Nordiska Virkesbörsen AB
Nordiska Kompaniet (NK) is a privately held Swedish luxury department store chain operating two flagship stores in Stockholm and Gothenburg plus the nk.se e-commerce platform, curating over 100 international fashion, beauty, and lifestyle brands and serving affluent Swedish consumers through an integrated loyalty and services ecosystem.
- Company typePrivate
- Founded2016
- HeadquartersStockholm, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Nordiska Virkesbörsen AB does
Nordiska Kompaniet (NK), legally registered as AB Nordiska Kompaniet and referenced in input data under the corporate name Nordiska Virkesbörsen AB, is a privately held Swedish luxury department store chain operating two flagship multi-floor stores — Hamngatan 18-20 in Stockholm and Östra Hamngatan 42 in Gothenburg — complemented by the nk.se e-commerce platform. The company curates an assortment of over 100 international prestige and contemporary fashion, beauty, accessory, jewelry, and home brands (including SKIMS, Marc Jacobs, Ganni, Longchamp, By Malene Birger, Max Mara, Birkenstock, and Stenströms) alongside proprietary departments such as NK Beauty, NK Eyewear & Optics, and HEAT by Sophia Lie spa.
The business operates an integrated service and loyalty ecosystem anchored by NK Nyckeln, a free digital membership program with tiered benefits (Vit, Mässing, Svart), and the NK Nyckeln Mastercard co-branded credit card issued with SEB Kort that extends loyalty point earning beyond NK transactions. Ancillary revenue lines include NK Parkering (665-space parking facility with 325 EV chargers in Stockholm), NK Presentkort gift cards, NK Bud delivery, NK Saluhall and Bobergs Matsal food halls in Stockholm, and a Magnus Lindström-curated Swedish Taste restaurant in Gothenburg. The technology stack is primarily a digital loyalty and e-commerce platform (nk.se) with online point management and digital membership cards, but no proprietary AI/ML or advanced technology platforms are disclosed.
The revenue model is predominantly one-time retail sales across physical and online channels, supplemented by recurring interchange and credit economics from the Mastercard partnership, parking subscription revenue, and gift card float. The target customer is affluent Swedish consumers across women, men, and children, served through direct-to-consumer channels both in-store and online; distribution is single-country (Sweden) via the two physical flagships and the e-commerce storefront.
Nordiska Virkesbörsen AB firmographics
Firmographics- Name
- Nordiska Virkesbörsen AB
- Legal name
- AB Nordiska Kompaniet
- Website
- https://nk.se
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nordiska Kompaniet (NK) is a privately held Swedish luxury department store chain operating two flagship stores in Stockholm and Gothenburg plus the nk.se e-commerce platform, curating over 100 international fashion, beauty, and lifestyle brands and serving affluent Swedish consumers through an integrated loyalty and services ecosystem.
- Ownership category
- akta.pro rank
Where Nordiska Virkesbörsen AB is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Nordiska Virkesbörsen AB business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Retail Sales (Physical and E-commerce): Revenue generated from sales of fashion, beauty, accessories, home goods, jewelry, and food products through NK department stores in Stockholm and Gothenburg, and through the nk.se e-commerce platform. The business functions as a curated multi-brand luxury department store.
- NK Nyckeln Mastercard (Financial Partnership): Co-branded credit card with SEB Kort generating interchange revenue from card transactions. NK Nyckeln Mastercard holders earn 0.5 extra poäng per krona on all purchases inside and outside NK, driving loyalty and transaction volume.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free membership with base point earning on purchases |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Nordiska Virkesbörsen AB product offering
Product offeringCore offering
No source content was provided describing what Nordiska Virkesbörsen AB offers, sells, or operates; the core offering cannot be extracted from the supplied input.
Product overview
Nordiska Kompaniet (NK) operates as a premium department store with two physical locations in Stockholm and Gothenburg, complemented by a comprehensive e-commerce platform at NK.se. The company offers a diverse product portfolio spanning women's, men's, and children's fashion, beauty products and services, home interiors, and food & dining experiences. NK's service ecosystem includes the digital NK Nyckeln loyalty program with membership tiers (Vit, Mässing, Svart), NK Presentkort gift cards, NK Parkering parking facilities with electric vehicle charging, NK Beauty salon services, NK Eyewear & Optics, and NK Customer Service support. The company also offers NK Nyckeln Mastercard for combined loyalty and financial services. Key brand partners include SKIMS, Marc Jacobs, Ganni, Longchamp, Birkenstock, Stenströms, and many international luxury and contemporary fashion labels.
Differentiator
Problem solved
Functional benefit
Brands
- NK Nyckeln: The company's loyalty/membership program offering points and rewards to customers.
- NK Parkering
- NK Presentkort
- NK Kundservice
- NK Bud
- NK Beauty
- NK Eyewear & Optics
- NK Parkaden
Companies that use Nordiska Virkesbörsen AB
Customer profileSegments1 record
Nordiska Virkesbörsen AB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nordiska Virkesbörsen AB partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Nordiska Virkesbörsen AB competitors and assessment
Company assessmentBroad incumbents
- KaDeWe Group (KaDeWe Berlin, Alsterhaus Hamburg, Oberpollinger Munich): KaDeWe Group operates Germany's premium department stores (KaDeWe, Alsterhaus, Oberpollinger) with luxury fashion, beauty, and gastronomy. It is comparable as a broader incumbent in the curated luxury department store category with strong in-store experience economics.
- La Rinascente: La Rinascente is Italy's leading luxury department store chain with flagship stores in major Italian cities. Comparable as a premium multi-brand destination combining fashion, beauty, food halls, and services under prime city-center real estate.
- Saks Fifth Avenue (Hudson's Bay): Saks Fifth Avenue is a North American luxury multi-brand department store chain with online shopping. It is broadly comparable as a curator-led luxury department store destination combining prestige fashion, beauty, and services under one brand.
- Selfridges: Selfridges is a UK luxury department store with curated international fashion, beauty, and lifestyle brands plus in-store dining and services. Its flagship-plus-e-commerce model and premium positioning mirror NK's curated department store approach.
- Galeries Lafayette: Galeries Lafayette is the iconic French luxury department store chain, with a strong Paris flagship plus international locations and online. It is comparable as a broader incumbent luxury multi-brand retailer, but operates at significantly greater scale and geography than NK.
- Harrods: Harrods is one of the world's most recognized luxury department stores with a single flagship in Knightsbridge plus e-commerce. It mirrors NK's premium positioning, curated luxury assortment, and service-led in-store experience model.
Direct peers
- Steen & Strøm: Steen & Strøm is Norway's flagship department store, located in Oslo. It is a direct Nordic peer with a curated multi-brand fashion and lifestyle assortment and central-city flagship positioning similar to NK's model in Sweden.
- Åhléns: Åhléns is Sweden's other major multi-brand department store chain, operating physical stores and e-commerce in Sweden. It is the closest direct peer because it targets the same Swedish consumers across fashion, beauty, home, and lifestyle categories under one roof.
- Breuninger: Breuninger is a German premium fashion and lifestyle multi-brand retailer combining flagship department stores with a strong e-commerce platform. It shares NK's model of curated prestige brands plus services (beauty, dining) under one roof.
- Magasin du Nord: Magasin du Nord is Denmark's leading luxury multi-brand department store, operated by the same group that runs Steen & Strøm. It is directly comparable as a Nordic department store destination with premium fashion, beauty, and lifestyle brands plus in-store dining and services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Nordiska Virkesbörsen AB social profiles
Digital presenceNordiska Virkesbörsen AB financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nordiska Virkesbörsen AB leadership team
Management profileNumber of profiles
Nordiska Virkesbörsen AB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nordiska Virkesbörsen AB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nordiska Virkesbörsen AB
What does Nordiska Virkesbörsen AB do?
No source content was provided describing what Nordiska Virkesbörsen AB offers, sells, or operates; the core offering cannot be extracted from the supplied input.
Is Nordiska Virkesbörsen AB a public or private company?
Nordiska Virkesbörsen AB is a private company. It is classified as unknown and is currently operating.
When was Nordiska Virkesbörsen AB founded?
Nordiska Virkesbörsen AB was founded in 2016. It employs 1 to 10 people.
Where is Nordiska Virkesbörsen AB based?
Nordiska Virkesbörsen AB is headquartered in Stockholm, Sweden, in the Europe region.
How does Nordiska Virkesbörsen AB make money?
Two revenue lines are on record. Retail Sales (Physical and E-commerce) is the primary driver. The others are NK Nyckeln Mastercard (Financial Partnership).
Who are Nordiska Virkesbörsen AB's main competitors?
Broad incumbents on record are KaDeWe Group (KaDeWe Berlin, Alsterhaus Hamburg, Oberpollinger Munich), La Rinascente, Saks Fifth Avenue (Hudson's Bay), Selfridges, Galeries Lafayette and Harrods. Direct peers are Steen & Strøm, Åhléns, Breuninger and Magasin du Nord.
Does Nordiska Virkesbörsen AB have an API?
No public API is recorded for Nordiska Virkesbörsen AB.