Holtl Retail Solutions GmbH

What Holtl Retail Solutions GmbH does

REMIRA GmbH, the operating entity behind the data provided under 'Holtl Retail Solutions GmbH', is a German enterprise software vendor founded in 1972 and headquartered in Dortmund. The company develops and sells a cloud-based, AI-assisted SaaS platform (REMIRA PLATFORM) for supply chain management and omnichannel commerce, sold primarily to retail, wholesale, and manufacturing customers across Europe. Its product portfolio is modular, with specialized components for Integrated Business Planning and Sales & Operations Planning (IBP/S&OP), demand forecasting and inventory management, supplier management, omnichannel commerce, order management, certified statistical sample-based inventory, and an INSTORE mobile application for in-store operations.

Underlying technology centers on cloud delivery (with Microsoft Azure partnership and marketplace presence), AI-driven sales forecasting and auto-disposition, and certified statistical methods for legally compliant inventory. REMIRA monetizes through SaaS subscriptions with quote-based, customized enterprise pricing and a consultative direct sales motion including free demonstrations; revenue model is recurring subscription. Customer segments are organized vertically (Retail, Wholesale, Manufacturing) with industry-specific solutions across fashion, food, electronics, sports, lifestyle, furniture, DIY, automotive parts, and pharma/chemistry. Named reference customers include BMW, Zalando, ASICS, LIEBHERR, Alnatura, hagebau, XXXLutz, Rhenus, Coca Cola Peninsula, innocent, Viega, Olymp, Steiff, LLOYD, CALIDA, INTERSPORT Krumholz, and Eurogast Grissemann, with the company commercializing across DACH plus Italy and the Netherlands.

Name

Holtl Retail Solutions GmbH

Legal name

REMIRA GmbH

Website

https://hoeltl.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

REMIRA GmbH is a German cloud-based SaaS provider of AI-assisted supply chain management and omnichannel commerce software, serving European retail, wholesale, and manufacturing enterprises with modules for forecasting, inventory, supplier management, and order management.

Ownership category

akta.pro rank

Headquarters

HQ city

Hof

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Software Subscriptions: REMIRA operates on a Software-as-a-Service (SaaS) subscription model, providing cloud-based software solutions for Supply Chain and Omnichannel Commerce. The company offers branchenspezifische Lösungen (industry-specific solutions) with simple implementation and standardized services for quick return on investment.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Holtl Retail Solutions GmbH provides cash register and inventory management software solutions designed for retail businesses. The company helps retailers manage point-of-sale operations, track inventory, and streamline in-store workflows. Its offerings are positioned as software & web design services for the retail sector.

Product overview

REMIRA is a provider of intelligent cloud-based software solutions for supply chain management and omnichannel commerce. The product portfolio consists of the central REMIRA PLATFORM that integrates multiple specialized software modules: IBP und S&OP Software for integrated business planning and sales & operations planning; Absatzprognose & Bestandsmanagement Software for AI-driven demand forecasting and inventory optimization; Lieferantenmanagement Software for digital supplier network management; Omnichannel Commerce Software serving as an omnichannel hub; Order Management Software for efficient order processing; Stichprobeninventur Software for cloud-based sample inventory management; and the INSTORE mobile app for in-store operations. The company also offers industry-specific solutions for retail (fashion, building materials, food, furniture, electronics, sports), wholesale (automotive parts, pharma/chemistry), and manufacturing sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Cash Register Software
• Inventory Management Software

Quantifiable outcome

• Inventuraufwand um bis zu 99 % senken (Reduce inventory effort by up to 99%)
• +3 more outcomes

Named customers21 records

Segments3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

One partnership is on record.

• MicrosoftcoreTechnology or IntegrationREMIRA is a Microsoft Solutions Partner for Digital and App Innovation Azure. The company leverages Microsoft Azure cloud infrastructure for its SaaS platform, indicating deep technical integration and co-selling relationship with Microsoft.

Scale indicators1 record

Expansion highlights5 records

Broad incumbents

• SAP (IBP / S/4HANA): Dominant European enterprise software vendor whose IBP and S/4HANA SCM modules compete head-on with REMIRA's IBP/S&OP and inventory offerings. SAP is the broad incumbent in the same customer base, with much larger R&D and installed base but heavier, slower deployments.
• Oracle SCM Cloud: Oracle's Supply Chain Management Cloud suite covers planning, demand forecasting, and order management used by global retailers and manufacturers. Comparable in functional scope to REMIRA but positioned as part of Oracle's full enterprise suite rather than a focused European mid-market offering.
• Infor (CloudSuite SCM): Infor's industry-specific CloudSuite suites (especially for fashion, food, and distribution) cover WMS, demand planning, and order management. Overlaps REMIRA's retail and wholesale vertical focus but is positioned as a broader ERP-adjacent suite for mid- and large-market customers.

Direct peers

• o9 Solutions: AI-powered integrated business planning platform (o9 Digital Brain) used by retailers and manufacturers for S&OP, demand sensing, and supply planning. Directly comparable to REMIRA's IBP/S&OP and forecasting modules, with stronger traction in North America.
• Kinaxis: Provider of cloud-based concurrent S&OP and supply chain planning for retailers and manufacturers (e.g., Renault, Patagonia, Best Buy). Directly competes with REMIRA in integrated planning and forecasting, with comparable AI/ML capabilities but more concentrated enterprise positioning.
• ToolsGroup: Provider of AI-driven demand forecasting, inventory optimization, and S&OP software for retail, wholesale, and manufacturing. Closely comparable to REMIRA's Absatzprognose & Bestandsmanagement offering and has overlapping customer verticals in fashion and wholesale.
• Relex Solutions: Supply chain and retail planning platform specializing in demand forecasting, inventory optimization, and space planning for grocery, fashion, and hardlines retailers. Comparable to REMIRA in retail forecasting and omnichannel merchandising, with particularly deep grocery penetration.
• Blue Yonder: One of the largest global providers of AI-driven supply chain planning, forecasting, and inventory optimization for retail and manufacturing. Directly comparable to REMIRA in IBP/S&OP, demand forecasting, and omnichannel fulfillment, but at much larger global scale and broader vertical coverage.
• Manhattan Associates: Enterprise supply chain, inventory, and omnichannel commerce platform serving retail, wholesale, and 3PL customers. Overlaps with REMIRA's inventory, order management, and omnichannel hub capabilities, with stronger global scale but generally higher implementation complexity.

Regional players

• Körber (Supply Chain): European-headquartered provider of WMS, TMS, and supply chain software serving many of the same DACH retail and wholesale customers as REMIRA. Comparable regional peer in supply chain execution and warehouse/order management, with overlapping verticals in fashion and food.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCmaJFAFcE-2eusoBoakCZsg
• LinkedInlinkedin.com/company/remira
• Instagraminstagram.com/remira_gmbh
• Xx.com/hoeltlsolutions
• Facebookfacebook.com/hoeltlretailsolutions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holtl Retail Solutions GmbH