Virginia Oral & Facial Surgery

What Virginia Oral & Facial Surgery does

Virginia Oral & Facial Surgery is a private, physician-owned oral and maxillofacial surgery practice operating as the professional corporation Drs. Niamtu, Alexander, Keeney, Harris, Metzger & Dymon, P.C., founded in 1983 and headquartered in Glen Allen, Virginia. The practice provides a comprehensive range of oral surgery services — including wisdom teeth removal, dental implant placement, bone grafting, corrective jaw surgery, facial trauma treatment, TMJ disorder treatment, oral pathology, and endodontic surgery — across seven physical offices spanning the greater Richmond metropolitan area (Brandermill, Monument, Mechanicsville, Sandston, Southside, Short Pump, and Chester). Supporting clinical capabilities include 3-D cone-beam imaging for diagnostic and surgical planning and a full anesthesia service line covering local anesthesia, IV sedation, and nitrous oxide, delivered by ACLS/BLS/PALS-certified surgical staff alongside a team of 12 oral and maxillofacial surgeons, several of whom hold FACS credentials.

The practice also offers a dedicated cosmetic facial surgery service line (including Botox and other aesthetic procedures led by Drs. Niamtu and Agnihotri) and has integrated non-opioid post-operative pain management using EXPAREL long-acting local anesthetic. Its technology stack is intentionally clinical rather than digital-platform-oriented: the website supports online patient registration (English and Spanish), online bill pay, online appointment requests, and a video testimonial library, but no public API or developer-facing platform exists.

Revenue is generated on a fee-for-service basis through individual surgical procedures, supplemented by patient financing partnerships with CareCredit (promotional no-interest terms on purchases of $200+) and Sunbit (no-hard-credit-check monthly plans) that reduce out-of-pocket friction for higher-ticket work. The practice participates as in-network with nine dental insurance carriers (Aetna, Anthem, Cigna, Delta Dental, Guardian, MetLife, United Healthcare, Dominion National, and SMILES for Children/VA Medicaid) and also accepts out-of-network plans. Go-to-market is hybrid: a strong referral channel from general dentists and physicians drives demand at the bottom of the funnel, while top-of-funnel demand is generated through local SEO, a content-heavy website and blog (archives dating to 2016), social media (Facebook, Instagram, LinkedIn, YouTube/Wistia), and sustained regional PR via consecutive Richmond Magazine Top Dentist (2018-2025) and Virginia Living Best of Virginia (2021-2026) recognitions.

Name

Virginia Oral & Facial Surgery

Legal name

Drs. Niamtu, Alexander, Keeney, Harris, Metzger & Dymon, P.C.

Website

https://oralfacialsurgery.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

101–250 employees

Short description

Virginia Oral & Facial Surgery is a physician-owned oral and maxillofacial surgery practice founded in 1983, operating seven offices across the greater Richmond, VA metropolitan area with a team of 12 surgeons delivering wisdom teeth removal, dental implants, bone grafting, corrective jaw surgery, facial trauma care, and cosmetic facial procedures to individual patients and referring dentists.

Ownership category

akta.pro rank

Product category

Oral and Maxillofacial Surgery Services

NAICS

Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Oral & Maxillofacial Surgery Group Practices (HLABAKAE)

akta.pro secondary industries

Dentoalveolar Surgery (Tooth Extractions & Alveoloplasty) (HLABAEAA), Orthognathic (Jaw Corrective) Surgery (HLABAEAC), Oral & Maxillofacial Cosmetic/Aesthetic Surgery (HLABAEAJ), Endodontic Surgery & Periradicular Procedures (HLABADAF)

Keywords

• Oral surgery services
• Maxillofacial surgical procedures
• Dental implant placement
• Wisdom teeth removal
• Corrective jaw surgery

Headquarters

HQ city

Glen Allen

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Oral Surgery Procedures: Professional fees for surgical procedures including wisdom teeth removal, dental extractions, dental implants, bone grafting, corrective jaw surgery, facial trauma treatment, and other oral and maxillofacial surgical services. Revenue is generated through fee-for-service surgical procedures performed at seven office locations.
2. Cosmetic Facial Surgery: Cosmetic facial surgery procedures including Botox treatments and other aesthetic procedures performed by specialists like Dr. Joe Niamtu III and Dr. Neil Agnihotri.
3. CareCredit Financing Partnership: Partnership with CareCredit healthcare credit card for patient financing. CareCredit provides promotional financing on purchases of $200 or more with no interest if paid in full within 6 months. The practice benefits from enabling patients to afford procedures.
4. Dental Implant Procedures: Complete dental implant services including implant placement, abutments, and restoration. The practice works with restorative dentists for the prosthetic phase. Revenue includes surgical placement and associated bone grafting procedures.
5. Sunbit Payment Plans: Third-party monthly payment financing through Sunbit with no hard credit check, providing patients flexible payment options for out-of-pocket costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Virginia Oral & Facial Surgery is a multi-surgeon oral and maxillofacial surgery practice providing surgical dental and facial procedures including wisdom teeth removal, dental implant placement, bone grafting, corrective jaw surgery, facial trauma treatment, TMJ disorder care, oral pathology diagnosis, endodontic surgery, pre-prosthetic extractions, and cosmetic facial surgery. Procedures are delivered across seven office locations in the greater Richmond, VA metropolitan area using 3-D imaging for surgical planning and a range of anesthesia options from local anesthesia to IV sedation with continuous patient monitoring.

Product overview

Virginia Oral & Facial Surgery is a oral and maxillofacial surgery practice offering a comprehensive range of surgical services through seven locations in the greater Richmond, VA area. The core service portfolio centers on dental procedures (wisdom teeth removal, dental implants, bone grafting), facial/oral pathology and trauma treatment, TMJ disorders, corrective jaw surgery, and cosmetic facial procedures. Supporting services include 3-D imaging diagnostics and anesthesia options. The practice operates as a multi-surgeon group with expertise across oral surgery, cosmetic facial surgery, and related dental specialties.

Differentiator

Problem solved

Functional benefit

Products and services

• Wisdom Teeth Removal Surgical extraction of impacted or non-impacted wisdom teeth, including treatment of complications such as infection and crowding. Indicated for teenagers and young adults, typically before root development is complete.
• Dental Implants Titanium-based dental implant placement procedures to replace missing tooth roots, including single-stage implants, implant-supported overdentures, and full-arch restorations. The surgical placement is performed by the practice, with restorative dentists handling the prosthetic phase.
• Bone Grafting Surgical bone augmentation procedures including ridge augmentation, sinus lift, nerve repositioning, and socket preservation to restore jawbone structure for dental implant placement. Sources include autogenous, allograft, and xenograft materials.
• Corrective Jaw Surgery Surgical correction of misaligned jaws to improve oral function, appearance, and oral health. Part of the practice's full-scope oral and maxillofacial surgery offering.
• Facial Trauma Treatment Emergency care, acute treatment, long-term reconstruction, and rehabilitation for facial injuries including lost teeth and damage to skin and bones of the face. Provided across the practice's seven Richmond-area office locations.
• TMJ Disorder Treatment Diagnosis and treatment of temporomandibular joint (TMJ) disorders to relieve jaw pain and dysfunction. Provided by the practice's oral and maxillofacial surgeons.
• Oral Pathology Diagnosis and treatment of oral diseases and conditions, including oral cancer screening, performed by the practice's oral surgeons.
• Cosmetic Facial Surgery Cosmetic facial surgery procedures performed by Dr. Joe Niamtu III and Dr. Neil Agnihotri, including Botox treatments for jaw pain relief and muscle relaxation along with other aesthetic facial procedures.
• Endodontic Surgery Surgical procedures related to root canal treatment and endodontic care, including post-operative instructions after endodontic surgery.
• Pre-Prosthetic Extractions and Surgery Extractions and surgical preparation of the oral soft and hard tissues to optimize the mouth for prosthetic appliances such as dentures.
• Anesthesia Services Multiple anesthesia and sedation options — local anesthesia, IV sedation, and nitrous oxide — administered with continuous patient monitoring by ACLS/BLS/PALS-certified surgical staff during and after surgery.
• 3-D Imaging Three-dimensional imaging for precise diagnostic evaluation and surgical planning for dental implants, wisdom teeth, and other oral surgery procedures performed in-house at the practice's offices.

Quantifiable outcome

• 40 years of established practice since 1983
• +4 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• American Academy of Cosmetic SurgerycoreStrategic or Co-development PartnerProfessional membership organization for cosmetic surgeons. The practice has surgeons who are members including Dr. Joe Niamtu III and Dr. Neil Agnihotri who specialize in cosmetic facial surgery.
• American College of Surgeons (FACS)coreStrategic or Co-development PartnerProfessional surgical organization. Multiple surgeons hold FACS (Fellow of American College of Surgeons) designation including Dr. D. Omar Watson and Dr. Neil Agnihotri.
• CareCreditcoreOthersHealthcare credit card provider for patient financing. Offers no interest if paid in full within 6 months on qualifying purchases of $200 or more. Accepted at 260,000+ locations nationwide for dental procedures, treatment, and clear aligners.
• SunbitminorOthersMonthly payment plan provider offering no hard credit check, lightning fast approval, and no late fees for patients to finance dental procedures. Available at select practice locations.

Scale indicators5 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• Aspen Dental Management: Largest dental support organization in the US with affiliated practices offering extractions, implants, and oral surgery services. Operates at much greater scale than VOFS but as a DSO platform rather than a surgeon-owned specialty group.
• Heartland Dental: Largest US dental support organization providing non-clinical business support to affiliated dental practices. Includes general and specialty dental services and represents the dominant DSO competitor for surgeon talent and patient share in regional markets.

Direct peers

• ClearChoice Dental Implant Centers: Network of dental implant centers affiliated with Aspen Dental, specializing in full-arch and single-tooth implant procedures. Directly comparable on the high-value dental implant service line but operates as a DSO-backed implant-focused chain.
• Maryland Center for Oral & Maxillofacial Surgery: Multi-surgeon oral and maxillofacial surgery practice serving the Mid-Atlantic region with a comparable service offering including dental implants, wisdom teeth removal, corrective jaw surgery, and facial trauma. Similar group practice economics and patient demographics.
• Carolinas Center for Oral, Facial, Cosmetic & Dental Implant Surgery: Multi-surgeon, multi-location oral and maxillofacial surgery practice in the Carolinas offering a comparable service mix including dental implants, wisdom teeth, corrective jaw surgery, and cosmetic facial procedures. Directly comparable in scope, scale, and group practice structure.

Regional players

• Northern Virginia Oral, Maxillofacial & Implant Surgery: Multi-surgeon oral surgery group practice operating in the adjacent Northern Virginia market. Comparable service portfolio (implants, extractions, sedation, pathology) and similar multi-location group structure, though serving a different geography from VOFS.
• Mountain State Oral & Facial Surgery: Multi-location oral and maxillofacial surgery group practice serving West Virginia and surrounding areas. Comparable multi-surgeon, multi-location group structure with overlapping service lines in implants, extractions, and sedation surgery.

Emerging players

• Affordable Dentures & Implants: National chain focused on extractions, dentures, and dental implants with a value-pricing model. Competes with VOFS primarily on extractions and implant pricing, but lacks the multi-specialty surgical scope and surgeon-driven referral model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/VirginaOralFacialSurgery
• LinkedInlinkedin.com/company/virginia-oral-&-facial-surgery
• Instagraminstagram.com/va_ofs
• Xx.com/virginiaofs

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virginia Oral & Facial Surgery