MILLESIMA
Millesima is a Bordeaux-based, privately held online fine wine merchant founded in 1983, selling 12,000+ wine and spirits references directly to 150,000+ consumers across 120+ countries via its e-commerce platform and AI-assisted recommendation engine.
- Company typePrivate
- Founded1983
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What MILLESIMA does
Millesima is a privately held online fine wine merchant founded in 1983 and headquartered in Bordeaux, France. The company sells more than 12,000 wine references — spanning French regions (Bordeaux, Burgundy, Champagne, Rhône, Loire, Alsace, Provence) and international producers from Italy, Spain, Portugal, Argentina, Australia, Germany, Austria, and the United States — as well as an expanding Spirits Collection (whiskey, rum, cognac, tequila, gin, saké). Inventory is held in a two-hundred-year-old Bordeaux cellar storing over 2.5 million bottles under controlled aging conditions, with en-primeur (wine futures) campaigns offered for the 2024 and 2025 vintages. Distribution is direct-to-consumer via millesima.com to 120+ countries, with logistics handled by specialized carriers and an AI-powered virtual assistant that converts natural-language taste descriptions into product recommendations.
The company's core technology is an e-commerce platform augmented by a conversational recommendation assistant and a Premium Membership loyalty layer that grants exclusive allocations and member-only pricing. Sourcing is conducted directly from over 200 producing estates (Château Margaux, Lafite-Rothschild, Mouton Rothschild, Domaine de la Romanée-Conti, Bouchard Père & Fils, Dom Pérignon, Krug, Veuve Clicquot, and others), which underpins provenance guarantees and access to limited allocations. Customer-facing channels include the website, email newsletter, and social media presence on Facebook, Instagram, Twitter, and YouTube.
Millesima's business model is transactional unit-pricing on bottles, cases, and large formats, with case discounts available and promotional campaigns (e.g., SUMMER26 offering a complimentary large-format bottle on purchases of €400+). The customer base exceeds 150,000 individuals across Europe, the USA, and Asia, with more than 300,000 successful international deliveries over the past 20 years. The company holds Trusted Shops certification (4.48/5 rating) and operates without disclosed external investors, parent entity, or public listing.
MILLESIMA firmographics
Firmographics- Name
- MILLESIMA
- Legal name
- Millesima
- Website
- https://millesima.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Millesima is a Bordeaux-based, privately held online fine wine merchant founded in 1983, selling 12,000+ wine and spirits references directly to 150,000+ consumers across 120+ countries via its e-commerce platform and AI-assisted recommendation engine.
- Ownership category
- akta.pro rank
MILLESIMA industry classification
Industry- Product category
- Online Fine Wine Retail
- NAICS
- Beer, Wine, and Liquor Retailers (4453), Beer, Wine, and Liquor Retailers (44532)
- akta.pro primary industry
- Premium, Rare & Collectible Alcohol Retail (Fine Wine/Spirits) (CRANAAAJ)
- akta.pro secondary industries
- Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Liquor Stores (Off-Premise Spirits Retail) (CRANABAA)
Keywords
Where MILLESIMA is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MILLESIMA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Direct Wine Sales: Millesima generates revenue through direct sales of fine wines, en-primeur wines, and spirits to consumers through their e-commerce platform. The company sources wines directly from producing estates, offering both ready-to-ship bottles and en-primeur (wine futures) purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual bottle pricing with volume case discounts available |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
MILLESIMA product offering
Product offeringCore offering
Millesima sells fine and rare wines, en-primeur wine futures, champagnes and a spirits collection directly to consumers through its e-commerce website millesima.com, drawing on a catalog of more than 12,000 references sourced from over 200 producing estates. Bottles are aged in a two-hundred-year-old cellar in Bordeaux holding 2.5 million bottles and shipped to over 120 countries, with personalized phone advisory and a virtual-assistant recommendation tool supporting buyers.
Product overview
Millesima is an online fine wine merchant operating since 1983, offering a platform with over 12,000 wine references spanning French wine regions (Bordeaux, Burgundy, Champagne, Rhône Valley, Alsace, Loire, Provence, Corsica, Languedoc, Roussillon, Southwest) and international wines from Italy, Spain, Portugal, Argentina, Australia, New Zealand, Germany, Austria, Greece, Hungary, and the United States. The core offerings include Fine & Rare Wines (red, white, rosé, sparkling), En-Primeur Wines (wine futures), Champagne Selection, Bordeaux Wines, Burgundy Wines, and a Spirits Collection (whiskey, rum, cognac, tequila, gin, liqueur, saké). A key feature is the AI-powered Virtual Assistant that provides personalized wine recommendations based on natural language queries. Additional services include Premium Membership loyalty program and Wine Gift Sets. Products are available in various formats including single bottles, cases, and large formats (magnums, jeroboams).
Differentiator
Problem solved
Functional benefit
Products and services
- Fine & Rare Wines (Red, White, Rosé, Sparkling)
Quantifiable outcome
- Over 300,000 successful international deliveries completed over 20 years
- +1 more outcomes
Companies that use MILLESIMA
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
MILLESIMA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
MILLESIMA partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Wine Producers (Châteaux and Domains)coreMillesima sources wines directly from top wine producers including prestigious Bordeaux Châteaux (Château Margaux, Château Lafite-Rothschild, Château Mouton Rothschild, etc.), Burgundy domaines (Domaine de la Romanée-Conti, Bouchard Père & Fils, Louis Jadot, etc.), and Champagne houses (Dom Pérignon, Krug, Veuve Clicquot, etc.). This direct sourcing from over 200 producing estates guarantees provenance and authenticity.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
MILLESIMA competitors and assessment
Company assessmentDirect peers
- Wine.com: Largest US online wine retailer with extensive catalogue, recommendation tools, and direct-to-consumer shipping. Comparable to Millesima in online-first wine retail and breadth of fine wine SKUs.
- Berry Bros. & Rudd: Historic UK fine wine merchant (founded 1698) selling directly to consumers and trade across global markets with deep producer relationships, en-primeur offerings, and bonded storage. Closely comparable to Millesima in business model, customer segment, and product focus on Bordeaux/Burgundy fine wines.
- The Wine Society: UK-based cooperative wine retailer with a curated catalogue of predominantly French and European fine wines sold directly to members. Comparable to Millesima in product positioning, customer loyalty model, and curation-led merchandising.
- Caves Augé: Historic Parisian wine merchant offering fine and rare French wines to consumers and hospitality. Comparable to Millesima in French fine wine focus, direct-to-consumer retail, and curated producer relationships.
- Vinfolio: US-focused online fine wine retailer and storage platform targeting collectors and investors. Comparable to Millesima's collector/investor segment and bonded cellar proposition.
- Wine-Searcher: Global wine price comparison and marketplace platform aggregating merchant offers for fine wine. Comparable to Millesima in fine wine retail and consumer-facing search/recommendation tooling.
- Laithwaites (Direct Wines): One of the world's largest online wine retailers, operating subscription wine clubs and direct-to-consumer fine wine sales globally. Highly comparable to Millesima's DTC e-commerce model and emphasis on personalized customer relationships.
Emerging players
- Vivino: Crowd-sourced wine marketplace with label-recognition and direct purchase capabilities. Comparable to Millesima in online wine discovery and recommendation functionality, but with a broader mass-market positioning.
Broad incumbents
- Sotheby's Wine: Wine division of the global auction house, retailing and auctioning fine and rare wines to collectors worldwide. Comparable to Millesima in the high-end collector segment, but operates as part of a broader auction business.
- Christie's Wine: Wine and spirits department of the global auction house, selling rare bottles to collectors and investors. Comparable to Millesima's fine wine allocation and collector customer base, but functions within a wider auction ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
MILLESIMA social profiles
Digital presenceMILLESIMA financial estimates
Financial estimateRevenue estimate
Valuation estimate
MILLESIMA leadership team
Management profileNumber of profiles
MILLESIMA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MILLESIMA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MILLESIMA
What does MILLESIMA do?
Millesima sells fine and rare wines, en-primeur wine futures, champagnes and a spirits collection directly to consumers through its e-commerce website millesima.com, drawing on a catalog of more than 12,000 references sourced from over 200 producing estates. Bottles are aged in a two-hundred-year-old cellar in Bordeaux holding 2.5 million bottles and shipped to over 120 countries, with personalized phone advisory and a virtual-assistant recommendation tool supporting buyers.
Is MILLESIMA a public or private company?
MILLESIMA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MILLESIMA founded?
MILLESIMA was founded in 1983. It employs 1 to 10 people.
Where is MILLESIMA based?
MILLESIMA is headquartered in New York, United States, in the North America region.
How does MILLESIMA make money?
One revenue line is on record: direct Wine Sales.
Who are MILLESIMA's main competitors?
Direct peers on record are Wine.com, Berry Bros. & Rudd, The Wine Society, Caves Augé, Vinfolio, Wine-Searcher and Laithwaites (Direct Wines). Vivino is listed as an emerging player. Broad incumbents are Sotheby's Wine and Christie's Wine.
Does MILLESIMA have an API?
No public API is recorded for MILLESIMA.
What industry is MILLESIMA in?
MILLESIMA's product category is Online Fine Wine Retail. Its primary akta.pro industry code is CRANAAAJ, Premium, Rare & Collectible Alcohol Retail (Fine Wine/Spirits), with a secondary code of CRANABAF, Alcohol Subscription & Wine Clubs (Retail). Its NAICS code is 4453.