Electronic Products
Electronic Products is a digital media brand under AspenCore, Inc. delivering news, product announcements, and technical analysis to electronics design engineers globally via an advertising-supported platform integrated with the AspenCore Network of electronics publications.
- Company typePrivate
- Founded-
- HeadquartersGarden City, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Electronic Products does
Electronic Products is a digital media brand operating under AspenCore, Inc., a privately held media company headquartered in the United States (Garden City). The publication delivers news, product announcements, and technical analysis covering electronic components, semiconductors, sensors, wireless, power, and design-tool categories to electronics design engineers and related technical professionals. Content is distributed via an owned-and-operated website integrated with the broader AspenCore Network, which includes sister publications such as EE Times, EDN, Power Electronics News, Embedded, and Elektroda, along with engineering resource properties including Datasheets.com, EEM, schematics.com, PCB Web, and PartSim.
The platform is built on a standard digital content management and publishing stack delivering free access to readers. Monetisation is advertising-supported: display advertising, sponsored content, and partnership marketing aimed at electronics component manufacturers, distributors, and service providers targeting the engineering audience. Marketing channels include organic social (Facebook, X, Instagram, LinkedIn, YouTube, Bluesky, Apple News, Google News), email newsletters, content marketing, and SEO-driven organic search. The publication serves three identifiable customer segments—design engineers (primary), engineering managers/directors, and purchasing/supply-chain professionals—through a horizontal segmentation approach.
The business operates as part of a multi-region AspenCore network with stated presence in North America, China, Taiwan, India, Japan, and Poland, claiming global reach across the electronics engineering community. AspenCore is described by the company as a "worldwide innovation hub servicing component manufacturers and distributors with unique marketing solutions." No external private equity or venture capital ownership, funding rounds, M&A activity, or leadership team disclosures are present in the source data; ownership commentary indicates direct corporate ownership by AspenCore, Inc. with copyright held by that entity.
Electronic Products firmographics
Firmographics- Name
- Electronic Products
- Legal name
- AspenCore, Inc.
- Website
- https://electronicproducts.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Electronic Products is a digital media brand under AspenCore, Inc. delivering news, product announcements, and technical analysis to electronics design engineers globally via an advertising-supported platform integrated with the AspenCore Network of electronics publications.
- Ownership category
- akta.pro rank
Electronic Products industry classification
Industry- Product category
- Electronics Industry Trade Publication
- NAICS
- Information (51)
- akta.pro primary industry
- Interactive & Enhanced Digital Publishing (multimedia, serialized, interactive fiction) (MPAJAMAL)
Keywords
Where Electronic Products is headquartered
LocationHeadquarters
- HQ city
- Garden City
- HQ country
- United States
- HQ region
- North America
Markets served
Electronic Products business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Digital advertising and sponsorships: The site generates revenue through display advertising, sponsored content, and partnership marketing to electronics component manufacturers, distributors, and service providers targeting the engineering audience.
Distribution channels1 record
Marketing channels4 records
Electronic Products product offering
Product offeringCore offering
Electronic Products is a digital media publication that delivers news, product announcements, technical specifications, and analysis about electronic components, semiconductors, sensors, and design tools to electronics design engineers. The publication is part of the AspenCore Network and operates as an advertising-supported, free-access content platform covering product categories including AI, analog/mixed-signal ICs, AR/VR/XR, boards, power products, RF/microwave components, and wireless technologies.
Product overview
Electronic Products operates as a product news publication under the AspenCore Network, serving as a content platform rather than a product company. The publication provides news, product briefs, and insights about electronic components and semiconductors to design engineers. The product portfolio consists of the Electronic Products/EDN publication platform and its association with the broader AspenCore Network of electronics industry publications.
Differentiator
Problem solved
Functional benefit
Products and services
- Electronic Products Publication Product news and insights publication serving design engineers with coverage of electronic components, semiconductors, sensors, and design tools across categories including AI, analog/mixed-signal ICs, AR/VR/XR, boards, power products, RF/microwave components, and wireless technologies. Free access content supported by advertising.
- AspenCore Network A worldwide innovation hub and media network servicing component manufacturers and distributors with marketing solutions, encompassing multiple electronics publications including EE Times, EDN, Power Electronics News, Embedded, and Electronic Products.
Companies that use Electronic Products
Customer profileSegments3 records
Ideal customer profiles2 records
Electronic Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Electronic Products partnerships and signals
Strategic signalExpansion highlights3 records
Electronic Products competitors and assessment
Company assessmentDirect peers
- Embedded.com: Sister publication within the AspenCore network targeting hardware, software, and firmware engineers in embedded systems design — same network, similar ad-supported product news model.
- EE Times: Sister publication within the AspenCore network targeting the same electronics design engineer audience with global product news and technical analysis — directly comparable business model, audience, and delivery.
- EBN Online: Sister publication within the AspenCore network focused on supply chain news for the electronics industry — same parent, same model, but addressing the procurement persona adjacent to Electronic Products' design engineer audience.
- Power Electronics News: Sister publication within the AspenCore network focused on power-conscious design engineers, adjacent vertical but identical B2B trade media publishing model under the same corporate parent.
- EDN: Sister publication within the AspenCore network with overlapping electronics design engineer audience and similar product-news coverage; Electronic Products is in some respects co-marketed with EDN via shared nav and social handles.
Regional players
- Electronics Weekly: Long-running UK-based electronics trade publication serving design engineers with product news and technical content — comparable B2B trade media model but focused on the UK and European market rather than the AspenCore network's global footprint.
Emerging players
- element14 Community: Electronics community platform combining technical content, projects, and component distribution in a forum-based model — reaches the same design engineer and maker audience with a more product-led, lower-funnel offering than an editorial publication.
Broad incumbents
- Digi-Key Electronics: Major electronics component distributor with a large technical resources portal (articles, reference designs, Maker content) reaching design engineers — competing for both reader attention and vendor co-marketing dollars within the same audience.
- Mouser Electronics: Major electronics component distributor operating a sophisticated content and resources portal targeting the same design engineer audience — competing for vendor marketing mindshare through inventory-bearing content rather than independent editorial.
- IEEE Spectrum: Established engineering publication with broader scope across all engineering disciplines and a built-in IEEE member audience — comparable B2B engineering media model, but broader portfolio and a different (member-supported) revenue mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Electronic Products social profiles
Digital presenceElectronic Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Electronic Products leadership team
Management profileNumber of profiles
Electronic Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Electronic Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Electronic Products
What does Electronic Products do?
Electronic Products is a digital media publication that delivers news, product announcements, technical specifications, and analysis about electronic components, semiconductors, sensors, and design tools to electronics design engineers. The publication is part of the AspenCore Network and operates as an advertising-supported, free-access content platform covering product categories including AI, analog/mixed-signal ICs, AR/VR/XR, boards, power products, RF/microwave components, and wireless technologies.
Is Electronic Products a public or private company?
Electronic Products is a private company. It is classified as corporate owned and is currently operating.
When was Electronic Products founded?
Electronic Products was founded in -1. It employs 1 to 10 people.
Where is Electronic Products based?
Electronic Products is headquartered in Garden City, United States, in the North America region.
How does Electronic Products make money?
One revenue line is on record: digital advertising and sponsorships.
Who are Electronic Products's main competitors?
Direct peers on record are Embedded.com, EE Times, EBN Online, Power Electronics News and EDN. Electronics Weekly is listed as a regional player. element14 Community is listed as an emerging player. Broad incumbents are Digi-Key Electronics, Mouser Electronics and IEEE Spectrum.
Does Electronic Products have an API?
No public API is recorded for Electronic Products.
What industry is Electronic Products in?
Electronic Products's product category is Electronics Industry Trade Publication. Its primary akta.pro industry code is MPAJAMAL, Interactive & Enhanced Digital Publishing (multimedia, serialized, interactive fiction). Its NAICS code is 51.