Maple Grove Farms is headquartered in Saint Johnsbury, United States, in the North America region.

How does Maple Grove Farms make money?

One revenue line is on record: packaged Food Products.

Who are Maple Grove Farms's main competitors?

Direct peers on record are Coombs Family Farms, Krusteaz, Butternut Mountain Farm, The Maple Guild, Highland Sugarworks, Stonewall Kitchen and Newman's Own. Emerging players are Bob's Red Mill and Runamok Maple. Annie's Homegrown (General Mills) is listed as a broad incumbent.

Does Maple Grove Farms have an API?

No public API is recorded for Maple Grove Farms.

What industry is Maple Grove Farms in?

Maple Grove Farms's product category is Packaged Maple Syrup & Gourmet Food Products. Its primary akta.pro industry code is CRADAAAC, Spreads, Sweeteners & Syrups (Jam, Honey, Nut Butters, Maple), with a secondary code of AFAMAFAL, Edible Sap, Syrups & Sweeteners (Maple, Birch) Tapping/Processing. Its NAICS code is 3113 and its SIC code is 2060.

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