Cloudia
Cloudia is a privately held, for-profit company headquartered in Helsinki, Finland, founded in 2008. It operates with 11-50 employees under a founder-led model, though no specific products, customers, or business model are disclosed in the available input.
- Company typePrivate
- Founded2008
- HeadquartersHelsinki, Finland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Cloudia does
Cloudia is a privately held for-profit company headquartered in Helsinki, Finland, founded in 2008. The firmographic record characterizes the company with the tagline "Cloudia is inexorably changing the future of the business environment," but provides no further functional description of products, services, target customers, or underlying technology. The company operates with a small workforce of 11-50 employees per the disclosed headcount band, and its public web presence is anchored at cloudia.com. The leadership disclosure lists one executive, Are Saarinen, holding the dual designation of Chief Executive Officer and Co-Partner, suggesting a founder-led operating model.
The input material provided to this analysis contains no product, technology stack, pricing, customer, partnership, funding, or revenue information attributable to Cloudia under the source scoping rules. Detailed product, technology, and go-to-market blocks present in the aggregated input carry source ID and are scoped to Mercell (a separate Finnish public-procurement SaaS platform), and therefore cannot be carried into Cloudia's profile. As a result, the core mechanics of what Cloudia sells, how it makes money, and who it serves are not established by the available evidence.
Given the Helsinki base, ~16 years of operating history, and small employee footprint, Cloudia is most plausibly a small Nordic B2B or consultancy-stage firm, but the specific vertical, business model, and competitive positioning are not supported by resolvable source material in this dataset and would require primary research to populate.
Cloudia firmographics
Firmographics- Name
- Cloudia
- Legal name
- Mercell Group
- Website
- https://cloudia.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cloudia is a privately held, for-profit company headquartered in Helsinki, Finland, founded in 2008. It operates with 11-50 employees under a founder-led model, though no specific products, customers, or business model are disclosed in the available input.
- Ownership category
- akta.pro rank
Cloudia industry classification
Industry- Product category
- Public Procurement Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372), Services-Management Services (8741)
- akta.pro primary industry
- Procurement Platforms, Catalogs & Contract Purchasing (Co-ops, GPOs, eProcurement) (EDAEAIAO)
- akta.pro secondary industries
- Vendor & Contract Management (Software/Cloud) (BPAEAOAD), Cloud Compliance, Audit & Continuous Controls Monitoring (CCM/GRC) (HDABAHAI)
Keywords
Where Cloudia is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
Cloudia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: Cloud-based platform subscription model for public sector organizations and suppliers to access procurement management tools, tender discovery, and contract lifecycle management features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise tier for large public sector organizations |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Cloudia product offering
Product offeringCore offering
Cloudia operates the Mercell Tendering platform, a cloud-based SaaS solution that unifies the entire public procurement lifecycle—from planning and tendering through contract lifecycle management and supplier relationship management—into a single platform with built-in compliance and audit capabilities. The platform serves Finnish public sector buyers (government agencies, municipalities, public institutions) with buyer-side modules and serves private suppliers with modules for tender discovery, market intelligence, and bid submission.
Product overview
Mercell Tendering is a unified public procurement platform with a modular architecture. The core Mercell Tendering platform serves as the central hub, complemented by buyer-focused modules (Procurement Planning, Contract Lifecycle Management, Supplier Relationship Management, and Analytics) and supplier-focused modules (Tender Discovery, Market Intelligence, Bid Excellence, and Bid Delivery). All modules operate on a single integrated platform designed to support systematic and compliant procurement from planning through contract management.
Differentiator
Problem solved
Functional benefit
Products and services
- Mercell Tendering Unified cloud-based SaaS platform that combines procurement planning, tendering, contract lifecycle management, supplier relationship management, and analytics into a single end-to-end solution with built-in compliance, automated workflows, and security-certified infrastructure. Designed for Finnish public sector buyers and private suppliers seeking public procurement opportunities.
Companies that use Cloudia
Customer profileSegments2 records
Ideal customer profiles2 records
Cloudia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature4 records
Cloudia competitors and assessment
Company assessmentBroad incumbents
- SAP Ariba: SAP Ariba is the largest broad incumbent in procurement SaaS, covering sourcing, contract lifecycle, supplier management, and spend analysis across public and private sectors globally. It overlaps directly with Mercell's buyer-side modules and would be the typical "build vs. buy" reference for large Finnish public-sector accounts.
- Coupa Software: Coupa is a broad incumbent business spend management platform with procurement, sourcing, contract management, and supplier risk capabilities. While more enterprise-private-sector oriented, its CLM and supplier management functionality overlap with Mercell's modules and is frequently benchmarked against niche public procurement platforms.
Direct peers
- Jaggaer: Jaggaer is a global direct-to-direct peer offering end-to-end procurement SaaS (sourcing, contract management, supplier management, spend analytics) to both public and private sectors. It directly competes with Mercell in the public procurement software category and represents the most credible global alternative a Finnish municipality might evaluate.
- Vortal: Vortal operates a public e-procurement platform used by government buyers across several European countries, with very similar functionality to Mercell Tendering (tender publishing, supplier discovery, bid submission). It is one of the closest functional analogues outside the Nordics.
- SynerTrade: SynerTrade is a European procurement SaaS suite covering sourcing, contract management, supplier management, and spend analysis. It directly competes with Mercell in mid-market and public-sector procurement opportunities in Europe.
- Proactis: Proactis is a UK-headquartered procurement and spend management SaaS provider serving mid-market and public-sector organizations. Its source-to-pay and supplier onboarding modules compete with Mercell's buyer-side product set.
Emerging players
- Ivalua: Ivalua is an emerging-but-established procurement SaaS platform covering sourcing, contract management, supplier risk, and spend analytics. It is comparable to Mercell as a modern unified platform and is increasingly cited as an alternative in European public-sector procurements.
- Sievo: Sievo is a Finnish procurement analytics SaaS provider specializing in spend analysis, savings tracking, and supplier performance insights. It overlaps with Mercell's Analytics module and is often evaluated alongside Mercell by Finnish public-sector procurement teams.
- Corcentric (Determine): Corcentric, built around the Determine contract and procurement management platform, offers CLM, sourcing, and supplier management modules. Its contract lifecycle capability directly competes with Mercell's CLM module and its broader suite overlaps with the unified platform proposition.
Regional players
- Basware: Basware is a Finland-headquartered procurement and AP automation SaaS provider with deep Nordic presence and strong public-sector footprint. It is a direct regional competitor to Mercell, particularly for procurement-to-pay workflows used by Finnish municipalities and government agencies.
Market position
Strengths4 records
Weaknesses4 records
Key risks5 records
Key highlights6 records
Customer concentration
Cloudia social profiles
Digital presenceCloudia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cloudia leadership team
Management profileNumber of profiles
Profiles1 record
Cloudia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cloudia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cloudia
What does Cloudia do?
Cloudia operates the Mercell Tendering platform, a cloud-based SaaS solution that unifies the entire public procurement lifecycle—from planning and tendering through contract lifecycle management and supplier relationship management—into a single platform with built-in compliance and audit capabilities. The platform serves Finnish public sector buyers (government agencies, municipalities, public institutions) with buyer-side modules and serves private suppliers with modules for tender discovery, market intelligence, and bid submission.
Is Cloudia a public or private company?
Cloudia is a private company. It is classified as unknown and is currently operating.
When was Cloudia founded?
Cloudia was founded in 2008. It employs 11 to 50 people.
Where is Cloudia based?
Cloudia is headquartered in Helsinki, Finland, in the Europe region.
How does Cloudia make money?
One revenue line is on record: saaS Platform Subscription.
Who are Cloudia's main competitors?
Broad incumbents on record are SAP Ariba and Coupa Software. Direct peers are Jaggaer, Vortal, SynerTrade and Proactis. Emerging players are Ivalua, Sievo and Corcentric (Determine). Basware is listed as a regional player.
Does Cloudia have an API?
No public API is recorded for Cloudia.
What industry is Cloudia in?
Cloudia's product category is Public Procurement Software. Its primary akta.pro industry code is EDAEAIAO, Procurement Platforms, Catalogs & Contract Purchasing (Co-ops, GPOs, eProcurement), with a secondary code of BPAEAOAD, Vendor & Contract Management (Software/Cloud). Its NAICS code is 5132 and its SIC code is 7372.