What EBITWISE does

EBITWISE B.V., operating commercially as Fincredible, is a Netherlands-based financial services firm founded in 2020 in Amsterdam that delivers integrated bookkeeping, controlling, and strategic finance services to Dutch start-ups and scale-ups. The offering bundles three tiers — Boekhouding (daily administration through annual accounts), Controlling (monthly reporting and margin and cost analysis), and Strategische Finance (CFO-level advisory on growth, pricing, investments, financial modeling, and funding and due diligence assistance) — into a single engagement positioned as a proactive financial partner rather than a reactive bookkeeper. The firm explicitly targets three verticals: agencies, SaaS, and e-commerce, with named customers including InstantCommerce, Freeday, Equalture, Recharge Club, Root, Stelz, ROA, Urban, Stone and Bridges, Wicked Wood, Soft Revolt, Real Oat Arts, Yipp, and Boostr, and reports having served 100+ clients with an 8.6 customer satisfaction score.

The go-to-market is a direct, founder-led sales motion anchored on a free 30-minute consultation with the founder Dany, supported by a website self-assessment questionnaire and customer testimonials; pricing is not publicly disclosed and customer feedback indicates monthly retainer plus project-based work. Revenue mechanics are professional services billings to clients in the 1 to 5 million revenue band, with delivery handled by a small team of named professionals (Dany, Lisa, Joost, Maria). The company is privately held, has no disclosed funding rounds, no patents or awards, no disclosed partnerships, and operates solely within the Netherlands, with the corporate footer referencing an affiliated entity Fincredible Accountancy B.V.

Name

EBITWISE

Legal name

EBITWISE B.V.

Website

https://ebitwise.nl

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

EBITWISE (operating as Fincredible) is an Amsterdam-based financial services firm founded in 2020 that delivers integrated bookkeeping, controlling, and strategic finance services to Dutch start-ups and scale-ups in the agencies, SaaS, and e-commerce sectors.

Ownership category

akta.pro rank

Product category

Financial Advisory & Accounting Services

SIC

Finance Services (6199)

akta.pro primary industry

Outsourced Finance & CFO Services (BPAHABAE)

Keywords

• Financial management services
• Bookkeeping services
• Controlling and reporting
• Strategic finance advisory
• Startup financial services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Financial Services: Proactive financial services including bookkeeping (administratie), controlling (monthly reporting, margin and cost analysis), and strategic finance (financial modeling, funding assistance, due diligence support). Positioned as an internal finance lead with CFO-level strategic insight for startups and scale-ups.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

EBITWISE B.V. (trading as Fincredible) delivers proactive financial services to Dutch start-ups and scale-ups, combining Boekhouding (bookkeeping from daily administration through annual accounts), Controlling (monthly reporting with margin and cost analysis), and Strategische Finance (CFO-level sparring, financial modeling, and funding/due diligence support) into a single integrated engagement. The offering is positioned as an outsourced internal finance lead with strategic CFO insight rather than traditional reactive accounting, focused on the agencies, SaaS, and e-commerce verticals.

Product overview

Fincredible operates as a unified financial services offering for start-ups and scale-ups, combining bookkeeping, controlling, and strategic finance into a single integrated service. The company provides proactieve financiële sturing (proactive financial guidance) rather than retrospective accounting. Services target agencies, SaaS, and E-commerce companies, delivering financial clarity through daily administration, monthly reporting, margin and cost analysis, financial modeling, and funding assistance. The offering functions as a single coordinated service rather than modular products with separate pricing.

Differentiator

Problem solved

Functional benefit

Products and services

• Boekhouding (Bookkeeping) Daily administration through annual accounts preparation for Dutch start-ups and scale-ups, delivering accurate, on-time numbers without surprises and without client effort. Targeted at agencies, SaaS, and e-commerce companies.
• Controlling Monthly reporting combined with margin and cost analysis to give Dutch start-ups and scale-ups visibility on where they stand, where they are going, and when they need to adjust course.
• Strategische Finance (Strategic Finance) Executive-level sparring on growth, pricing, and investments, including financial modeling and funding and due diligence assistance, for Dutch start-ups and scale-ups.

Quantifiable outcome

• Up and running within one month
• +2 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• 1800Accountant: Larger outsourced accounting, tax, and advisory firm serving SMBs and entrepreneurs. Overlaps with Fincredible's bookkeeping and tax-adjacent services but at broader scale and with less vertical specialization.

Direct peers

• Kruze Consulting: Specialist in startup accounting, tax, and CFO advisory for venture-backed companies. Highly comparable in customer segment (startups/scale-ups), service mix (bookkeeping + CFO), and value proposition of proactive financial guidance.
• Bench: Tech-enabled bookkeeping and financial reporting service for SMBs. Overlaps with Fincredible's bookkeeping and monthly reporting layer, though more SMB-focused than startup-specialized.
• AcuityCFO: Fractional CFO and financial management firm serving venture-backed and growth-stage companies. Directly comparable in the strategic finance / CFO advisory layer of Fincredible's offering.
• Founder's CPA: Accounting and tax firm targeting founders and startup clients, with R&D credit and CFO advisory. Comparable in customer profile (founders/startups) and bundled service approach.
• Pilot: US-based bookkeeping, accounting, and CFO services firm focused on startups and venture-backed businesses. Most direct international comparable to Fincredible's startup-focused outsourced finance model, though at significantly larger scale.

Emerging players

• Botkeeper: AI-driven bookkeeping and accounting automation for SMBs and accounting firms. Adjacent threat and partial alternative to Fincredible's bookkeeping layer, particularly relevant given the lack of disclosed proprietary tooling at EBITWISE.

Others

• Bryt Software: Financial management and CFO services provider for SMBs and growth companies. Adjacent to Fincredible's strategic finance and monthly reporting capabilities.
• Dext: Cloud-based bookkeeping automation platform (formerly Receipt Bank). Enables the data capture layer underlying outsourced bookkeeping services like Fincredible's, representing both a tooling dependency and competitive threat.

Regional players

• Bigger Picture Consulting: Fractional CFO services firm for scale-ups and SMEs. Comparable in service model (fractional CFO + controlling) but operates in different regional markets from Fincredible.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EBITWISE