AVC Live

What AVC Live does

AVC Live is a London-based event organization company founded in 1981 that plans, designs, and executes events for corporate and consumer clients. The company operates within the Encore global event production network, which delivers event technology, production services, creative services, and design and fabrication across multiple regions including the UK, USA, APAC, Canada, and Mexico. AVC Live's core capabilities are powered by certified Encore technicians and span audio-visual solutions, staging, production management, immersive technology, and hybrid or virtual event delivery. The company extends its reach through wholly-owned network partners including Hargrove (design and fabrication) and Conference Systems (conference technology), and recently strengthened its UK footprint by acquiring Eclipse.

Revenue is generated through project-based professional services contracts rather than standardized product sales, with pricing determined per engagement based on event type, scale, duration, and technical requirements. The go-to-market model is B2B enterprise field sales targeting corporate businesses, hotels, and venues, supported by a hotel and venue partner network that resells Encore services into hospitality channels. Customer segments are hybrid: enterprise and mid-market corporates are primary, with secondary use cases spanning weddings, hybrid event organizers, and tradeshow exhibitors. Marketing is driven through an educational content hub (Tools, Tips & Guides, Case Studies, Industry Insights) and organic social media presence on LinkedIn, Facebook, and Instagram, positioning AVC Live as a consultative production partner rather than a transactional vendor.

Name

AVC Live

Legal name

Encore

Website

https://avcliveltd.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

51–100 employees

Short description

AVC Live is a London-based event production company founded in 1981 that plans, designs, and executes corporate events, conferences, weddings, and hybrid events as part of the global Encore network.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219), Advertising, Public Relations, and Related Services (5418), Indoor and Outdoor Display Advertising (54185)

SIC

Services-Amusement & Recreation Services (7900), Services-Motion Picture & Video Tape Production (7812), Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls) (THAHAEAA)

akta.pro secondary industries

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB), Corporate Event Production & AV Services (HSACADAB), Hybrid Event AV & In-Room Integration (Room Kits, Switching, Capture, Projection) (THAHAOAF), Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA)

Keywords

• Event production services
• Audio visual production
• Corporate event management
• Hybrid event technology
• Exhibit design fabrication

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Event Production Services: Project-based professional services revenue from event technology, production services, creative services, and design & fabrication for corporate events, conventions, weddings, and hybrid events. Revenue is generated through custom project contracts rather than standardized product sales.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

AVC Live plans, designs, and executes live, hybrid, and virtual events for corporate and private clients. Service lines include event technology (audio-visual solutions and immersive visuals), production services (staging and production management), creative services, design and fabrication (booths, exhibits, displays, stages), and dry hire and theatre services.

Product overview

The source data provided does not reference AVC Live. The content pertains to Encore, a global business event production company offering event technology, production services, creative services, design & fabrication (via Hargrove), and dry hire & theatre services across multiple event types including meetings, conferences, receptions, conventions, tradeshows, weddings, and virtual/hybrid events.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Technology Audio-visual solutions, immersive technology, and captivating visuals for in-person, virtual, and hybrid events, delivered by certified technicians for corporate meetings, conferences, conventions, and hybrid events.
• Production Services Staging, production management, and advanced logistical support to execute corporate meetings, conferences, conventions, tradeshows, and hybrid events from concept to execution.
• Creative Services Creative design and content services supporting consistent messaging and branded visual content for corporate and private events.
• Design and Fabrication Custom design and fabrication of booths, exhibits, displays, and stages for tradeshows, conventions, and corporate events, delivered in conjunction with Hargrove within the Encore network.
• Dry Hire and Theatre Services Dry hire and theatre production services providing equipment and theatre production support for events requiring rental or theatre-specific production resources.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• HargrovecoreStrategic or Co-development PartnerHargrove is part of the Encore network, specializing in design and fabrication services for booths, displays, stages, and exhibits. Work with Hargrove from Encore provides comprehensive event construction capabilities from planning through construction to unify and customize every element of events.
• Conference SystemscoreTechnology or IntegrationConference Systems is part of the Encore network, providing conference and meeting technology solutions as part of the integrated event technology offering.
• EclipsecoreStrategic or Co-development PartnerEncore acquired Eclipse to expand its capabilities and reach in the United Kingdom. This acquisition strengthens Encore's presence and service offerings in the UK market.
• Hotel & Venue PartnersminorChannel Partner/ Reseller/ DistributorPartnership program for hotels and venues to offer Encore event production services to their clients. Partners receive access to Encore's event technology and production capabilities for delivering comprehensive venue services.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Freeman: Global experiential marketing and event production company offering AV, staging, design, and exhibitor services; competes with Encore/AVC Live for large corporate events, tradeshows, and conventions across EMEA.
• Encore Global: The global parent network of which AVC Live is the UK arm; directly provides the same AV, staging, and event production services worldwide and is the most direct functional comparable, but at much larger global scale.
• GES (Global Experience Specialists): Experiential events provider offering design, build, AV, and event technology for corporate clients and tradeshows; directly comparable to AVC Live's end-to-end event production offering.
• Maritz Global Events: Large global corporate event management and production firm serving enterprise incentive, meeting, and conference programs; overlaps with AVC Live on production and staging services.

Direct peers

• MCI Group: Global events and association management firm with strong EMEA presence, delivering meetings, conferences, and corporate events with integrated production and AV services similar to AVC Live.
• Banks Sadler: London-headquartered corporate event management and production company offering delegate management, AV, and venue sourcing for enterprise clients across the UK and EMEA.
• Zibrant: UK-headquartered events and incentive travel agency with in-house event production capabilities, serving corporate clients with meetings, conferences, and experiential events.
• DRP Group: UK-based creative communications and event production agency providing end-to-end corporate events, AV, staging, and content creation; one of the closest UK-based direct competitors.
• Savoy Events: UK corporate event production and AV specialist serving conferences, awards, and product launches; competes with AVC Live for similar UK corporate event work.

Emerging players

• Cvent: Event management software and hybrid/virtual event technology platform increasingly competing in the same corporate event space as AVC Live, particularly on the hybrid/virtual production side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EncoreEMEA
• LinkedInlinkedin.com/company/encoreuk
• Instagraminstagram.com/encoreemea

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVC Live