Icontec
ICONTEC GmbH is a German SAP consulting firm in Ilmenau providing SAP implementation, business intelligence, robotic process automation, managed IT services, and training to German Mittelstand companies and large enterprises, with deep ties to TU Ilmenau.
- Company typePrivate
- Founded2021
- HeadquartersIlmenau, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Icontec does
ICONTEC GmbH is a German business-intelligence and IT consulting firm headquartered in Ilmenau, Thuringia, founded on April 1, 2021. It provides end-to-end SAP services — consulting, business intelligence, development and integration, robotic process automation, managed IT services, and training — to German Mittelstand companies and large enterprises such as BASF, EnBW, E.ON, Schunk, Stabilo, Remondis, pbb, HSi, Integrata Cegos, and Merz. Its founding team of 23 consultants and IT experts brought over 200 combined person-years of SAP experience, and the firm maintains a strategic teaching and research relationship with TU Ilmenau, including an ERP Academy program, internships, and thesis supervision.
The company's technical stack is built around the SAP ecosystem: SAP S/4HANA and SAP ERP (with SD/MM/PP specialization for logistics), SAP BW/4HANA and SAP Datasphere for data warehousing, SAP Analytics Cloud and SAP BusinessObjects for reporting, SAP Fiori for UX, and SAP PI/PO plus SAP Cloud Integration for interfaces. It complements this with UiPath, SAP Intelligent RPA, and Microsoft Power Automate on the automation side, and Microsoft Power BI for visualization. Differentiated offerings include a Power BI Mittelstand benchmarking dashboard developed since 2017 in partnership with Oskar-Patzelt-Stiftung (covering 5,000+ companies from the Großer Preis des Mittelstandes competition), an open-source RPA package for SMB automation in R&D since 2024, and an SAP BW-based liquidity-forecast product in R&D since 2024.
ICONTEC operates a horizontal go-to-market focused on the German Mittelstand and selected large enterprises, selling primarily through direct consulting engagement, website inquiries, and regional network referrals (BVMW, Jena Digital, ThEx). Revenue is generated predominantly via project-based professional services across SAP consulting, BI, RPA, and integration, supplemented by a managed-services book for backup, virtualization, hosting, and SAP basis administration, and a training stream (S/4HANA Logistics, S/4HANA Migration, SAP Analytics Cloud workshops). The firm is privately held and founder/management-owned (Managing Director Nils Büchner), with no external institutional investors, no M&A activity, and no disclosed funding rounds. Public funding comes from the Free State of Thuringia and the European Social Fund Plus for selected R&D projects. It moved to its own premises at Werner-von-Siemens-Straße 2 in Ilmenau in September 2025 after 4.5 years in the TGZ incubator, and in 2025 was named the sole Thuringia finalist for the Großer Preis des Mittelstandes and a Top 10 recipient in the ThEx Award 'Durchstarten' category.
Icontec firmographics
Firmographics- Name
- Icontec
- Legal name
- ICONTEC GmbH
- Website
- https://icontec.de
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ICONTEC GmbH is a German SAP consulting firm in Ilmenau providing SAP implementation, business intelligence, robotic process automation, managed IT services, and training to German Mittelstand companies and large enterprises, with deep ties to TU Ilmenau.
- Ownership category
- akta.pro rank
Icontec industry classification
Industry- Product category
- SAP Consulting Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Helpdesk & End-User Support Services (BPAEABAB)
Keywords
Where Icontec is headquartered
LocationHeadquarters
- HQ city
- Ilmenau
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Icontec business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- SAP Consulting Services: Core revenue stream from SAP consulting including implementation, migration, and optimization services for SAP S/4HANA, SAP ERP, and related modules. Services are project-based with engagement durations varying by scope.
- Business Intelligence Services: BI consulting including data warehouse solutions, reporting, analytics, and planning services using SAP and Microsoft technologies. Includes SAP BW/4HANA Readiness Check at fixed pricing.
- Robotic Process Automation: RPA implementation and automation services including consulting, script development, implementation, and ongoing support for UiPath, SAP Intelligent RPA, and Power Automate.
- Managed IT Services: Ongoing IT administration services including backup, recovery, virtualization, website hosting, and SAP basis administration. Recurring revenue from managed services contracts.
- Training Services: SAP training programs including S/4HANA Logistics, S/4HANA Migration, SAP Analytics Cloud, and custom corporate training. Delivered as workshops and seminars.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | SAP BW/4HANA Readiness Check |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Icontec product offering
Product offeringCore offering
ICONTEC provides SAP consulting, business intelligence, development and integration, robotic process automation, managed IT services, and corporate training to German mid-sized companies and large enterprises. The firm implements and supports SAP S/4HANA, SAP ERP, SAP BW/4HANA, SAP Analytics Cloud, SAP Datasphere, SAP Fiori, and SAP integration platforms, alongside Microsoft Power BI, Power Automate, and UiPath for automation and analytics use cases. Services cover the full lifecycle from strategy and planning through implementation, hypercare, and ongoing operations.
Differentiator
Problem solved
Functional benefit
Products and services
- SAP Consulting End-to-end SAP consulting services for German Mittelstand and large enterprises, covering SAP S/4HANA and SAP ERP implementation, migration, and optimization, with specialization in SD, MM, and PP logistics modules. Targeted at companies undertaking digital transformation of their SAP landscapes.
- Business Intelligence BI consulting services covering BI strategy, data warehousing, reporting, analytics, and planning using SAP Analytics Cloud, SAP BusinessObjects, SAP BW/4HANA, SAP Datasphere, and Microsoft Power BI. For enterprises and mid-sized companies seeking data-driven decision making and consolidated reporting across SAP and non-SAP sources.
- Development & Integration Development, interface, and administration services for SAP environments, including SAP PI/PO and SAP Cloud Integration (CPI) for cloud and on-premise integration scenarios, SAP Fiori app implementation, and hypercare support. For enterprises needing to connect and maintain complex SAP system landscapes.
- Robotic Process Automation (RPA) Full-service RPA offering including consulting, script development, implementation, and ongoing support for UiPath, SAP Intelligent RPA, and Microsoft Power Automate. Used to automate manual, rule-based, and repetitive business processes across SAP and non-SAP systems for enterprises and mid-sized companies.
- Managed IT Services Recurring managed IT services covering backup and recovery, virtualization (Proxmox, VMware ESXi, Microsoft Hyper-V), website hosting, and SAP basis administration. Targeted at companies needing reliable, ongoing IT operations and infrastructure management.
- SAP Training
- SAP BW/4HANA Readiness Check Fixed-price 3-day engagement priced at 7,200 EUR (plus VAT) that includes system analysis and a conclusion workshop to assess readiness for migrating to SAP BW/4HANA. For enterprises and mid-sized companies running SAP Business Warehouse that are considering migration to BW/4HANA.
Quantifiable outcome
- eInvoice automation processing over 1,000 invoices per week within first week of production launch
- +1 more outcomes
Companies that use Icontec
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Icontec technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
Feature7 records
Icontec partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor, core and flagship.
- Standortinitiative Thüringens SüdenminorICONTEC serves as a brand ambassador for Thüringens Süden, a regional initiative to attract talent to Southern Thuringia. Supports regional talent development and employer branding objectives.
- Jena Digital e.V.minorICONTEC joined Jena Digital e.V. - the innovation network for digital economy and science in Jena. Membership supports digital transformation promotion and innovation objectives.
- SAP PartnerEdge Open EcosystemcoreICONTEC is an official member of SAP PartnerEdge open ecosystem, providing access to SAP resources, partner benefits, and knowledge to support customers in SAP projects. Enables early access to SAP platforms, applications, and expertise for Business Intelligence, Consulting, Development & Integration, and RPA services.
- Technische Universität IlmenaucoreStrong university partnership including ERP Academy teaching program, student internships, thesis supervision, and research collaboration. Faculty member Prof. Nissen collaborates on teaching and research projects.
- Oskar-Patzelt-StiftungflagshipStrategic partnership for the 'Großer Preis des Mittelstandes' competition. ICONTEC provides Power BI dashboards to visualize benchmarking data from thousands of Mittelstand companies. Multi-year collaboration since 2017 on data-driven benchmarking solutions.
- Microsoft (Power BI)coreTechnology partnership using Microsoft Power BI for developing benchmarking dashboards for Mittelstand companies. Power BI used as the visualization platform for the 'Kennzahlen der Besten' dashboard.
- BVMW (Bundesvermittelständische Wirtschaft)minorActive participation in BVMW events including 'Bikes & Business' networking events. Collaboration for Mittelstand digitalization support and networking.
- ThEx (Thüringer Zentrum für Existenzgründungen und Unternehmertum)minorSupport for ThEx Award competition and startup ecosystem in Thuringia. ICONTEC participates in ThEx events and was nominated for the 2025 ThEx Award.
- UiPathcoreICONTEC implements UiPath RPA solutions as the leading RPA platform. UiPath is described as one of the fastest-growing RPA software companies globally.
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
Icontec competitors and assessment
Company assessmentDirect peers
- Sycor GmbH: German IT services firm headquartered in Göttingen delivering SAP consulting, managed services, and Microsoft solutions to Mittelstand and mid-market enterprises. Comparable service breadth and German regional customer base.
- mindsquare GmbH: German SAP-specialist consultancy serving Mittelstand with consulting, development, and managed services for S/4HANA and BI. Highly comparable in customer profile, service mix, and Mittelland focus.
- IBsolution GmbH: Mannheim-based SAP consultancy specializing in S/4HANA, SAP Analytics Cloud, BI, and security/authorization. Comparable specialisation profile and Mittelstand enterprise client mix.
- All for One Group SE: Mid-sized German SAP consulting and managed services group focused on Mittelstand customers. Closely comparable in target market (German mid-market), core offering (SAP S/4HANA, BI, managed services), and regional orientation — though at significantly larger scale.
- Consol Consulting & Solutions Software GmbH: Munich-based German IT consultancy with deep SAP expertise across S/4HANA, BI, and process automation. Direct head-to-head competitor for Mittelstand SAP consulting mandates with comparable service portfolio and delivery model.
Broad incumbents
- msg group: Large German IT consulting group with extensive SAP practice serving insurance, banking, and Mittelstand. Broader portfolio than ICONTEC but competes directly on enterprise SAP and BI engagements.
- NTT Data Business Solutions AG: Global SAP-focused IT services provider with strong German Mittelstand presence. Competes for the same SAP S/4HANA, BI, and managed services RFPs at much larger scale.
- Capgemini Invent (SAP practice): Global consulting firm with significant SAP S/4HANA and BI practice serving large German enterprises. Indirect competitor — primarily targets larger deals but increasingly pursues Mittelstand SAP work.
- SAP SE: The underlying platform vendor and ICONTEC's strategic partner. SAP occasionally competes with partners via direct services and increasingly embeds capabilities (e.g., Joule, SAP Build) that reduce the need for partner consulting, making SAP a partial substitute as well as an enabler.
- SVA System Vertrieb Alexander GmbH: German IT system integrator with deep SAP, data center, and managed services offerings. Larger and broader than ICONTEC but competes for similar SAP and infrastructure projects in German Mittelstand.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Icontec social profiles
Digital presenceIcontec financial estimates
Financial estimateRevenue estimate
Valuation estimate
Icontec leadership team
Management profileNumber of profiles
Profiles8 records
Icontec funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Icontec M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Icontec
What does Icontec do?
ICONTEC provides SAP consulting, business intelligence, development and integration, robotic process automation, managed IT services, and corporate training to German mid-sized companies and large enterprises. The firm implements and supports SAP S/4HANA, SAP ERP, SAP BW/4HANA, SAP Analytics Cloud, SAP Datasphere, SAP Fiori, and SAP integration platforms, alongside Microsoft Power BI, Power Automate, and UiPath for automation and analytics use cases. Services cover the full lifecycle from strategy and planning through implementation, hypercare, and ongoing operations.
Is Icontec a public or private company?
Icontec is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Icontec founded?
Icontec was founded in 2021. It employs 11 to 50 people.
Where is Icontec based?
Icontec is headquartered in Ilmenau, Germany, in the Europe region.
How does Icontec make money?
Five revenue lines are on record. SAP Consulting Services are the primary driver. The others are business Intelligence Services, robotic Process Automation, managed IT Services and training Services.
Who are Icontec's main competitors?
Direct peers on record are Sycor GmbH, mindsquare GmbH, IBsolution GmbH, All for One Group SE and Consol Consulting & Solutions Software GmbH. Broad incumbents are msg group, NTT Data Business Solutions AG, Capgemini Invent (SAP practice), SAP SE and SVA System Vertrieb Alexander GmbH.
Does Icontec have an API?
No public API is recorded for Icontec.
What industry is Icontec in?
Icontec's product category is SAP Consulting Services. Its primary akta.pro industry code is BPAEABAB, Helpdesk & End-User Support Services. Its NAICS code is 54151 and its SIC code is 7370.