Baker Graphics
Baker Graphics Inc. is a private graphic design firm founded in 1991 in Willmar, Minnesota, offering graphic design, website design, signage, and custom decals for personalized branding solutions. The company serves local and regional small-business clients with custom visual identity and print products.
- Company typePrivate
- Founded1991
- HeadquartersWillmar, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Baker Graphics does
Baker Graphics Inc. is a privately held, for-profit graphic design and production firm founded in 1991 and headquartered in Willmar, Minnesota. According to the available firmographic data, the company offers four core service lines: graphic design, website design, signage, and custom decals. The stated focus is on personalized branding solutions, suggesting the firm serves small businesses and local clients requiring tailored visual identity, physical signage, vehicle or window decals, and basic web presence.
The company operates with a workforce of 11-50 employees, positioning it as a small-to-mid-sized local services provider rather than a national or regional production-scale operation. Its business model is project-based services revenue: clients engage Baker Graphics for bespoke design and production deliverables, with revenue generated per project or per signage/decal order. There is no indication of subscription pricing, SaaS products, marketplace participation, or recurring managed services in the available data. Distribution is local/regional, anchored to the Willmar, MN market and surrounding central Minnesota area.
The broader data set contains no information on management team, revenue, customer accounts, partnerships, funding history, or technology stack beyond the service description. As such, the business is best characterized as a long-established, privately held local print and design shop whose competitive positioning and growth trajectory cannot be assessed beyond what the basic firmographic record provides.
Baker Graphics firmographics
Firmographics- Name
- Baker Graphics
- Website
- https://bakergraphicsonline.com
- Company type
- Private
- Founded year
- 1991
- Headcount range
- 11–50 employees
- Short description
- Baker Graphics Inc. is a private graphic design firm founded in 1991 in Willmar, Minnesota, offering graphic design, website design, signage, and custom decals for personalized branding solutions. The company serves local and regional small-business clients with custom visual identity and print products.
- Ownership category
- akta.pro rank
Baker Graphics industry classification
Industry- Product category
- Graphic Design Services
- NAICS
- Graphic Design Services (541430), Sign Manufacturing (339950), Commercial Screen Printing (323113)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Visual Identity & Brand Design Systems (BPAFAEAC)
- akta.pro secondary industries
- Graphic Design & Visual Communications (Collateral, Illustration) (MPAAAEAC), Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Packaging & Brand Identity Creative Agencies (MPAAAAAN)
Keywords
Where Baker Graphics is headquartered
LocationHeadquarters
- HQ city
- Willmar
- HQ country
- United States
- HQ region
- North America
Markets served
Baker Graphics business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Baker Graphics product offering
Product offeringCore offering
Baker Graphics Inc. offers graphic design, website design, signage, and custom decals, focusing on personalized branding solutions. The company produces visual branding assets and physical signage/printed materials for clients seeking tailored brand identity work.
Differentiator
Problem solved
Functional benefit
Products and services
- Graphic Design Services Custom graphic design services delivered to clients requiring visual branding assets such as logos, marketing collateral, and brand identity materials. Designed for local businesses and organizations seeking personalized branding solutions.
- Website Design Services Website design services that build and design web properties for clients. Targeted at local businesses needing a digital presence as part of their overall branding strategy.
- Signage Custom signage design and production services for businesses and organizations. Used for storefront, wayfinding, and branding display purposes.
- Custom Decals Custom decal design and production services for businesses and individuals needing branded adhesive graphics for vehicles, windows, products, or promotional use.
Companies that use Baker Graphics
Customer profileIdeal customer profiles1 record
Baker Graphics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Baker Graphics competitors and assessment
Company assessmentBroad incumbents
- Squarespace: Website builder and design platform with template-based solutions for small businesses. Overlaps with Baker Graphics' website design offering, often serving as a DIY alternative.
- MOO: Online print and design company offering business cards, marketing materials, and branded merchandise. Comparable in offering custom-designed printed materials and branded merchandise to SMB customers.
- Fiverr: Online freelance marketplace including large categories for graphic design, logo design, and illustration. Overlaps with Baker Graphics' core design services via a global, low-cost freelancer pool.
- Upwork: Freelance talent marketplace with deep supply of graphic designers and web designers. Competes with Baker Graphics for the same small-business project spend, often at lower price points.
- VistaPrint (Cimpress): Large online printing and design services platform for small businesses. Comparable to Baker Graphics across graphic design, signage, decals, and printed marketing materials, but with national scale and broader product portfolio.
Direct peers
- Sticker Mule: Online custom decal and sticker printing company. Directly comparable to Baker Graphics' custom decals offering, with similar product category and SMB/customer base, though operating at much larger scale and purely online.
- 99designs: Online graphic design marketplace connecting businesses with freelance designers. Directly competes with Baker Graphics for SMB branding and graphic design projects, primarily through a crowdsourced delivery model.
- Signs.com: Custom signage e-commerce company offering signs, banners, decals, and graphics for businesses. Overlaps directly with Baker Graphics' signage and decals services, serving the same small-business branding customer.
- AlphaGraphics: Franchise-based commercial printing and signage network serving local small-business clients. Directly comparable to Baker Graphics in offering design, signage, and print services through local storefronts.
Emerging players
- Canva: DIY graphic design platform used extensively by small businesses. While not a direct service competitor, it represents a substitute for the simpler end of Baker Graphics' design services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Baker Graphics social profiles
Digital presenceBaker Graphics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baker Graphics leadership team
Management profileNumber of profiles
Baker Graphics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baker Graphics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baker Graphics
What does Baker Graphics do?
Baker Graphics Inc. offers graphic design, website design, signage, and custom decals, focusing on personalized branding solutions. The company produces visual branding assets and physical signage/printed materials for clients seeking tailored brand identity work.
When was Baker Graphics founded?
Baker Graphics was founded in 1991. It employs 11 to 50 people.
Where is Baker Graphics based?
Baker Graphics is headquartered in Willmar, United States, in the North America region.
Who are Baker Graphics's main competitors?
Broad incumbents on record are Squarespace, MOO, Fiverr, Upwork and VistaPrint (Cimpress). Direct peers are Sticker Mule, 99designs, Signs.com and AlphaGraphics. Canva is listed as an emerging player.
Does Baker Graphics have an API?
No public API is recorded for Baker Graphics.
What industry is Baker Graphics in?
Baker Graphics's product category is Graphic Design Services. Its primary akta.pro industry code is BPAFAEAC, Visual Identity & Brand Design Systems, with a secondary code of MPAAAEAC, Graphic Design & Visual Communications (Collateral, Illustration). Its NAICS code is 541430 and its SIC code is 7330.