Dochter & Alexander

What Dochter & Alexander does

Dochter & Alexander Retail Advisors (operating as DA Retail) is a Washington, D.C.-based retail real estate advisory firm founded in 2015 that provides tenant representation, landlord representation, national advisory, design, and research services to retail brands and property owners. The firm serves a diverse client base spanning enterprise retailers (Rivian, Gap, Chase, REI, Old Navy, One Medical, Capital One, Michaels, Navy Federal) and growth-stage or mid-market brands (Van Leeuwen, MADabolic, Tend Dental, Glossier, Puttshack, Compass Coffee) across the DC metropolitan area, Mid-Atlantic region, and selected national markets through its National Advisory Group.

The company's core differentiator is a proprietary market intelligence platform built around the DC retail submarket, producing quarterly market reports since 2015 that the firm uses to underpin tenant and landlord advisory mandates. It complements this data layer with an in-house interdisciplinary design capability branded DA Creative, producing property brochures, signage, photography, video, and brand consultation, which is uncommon for traditional brokerages. The National Advisory Group, led by a former sweetgreen and Equinox real estate executive, extends the firm beyond DC by providing nationwide growth strategies, broker management, and deal execution for growth-stage retail brands.

Revenue is generated through commissions and retainers on tenant and landlord representation mandates plus design and research service fees. The firm operates as a sales-led boutique with 1-10 employees, distributing services through direct advisory relationships, case studies, and recurring research content. It is privately held with no disclosed funding rounds, parent company, or external investment, and maintains sub-brands DA Creative and the National Advisory Group alongside the core DA Retail brand.

Name

Dochter & Alexander

Legal name

Dochter & Alexander Retail Advisors

Website

https://dochalex.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Dochter & Alexander Retail Advisors is a Washington, D.C.-based retail real estate advisory firm providing tenant and landlord representation, a national advisory practice for growth-stage retailers, in-house design services, and proprietary DC market research to retail brands and property owners.

Ownership category

akta.pro rank

Product category

Retail Real Estate Advisory

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210), Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Management Consulting Services (8742)

akta.pro primary industry

Retail Tenant Representation (BPAJALAB)

akta.pro secondary industries

Retail Brokerage (BPAJABAB), Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)

Keywords

• Retail real estate advisory
• Tenant representation services
• Landlord representation services
• Commercial leasing brokerage
• Retail market research

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Tenant Representation Services: Advisory services for retail brands seeking physical retail locations, including site selection, market analysis, and lease negotiation. Revenue likely earned through commissions or retainers.
2. Landlord Representation Services: Marketing and leasing strategies for property owners to attract tenants. Earns fees for executing property leasing mandates.
3. National Advisory Group: Nationwide real estate growth strategy services for growth-stage retailers, including strategic planning, broker management, and deal-making.
4. DA Creative Design Services: In-house design services including property brochures, signage, content strategy, brand consultation, and marketing production for retail real estate clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Dochter & Alexander Retail Advisors is a retail real estate advisory firm that provides tenant representation, landlord representation, national advisory, in-house creative design, and proprietary market research services for retail brands and property owners. The firm combines data-driven market intelligence with creative marketing to support site selection, lease negotiation, and nationwide retail expansion strategies, with a primary focus on the Washington D.C. Metro area and broader Mid-Atlantic region.

Product overview

Dochter & Alexander Retail Advisors is a progressive retail real estate advisory firm offering a unified suite of advisory services rather than a software product. The portfolio includes Tenant Services and Landlord Services (core representation), DA Creative (in-house design and marketing), National Advisory Group (nationwide growth strategies), and Research Services (proprietary market intelligence including quarterly Market Research Reports). The firm blends art and science, combining data-driven analytics with creative solutions for retail real estate strategy, marketing, and transactions.

Differentiator

Problem solved

Functional benefit

Brands

• DA Creative: Provides owners and occupiers with creative toolsets to transform their potential, including marketing, design, and brand consultation services for retail real estate.

Products and services

• Tenant Services Representation services helping retail tenants find optimal physical retail locations, with customized strategies and a proven playbook process covering site selection, market analysis, and lease negotiation for enterprise and mid-market retail brands.
• Landlord Services

Quantifiable outcome

• Jason Kastner drove sweetgreen from 25 to 100+ restaurants in 12 markets with strict financial return thresholds
• +1 more outcomes

Named customers24 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Others

• Brixmor Property Group: Publicly traded retail REITs and shopping center owner that relies on external tenant rep brokers like D&A to lease space, making it a key counterpart/landlord client channel.
• Federal Realty Investment Trust: Retail REIT focused on premium shopping districts including high-end DC-area assets; competes/coordinates with firms like D&A for tenant placement on its owned retail real estate.

Broad incumbents

• Colliers International: Global commercial real estate services and investment firm with a retail services group that brokers leases and provides advisory services to retail tenants and shopping center owners.
• Cushman & Wakefield: Global commercial real estate services platform with a sizable retail brokerage practice handling tenant and landlord representation across major U.S. markets, including the Mid-Atlantic, making it a broad incumbent alternative to boutique firms like D&A.
• JLL (Jones Lang LaSalle): Global real estate services firm with a dedicated Retail Advisory group providing tenant representation, landlord leasing, and capital markets services; competes with D&A for both national retail clients and institutional landlords.
• Newmark Group: Publicly traded commercial real estate services firm with a national retail practice that handles tenant representation and landlord leasing for institutional and high-growth retail clients.
• CBRE Group: Largest global commercial real estate services firm with a major retail practice covering tenant rep, landlord leasing, and investment sales; competes broadly with D&A for enterprise retail brand mandates.

Regional players

• Rappaport Companies: DC-area real estate firm focused on retail leasing, management, and development across the Mid-Atlantic, comparable to D&A in regional footprint and retail specialization.
• Thalhimer (Cushman & Wakefield Alliance): Mid-Atlantic commercial real estate firm operating as part of the Cushman & Wakefield platform, with a strong retail practice in Virginia and DC comparable to D&A's regional focus.

Direct peers

• KLNB: Mid-Atlantic-focused commercial real estate firm with a dedicated retail practice serving tenants and landlords in the DC/Mid-Atlantic region, directly comparable in service mix and geography to Dochter & Alexander.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/da_retail

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dochter & Alexander