Jaeger Lumber
Jaeger Lumber is a New Jersey-based, privately held retailer founded in 1937 that sells lumber, building materials, decking, doors, windows, and cabinets through eight retail locations, serving professional contractors and homeowners with in-house design and installation divisions.
- Company typePrivate
- Founded1937
- HeadquartersUnion, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Jaeger Lumber does
Jaeger Lumber is a privately held, full-service provider of lumber and building products founded in 1937 and headquartered in Union, New Jersey. The company operates eight retail locations across New Jersey covering 15 counties and serves two distinct customer segments: professional contractors and builders (primary) and retail homeowners undertaking remodeling or construction projects. Core product offerings span lumber (hardwood, plywood, engineered lumber, treated lumber), composite and wood decking (Azek, TimberTech, Trex, Deckorators), exterior entry and garage doors, replacement windows, kitchen and bath cabinetry, hardwood moldings, paint, and general building materials including insulation, roofing, plumbing, and electrical supplies.
The company operates three wholly-owned service divisions alongside product sales: Jaeger Kitchens (custom kitchen, bath, and cabinetry design across six design centers), Jaeger Overhead Door (residential and commercial garage door sales, installation, and repair), and Jaeger Home Concepts (professional installation of windows, doors, cabinets, and millwork based in Union). A digital channel supports online ordering, quote requests, and a $200 plan takeoff service (credited toward orders). The business model combines hardware/building materials sales with installation and design services, generating revenue primarily through quote-based pricing at retail locations and via a Key Account loyalty program for high-volume contractors that includes incentive trips. The company holds BBB A+ accreditation, Andersen Premier Dealer status, and NKBA membership, with key certifications held by in-house Certified Kitchen Designers.
Jaeger Lumber firmographics
Firmographics- Name
- Jaeger Lumber
- Legal name
- Jaeger Lumber
- Website
- https://jaegerlumber.com
- Company type
- Private
- Founded year
- 1937
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Jaeger Lumber is a New Jersey-based, privately held retailer founded in 1937 that sells lumber, building materials, decking, doors, windows, and cabinets through eight retail locations, serving professional contractors and homeowners with in-house design and installation divisions.
- Ownership category
- akta.pro rank
Jaeger Lumber industry classification
Industry- Product category
- Lumber and Building Materials Retail
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB) (CRAIAEAA)
- akta.pro secondary industries
- Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding) (CRAIAEAI), Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts) (CRAIAEAH), Engineered Wood Products Distribution (LVL, I-joists, Glulam, CLT) (IMAMAIAD)
Keywords
Where Jaeger Lumber is headquartered
LocationHeadquarters
- HQ city
- Union
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Jaeger Lumber business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Product Sales (Lumber, Building Materials): Sale of lumber, hardwood, plywood, engineered lumber, decking materials, composite decking, exterior doors, windows, storm doors, garage doors, cabinets, moldings, paint, flooring, insulation, roofing, plumbing, and electrical supplies to contractors and homeowners. Products are sold at eight physical retail locations and through the company's e-commerce website.
- Professional Services (Design & Installation): Jaeger Lumber generates revenue through installation and design services via its divisions Jaeger Home Concepts (cabinet, window, door, molding installation) and Jaeger Kitchens (kitchen and bath design and remodeling). Garage door installation and repair is offered through Jaeger Overhead Door.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product pricing (e-commerce) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Jaeger Lumber product offering
Product offeringCore offering
Jaeger Lumber is a full-service retailer of lumber, building materials, decking, doors, windows, cabinets, mouldings, paint, and garage doors serving New Jersey contractors and homeowners since 1937. The company operates eight physical retail showrooms across New Jersey and complements its product sales with in-house design and installation divisions: Jaeger Kitchens (kitchen and bath design), Jaeger Overhead Door (garage door sales, installation, and repair), and Jaeger Home Concepts (professional installation of windows, doors, cabinetry, and millwork).
Product overview
Jaeger Lumber is a full-service provider of lumber and building products serving New Jersey contractors and homeowners since 1937. The company operates as a unified product and service portfolio centered around building materials supply, with eight retail locations throughout New Jersey. Core offerings include lumber (hardwood, plywood, engineered lumber, treated lumber), composite and wood decking (Azek, TimberTech, Trex, Deckorators), exterior entry doors and storm doors (Andersen, Therma-Tru, Larson, Masonite), replacement windows (Andersen, Sierra Pacific, Simonton), garage doors and openers (Clopay, LiftMaster with MyQ technology), kitchen and bath cabinetry (Tedd Wood, Signature, Diamond, Wellborn, R.D. Henry), hardwood mouldings (300,000+ feet in multiple species), and paint (Valspar). The company complements its product sales with three service divisions: Jaeger Kitchens (design services for kitchens, baths, and custom cabinetry), Jaeger Overhead Door (garage door installation and repair), and Jaeger Home Concepts (professional installation of windows, doors, cabinets, and millwork). A digital quote request system and customer portal support e-commerce capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Jaeger Kitchens: Division of Jaeger Lumber providing custom kitchen, bath and cabinetry design services. Located at Union, Madison, Stirling, Middlesex, Point Pleasant Beach, and Belmar locations. Member of NKBA.
- Jaeger Overhead Door
- Jaeger Home Concepts
Products and services
- Lumber Hardwood, plywood, engineered lumber (LVL, I-joists), veneers, and dimensional lumber in species such as Douglas Fir, Cedar, and treated lumber; available in standard and custom sizes for contractors and homeowners.
- Wood Decking Natural wood decking materials, hardware, fasteners, stains, and sealers for deck, dock, or boardwalk construction.
- Composite Decking and Accessories Low-maintenance composite decking from Azek, TimberTech, Trex, and Deckorators, with associated hardware, fasteners, and accessories.
- Exterior Entry Doors Entry doors in wood, fiberglass, and steel from brands including Andersen, Therma-Tru, Larson, Masonite, Schlage, JELD-WEN, Rogue Valley, Simpson, Woodharbor, and Tru-Stile.
- Storm Doors Storm doors from Andersen and Larson in hundreds of styles and colors, including full-view, panel designs, Low-E glass, retractable screens, and pet-door options.
- Windows Replacement and new construction windows from Andersen, Sierra Pacific, Harvey, and Simonton, including vinyl, wood, double-hung, casement, and patio door styles.
- Hardwood Lumber and Mouldings Hardwood lumber, plywood, veneers, and over 300,000 feet of hardwood mouldings in species including American Cherry, Hard Maple, Poplar, Red Oak, and Sapele Mahogany, plus MDF and PVC moulding options.
- Kitchen and Bath Cabinets Custom and semi-custom cabinetry from Tedd Wood, Signature Custom Cabinetry, Diamond Cabinets, Wellborn Cabinet, and R.D. Henry & Company, covering kitchen, bath, office, and custom storage solutions.
- Garage Doors Residential and commercial garage doors from Clopay, CHI Overhead Doors, Amarr, Artisan, Fimbel, and General Doors; full-service sales, installation, and repair via Jaeger Overhead Door division.
- Garage Door Openers LiftMaster garage door openers including chain drive, belt drive, and wall-mount models with MyQ technology, battery backup, LED lighting, and smartphone control.
- Paint and Coatings Valspar interior and exterior paints, primers, stains, sealers, and concrete/floor coatings; stocked at Middlesex, Madison, and Stirling locations.
- Building Materials Insulation, drywall, roofing, plumbing, electrical, flooring, cement/concrete/masonry, and lawn care products.
- Trim and Mouldings Selection of flex, hardwood, MDF, and specialty trims with over 800 moulding products available.
- Jaeger Kitchens Design Services Custom kitchen, bath, and cabinetry design services including design consultations, product selection, and project coordination with installation teams; offered through design centers in Union, Madison, Stirling, Middlesex, Point Pleasant Beach, and Belmar.
- Jaeger Overhead Door Installation and Repair Installation and repair services for residential and commercial garage doors and openers, backed by a one-year workmanship warranty.
- Jaeger Home Concepts Installation Services Professional installation services for cabinets, windows, exterior doors, storm doors, millwork, and moulding, based at the Union, NJ headquarters.
- Online Quote Request System Web-based quote request system with full plan takeoffs available for $200 (credited back on final order) and a pricing tool for product markups and fees.
Companies that use Jaeger Lumber
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Jaeger Lumber technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Jaeger Lumber partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Metropolitan Builders & Contractors Association of New Jersey (Metro BCA)minorJaeger Lumber is the major sponsor of the first-ever New Jersey Build My Future event organized by Metro BCA, a half-day hands-on construction career day for high school students featuring 25+ interactive learning labs. The initiative aims to address workforce pipeline issues in the skilled trades.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Jaeger Lumber competitors and assessment
Company assessmentDirect peers
- Lansing Building Products: Specialty building products distributor focused on exterior building components (windows, doors, siding, millwork) for professional contractors. Comparable in product mix overlap and pro-customer focus, though distribution-led rather than retail-led.
- US LBM: National lumber and building materials distributor operating across multiple regional brands, serving both pro contractors and homeowners. Comparable product breadth, pro/retail mix, and geographic decentralization across local brand identities.
- 84 Lumber: National lumber and building materials dealer serving both professional contractors and DIY customers via company-operated stores. Closely comparable mix of pro/retail customer base, broad product assortment across lumber, decking, doors, and windows, and emphasis on contractor account programs.
- LL Flooring: Specialty flooring retailer (formerly Lumber Liquidators) operating showrooms and e-commerce nationwide. Comparable in retail-only model serving DIY and pro customers with a focused product category overlap.
Broad incumbents
- Builders FirstSource: One of the largest U.S. suppliers of building products, prefabricated components, and services to professional contractors. Overlaps heavily in lumber, millwork, windows, and doors with national scale advantages Jaeger does not have.
- ABC Supply Co. Largest U.S. wholesale distributor of roofing, siding, windows, and exterior building products, serving contractors with installation services. Broad incumbent with scale advantages in complementary categories Jaeger also carries.
- Home Depot: Largest U.S. home improvement retailer, operating national big-box stores plus a growing pro-contractor program. Direct competitor across virtually every Jaeger category with structural scale, pricing, and supply-chain advantages.
- Lowe's: Second-largest U.S. home improvement retailer with national big-box footprint, pro programs, and installed services. Overlaps with Jaeger across lumber, decking, doors, windows, kitchens, and garage doors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Jaeger Lumber social profiles
Digital presenceJaeger Lumber financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jaeger Lumber leadership team
Management profileNumber of profiles
Profiles5 records
Jaeger Lumber subsidiaries and ownership
Company hierarchySubsidiaries3 records
Jaeger Lumber funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jaeger Lumber M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jaeger Lumber
What does Jaeger Lumber do?
Jaeger Lumber is a full-service retailer of lumber, building materials, decking, doors, windows, cabinets, mouldings, paint, and garage doors serving New Jersey contractors and homeowners since 1937. The company operates eight physical retail showrooms across New Jersey and complements its product sales with in-house design and installation divisions: Jaeger Kitchens (kitchen and bath design), Jaeger Overhead Door (garage door sales, installation, and repair), and Jaeger Home Concepts (professional installation of windows, doors, cabinetry, and millwork).
Is Jaeger Lumber a public or private company?
Jaeger Lumber is a private company. It is classified as unknown and is currently operating.
When was Jaeger Lumber founded?
Jaeger Lumber was founded in 1937. It employs 101 to 250 people.
Where is Jaeger Lumber based?
Jaeger Lumber is headquartered in Union, United States, in the North America region.
How does Jaeger Lumber make money?
Two revenue lines are on record. Product Sales (Lumber, Building Materials) is the primary driver. The others are professional Services (Design & Installation).
Who are Jaeger Lumber's main competitors?
Direct peers on record are Lansing Building Products, US LBM, 84 Lumber and LL Flooring. Broad incumbents are Builders FirstSource, ABC Supply Co., Home Depot and Lowe's.
Does Jaeger Lumber have an API?
No public API is recorded for Jaeger Lumber.
What industry is Jaeger Lumber in?
Jaeger Lumber's product category is Lumber and Building Materials Retail. Its primary akta.pro industry code is CRAIAEAA, Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB), with a secondary code of CRAIAEAI, Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding). Its SIC code is 5211.