BORN Brandcoaching

What BORN Brandcoaching does

BORN Brandcoaching (legal name: BORN – Business Opportunities Revitalisation Network) is a Budapest-based, founder-operated network of business professionals that delivers brand coaching, strategic consulting, and full-scope creative services. The firm's service portfolio spans organisational development, brand strategy, and workshop facilitation at the strategic layer; design (digital, print, and physical) at the creative layer; and execution-layer capabilities including in-house printing (a 300+ m2 facility with analog finishing and large-format production), video production (own studio, steadycam, greenbox, Hungary's first stereo 3D music video), event design and production, campaign management, performance marketing, and mobile security / ethical hacking. Past projects include custom software products such as the BDK Streetlamp Error Mobile App (iOS, Android, Windows Phone) and a modular SaaS project management system used by 100+ companies, plus the BORN AI Explorer educational program for teenagers.

The firm serves three primary client segments: innovative multinationals needing global strategy with local execution, government companies requiring public-facing communications and citizen engagement, and startup ecosystem participants needing end-to-end brand creation. Named clients span DHL Hungary, Pfizer, GYSEV, the City of Budapest (BDK), Orco Group, Marinapart, Oxygen Wellness, ECTA, Sager Pharmacy, and the Chagall Dalí Rodin Picasso Gallery in Toronto — covering logistics, pharma, railway, real estate, wellness, conference, and art sectors. The company operates from Klauzál tér in Budapest, with active project delivery in New York and Dubai, and references past engagements in Toronto, Beijing, Shanghai, Guangzhou, and Ljubljana.

Commercially, BORN runs on a project-based professional services model with per-project quoting, periodic performance marketing engagements on CPS/CPL terms, and a small SaaS component (PM software). Marketing and distribution is driven by direct relationships, founder network, and ecosystem visibility through partnerships with TEDxBudapest (since 2009), the Central European Startup Awards, Kürt Academy, and strategic partner firms (Mobilsofa, Kimera Film Productions, Edinas Paper Installations, Fanatics Film). The company is privately held with no disclosed institutional investors, funding rounds, or M&A activity.

Name

BORN Brandcoaching

Legal name

BORN - BUSINESS OPPORTUNITIES REVITALISATION NETWORK

Website

https://born.hu

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

BORN Brandcoaching is a Budapest-based, founder-operated network of business professionals delivering brand coaching, strategic consulting, design, video production, printing, events, and digital marketing services to multinationals, government companies, and startups across Central Europe, New York, and Dubai.

Ownership category

akta.pro rank

Product category

Brand Consulting & Creative Services

NAICS

Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Creative Concepting & Campaign Development (BPAFAEAD)

akta.pro secondary industries

Creative & Brand Campaign Development (BPAFAAAB), Packaging & Brand Identity Creative Agencies (MPAAAAAN)

Keywords

• Brand coaching services
• Creative design services
• Video production agency
• Commercial printing services
• Event design production

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Strategic Consultancy Services: Brand coaching, organizational development, strategy, and workshop services for multinationals, government companies, and startups
2. Creative Design Services: Design services covering mobile applications, websites, brochures, business cards, billboards, marketing materials
3. Video Production: Music videos, TV commercials, feature films, ID films, 3D animation, character animation, greenbox productions
4. Printing Services: Silk screen printing, large format printing, posters, flyers, invitation cards, restaurant menus, wine labels, security tickets
5. Campaign Management: Media optimization, Google and Facebook ads, affiliate marketing, weekly/monthly reporting
6. Events Design and Execution: Event design, management, production, and equipment rental
7. Mobile Security Services: Ethical hacking, web-based app penetration testing, mobile app security, security and HR services

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

BORN Brandcoaching operates a multi-disciplinary creative services network delivering brand strategy and coaching, creative design, commercial printing, video production, event design and execution, campaign management, and mobile security/ethical hacking services. The firm combines in-house production assets (a 300+ m2 printing facility and a greenbox/steadycam video studio) with consulting engagements for multinationals, government companies, and startups. It also runs the BORN AI Explorer, a 5-week AI literacy program for teenagers aged 13-18.

Product overview

BORN Brandcoaching is a Budapest-based network of business professionals offering brand coaching and creative services. The company operates as a service-based agency rather than a software product company, providing brand strategy, organizational development, design, printing, video production, events, campaign management, and performance marketing services. Their portfolio includes various branded projects for clients across real estate, hospitality, pharmaceuticals, and other sectors. The company also offers a 5-week educational program called BORN AI Explorer for teenagers aged 13-18 covering AI literacy. Notable past projects include the PM Software Development SaaS, BDK streetlamp error mobile app, and Restaurant ERP-CRM Gastro Cloud system.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Coaching & Strategy Services
• Creative Design Services
• Printing House Services
• Video Production Services
• Events Design and Execution Services
• Campaign Management and Performance Marketing
• Mobile Security and Ethical Hacking Services
• PM Software Development (SaaS Project Management)
• BORN AI Explorer Program

Quantifiable outcome

• 100+ companies managed through SAAS project management system
• +3 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• TEDxBudapestcoreGTM or Marketing Partner · 1 January 2009Since 2009 BORN supports TEDx - they owned the first licence of TEDxBudapest in Hungary. Ongoing partnership for event support and brand building.
• MobilsofacoreStrategic or Co-development PartnerStrategic partner in event design and execution. Bálint Füleki serves as Founder/Partner. Mobilsofa has received awards and contributes to BORN's event design capabilities.
• Kimera Film ProductionscoreStrategic or Co-development PartnerGergely Tóth serves as Founder/Partner. Film production partner specializing in TV series, story writing, film direction and production with over 500 video clip productions.
• Edinas Paper InstallationsminorStrategic or Co-development PartnerEdina Németh serves as Founder/Partner. Specializes in paper installations from small decorations to enormous installations including window decorations, event design, and wedding setups.
• Fanatics FilmminorStrategic or Co-development PartnerDániel Tiszeker serves as Director/Partner. Creative project management and film production collaboration.
• Central European Startup AwardscoreGTM or Marketing PartnerPartner of Central European Startup Awards / GRAND FINALE in Ljubjana. Strategic involvement in regional startup ecosystem.
• Kürt AcademyminorGTM or Marketing PartnerBORN delivers lectures on 'how to brief a designer' to brand managers at Kürt Academy, supporting future marketing professionals.
• ARC ExhibitionminorGTM or Marketing PartnerWon 2 awards at ARC Exhibition by different billboards in community category, independent advertising category.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pentagram: Global multidisciplinary design and brand identity agency. Directly comparable to BORN's full-service brand, design, and creative strategy offering, though at vastly larger scale.
• Interbrand: Global brand consultancy specializing in brand strategy, naming, and design. Directly comparable to BORN's brand coaching and corporate identity services for enterprise clients.
• MetaDesign: International brand strategy and design agency. Comparable to BORN's integrated brand and creative services across multiple geographies.
• Landor & Fitch: Global brand strategy and design consultancy with strategy, design, and experience capabilities. Comparable to BORN's brand coaching, design, and creative campaign development services.
• Saffron Brand Consultants: Global brand consultancy focused on brand strategy and identity. Directly comparable to BORN's brand coaching, strategy workshops, and identity development.

Broad incumbents

• Accenture Song: Global experience and brand agency within Accenture. Overlaps with BORN's strategy, design, content, and campaign execution services but at much larger enterprise scale.
• R/GA: Larger global agency offering brand strategy, design, and digital experience. Overlaps with BORN across design, video, and digital/performance marketing but at broader scale.
• Deloitte Digital: Global consulting arm offering creative, brand, and digital transformation services. Comparable breadth to BORN's strategy-plus-execution model but embedded in a much larger consulting portfolio.

Regional players

• Whitebulb Creative: Central European creative and design studio. Comparable to BORN's design and brand campaign services for regional enterprise and startup clients.
• Isobar Hungary: Regional digital creative agency network operating in Hungary. Comparable to BORN's digital design, performance marketing, and campaign management offerings in the same market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bornfb
• LinkedInlinkedin.com/company/www-born-hu

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BORN Brandcoaching